Superstition Springs Center

What Superstition Springs Center does

Superstition Springs Center is a regional shopping mall located at 6555 E Southern Ave in Mesa, Arizona, situated at the northwest corner of U.S. 60 and Power Road in the Phoenix metropolitan area. The property is owned and operated by Macerich, a publicly traded U.S. REIT specializing in regional malls, and houses more than 120 retail stores including anchors Dillard's, JCPenney, T.J. Maxx, Ross Dress for Less, ULTA Beauty, and Going, Going, Gone! by DICK'S Sporting Goods, plus 45+ specialty stores and entertainment concepts. A full-service food court (Chick-fil-A, Dairy Queen, Sbarro, Ha!Banero, Sarku Japan and others) and an exterior Cheesecake Factory restaurant anchor the dining offering, while an 8-screen Picture Show movie theater functions as a low-price entertainment draw. Family amenities include an upper-level carousel, Toddler Town kids' play area, family restrooms, a nursing lounge, an outdoor amphitheater, and recurring community programming such as Mesa Public Library story time and Mesa Fire and Medical immunization clinics.

The property generates revenue through traditional mall-operator mechanics: base rent, percentage rent, common-area maintenance (CAM) charges, and ancillary income from tenants, with the QuikSpace portal supporting short-term and pop-up leasing. Macerich-level strategic activity — including filming partnerships with Netflix, Universal, NBC, Lifetime, Lexus, Intel, and Nintendo — opens a secondary revenue line through commercial and content production on-site. Marketing and tenant acquisition run through the property website, Facebook, Instagram, and an email newsletter. On-site operations are run by a small management team led by General Manager Rosi Pleitez, with no standalone technology platform, app, or proprietary software product associated with the asset.

The asset's competitive position is anchored in its intersection-level traffic location, institutional Macerich management, and destination mix of anchors plus entertainment. As a Class-A regional mall in a Sun Belt growth market, it benefits from favorable Phoenix MSA demographics; however, the broader U.S. enclosed-mall segment faces secular pressure from e-commerce, and the property has no disclosed proprietary technology or data assets to offset that exposure.

Name

Superstition Springs Center

Legal name

Superstition Springs Center

Website

https://superstitionsprings.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Superstition Springs Center is a 120+ store regional shopping mall in Mesa, Arizona, owned and operated by Macerich (NYSE: MAC), serving Phoenix-metro households with anchor retail, food court and casual dining, an 8-screen movie theater, and family amenities.

Ownership category

akta.pro rank

Headquarters

HQ city

Mesa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Distribution channels3 records

Marketing channels4 records

Core offering

Superstition Springs Center operates a regional enclosed shopping mall in Mesa, Arizona, leasing retail space to more than 120 stores including anchor department stores, off-price retailers, specialty shops, restaurants, and entertainment venues. The center provides common-area amenities such as a carousel, kids' play areas, Toddler Town, guest services (security, ATM, wheelchair rental), and a calendar of community events and family programming. Revenue is generated through tenant leases, brand and sponsorship opportunities, and event programming managed by parent company Macerich.

Product overview

Superstition Springs Center is a unified shopping mall experience offering retail stores, restaurants, family amenities, and entertainment. The portfolio includes over 120 retail stores anchored by Dillard's, JCPenney, Ross Dress for Less, T.J. Maxx, and ULTA Beauty, a full-service food court with dining options from The Cheesecake Factory to quick-service eateries, a Picture Show movie theater with 8 screens, and family amenities including a carousel, kids' play areas, and Toddler Town. The center also provides guest services such as security, wheelchair rental, and ATM facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Superstition Springs Center (Shopping Mall Destination) A unified regional shopping mall experience in Mesa, Arizona offering 120+ retail stores, dining, family-friendly amenities, and entertainment across more than 45 specialty stores and entertainment concepts.
• Family Amenities Common-area family amenities including a carousel on the upper level near the food court, kids' play areas, Toddler Town, family restrooms, nursing lounge, stroller rental, and an outdoor amphitheater for family visitors.
• Guest Services On-site guest services including 24-hour security patrol, wheelchair rentals, lost and found, first aid, ATM access, charging stations, management office, and pet-friendly policies for service animals and small carriers.
• Retail Leasing and Tenant Services Leasing of retail storefronts, anchor boxes, specialty retail carts/kiosks (QuikSpace program), food court units, and restaurant pads to national and local tenants, managed by the on-site leasing team and Macerich.
• Community Events and Programming Organized community events calendar including free monthly Story Time with Mesa Public Library, Salvation Army Angel Tree toy drive, Mesa Hydration Donation Campaign with the City of Mesa, Vitalant blood drives, and free immunization clinics with the Mesa Fire and Medical Department.
• Brand and Sponsorship Opportunities Marketing and sponsorship packages offered to brands for on-property activations, event sponsorship, and content production partnerships (used by media and brands including Netflix, Universal, NBC, Lifetime, Lexus, Cricket Wireless, Intel, Nintendo, and Motorola for commercial filming).

Named customers19 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered minor.

• Salvation ArmyminorStrategic or Co-development PartnerSuperstition Springs Center partners with the Salvation Army during the holiday season to collect toys and gifts for the Salvation Army Angel Tree Program.
• City of MesaminorStrategic or Co-development PartnerPartnership with City of Mesa Hydration Donation Campaign to collect bottled water for homeless and unsheltered residents during hot summer months. Center serves as drop-off location for the annual water drive.
• VitalantminorStrategic or Co-development PartnerPartnership to host blood drives throughout the year to help ensure adequate blood supply for those in need.
• Mesa Public LibraryminorStrategic or Co-development PartnerFree Monthly Story Time and Coloring program for children ages 0-5. Sessions held the first Thursday of each month at Toddler Town location within the mall.
• Mesa Fire and Medical DepartmentminorStrategic or Co-development PartnerImmunization clinic providing free immunization services to eligible children from birth to age 18. Held 5-7 p.m. on the second Wednesday of each month on the lower level.
• NetflixminorStrategic or Co-development PartnerFilming partner - Macerich has worked with Netflix for commercial and content production at their shopping centers.
• UniversalminorStrategic or Co-development PartnerFilming partner - worked with Universal for commercial and content production.
• NBCminorStrategic or Co-development PartnerFilming partner - worked with NBC for commercial and content production.
• LifetimeminorStrategic or Co-development PartnerFilming partner - worked with Lifetime for commercial and content production.
• LexusminorStrategic or Co-development PartnerAutomotive filming partner - worked with Lexus for commercial and experiential marketing.
• Broadway StagesminorStrategic or Co-development PartnerProduction studio partner for filming at Macerich shopping centers.
• Cricket WirelessminorStrategic or Co-development PartnerFilming partner for commercial production.
• IntelminorStrategic or Co-development PartnerTechnology filming partner for commercial production.
• NintendominorStrategic or Co-development PartnerGaming/entertainment filming partner for commercial production.
• MotorolaminorStrategic or Co-development PartnerTechnology filming partner for commercial production.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Arizona Mills: A Macerich-owned outlet and entertainment-oriented mall in Tempe, Arizona, in the same Phoenix metro. Comparable in ownership, location, and experience-driven retail mix including a movie theater.
• Arrowhead Towne Center: A Macerich-owned super-regional mall in Glendale, Arizona, also serving the Phoenix metro. Comparable in size, anchor tenant mix (Dillard's, JCPenney, Macy's), and family-amenity positioning.
• Chandler Fashion Center: A Macerich-owned regional mall in Chandler, Arizona, also in the Phoenix metro, with a comparable anchor tenant mix and shopper demographic. Directly comparable in format, scale, and ownership.
• Scottsdale Fashion Square: A Macerich-owned luxury-leaning super-regional mall in Scottsdale, Arizona. Same owner, same metro, and a benchmark for how Macerich positions and reinvests in its Phoenix-area flagship assets.

Broad incumbents

• Simon Property Group: The largest U.S. mall REIT. Competes with Macerich for tenant leases and capital across the regional mall sector, and is a useful comparable for portfolio-level performance and mall-format strategy.
• Westfield (Unibail-Rodamco-Westfield): A global operator of major regional shopping centers, including in the U.S. Comparable as a broad incumbent in the regional mall category, with overlapping tenant relationships and amenity-driven positioning.
• Brookfield Properties: Owns and operates a U.S. portfolio of regional malls and retail centers. Relevant as an institutional mall operator competing for premium tenants and capital.
• Macerich (parent company): Publicly traded REIT (NYSE: MAC) that owns and operates Superstition Springs Center. Relevant as the broad incumbent operator, providing the institutional backdrop and capital allocation strategy for the asset.

Regional players

• SanTan Village: An open-air lifestyle center in Gilbert, Arizona, also in the Phoenix metro. Comparable as a regional retail destination competing for the same East Valley shopper base, but with a different (lifestyle/open-air) format.
• Christown Spectrum: An older enclosed regional mall in Phoenix, Arizona, also in the Phoenix metro. Comparable as a regional shopping mall in the same metropolitan area, though with a different ownership and tenant mix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SuperstitionSpringsCenter
• Instagraminstagram.com/superstitionspringscenter
• LinkedInlinkedin.com/company/superstition-springs-community-m

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Superstition Springs Center