Shootitlive
TT Nyhetsbyrån is Sweden's national news agency (founded 1921), providing verified newswire content, the Nordic region's largest image bank, press release distribution, political monitoring, and election tools to media organizations and newsrooms.
- Company typePrivate
- Founded2008
- HeadquartersStockholm, Sweden
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Shootitlive does
TT Nyhetsbyrån is Sweden's national news agency, operating since 1921 under the original name Tidningarnas Telegrambyrå. The company provides verified news content, image bank services, press release distribution, political and societal monitoring, and event planning tools to media organizations and newsrooms across Sweden and the Nordic region. Its primary customer segment is vertical — newspapers, broadcast media, digital news outlets, and journalism organizations requiring newswire content and media assets. The Nordic image archive, with millions of images including royal and historical content, is positioned as the largest in the region.
The product portfolio spans eight lines: Nyheter (wire news), Bild (image bank), Via TT (press release distribution to Swedish editorial desks), Mediebanken (digital media asset management), TT Insikt (political and legislative monitoring), TT Bevakning (news monitoring with flash alerts), TT-kalendern (event calendar), and Valkompassen (election compass, with a 2026 edition tied to the Swedish parliamentary election). The company collaborates with The European Newsroom (enr), a partnership between European news agencies providing cross-border access to verified reporting. Distribution occurs through a self-serve website portal (tt.se) with product-specific landing pages, registered customer logins, and direct enterprise sales for press release distribution. The company maintains a developer presence on GitHub (github.com/ttab) and a developer portal, and has published an AI policy on its website. Revenue model and pricing are not publicly disclosed.
Shootitlive firmographics
Firmographics- Name
- Shootitlive
- Website
- https://shootitlive.com
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 1–10 employees
- Short description
- TT Nyhetsbyrån is Sweden's national news agency (founded 1921), providing verified newswire content, the Nordic region's largest image bank, press release distribution, political monitoring, and election tools to media organizations and newsrooms.
- Ownership category
- akta.pro rank
Where Shootitlive is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Markets served
Shootitlive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Others
Distribution channels3 records
Marketing channels7 records
Shootitlive product offering
Product offeringCore offering
No information about Shootitlive is available in the provided source data. The source explicitly states: 'No information about Shootitlive found in source data.'
Differentiator
Problem solved
Functional benefit
Products and services
- Shootitlive Service
Companies that use Shootitlive
Customer profileSegments1 record
Ideal customer profiles1 record
Shootitlive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Shootitlive partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- European Newsroom (enr)coreTT collaborates with The European Newsroom (enr), a partnership between European news agencies that provides equal access to verified information for broad and diverse cross-border reporting. This collaboration gives TT access to content from partner news agencies across Europe.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Shootitlive competitors and assessment
Company assessmentDirect peers
- STT (Suomen Tietotoimisto): Finnish national news agency providing wire content to Finnish newsrooms. Direct Nordic peer operating the same national news agency model in a neighboring country.
- NTB (Norsk Telegrambyrå): Norwegian national news agency serving Norwegian editorial desks with wire copy and image services. Direct Nordic peer with near-identical business model to TT, serving a neighboring market.
- Ritzau: Danish national news agency providing wire copy and news distribution to Danish media. Direct Nordic peer with similar national news agency structure and comparable product offering focused on a single domestic market.
- Deutsche Presse-Agentur (DPA): German national news agency operating a wire service plus image, video, and monitoring products for German-language newsrooms. Highly comparable as a European national news agency with analogous product portfolio (wire, image bank, monitoring).
Emerging players
- Mynewsdesk: Nordic press release distribution and PR platform serving communications teams. Comparable to TT's Via TT press release distribution product, targeting Nordic markets with overlapping customer segments.
- Getty Images: Global image and media licensing platform with extensive editorial and archival photo library. Comparable specifically to TT's Nordic image bank business, including historical and news photography monetization.
Broad incumbents
- Associated Press (AP): Major U.S.-based news agency providing wire copy, photos, video, and data to newsrooms worldwide. Comparable as a newswire competitor serving editorial desks, with a similar multi-product content offering including image and video libraries.
- Reuters (Thomson Reuters): Global newswire and data agency serving newsrooms, financial markets, and media organizations. Directly comparable as a news agency offering, though much larger in scale and scope, serving international clients beyond Sweden.
- Agence France-Presse (AFP): French national news agency with global reach, producing news, photos, video, and infographics for media clients. Comparable as a national news agency serving editorial desks with similar content distribution model.
Others
- European Newsroom (enr): Consortium of European news agencies that cross-shares verified content. Comparable as an ecosystem participant and partner, not a competitor; relevant because TT's participation in enr shapes its cross-border content strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Shootitlive social profiles
Digital presenceShootitlive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shootitlive leadership team
Management profileNumber of profiles
Profiles1 record
Shootitlive funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shootitlive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shootitlive
What does Shootitlive do?
No information about Shootitlive is available in the provided source data. The source explicitly states: 'No information about Shootitlive found in source data.'
When was Shootitlive founded?
Shootitlive was founded in 2008. It employs 1 to 10 people.
Where is Shootitlive based?
Shootitlive is headquartered in Stockholm, Sweden, in the Europe region.
Who are Shootitlive's main competitors?
Direct peers on record are STT (Suomen Tietotoimisto), NTB (Norsk Telegrambyrå), Ritzau and Deutsche Presse-Agentur (DPA). Emerging players are Mynewsdesk and Getty Images. Broad incumbents are Associated Press (AP), Reuters (Thomson Reuters) and Agence France-Presse (AFP). European Newsroom (enr) is listed as an others.
Does Shootitlive have an API?
No public API is recorded for Shootitlive.