What Sedef Grup does

Sedef Grup is a privately held Turkish exhibition and event services group headquartered in Istanbul (Avcılar), founded in 1996 and operating from Sedef Plaza with approximately 100 professional staff across 10,000 sqm of covered operational space. The group functions as a one-stop solution provider for exhibition organizers and corporate exhibitors, delivering services spanning booth design and construction, country pavilions, direction signage, stages and podiums, equipment rental, digital printing, and end-to-end MICE event organization. Its operating model is delivered through five wholly-owned subsidiaries: Sedef Fuar (core exhibition setup), Mosem (Turkey's first exhibition design center), ERF (online equipment rental platform with 20,000 products), TPS Reklam / ColorVision (graphic design, printing, outdoor advertising), and The Istanbul Expo / SdfMice (congress and MICE organization).

The group serves both domestic Turkish organizations and international clients, supported by a multilingual website (Turkish, English, German) and claims to operate among internationally recognized firms in its sector. Revenue mechanics are project-based professional services combined with transactional equipment rental via the ERF online platform and recurring digital printing contracts through TPS Reklam. Pricing is not publicly disclosed and is tailored to project specifications. Customer acquisition relies on direct sales, a 7/24 hotline (444 6 SDF), the corporate website, and organic social media presence across dedicated subsidiary accounts. No funding rounds, no institutional investors, and no public listing are disclosed, indicating the group is independently operated and likely founder-controlled.

Technology assets are modest but functional: the ERF online rental platform serves as a transactional e-commerce system for equipment, while Mosem's design center provides custom modular and wooden stand design capabilities. The group references an internal R&D department but provides no specifics on proprietary technology, software products, or digital tooling beyond the ERF platform. The business is mature (27+ years of continuous operation) with limited visible acceleration signals post-2016 ERF launch, suggesting a stable operating trajectory rather than a high-growth phase.

Name

Sedef Grup

Legal name

Sedef Grup

Website

https://sedefgrup.com.tr

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Sedef Grup is a privately held Turkish exhibition services group (founded 1996, Istanbul) providing booth design, equipment rental, digital printing, and MICE organization through five subsidiaries to domestic and international corporate exhibitors and event organizers.

Ownership category

akta.pro rank

Headquarters

HQ city

Avcilar

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Exhibition Stand Services: Complete exhibition stand services including standard booth setup, custom stand design and installation, country pavilions, direction signs, registration counters, posters and banners.
2. Equipment Rental: Rental of exhibition equipment including furniture, AV products, stages, podiums, carpets, and other event necessities through ERF brand. Operates both rental and purchase options.
3. Digital Printing Services: Digital printing services for exhibitions and events through TPS Reklam (ColorVision brand), including graphic design, printing, and outdoor advertising.
4. Exhibition Design Services: Design center services for optimal use of exhibition floor space, creating custom modular or wooden stands that emphasize companies' strengths.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Sedef Grup is a Turkish exhibition and event services group that delivers end-to-end solutions through five subsidiaries: exhibition stand setup and country pavilions (Sedef Fuar), custom booth design (Mosem), event equipment rental (ERF), digital printing and outdoor advertising (TPS Reklam / ColorVision), and MICE organization (The İstanbul Expo / SdfMice). It serves both domestic and international corporate exhibitors and event organizers from its 10,000 sqm Sedef Plaza headquarters in Istanbul with approximately 100 staff.

Product overview

Sedef Grup is a diversified exhibition and event services company operating under a unified group structure since 1996. The portfolio consists of five core products: Sedef Fuar (exhibition/fair services with standard booth setup and digital printing), Mosem (Turkey's first exhibition design center for custom stand designs), ERF (online event equipment rental with 20,000 products), TPS Reklam/COLORVISION (graphic design and outdoor advertising), and The İstanbul Expo/SdfMice (MICE organization services). The group conducts operations in 10,000 m2 of covered space with approximately 100 staff, providing end-to-end solutions from area setup to special booth installation, digital printing, catering, and AV equipment across domestic and international events.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and supporting.

• ERF (Etkinlik Ekipmanları Kiralama ve Servis Hiz. A.Ş.)coreOthers · 1 January 2016ERF provides rental equipment services for exhibitions with 20,000 products across 5,000 sqm covered area. Offers online equipment rental for exhibition participants. Founded in 2016 as a separate legal entity.
• TPS Reklam (ColorVision)supportingOthers · 1 January 2003TPS Advertising (ColorVision brand) provides graphic design, printing, and outdoor advertising services. Established in 2003 to serve both group needs and external corporate clients including Turkey's and world's leading companies.
• Sedef FuarcoreOthersSedef Fuar is the original founding company of the group, providing exhibition stand services including area setup, special booth installation, country pavilions, direction signs, stages, podiums, and digital printing.
• MosemcoreOthersMOSEM is Turkey's first design center in the exhibition sector. Provides custom exhibition booth design services, creating modular or wooden stands that emphasize companies' strengths. Merged with Sedef Fuar in 2007.
• The İstanbul (The İstanbul Expo)supportingOthersThe İstanbul Expo is a congress and event organization center that reflects new methods and concepts in event management. Known for professionalism, synergy, and creativity. SdfMice brand creates distinctive character for organizations.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Freeman: Freeman is a leading US-based provider of brand experience and exhibition services, offering custom exhibit design, fabrication, and event logistics. Directly comparable to Sedef Fuar/Mosem's booth design and build services, with similar end-to-end event execution model.
• GES (Global Experience Specialists): GES is a global exhibition and event services company providing custom exhibit design, fabrication, and on-site services. Directly comparable to Sedef Grup's booth construction and event services portfolio, particularly for trade show organizers and corporate exhibitors.
• Skyline Exhibits: Skyline Exhibits is a US-based custom exhibit design and fabrication company serving trade show exhibitors. Directly comparable to Mosem's custom booth design services and Sedef Fuar's fabrication operations.
• Maritz Global Events: Maritz is a US-based event management and exhibition services company offering event design, production, and measurement services. Comparable to Sedef Grup's combined booth, MICE, and event infrastructure offerings for corporate clients.

Broad incumbents

• GL Events: GL Events is a France-based global provider of integrated event solutions including exhibition stand design, equipment rental, and event management. Comparable to Sedef Grup's full-service exhibition offering but at significantly larger scale across dozens of countries.
• Messe Frankfurt: Messe Frankfurt is a major German trade fair organizer with global exhibition services capabilities. Comparable to Sedef Grup in serving corporate exhibitors and event organizers, though at much larger scale and global reach.
• Hyve Group (formerly ITE Group): Hyve Group is a UK-based international events organizer with a strong presence in emerging markets including Turkey and the Middle East. Comparable to Sedef Grup's target market of emerging-market exhibition organizers, though Hyve focuses on organizing events rather than providing services.
• Koelnmesse: Koelnmesse is one of the world's largest trade fair organizers, based in Germany, with in-house exhibition services. While primarily a fair organizer, its service arm overlaps directly with Sedef Grup's exhibition stand and infrastructure offerings.

Regional players

• Fiera Milano: Fiera Milano is Italy's leading exhibition and trade fair operator with integrated exhibition services. Operates in a similar space to Sedef Grup with comparable offerings, but primarily serves the Italian market rather than Turkey.
• Expomont: Expomont is a Spain-based exhibition stand design and build company serving European trade fair clients. Operates in a similar space with comparable custom booth offerings, but primarily serves the Iberian market rather than Turkey.

Market position

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/grupsedef
• Facebookfacebook.com/SedefGrup
• LinkedInlinkedin.com/company/sedef-grup

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sedef Grup