Weasel Boy Brewing
Weasel Boy Brewing is a Zanesville, Ohio craft brewpub founded in 2006 that brews flagship and seasonal beers on site and pairs them with scratch-made pizza, serving local residents, private event hosts, and rum/cocktail enthusiasts via its dine-in taproom and The Rum Room tiki bar.
- Company typePrivate
- Founded2006
- HeadquartersZanesville, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Weasel Boy Brewing does
Weasel Boy Brewing Company is a craft brewery and brewpub founded in 2006 in Zanesville, Ohio by co-founders Jay Wince (Head Brewer) and Lori Wince (Assistant Brewer). The company operates from a single riverside location at 126 Muskingum Ave. in the historic Putnam district and positions itself as the first brewery in Zanesville since Prohibition ended in 1918. Its on-premise brewing operation produces a flagship lineup — Plaid Ferret Scottish Ale, Ornery Otter Blonde Ale, Brown Stoat Stout, and Dancing Ferret IPA — alongside rotating seasonals such as Bitter Sable Imperial Black IPA and Anastasia Russian Imperial Stout.
The business is a direct-to-consumer brewpub combining on-site beer production with a scratch pizza kitchen that uses a proprietary whole-wheat crust infused with the brewery's own Brown Stoat Stout. In 2020, the company added The Rum Room, a tiki bar concept located within the brewpub dining room offering what it describes as Ohio's widest selection of quality rums and classic/original rum cocktails on a limited Wednesday-Thursday plus First Friday schedule. The product portfolio also includes private event hosting for up to 100 guests, phone-based carry-out pizza and growler orders, and locally sourced/handmade merchandise (ceramic mugs, hand-knitted beanies, apparel, growlers).
Weasel Boy generates revenue through on-premise beer and food sales, private event room rentals ($85/hour basic, $110/hour self-catered, with 20% F&B gratuity), The Rum Room cocktail sales, merchandise, and to-go growlers. Go-to-market is community-driven organic social (Facebook, Twitter), local artist and musician programming, and participation in Zanesville's First Friday Art Walk. The company is privately held by the founders with no external institutional capital, no parent company, no subsidiaries, and no M&A activity on record.
Weasel Boy Brewing firmographics
Firmographics- Name
- Weasel Boy Brewing
- Legal name
- Weasel Boy Brewing Company
- Website
- https://weaselboybrewing.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Weasel Boy Brewing is a Zanesville, Ohio craft brewpub founded in 2006 that brews flagship and seasonal beers on site and pairs them with scratch-made pizza, serving local residents, private event hosts, and rum/cocktail enthusiasts via its dine-in taproom and The Rum Room tiki bar.
- Ownership category
- akta.pro rank
Weasel Boy Brewing industry classification
Industry- Product category
- Craft Brewery and Brewpub
- NAICS
- Breweries (312120), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Microbreweries & Craft Breweries (THAFALAC)
- akta.pro secondary industries
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Taprooms & Brewpubs (CRANACAF), Craft Beer Bars & Taprooms (THAFAEAG)
Keywords
Where Weasel Boy Brewing is headquartered
LocationHeadquarters
- HQ city
- Zanesville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Weasel Boy Brewing business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- On-site Beer Sales: Sell handcrafted beers brewed on-site to dine-in customers. Beers include Plaid Ferret Scottish Ale, Ornery Otter Blonde Ale, Brown Stoat Stout, Dancing Ferret IPA, and rotating seasonals.
- Food Sales: Sell scratch-made pizza, salads, bread sticks, bruschetta, and stuffed mushrooms to dine-in and carry-out customers.
- Private Event Rental: Room rental for private events including rehearsal dinners, reunions, parties, and business meetings. Basic rate $85/hour, with additional charges for food, beverage, taxes, and 20% gratuity.
- Merchandise: Sell hand-thrown ceramic beer mugs, pilsners, hand-knitted beanies, logo shirts, glasses, and growlers at the brewery.
- The Rum Room Cocktails: Classic and original rum cocktails served in the Rum Room tiki bar section, open Wednesday, Thursday, and First Friday evenings.
- To-Go Orders: Carry-out orders for pizza and growler combinations available via phone order.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Basic Room Rental |
| Unit Pricing | Multi-year contract | Self-Catered Room Rental |
| Transaction based/ take rate | Pay-as-you-go | Private Event Food and Beverage |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Weasel Boy Brewing product offering
Product offeringCore offering
Weasel Boy Brewing operates a craft brewery and brewpub in Zanesville, Ohio, producing and serving handcrafted beers brewed on-site alongside scratch-made thin-crust pizza in a family-friendly riverside taproom. The company also operates The Rum Room tiki bar, hosts private events for up to 100 guests, and sells merchandise and growlers for off-premise consumption.
Product overview
Weasel Boy Brewing operates as a single brewpub with a modular product portfolio. The core offering is the brewpub and taproom (Weasel Boy Brewing) featuring handcrafted beer made on site and pizza made from scratch daily. Added in 2020, The Rum Room extends the offering as a Caribbean rum shack and Tiki lounge within the same facility. The product line includes flagship beers (Plaid Ferret Scottish Ale, Ornery Otter Blonde Ale, Brown Stoat Stout, Dancing Ferret IPA) and rotating seasonal offerings. Adjacent offerings include private events hosting, merchandise (ceramic mugs, beanies, apparel, growlers), and beer-to-go in refillable growlers. Gluten-free menu options are also available.
Differentiator
Problem solved
Functional benefit
Brands
- The Rum Room: A casual combination of Caribbean rum shack and rustic Tiki lounge. The Rum Room offers the widest selection of quality rums available anywhere in Ohio and mixes high quality classic and original rum cocktails. Located in the nook off the dining room, open Wednesdays, Thursdays and during Zanesville's First Friday Art Walk.
Products and services
- Weasel Boy Brewing Brewpub and Taproom A family-friendly brewpub and taproom in Zanesville, Ohio serving handcrafted beer made on site, scratch-made pizza, salads, bread sticks, bruschetta, and stuffed mushrooms to dine-in and carry-out customers, with riverside views in a laid-back living room atmosphere.
- The Rum Room Tiki Bar A Caribbean rum shack and rustic Tiki lounge within Weasel Boy Brewing offering what the company describes as the widest selection of quality rums available anywhere in Ohio, serving classic and original rum cocktails. Open Wednesdays, Thursdays, and during Zanesville's First Friday Art Walk.
- Handcrafted Pizza Thin-style pizza made from scratch daily using locally sourced ingredients when in season. Crust is whole wheat flour infused with Brown Stoat Stout, topped with house-made sauce and a special cheese blend. Served dine-in and carry-out.
- Private Events Space Rental Event hosting service for rehearsal dinners, reunions, parties, and business meetings accommodating up to 100 guests. Includes access to handcrafted beer, pizza, salads, bread sticks, bruschetta, and stuffed mushrooms, with option to use outside caterers.
- Beer to Go (Growlers) Refillable half-gallon growlers of Weasel Boy's handcrafted beer available for carry-out via phone order for at-home consumption or as gifts.
- Weasel Boy Brewing Merchandise Hand-thrown ceramic beer mugs and pilsners, hand-knitted beanies, logo shirts, glasses, and growlers available for purchase at the brewpub.
Companies that use Weasel Boy Brewing
Customer profileSegments3 records
Ideal customer profiles3 records
Weasel Boy Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Weasel Boy Brewing partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights5 records
Weasel Boy Brewing competitors and assessment
Company assessmentBroad incumbents
- Bell's Brewery: Michigan-based national craft brewery with Eccentric Cafe taproom and broad distribution. Comparable as an established craft incumbent operating on-premise food and beer pairings.
- Sierra Nevada Brewing Co. Large U.S. craft brewer with taproom and restaurant operations across multiple locations. Comparable as a broad craft incumbent running a brewpub model alongside packaged distribution.
- Stone Brewing: Established U.S. craft brewery operating restaurants and taprooms. Comparable as a larger craft incumbent pairing on-premise dining experiences with packaged beer distribution.
- Great Lakes Brewing Company: Cleveland-based regional craft brewery with broad distribution and pub operations. Comparable as a much larger Ohio craft incumbent operating taproom experiences alongside wholesale.
Direct peers
- MadTree Brewing: Cincinnati craft brewery operating taprooms with beer and food. Comparable as an Ohio-based craft brewery pursuing direct-to-consumer revenue through on-premise experiences.
- Rhinegeist Brewery: Cincinnati craft brewery with a large taproom and on-premise events. Comparable as an Ohio craft beer producer competing for similar local and regional taproom traffic.
- Land-Grant Brewing Company: Columbus, Ohio craft brewery operating a taproom with on-site food and rotating seasonal lineup. Closely comparable as an Ohio-based craft brewpub of similar size and direct-to-consumer orientation.
- Hoppin' Frog Brewery: Akron, Ohio craft microbrewery producing specialty and high-ABV beers. Comparable as an Ohio craft producer of similar scale focused on on-premise and specialty beer sales.
- Wolf's Ridge Brewing: Columbus craft brewery and scratch-kitchen restaurant. Comparable as an Ohio craft brewpub pairing on-site brewed beer with a made-from-scratch food program and dine-in service.
- Seventh Son Brewing: Columbus craft brewery and taproom. Comparable as a fellow Ohio craft brewery competing for the same regional craft consumer with on-premise service.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Weasel Boy Brewing social profiles
Digital presenceWeasel Boy Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Weasel Boy Brewing leadership team
Management profileNumber of profiles
Profiles2 records
Weasel Boy Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Weasel Boy Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Weasel Boy Brewing
What does Weasel Boy Brewing do?
Weasel Boy Brewing operates a craft brewery and brewpub in Zanesville, Ohio, producing and serving handcrafted beers brewed on-site alongside scratch-made thin-crust pizza in a family-friendly riverside taproom. The company also operates The Rum Room tiki bar, hosts private events for up to 100 guests, and sells merchandise and growlers for off-premise consumption.
Is Weasel Boy Brewing a public or private company?
Weasel Boy Brewing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Weasel Boy Brewing founded?
Weasel Boy Brewing was founded in 2006. It employs 11 to 50 people.
Where is Weasel Boy Brewing based?
Weasel Boy Brewing is headquartered in Zanesville, United States, in the North America region.
How does Weasel Boy Brewing make money?
Six revenue lines are on record. On-site Beer Sales are the primary driver. The others are food Sales, private Event Rental, merchandise, the Rum Room Cocktails and to-Go Orders.
Who are Weasel Boy Brewing's main competitors?
Broad incumbents on record are Bell's Brewery, Sierra Nevada Brewing Co., Stone Brewing and Great Lakes Brewing Company. Direct peers are MadTree Brewing, Rhinegeist Brewery, Land-Grant Brewing Company, Hoppin' Frog Brewery, Wolf's Ridge Brewing and Seventh Son Brewing.
Does Weasel Boy Brewing have an API?
No public API is recorded for Weasel Boy Brewing.
What industry is Weasel Boy Brewing in?
Weasel Boy Brewing's product category is Craft Brewery and Brewpub. Its primary akta.pro industry code is THAFALAC, Microbreweries & Craft Breweries, with a secondary code of THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 312120 and its SIC code is 2082.