Voyageur Brewing

Name

Voyageur Brewing

Legal name

Voyageur Brewing Company

Website

https://voyageurbrewing.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Craft Brewing

NAICS

Breweries (31212), Drinking Places (Alcoholic Beverages) (7224)

SIC

Malt Beverages (2082)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industry

Regional & National Breweries (THAFALAD)

Keywords

• Craft beer production
• Brewery taproom
• Craft beer distribution
• Beer merchandise
• Brewery events hosting

Headquarters

HQ city

Grand Marais

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Taproom Beer Sales: On-site craft beer sales in the taproom with 14+ beers on tap. The taproom features a wooden bar, split rock fireplace, and views of Lake Superior. Rooftop patio available seasonally.
2. Food Service: Full food menu served in the taproom including sliders, tacos, flatbread, cheese curds, and other appetizers paired with craft beers.
3. Packaged Beer Sales: Off-premise sales including growlers, crowlers, 6-pack cans, and specialty bottles (750ml wax-dipped bottles for limited releases). Distribution through Rohlfing of Duluth to regional bars and restaurants.
4. Merchandise: Online and on-site sales of Voyageur branded merchandise including sweatshirts, t-shirts, Silipints, patches, and other gear through Shopify store.
5. Canteen Club Membership: $100 annual membership program offering exclusive benefits including special mug for Thursday visits, invitation to annual appreciation party, early access to new brews, free birthday beer and appetizer, and 10% discounts on merchandise.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Voyageur Brewing Company is a craft brewery and taproom in Grand Marais, Minnesota that brews, packages, and serves a portfolio of craft beers (flagships, seasonals, and limited releases) using Lake Superior water. It sells beer, food, and merchandise through its destination taproom with rooftop patio, distributes packaged beer through wholesale partner Rohlfing of Duluth, and runs a Canteen Club annual membership loyalty program.

Product overview

Voyageur Brewing Company is a craft brewery and taproom in Grand Marais, Minnesota offering a diverse portfolio of beer products alongside food service and hospitality experiences. The core offering includes flagship beers (Devil's Kettle IPA, Boundary Waters Brunette, Palisade Porter, Trailbreaker Belgian Wit), seasonal releases (Mystery Mountain Hops Hazy IPA, Svart Is Schwarzbier, F.O.L.A.S. Hazy IPA), and limited-edition varieties. The company operates a taproom with Lake Superior views, rooftop patio, and full food menu, complemented by growler/crowler fills, merchandise sales, brewery tours, and a Canteen Club loyalty program. Distribution includes taproom-exclusive releases, regional on-tap placement, and packaged beer in cans.

Differentiator

Problem solved

Functional benefit

Products and services

• Taproom Experience A craft beer taproom located across from Grand Marais Harbor featuring 14+ beers on tap, Lake Superior views, a wooden bar, split rock fireplace, rooftop patio, lower-level deck, and a full food menu (sliders, tacos, flatbread, cheese curds, wild rice soup, beer cheese soup, salads). Open Sundays-Wednesdays 11:30am-8pm and Thursdays-Saturdays 11:30am-10pm. Target audience: adult tourists, local residents, and visitors to the North Shore.
• Canteen Club Membership Annual loyalty membership priced at $100/year (January 1–December 31) that provides a personalized mug, Thursday night specials (first pour free, 20oz pour for price of pint, $10 growler fill 8pm-10pm, 10% off appetizers and merchandise, $1 off each pint), free birthday beer and appetizer, priority access to new brews, invitations to the annual appreciation party and special events, and 2x release reservation limit. Target audience: local loyal patrons and frequent visitors.
• Devil's Kettle IPA Flagship IPA named after the mysterious Devil's Kettle Falls on the Brule River. The highest ABV flagship beer in the lineup with roaring intensity and punch. Made the Top 10 list for Minnesota IPAs. Available year-round on tap and for off-premise fill.
• Boundary Waters Brunette Flagship brown ale brewed with local wild rice, offering hints of malt and earthiness. Pairs with Cascade Falls and the Cascade River. A straightforward year-round favorite of the taproom lineup.
• Palisade Porter A highly drinkable dark beer (porter) paired with Poplar Falls. Pairs well with hiking to roaring falls, cascades, and canyons. Available year-round on tap.
• Trailbreaker Belgian Wit A Belgian wheat beer (wit) that requires great effort and ingredients for great reward. Marketed to true trailbreakers who venture to Partridge Falls at the Pigeon River. Available year-round on tap.
• Sled Hound Session IPA A session IPA paired with Temperance Falls, with sections of intensity and calm that mirror both the beer and the river. Named in partnership with the Gunflint Mail Run sled dog race; voted #1 at the Minnesota Craft Brewers Guild Brewers Cup Awards.
• Brule River Blonde A straightforward, beautiful blonde ale paired with Caribou Falls. Also available as a cucumber-infused version with proceeds supporting Superior Hiking Trail maintenance. Year-round flagship.
• Lost Compass Imperial Stout A 9.2% ABV imperial stout with notes of toffee, chocolate, and date. The biggest beer on tap, paired with High Falls on the Pigeon River — the tallest waterfall in Minnesota state. Available in limited 750ml wax-dipped bottles featuring artwork by local artists.
• Red Sash Irish Red Ale Flagship red ale available year-round on tap.
• Lost Compass British Imperial Stout Flagship imperial stout available year-round on tap in multiple varieties including 2019 Lost Compass, Breakfast Lost Compass (made with local maple syrup and Fika coffee), and Mexican Hot Chocolate Lost Compass.
• Mystery Mountain Hops Hazy IPA A 7.3% ABV hazy IPA brewed with Citra, Galaxy, Mosaic, and HBC-586 hops; eight malts including Rahr 2-Row, Gambrinus Honey Malt, Vienna Malt, flaked oats, malted wheat, flaked wheat, Simpsons Golden Naked Oats, and Weyermann Spelt; 42 IBU, 10 SRM. Tropical fruit flavors of mango, lychee, and passionfruit.
• Svart Is Schwarzbier A 5.1% ABV black lager (Schwarzbier) brewed using a staining method passed on by the Brewmaster of Kalt Loch Brauerei in Bavaria. German Tettnanger and German Northern Brewer hops; Weyermann Pilsner, Maltwerks Pilsner, Weyermann Carafoam, Weyermann Carafa III, and Briess Blackprinz malts; 25 IBU, 30 SRM. Name is Swedish and Norwegian for "black ice."
• F.O.L.A.S. (Fog Over Lake at Sunrise) Double Dry Hopped Hazy IPA A 7.1% ABV double dry-hopped hazy IPA featuring Mosaic and Citra hops with flavors of mango, papaya, and sweet citrus. Medium-bodied with slight sweetness. The double dry hopping technique boosts flavor and aroma without added bitterness.
• Voyage North Hazy IPA A 7.3% ABV hazy IPA brewed with Mosaic, Citra, and El Dorado hops. Features juicy, tropical, citrus, and melon flavors with a soft, delicate mouthfeel.
• Voyage South New England Inspired Pale Ale A 5.4% ABV, 39 IBU New England inspired pale ale with aroma of apricot, peach, and orange; flavor of fuzzy peach and apricot with a juicy mouthfeel.
• Gunwale Bobber Hazy IPA
• Shore Thing Strawberry Seltzer
• Swamper Pilsner
• Pie Royale Blueberry Sour
• Ogish Oatmeal Stout on Nitro
• High Falls Helles
• Pfarrweiser American Lager
• Saganator Dop

Quantifiable outcome

• Named Best Brewery Destination by Tap Traveler in 2016
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Minnesota Craft Brewers GuildcoreGTM or Marketing Partner · 31 August 2020Guild membership enabling participation in events like All Pints North Festival, 10,000 Minutes of Minnesota Craft Beer, and American Craft Beer Week. Sled Hound Session IPA voted #1 in Brewers Cup Awards through guild.
• Voyage North 5k/10k RaceminorGTM or Marketing Partner · 13 November 2019Annual running event in Grand Marais sponsored by Voyageur Brewing. Participants receive tastes from local businesses along the route and post-race party at the taproom.
• North House Folk SchoolminorStrategic or Co-development Partner · 31 July 2019Local cultural organization in Grand Marais. Hjørdis IPA named after their 50' traditionally-rigged steel schooner. The Hjørdis allows visitors to experience the town from Lake Superior.
• Gunflint Mail RunminorGTM or Marketing Partner · 20 December 2018Sled dog race January 4-6. Voyageur hosts volunteer meeting and created Sled Hound Session IPA - Gunflint Mail Run Edition with $1 from every pint donated to the race.
• Beargrease Sled Dog MarathonminorGTM or Marketing Partner · 20 December 2018Sled dog marathon event. Voyageur sells commemorative glasses with free pint and proceeds going to the Beargrease. Beargrease representatives including musher and sled dog visit taproom.
• Superior Hiking Trail AssociationcoreStrategic or Co-development Partner · 22 June 2018Dedicated June 27th to the Superior Hiking Trail featuring specialty beer with proceeds going to trail maintenance. $1 from every other pint sold on that day donated to SHTA. Partnership includes educational hike and presentation about Cook County trail sections.
• Tap TravelerminorGTM or Marketing Partner · 26 January 2017Travel blogger who named Voyageur Brewing Company Best Brewery Destination in Tap Traveler's Best of 2016 list.
• Rohlfing of DuluthcoreChannel Partner/ Reseller/ Distributor · 9 April 2015Fourth-generation family business distribution partnership since 2015. Rohlfing distributes Voyageur beer to bars and restaurants throughout the Arrowhead region of Minnesota. Began in 1951 promoting Schlitz products and has grown to offer numerous beers.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• New Belgium Brewing Company: Large national craft brewery (Fat Tire, Voodoo Ranger) with broad portfolio distribution; included as a broad incumbent that defines the category's competitive set.
• Surly Brewing Co. Large Minnesota craft brewery with destination beer hall, broad distribution, and statewide brand presence; not a direct taproom-style competitor but competes for the same regional craft beer shelf and tap space.
• Bell's Brewery: Established Midwest craft brewer (Oberon, Two Hearted) competing for craft tap handles across the Upper Midwest; relevant incumbent comparison for any award-winning regional craft brand.
• Sierra Nevada Brewing Co. National craft brewer with pioneering status; relevant broad incumbent that competes for craft beer share on regional taps and shelves across Minnesota.

Direct peers

• Castle Danger Brewery: Two Harbors, MN craft brewery on the North Shore of Lake Superior with a destination taproom and full distribution footprint in the same regional market as Voyageur Brewing.
• Fitger's Brewhouse: Duluth brewpub and restaurant set in a historic hotel complex with on-site brewing and broad menu; comparable destination-brewpub model targeting North Shore / Arrowhead visitors.
• Indeed Brewing Company: Minneapolis-based craft brewery with a popular destination taproom, full packaged beer line, and community-driven marketing; comparable business model though larger and Twin Cities-based.
• Bent Paddle Brewing Co. Duluth, MN craft brewery operating a destination taproom with regional distribution and packaged beer sales, directly comparable in scale and Arrowhead-region market to Voyageur Brewing.
• Blacklist Brewing Co. Duluth-area craft brewery with taproom, distribution, and community-focused events; similar size and regional ambition to Voyageur Brewing.

Regional players

• Lake Superior Brewing Company: Two Harbors, MN craft brewery sharing the Lake Superior / North Shore identity and regional craft beer scene, but operating more as a production brewery with distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/VoyageurBrewMN
• Facebookfacebook.com/voyageurbrewing
• Instagraminstagram.com/voyageur_brewing_company
• LinkedInlinkedin.com/company/voyageur-brewing-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Voyageur Brewing