First US Bank

What First US Bank does

First US Bancshares, Inc. (NASDAQ: FUSB) is the publicly-traded holding company for First US Bank, a community bank founded in 1952 and headquartered in Birmingham, Alabama. The bank operates 15 branches across Alabama, Tennessee, and Virginia, including the Bibb/Jefferson/Shelby and Tuscaloosa County markets in Alabama, Knox County in Tennessee, and Lee County in Virginia, with a new Daphne, Alabama banking center scheduled to open in Q2 2026. As of March 31, 2026, the bank reported $1.165 billion in total assets, $1.04 billion in total deposits, and $843.7 million in total loans and leases.

First US Bank offers a full-service retail and commercial banking product set, including FirstLink personal checking accounts, savings and money market accounts, certificates of deposit, IRAs, personal lending (auto, RV, boat, personal loans), the EquiFirst Home Equity Line of Credit (4.99% promotional APR for six months), and commercial lending (SBA loans, working capital, equipment financing). Digital channels include the Anywhere Access mobile banking app, online banking via NetTeller, 24/7 telephone banking, and a recently launched 'Conversations' secure chat feature. Commercial treasury management is delivered through Jack Henry's Commercial Banking Anywhere platform, providing ACH, wire, balance monitoring, and payables/receivables tools. The technology stack is entirely vendor-supplied — Banno for digital banking, MeridianLink for account opening, ProfitStars for loan payment processing, and Jack Henry for treasury management.

The bank's revenue model is anchored in net interest income from its loan and securities portfolio (net of interest paid on deposits), supplemented by non-interest income from service charges, wire transfer fees ($15/$30 domestic, $25/$50 international), stop payment fees, ATM fees, and lease income. Q1 2026 net interest income was $9.215 million on total interest income of $14.9 million, with a net interest margin of 3.37%, generating net income of $1.9 million ($0.33 per diluted share), annualized ROA of 0.67%, and annualized ROE of 7.46%. The bank has declared dividends for 48 consecutive quarters, maintains capital ratios well above regulatory well-capitalized thresholds, and reported nonperforming assets at just 0.16% of total assets. James F. House serves as Chairman, President, and CEO of both the holding company and the bank.

Name

First US Bank

Legal name

First US Bancshares, Inc.

Website

https://fusb.com

Company type

Public

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Short description

First US Bancshares (NASDAQ: FUSB) operates First US Bank, a community bank founded in 1952 with 15 branches across Alabama, Tennessee, and Virginia, offering retail and commercial banking products including deposits, loans, and treasury management to individuals and small-to-mid-sized businesses.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211), Depository Credit Intermediation (5221), Commercial Banking (522110)

SIC

State Commercial Banks (6022)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

akta.pro secondary industries

Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE), SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), Retail Lending (Personal Loans, Auto, Credit Lines) (FSABAAAB)

Keywords

• Community banking services
• Retail deposit accounts
• Commercial lending products
• Treasury management solutions
• Consumer loan financing

Headquarters

HQ city

Thomasville

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Net Interest Income: Primary revenue stream from interest earned on loans (real estate, commercial, consumer) and investment securities, net of interest paid on deposits. Net interest income was $9.215 million for Q1 2026.
2. Non-Interest Income: Secondary revenue from service charges on deposit accounts, lease income, and other fees including wire transfer fees, stop payment fees, and ATM fees

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

First US Bank is a community bank that provides retail and commercial banking products including deposit accounts (checking, savings, money market, CDs, IRAs), consumer loans (auto, RV, boat, personal, HELOC), commercial lending (working capital, SBA loans, equipment financing, commercial real estate), and treasury management services. The bank serves individuals and small-to-mid-sized businesses through 15 branches across Alabama, Tennessee, and Virginia, complemented by digital channels including mobile banking, online banking, telephone banking, and remote deposit capture.

Product overview

First US Bank operates as a community bank offering a unified full-service banking platform across personal and business segments. The core personal banking offerings include FirstLink Checking Accounts (three tiers with low fees and free debit card), Personal Savings (Money Markets, CDs, IRA, college savings), Personal Lending (auto, truck, RV, boat loans), and the EquiFirst Home Equity Line of Credit with promotional 4.99% rate. Business banking encompasses Business Checking (with earnings credits), Business Savings (Money Market), Business Lending (working capital, SBA loans, equipment financing), and Treasury Management/Commercial Banking Anywhere. Digital access is provided through the Anywhere Access mobile banking platform (including Remote Deposit Capture and Online Bill Pay), Business Digital Solutions app, and Telephone Banking. The bank recently added Conversations, a secure chat feature for mobile banking communication. The bank serves Alabama, Tennessee, and Virginia with 15 locations.

Differentiator

Problem solved

Functional benefit

Products and services

• FirstLink Checking Accounts

Quantifiable outcome

• Return on average assets of 0.67% annualized for Q1 2026
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Jack HenrycoreTechnology or IntegrationJack Henry's Treasury Management platform (Commercial Banking Anywhere) powers First US Bank's commercial cash management and treasury services including balance monitoring, fund transfers, and ACH payments.
• BannocoreTechnology or IntegrationDigital banking platform provider powering First US Bank's website and potentially mobile banking experience. The bank website is created by Banno.
• Insurance Companies (Joint Marketing Partners)minorGTM or Marketing PartnerJoint marketing partners for financial products and services as disclosed in privacy policy. Partnership involves co-marketing of insurance and financial products.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Cadence Bank: Community-oriented bank across the Southeast offering retail and commercial banking including treasury management; comparable to First US Bank's business banking segment and Gulf Coast growth plans via Daphne.
• Trustmark: Mississippi-headquartered community bank with operations across the Southeast including Alabama and Tennessee; comparable in scale, product mix, and community-bank lending model.
• Atlantic Union Bankshares: Virginia-headquartered community bank serving consumers and businesses with a similar product set (deposits, loans, treasury management, digital banking); directly comparable in First US Bank's Virginia territory.
• United Community Banks: Southeast-focused community bank holding company offering retail, commercial, and treasury management products across a multi-state footprint that overlaps First US Bank's Alabama, Tennessee, and Virginia footprint.
• Synovus Financial: Southeast regional bank with deep roots in Alabama and Tennessee serving retail and commercial customers; directly comparable in product mix and geographic overlap with First US Bank.
• Pinnacle Financial Partners: Tennessee-based community bank with a similar relationship-banker model and comparable focus on commercial and SMB clients; directly comparable in one of First US Bank's core geographies.
• First Bancshares (of Mississippi) / The First Bank: Southeast community bank holding companies of similar asset size offering community-focused retail and commercial banking; comparable to First US Bank in scale and operating philosophy.
• ServisFirst Bancshares: Alabama-headquartered community bank holding company with a branch-light, relationship-driven commercial banking model; highly comparable to First US Bank in geography, customer mix (SMB + commercial), and community-bank positioning.

Broad incumbents

• Regions Financial: Alabama-headquartered regional bank with a much larger branch and digital footprint in the same core markets; competes head-on with First US Bank in Birmingham and Alabama SMB/commercial banking.

Regional players

• Blue Ridge Bankshares: Virginia-based community bank with comparable community-banking orientation and similar balance-sheet scale; directly comparable in First US Bank's Virginia (Lee County) market presence.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about First US Bank