Firehouse

Name

Firehouse

Legal name

Firehouse

Website

https://firehouse.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Fire Service Trade Media

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Fire & Rescue Services (Fire Suppression, Rescue) (BPAIAGAB)

Keywords

• Fire service media
• Trade publishing
• Firefighter training content
• Industry events
• Product directory

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Magazine Subscriptions: Firehouse Magazine print and digital subscriptions for fire service professionals
2. Advertising & Sponsorships: Sponsored content, product advertisements, and brand sponsorships across website, newsletter, and magazine platforms
3. Events & Conferences: Station Design Awards, Station Design Conference, Fire Chiefs Summit, and EMS Summit generate revenue through registrations and sponsorships

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels12 records

Core offering

Firehouse publishes Firehouse Magazine in print and digital formats, complemented by podcasts, videos, eNewsletters, and sponsored webinars and white papers covering fire service operations, training, leadership, technology, apparatus, and safety. The company also operates a Product Guide vendor directory and hosts industry events including the Station Design Conference, Fire Chiefs Summit, and EMS Summit, serving fire service professionals and equipment buyers.

Product overview

Firehouse is a media platform serving America's firefighters with a unified portfolio of content products. The core offering is Firehouse Magazine (print and digital publication), supplemented by Podcasts and Videos for multimedia content, a Product Guide directory connecting vendors with buyers, and community tools including Forums, Shift Calendar, and eNewsletters. The platform organizes content across specialized sections covering Operations & Training, Leadership, Technology, Stations, Apparatus, Safety & Health, Rescue, LODDs, EMS, Community Risk, and Careers & Education.

Differentiator

Problem solved

Functional benefit

Brands

• Firehouse Magazine: The flagship print and digital magazine publication of Firehouse, covering fire service news, operations, training, leadership, technology, and station design.
• Firehouse Podcasts
• Station Design Awards
• Station Design Conference
• Fire Chiefs Summit
• The EMS Summit

Products and services

• Firehouse Magazine Monthly print and digital magazine providing news, training content, tactical guidance, and industry insights for firefighters and fire service professionals. Available by subscription.
• Firehouse Podcasts Audio content covering fire service topics, leadership discussions, and industry interviews available for streaming on the Firehouse website.
• Firehouse Videos Video content including training videos, news coverage, and fireground footage for the fire service community, available on the website and YouTube.
• Product Guide Directory A vendor directory connecting fire service professionals with equipment manufacturers and service providers, featuring products such as thermal imagers, turnout gear, apparatus, and safety equipment.
• Firehouse eNewsletters Email newsletters delivering the latest fire service news, industry insights, and relevant research compiled by editors, with subscription sign-up available online.
• Station Design Awards Annual awards program operated by Firehouse recognizing outstanding fire station design projects in the fire service industry, with an associated awards ceremony and conference.
• Station Design Conference Annual conference dedicated to fire station architecture and design, bringing together fire service professionals and architects for education on modern fire station design, building components, and operational considerations.
• Fire Chiefs Summit Summit event for fire department chief officers featuring leadership development, industry trends, and professional networking opportunities.
• The EMS Summit Annual summit focused on emergency medical services within the fire service and broader first responder community.
• Sponsored Webinars and White Papers Educational content including sponsored webinars and white papers on topics such as ISO grading, firefighter PPE decontamination, and fireground technology, offered to fire service professionals.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, flagship and minor.

• Station Design AwardscoreOthersFirehouse's flagship award program recognizing excellence in fire station design. The program includes an annual conference, awards ceremony, and online submission process for architecture firms and fire departments.
• Station Design ConferencecoreOthersAnnual conference bringing together fire service professionals and architects for education on modern fire station design, building components, and operational considerations.
• Fire Chiefs SummitcoreOthersSummit event for fire department chief officers featuring leadership development, industry trends, and professional networking opportunities.
• EMS SummitcoreOthersAnnual summit focused on EMS topics serving emergency medical services professionals within the fire service and broader first responder community.
• Endeavor Business MediaflagshipOthersParent company (EndeavorB2B) that owns and operates Firehouse along with other B2B media brands. Firehouse footer displays EndeavorB2B branding and operates under their corporate infrastructure.
• CoxreelsminorGTM or Marketing PartnerEquipment manufacturer featured in sponsored content articles about fire apparatus equipment. Coxreels products highlighted in product news section.
• Qwake TechnologiesminorGTM or Marketing PartnerTechnology company featured in Product Guide showcasing C-THRU Navigator thermal imaging system for firefighting applications.
• Rekindle HydrationminorGTM or Marketing PartnerHydration product company featured in Product Guide targeting firefighter health and fitness.
• Unified Public Advocacy Inc.minorGTM or Marketing PartnerAdvocacy organization featured in Product Guide serving community risk reduction professionals.
• Garage: Buy & Sell Used Fire ApparatusminorGTM or Marketing PartnerEquipment marketplace partner featured in Product Guide for buying and selling used fire apparatus.
• StreamlightminorGTM or Marketing PartnerLighting equipment manufacturer featured in news coverage showcasing headlamp product enhancements for firefighters.
• Firehouse Advisory BoardcoreOthersIndustry advisory board providing guidance and expertise to Firehouse content and programming.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• Fire Engineering: Long-running print and digital publication serving fire service professionals with training content, technical articles, and product coverage. A direct competitor to Firehouse Magazine in editorial coverage and advertising inventory.
• JEMS (Journal of Emergency Medical Services): Leading EMS-focused publication and events business serving paramedics, EMTs, and EMS leadership. Directly comparable to Firehouse's EMS coverage and the EMS Summit event.
• FireRescue1: Digital-first media site covering fire, rescue, and EMS news, training, and product coverage. Competes directly with Firehouse for firefighter audiences, advertisers, and event mindshare in the same vertical.
• Fire Chief magazine: Trade publication targeted at fire department leadership and command staff. Overlaps with Firehouse's leadership and operations content and competes for the same fire chief advertising and event audience.

Broad incumbents

• Lexipol: Public safety content, policy, and training platform serving fire, EMS, law enforcement, and corrections agencies. Broader portfolio across first-responder verticals with overlapping content and training offerings versus Firehouse.
• NFPA (National Fire Protection Association): Authoritative fire safety standards body and publisher of codes, training, and research. Overlaps with Firehouse in serving fire service professionals with standards, training, and educational content.

Emerging players

• Police1: Sibling brand of FireRescue1 within the Lexipol/Carahsoft public-safety media network. Operates the same digital-first content-plus-advertising model in law enforcement, providing a comparable audience-monetization template relevant to Firehouse.
• TargetSolutions: Online training and compliance platform for fire, EMS, and other public safety agencies. Overlaps with Firehouse's training and education content with a more focused SaaS delivery model.
• ApparatusMagazine.com: Trade publication focused on fire apparatus, equipment, and station design. Niche overlap with Firehouse's apparatus and stations editorial coverage and the Station Design Conference audience.

Others

• Informa Public Safety: Large B2B events and media conglomerate with adjacent public safety and first responder brands. Indirectly comparable as a peer portfolio operator and competitor for B2B media and event budgets relevant to Firehouse.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/FirehouseNews
• YouTubeyoutube.com/@firehousecom
• Facebookfacebook.com/Firehousecom
• LinkedInlinkedin.com/company/firehouse-magazine
• Instagraminstagram.com/firehousemagazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Firehouse