Southeast Seniors

What Southeast Seniors does

Southeast Seniors is a Minneapolis-based neighborhood nonprofit organization that helps adults aged 65 and older remain in their homes with an enhanced quality of life. Founded in 1988 as the Prospect Park Block Nurse Program by Wanyce Sandve and a group of Prospect Park residents and patterned after the St. Anthony Park Block Nurse program in St. Paul, the organization expanded in 1993 to include Southeast Como and Marcy Holmes and was renamed Southeast Seniors, operating today as one of 32 Living-at-Home Block Nurse Programs in Minnesota's Living At Home Network. It most recently added Nicollet Island/East Bank to its service area, which now spans eight named Southeast Minneapolis neighborhoods including Como, Dinkytown, Marcy-Holmes, Mid-City Industrial, Prospect Park, Southeast Como, and University.

The organization delivers an integrated suite of in-home and community-based services rather than a technology product. Core offerings include service coordination, in-home nurse visits (wellness checks, health counseling, chronic-condition monitoring), volunteer-driven transportation to medical appointments and errands, grocery shopping assistance, outdoor chore services, foot care through a partner nurse, caregiver support, free wellness clinics, and health education. Beyond clinical and practical support, Southeast Seniors runs enrichment and intergenerational programs — the Southeast Lifelong Learners classes (with Minneapolis Community Education), a Virtual Book Club (with Arvonne Fraser Library), friendly visits and calls, the UMN Connection Club, a Pen Pal program with Marcy Arts Magnet School, and the Memoir Project, which produced the book and podcast 'A Nest in My Heart.'

The business model is a nonprofit funding stack with no proprietary technology. Revenue comes from billing Medicare and other insurers for in-home nursing services, government grants (Minnesota Department of Human Services Live Well at Home grant, City of Minneapolis, Hennepin County, Trellis), and individual and organizational donations (individuals, businesses, churches, foundations, legacy gifts) routed through GiveMN and direct mail. A small ancillary revenue line exists through suggested-donation sales of the Memoir Project book. Customer segments are exclusively individual seniors 65+ and their caregivers within the eight-neighborhood footprint, with pricing conveyed via a free assessment intake and a sliding fee scale for foot care services. Operations are coordinated from a single office on the upper level of First Congregational Church of Minnesota, with a small named staff supplemented by volunteers and partner organizations.

Name

Southeast Seniors

Legal name

Southeast Seniors

Website

https://seseniors.org

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Southeast Seniors is a Minneapolis nonprofit, founded in 1988, that helps adults 65+ across eight Southeast Minneapolis neighborhoods remain in their homes through in-home nursing, transportation, chore services, caregiver support, and intergenerational programming.

Ownership category

akta.pro rank

Product category

Senior In-Home Support Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Social Services (8300), Services-Home Health Care Services (8082)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industries

Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK), Community-Based Senior Centers with Adult Day Services (HLADAIAJ), Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE), Arts, Culture & Creative Learning for Seniors (Music, writing, crafts) (EDAAAMAI), Caregiver Support & Education Programs (Center-Based) (HSABANAN)

Keywords

• Senior in-home services
• Aging in place support
• Community nursing programs
• Nonprofit elder care
• Volunteer transportation services

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Healthcare Service Billing: Southeast Seniors bills Medicare and other insurance companies for in-home nursing services, generating revenue from healthcare reimbursements for clinical care delivery.
2. Government Grants: Receives funding from Minnesota Department of Human Services (Live Well at Home grant), the City of Minneapolis, Hennepin County, and Trellis for operational support.
3. Individual and Organizational Donations: Financial support comes from individual donors, businesses, churches, organizations, and foundations. Donation options include mail checks, GiveMN platform, honorary/memorial gifts, and legacy gifts.
4. Book Sales: Memoir Project book 'A Nest in My Heart' available for suggested donation of $20 plus shipping.

Pricing tiers

Distribution channels2 records

Marketing channels4 records

Core offering

Southeast Seniors is a Minneapolis-based nonprofit organization that helps adults 65+ remain in their homes with an enhanced quality of life. Its core offering is an integrated suite of in-home and community-based services that includes service coordination, in-home nurse visits, transportation for medical appointments and errands, grocery shopping assistance, chore services, foot care, caregiver support, wellness clinics, and health education. The organization supplements these core services with enrichment programming such as Southeast Lifelong Learners classes, a virtual book club, friendly visits and calls, intergenerational Connection Club and Pen Pal programs, and a Memoir Project that produced the book and podcast 'A Nest in My Heart.'

Product overview

Southeast Seniors operates as a coordinated service organization rather than a software product company. The organization provides an integrated suite of support services for adults 65+ in Southeast Minneapolis to remain independent in their homes. Core services include Service Coordination, In-Home Nurse Visits, Transportation, Grocery Shopping Assistance, Chore Services, Foot Care, Caregiver Support, Wellness Clinics, and Health Education. The organization also runs enrichment programs including Southeast Lifelong Learners, Virtual Book Club, Friendly Visits & Calls, and intergenerational programs (Connection Club and Pen Pal Program). The Memoir Project is a notable creative program producing published books and podcasts. All services are coordinated through the main office with volunteer support and community partnerships.

Differentiator

Problem solved

Functional benefit

Products and services

• Service Coordination Help navigating challenges and connecting older adults with additional resources to enhance wellbeing, including assistance completing application paperwork, coordinating medical care, and problem-solving.
• In-Home Nurse Visits Outreach nursing services for adults 65+ including wellness checks, health counseling, monitoring chronic conditions, and advocacy with health professionals. Billed to Medicare and other insurance companies.
• Transportation Roundtrip rides for medical and dental appointments and essential errands provided by Southeast Seniors volunteer drivers.
• Grocery Shopping Assistance Volunteers provide rides to grocery stores with in-store shopping assistance 1-2 times per month, or shop on behalf of clients and deliver groceries to their homes.
• Chore Services Volunteer assistance with outdoor chores including fall and spring raking, snow removal, weeding, and lawn mowing.
• Foot Care at Home Foot care services provided by a registered nurse from Joyful Feet Healthcare on a sliding fee scale, delivered in clients' homes.
• Caregiver Support Individual consultation, connection to community resources, and classes providing tools and support for caregivers of older adults.
• Southeast Lifelong Learners Educational and recreational programs offered in partnership with Minneapolis Community Education, covering topics including Medicare, local history, and self-defense.
• Virtual Book Club Monthly book club meeting on Zoom from 1-2pm on the last Tuesday of the month, led by Arvonne Fraser Librarians with books provided and volunteer delivery available.
• Friendly Visits & Calls Home visits and phone calls from friendly Southeast Seniors volunteers matched by similar interests to reduce social isolation.
• Connection Club Intergenerational program pairing University of Minnesota students with adults 65+ for semester-long volunteering including games, coffee chats, cooking, and walks.
• Pen Pal Program Partnership with Marcy Arts Magnet School pairing fifth grade students with older adults to exchange letters during the school year, with an optional end-of-year in-person gathering.
• Memoir Project ('A Nest in My Heart') Memoir writing program for seniors that produced the book and podcast 'A Nest in My Heart: Stories by Southeast Seniors,' featuring written pieces by participants about their lives in Minnesota, edited by Anne Sawyer with Associate Editor Sara Catterall.
• Wellness Clinics Free health screenings held locally within the Southeast Minneapolis community.
• Health Education Guidance and advocacy on healthcare topics, community resources, and educational classes for older adults.

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Living At Home NetworkcoreStrategic or Co-development Partner · 1 January 1988Southeast Seniors is one of 32 Living-at-Home Block Nurse Programs in Minnesota's Living At Home Network. This network provides organizational support, best practices sharing, and advocacy for community-based senior care programs across the state.
• Minneapolis Community Education/Lifelong LearningcoreStrategic or Co-development PartnerPartners to offer Southeast Lifelong Learners educational and recreational programs including Medicare classes, local history, self-defense, and other topics for seniors.
• Neighborhood AssociationscoreStrategic or Co-development PartnerPartnership with Como, Marcy-Holmes, Prospect Park, and Nicollet Island/East Bank neighborhood associations for community outreach and service coordination.
• Arvonne Fraser LibraryminorStrategic or Co-development PartnerLibrary partners provide book club leadership and books for the Southeast Seniors Virtual Book Club program.
• East Side Neighborhood ServicesminorStrategic or Co-development PartnerCommunity partner organization for senior services in Minneapolis.
• Metropolitan Regional Arts CouncilminorStrategic or Co-development PartnerFunded the Memoir Project through a grant from Minnesota's arts and cultural heritage fund, making possible the book and podcast 'A Nest in My Heart'.
• University of MinnesotacoreStrategic or Co-development PartnerConnection Club program matches U of MN students with older adults for semester-long volunteering including friendly visits, games, coffee chats, cooking, and walks. UMN Good Neighbor Fund also provides financial support.
• Marcy Arts Magnet SchoolminorStrategic or Co-development PartnerPen Pal program pairs fifth grade students with older adults to exchange letters during the school year, with optional end-of-year in-person gathering.
• Minneapolis Area Senior Workers AssociationminorStrategic or Co-development PartnerCommunity partner organization supporting senior services.
• Joyful Feet HealthcareminorOthersRegistered nurse from Joyful Feet Healthcare provides foot care services at clients' homes on a sliding fee scale.

Scale indicators2 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• National Council on Aging: National nonprofit organization supporting community-based organizations that serve older adults, including programs focused on aging in place, wellness, and social engagement. Compares on the mission of supporting older adults through community partnerships.
• Meals on Wheels America: National umbrella organization supporting community-based programs that provide meals and wellbeing checks to seniors aging in place. Compares on the community-based, volunteer-supported senior services model and donor-driven revenue base.
• Cassia (formerly Augustana Care + Elim Care): Minnesota-based nonprofit providing senior housing, assisted living, and home and community-based services. Compares on the community-based continuum of senior services in the same state, operating at greater scale and across multiple service lines.
• Trellis (formerly Minnesota Area Geriatric Education Center / MN Aging Services): Minnesota-based nonprofit focused on aging services, caregiver support, and advocacy for older adults. Comparable as a broader aging-services organization in the same state, listed as a current funder of SES.
• Ebenezer (Fairview Senior Services): Minnesota-based senior housing, care, and services division of Fairview Health Services. Compares on in-home and community-based senior services in the same metro area, though at much larger scale and as part of a multi-site operator.

Regional players

• Family Caregiver Alliance (National Center on Caregiving): National nonprofit offering caregiver support, education, and consultation services. Overlaps with SES's caregiver support program offering both consultation and educational classes, though operates at a national-advocacy scale rather than locally.

Direct peers

• East Side Neighborhood Services: A Minneapolis neighborhood-based nonprofit that provides senior services and other community support programs in adjacent Northeast Minneapolis. Directly comparable neighborhood nonprofit model serving the same demographic in the same city.
• Little Brothers Friends of the Elderly: National nonprofit dedicated to relieving isolation and loneliness among older adults through volunteer-driven companionship and supportive services. Operates a near-identical volunteer-and-neighbor-helping-neighbor model for seniors aging in place.

Others

• Living At Home Network: Statewide network of 32 Living-at-Home Block Nurse Programs in Minnesota, of which SES is a member. Functions as an umbrella/infrastructure peer — provides best practices, advocacy, and shared services rather than directly competing.

Emerging players

• Carea: Nonprofit community-based senior services organization providing in-home support, caregiver resources, and aging-in-place programs comparable to SES's mix of in-home nursing, transportation, and caregiver support.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SESeniors
• Xx.com/SESeniorsMpls
• LinkedInlinkedin.com/company/seseniors

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southeast Seniors