Tampa Bay Magazine

What Tampa Bay Magazine does

Tampa Bay Magazine is a privately-held bimonthly lifestyle magazine, founded in 1986 and headquartered in Clearwater, Florida, that covers the Clearwater, Tampa, and St. Petersburg markets of the Tampa Bay area. Its core product is a single bi-monthly print publication spanning editorial departments including Events, Dining Guide, Art, Fashion, Real Estate, Health & Medical, Travel, and local community features, with a companion digital presence at tampabaymagazine.com that hosts cover previews, subscription information, and advertising details. The company has no disclosed platform-plus-modules architecture; it is one unified print product with adjacent web and social channels.

The business operates a two-stream revenue model. The first stream is consumer subscriptions sold directly to readers in 1-year, 2-year, and 3-year terms across US, Canada/Mexico, and overseas geographies, with US 1-year subscriptions priced at $12.00 and overseas 3-year subscriptions priced at $90.00. The second stream is print advertising sold to local and regional businesses through a direct sales channel, with bi-monthly closing dates, standardized ad sizes, and submission handled via email or FTP. The go-to-market is direct-to-consumer for subscribers and direct-to-SMB for advertisers, with no disclosed intermediaries, partnerships, or programmatic ad technology.

The company is small, with 11-50 employees and no disclosed parent company, institutional investors, M&A activity, leadership changes, or funding rounds. The technology stack is described as print publication plus digital web presence, with no proprietary features, AI capabilities, APIs, or integrations disclosed. The owner-operator profile and absence of disclosed strategic activity suggest a stable, owner-operated regional media business rather than a venture-backed growth company.

Name

Tampa Bay Magazine

Legal name

Tampa Bay Magazine

Website

https://tampabaymagazine.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Tampa Bay Magazine is a privately-held bimonthly lifestyle magazine, founded in 1986 and headquartered in Clearwater, Florida, that covers Clearwater, Tampa, and St. Petersburg. It generates revenue from low-priced consumer subscriptions and direct sales of print advertising to local and regional businesses.

Ownership category

akta.pro rank

Product category

Regional Lifestyle Magazine

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Travel & Outdoors Magazines (MPAJAEAH)

Keywords

• Regional lifestyle magazine
• Print publishing
• Magazine subscriptions
• Local advertising
• Bimonthly publication

Headquarters

HQ city

Flushing

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Magazine Subscriptions: Recurring subscription revenue from readers who pay for magazine subscriptions on a 1-year, 2-year, or 3-year basis. Subscriptions are available for United States, Canada/Mexico, and Overseas readers.
2. Print Advertising: Revenue from local and regional businesses purchasing advertising space in the magazine. The magazine offers various ad sizes from full pages to small placements, with closing dates for each bi-monthly issue.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Tampa Bay Magazine is a bimonthly print lifestyle magazine covering the Tampa Bay area of Florida (Clearwater, Tampa, St. Petersburg). It provides editorial content on local dining, entertainment, events, fashion, real estate, health, travel, art, and community organizations, and sells print advertising space to local and regional businesses. Distribution is via paid subscriptions in the US, Canada/Mexico, and overseas, with advertising sold directly to advertisers.

Product overview

Tampa Bay Magazine is a single, unified bimonthly print publication serving the Tampa Bay area of Florida. The magazine does not operate a platform-plus-modules architecture; it consists of one core print product covering lifestyle content across multiple editorial departments including Events, Galleria, Art, Social Seens, Fashion, Real Estate, Health & Medical, Travel, Dining Guide, Best Bets, Upfront, and Buzz. The publication has been in continuous operation since 1986.

Differentiator

Problem solved

Functional benefit

Products and services

• Tampa Bay Magazine (Print Subscription) A bimonthly print lifestyle magazine covering the Tampa Bay area of Florida (Clearwater, Tampa, St. Petersburg), featuring editorial content on local events, dining, entertainment, art, fashion, real estate, health, travel, and community organizations. Distributed to subscribers in the US, Canada/Mexico, and Overseas on 1-year, 2-year, and 3-year subscription terms.
• Print Advertising Space Print advertising placements sold directly to local and regional businesses, organizations, charities, and service providers in the Tampa Bay area. Ad submissions are accepted via email or FTP, with sales handled by phone (727-791-4800) or email ([email protected]).

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights1 record

Broad incumbents

• VISIT FLORIDA: State-level tourism marketing organization producing travel content for Florida visitors. Overlaps with Tampa Bay Magazine's travel and tourism coverage but at the state level and through digital-first channels.
• Southern Living: National regional lifestyle brand (owned by Dotdash Meredith) covering Southern U.S. lifestyle including Florida. Comparable in editorial category (regional lifestyle/travel/dining) though operating at a national, multi-platform scale.
• Visit Tampa Bay: Official destination marketing organization for Tampa Bay. Competitor for local advertising dollars and a complementary publisher of visitor-facing lifestyle content for the same region.
• Los Angeles Magazine: Major city lifestyle magazine covering Los Angeles with extensive dining guides and lifestyle editorial. Comparable in format and revenue model (subscriptions + advertising) though at significantly larger scale.
• Boston Magazine: Established city magazine covering greater Boston with a broad lifestyle editorial footprint including dining, events, and travel. Comparable in scope and revenue model to a larger, multi-decade regional lifestyle publication.
• Atlanta Magazine: Long-running regional lifestyle magazine covering metro Atlanta with dining guides, events, and local advertising. Comparable business model and editorial structure to Tampa Bay Magazine at a larger scale.

Direct peers

• Gulfshore Life: Long-running regional lifestyle magazine covering the Gulf Coast of Florida (Naples, Bonita Springs area). Comparable business model of print magazine plus local advertising targeting affluent residents and visitors.
• 5280 Magazine: Long-established regional lifestyle magazine (Denver metro) with bimonthly/print publication plus local advertising. Closely comparable business model and operational structure as a city-focused lifestyle title.
• Tampa Bay Metro Magazine: Direct regional lifestyle magazine covering the Tampa Bay area with dining, events, and cultural coverage. Closest direct competitor targeting the same advertisers and reader demographics in the same geography.
• Boca Magazine: Established regional lifestyle magazine covering the Boca Raton/Delray Beach area in South Florida. Direct competitor with similar print-plus-advertising business model targeting an affluent Florida market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/tampabaymagazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tampa Bay Magazine