Recon Electrical

What Recon Electrical does

Recon Electrical Limited is a privately-held UK electrical wholesaler founded in 1996 and headquartered in Chesterfield, Derbyshire. The company operates from a 12,000 sq ft warehouse and serves three principal customer segments: electrical contractors and tradespeople, industrial and manufacturing firms, and domestic end-users, through a physical trade counter, phone sales, and an e-commerce storefront at reconelectrical.co.uk. Its core proposition is a broad catalogue of over 10,000 stocked electrical products spanning distribution and circuit protection, industrial controls, lamps and lighting, sockets and switches, tools, water heating, fans and ventilation, security systems, and EV charging equipment from brands including Chint, Lovato, Schneider, Saxby, Integral, Wiha, CK, and Rolec.

The company's distinctive technical capability is a bespoke control panel design and build service that produces custom distribution and control system panels to EN 60204 standards, including star-delta starters, direct online starters, PLC-controlled systems, soft starts, and inverter drives for industrial applications such as hydraulic engineering, manufacturing, pump and motor control, pulp and paper processing, food processing, mining, water/wastewater, and steel works. It also maintains a specialised inventory of over 12,000 new and reconditioned circuit breakers (MCBs, MCCBs, RCBOs, main incomers) from hundreds of manufacturers worldwide, including obsolete and hard-to-find legacy parts. Recon Electrical is a member of the IBA Electrical Wholesale Buying Group, providing access to over 100 UK distribution outlets and a shared manufacturer supply chain.

The business model is sales-led and transaction-based: one-time product sales through wholesale, trade counter, and online channels, supplemented by project-based professional services revenue from the control panel design and build operation. Pricing is unit-based with public list prices ranging from approximately £1.19 to £327.26 and POA on larger items. The company has received industry recognition including a National Electrical Industry Award for "Best Independent Wholesaler of the Year" and Highly Commended awards in two categories at the 2014 Electrical Wholesaler of the Year Awards. The Managing Director is Andy Salvin.

Name

Recon Electrical

Legal name

Recon Electrical Limited

Website

https://reconelectrical.co.uk

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Recon Electrical Limited is a UK electrical wholesaler founded in 1996, operating a 12,000 sq ft warehouse and e-commerce store in Chesterfield to serve electrical contractors, industrial firms, and domestic customers with over 10,000 stocked products and bespoke control panel manufacturing.

Ownership category

akta.pro rank

Product category

Electrical Wholesale Distribution

NAICS

Other Electrical Equipment and Component Manufacturing (3359), All Other Electrical Equipment and Component Manufacturing (33599), Switchgear and Switchboard Apparatus Manufacturing (335313)

SIC

Miscellaneous Electrical Machinery, Equipment & Supplies (3690), Electrical Industrial Apparatus (3620), Switchgear & Switchboard Apparatus (3613)

akta.pro primary industry

Electrical Supplies Retail (Wiring, Switches, Breakers, Conduit) (CRAIADAE)

akta.pro secondary industries

Parts, Components, Refurbished & Reverse Logistics (Electronics) Distribution (CRAOACAK), Medium-Voltage Distribution Components (MV breakers, disconnects, reclosers, MV terminations & joints) (IMAGAEAL)

Keywords

• Electrical wholesale supply
• Industrial control panels
• Circuit protection equipment
• EV charging solutions
• Electrical installation products

Headquarters

HQ city

Chesterfield

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Electrical Product Wholesale: Wholesale supply of electrical products ranging from simple cable, lamps and sockets through to major industrial control and switchgear. Products sold through trade counter, phone, and online store.
2. Reconditioned Circuit Breakers: Supply of new and reconditioned MCBs, MCCBs, RCBOs, Incomers and ACs from over 100 manufacturers worldwide. Stocks over 12,000 circuit breakers including obsolete and hard-to-find parts.
3. Bespoke Control Panel Manufacturing: Design and build service for custom industrial control panels including star delta starters, direct online start panels, inverter drives, soft start systems, and complete PLC systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Recon Electrical is an independent electrical wholesaler supplying over 10,000 electrical products — ranging from simple cables, lamps, and sockets through to major industrial control and switchgear — through a trade counter, phone sales, and online e-commerce store. The company also operates a bespoke control panel design and build service producing custom distribution and control system panels for industrial applications including hydraulic engineering, farming, manufacturing, pump and motor control, production lines, mining, water/waste management, and steel works. Stock includes over 12,000 new and reconditioned circuit breakers from hundreds of manufacturers worldwide, including obsolete and hard-to-find parts.

Product overview

Recon Electrical is an electrical wholesale supplier based in Chesterfield, UK, operating since 1996. The company offers a comprehensive portfolio of over 10,000 electrical products spanning multiple categories including security systems (CCTV and alarms), distribution and circuit protection (fuses, consumer units, circuit breakers including a specialized reconditioned range), EV charging solutions (Rolec, ChargePoint, Wallpod, Securicharge), industrial controls (Chint, Lovato contactors, motor starters, transformers), lamps and lighting (Saxby, Integral LED and conventional fittings), sockets and switches in various finishes, tools and workshop equipment, water heating products, and fans and ventilation. The company also provides a bespoke Control Panel Design and Build Service for industrial applications. Recon Electrical serves both domestic and commercial customers across the UK through their physical trade counter and online store.

Differentiator

Problem solved

Functional benefit

Products and services

• CCTV Systems / Security Systems Security and surveillance products including alarms and CCTV systems for property protection across domestic and commercial customers.
• Distribution & Circuit Protection Electrical distribution and safety products including fuses (bottle, cartridge, central tag, cut out, general purpose, plug), consumer units, and circuit breakers.
• EV Charging Solutions Electric vehicle and plug-in hybrid charge points and cables from Rolec, ChargePoint, Wallpod, and Securicharge brands for residential and commercial EV charging.
• General Electrical Supplies Wide range of general electrical products including screws, fixings, cable ties, tape, timers, meters, timeclocks, and TV accessories.
• Industrial Controls Industrial control gear including contactors, motor starters, overloads, switch isolators, transformers, and switch fuses from manufacturers like Chint, Lovato, Schneider and Square D.
• Lamps & Lighting Lighting solutions including downlights, spotlights, LED floodlights, LED battens, outdoor lighting, and 2D fittings from brands like Saxby and Integral.
• Smoke & Fire Alarms Fire detection and alarm systems for residential and commercial properties.
• Sockets & Switches Extensive range including polished chrome, black nickel, satin chrome, metalclad, waterproof, and industrial BS4343 plugs and sockets.
• Tools Workshop tools, hand tools, VDE tools, screwdrivers from Wiha and CK, pliers, cable cutters, torches, and personal protective equipment.
• Water Heating Water heating products including immersion heaters, thermostats, water heaters from Redring, and Triton hand wash units.
• Fans & Ventilation Extractor fans, grills, ducting and accessories in various sizes (100mm and 150mm) from Manrose.
• Reconditioned Circuit Breakers Over 12,000 new and reconditioned MCBs, MCCBs, RCBOs, and main incomers from hundreds of manufacturers worldwide for legacy installations, including obsolete and hard-to-find parts.
• Control Panel Design & Build Service Bespoke control panel design and build service for industrial applications including star-delta starters, direct online starters, PLC controlled systems, soft starts, and inverter drives. Designed to EN 60204 standards.

Quantifiable outcome

• Over 10,000 different electrical products stocked at any one time
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• IBA Electrical Wholesale Buying GroupcoreChannel Partner/ Reseller/ DistributorRecon Electrical is a member of the IBA Electrical Wholesale Buying Group, which provides access to over 100 distribution outlets across the UK and connects them with a network of manufacturers for supply chain efficiency.

Scale indicators6 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Toolstation: UK trade retailer with 500+ branches selling electrical, plumbing, and tooling supplies. Comparable on trade-customer model and electrical consumables range, though broader in scope than Recon.
• Screwfix: UK's largest trade catalogue retailer with 800+ stores. Comparable on serving trade electricians with wiring accessories, lighting, tools, and consumables, though broader in non-electrical categories.
• RS Components: Global distributor of electronic, electrical, and industrial components with major UK operations. Broader industrial portfolio but overlapping on test equipment, cable, lighting, and control gear sold to similar trade customers.

Direct peers

• CPC Farnell: UK-based electronic and electrical component distributor with strong trade and pro-customer base. Comparable on electrical product breadth and digital-first ordering experience targeting installers and maintenance buyers.
• Electric Center: UK electrical wholesaler group with branches across the country. Directly comparable on product range (cable, accessories, industrial controls) and customer base of electrical contractors.
• TLC Electrical Supplies: UK online-focused independent electrical wholesaler. Comparable as a smaller independent player competing on trade-counter and digital channels with similar cable, lighting, and wiring accessory ranges.
• CEF (City Electrical Factors): UK's largest specialist electrical wholesaler with 400+ branches serving trade and industrial customers. Directly comparable on product range (wiring accessories, lighting, industrial controls, cable) and target customer base (electrical contractors and industrial buyers).
• Edmundson Electrical: Privately held UK electrical wholesaler with 250+ branches. Directly comparable as a multi-branch competitor offering similar product depth across industrial controls, switchgear, and general electrical supplies to trade customers.
• Rexel UK: Global electrical distributor with significant UK branch network (formerly Newey & Eyre and Wilts). Comparable across full electrical product portfolio, multi-channel distribution, and bespoke industrial services.

Regional players

• Rapid Electronics: UK-based electronic component and electrical product distributor serving industrial, educational, and trade customers. Comparable on electrical product breadth and UK trade-customer focus, with some overlap on tools and consumables.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ReconElectrical
• Facebookfacebook.com/pages/Recon-Electrical-Ltd/185518888159979

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recon Electrical