What VITLAB does

VITLAB GmbH is a German manufacturer of liquid handling instruments and plastic laboratory products, both disposable and reusable. Founded in 1989 as a spin-off from VITRI GmbH & Co.KG (itself established in 1908), the company is headquartered in Großostheim, Germany, where it operates its own production facility producing approximately 98% of its products domestically. The core product portfolio spans liquid handling equipment (bottle-top dispensers, bottle-top burettes, micropipettes, pipette tips), volumetric measurement instruments (volumetric flasks, graduated cylinders), general lab products (beakers, Erlenmeyer flasks, funnels), laboratory bottles, and food & beverage industry products (coloured graduated beakers, scoops, bottles, buckets, bowls). The company maintains registered sub-brands including maneus, VITLAB pipeo, VITsafe, and VITgrip, and offers a custom-branded promotional product line for corporate clients.

The company operates as a subsidiary of the BRAND Group (BRAND INTERNATIONAL GMBH), a diversified laboratory equipment group with approximately 1,000 employees worldwide and additional operating brands BRAND and VACUUBRAND. VITLAB distributes its products through a global network of specialized trading partners covering over 70 countries, with key channel relationships including BrandTech Scientific (North America and Canada), VWR International (Pan-European), and Fisher Scientific (Pan-European). The company runs an efficient logistics center in Großostheim maintaining over 94% availability of standard articles, and supplements distribution with direct customer service and on-site technical and application support.

The revenue model is primarily hardware sales of catalog laboratory equipment and plastic labware, augmented by a custom/promotional product line offering customer-branded labware with bespoke geometries, prints, scales, and special denominations. VITLAB has held ISO 9001 quality management certification continuously since January 1994 and ISO 14001 environmental management certification since May 1999, and was awarded an EcoVadis Gold Medal in 2025 for placing in the top 5% of evaluated companies on sustainability criteria. Pricing is not publicly disclosed; orders below €250 incur a €50 minimum order surcharge.

Name

VITLAB

Legal name

VITLAB GmbH

Website

https://vitlab.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

VITLAB GmbH is a German manufacturer of liquid handling instruments and plastic laboratory products, serving research, food & beverage, and industrial customers in over 70 countries through a network of specialized scientific distributors and direct sales.

Ownership category

akta.pro rank

Product category

Laboratory Equipment

NAICS

Measuring, Dispensing, and Other Pumping Equipment Manufacturing (333914), Analytical Laboratory Instrument Manufacturing (334516)

SIC

Laboratory Apparatus & Furniture (3821), Laboratory Analytical Instruments (3826)

akta.pro primary industry

Liquid Handling & Laboratory Automation (Pipettes, Robots, Workstations) (HLAGAIAD)

akta.pro secondary industries

Laboratory Consumables & Plasticware (Tips, Tubes, Plates, Filters) (HLAGAIAH), General Lab Equipment (Centrifuges, Incubators, Shakers, Ovens) (HLAGAIAC)

Keywords

• Liquid handling equipment
• Volumetric measurement instruments
• Laboratory plasticware
• Pipettes and dispensers
• General lab products

Headquarters

HQ city

Großostheim

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Laboratory Equipment Sales: VITLAB generates revenue through the sale of laboratory equipment and plastic laboratory products including liquid handling instruments, volumetric measurement devices, general lab products, and custom promotional items. Products are sold through a global network of specialized distributors and direct sales.
2. Custom/Promotional Products: Custom-manufactured plastic laboratory products with customer-specific branding, custom geometries, wall thicknesses, prints, scales, and special denominations for promotional purposes.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

VITLAB manufactures and distributes liquid handling instruments (bottle-top dispensers, bottle-top burettes, micropipettes, and pipette tips), volumetric measurement devices (volumetric flasks and graduated cylinders), and a broad range of plastic laboratory products including beakers, Erlenmeyer flasks, funnels, and laboratory bottles. The company also supplies food-and-beverage industry products such as coloured graduated beakers, scoops, bottles, buckets, and bowls, and offers custom-branded promotional laboratory products with customer-specific logos and specifications.

Product overview

VITLAB is a German manufacturer of laboratory plastic products with over 100 years of tradition, offering a comprehensive portfolio of laboratory equipment. The product range centers on liquid handling equipment (bottle-top dispensers, bottle-top burettes, micropipettes, pipette tips), volumetric measurement instruments (volumetric flasks, graduated cylinders), and general lab products (beakers, Erlenmeyer flasks, funnels). Additional offerings include food & beverage industry products (coloured graduated beakers, scoops, bottles, buckets, bowls), laboratory bottles, and custom promotional products with customer branding. The company operates its own production facilities in Germany where additional processes like vulcanization and volume control are performed. VITLAB serves customers in over 70 countries through a network of specialized dealers and sales partners.

Differentiator

Problem solved

Functional benefit

Brands

• VITLAB®: Primary brand for laboratory products including liquid handling and volumetric measurement apparatus.
• maneus®
• pipeo®
• VITsafe™
• VITgrip™
• VITLAB Promotional
• VITLAB continuous E/RS
• VITLAB Mikroliterpipette

Products and services

• Liquid Handling Liquid handling equipment including bottle-top dispensers, bottle-top burettes, micropipettes, and pipette tips for precise liquid handling in laboratory settings.
• Volumetric Measurement Volumetric measurement instruments including volumetric flasks and graduated cylinders for precise volume determination in laboratories.
• General Lab Products General laboratory supplies including beakers, Erlenmeyer flasks, funnels, and other essential lab equipment.
• Food & Beverage Products Products for the food and beverage industry including coloured graduated beakers, scoops, bottles, buckets, and bowls.
• Bottles Laboratory bottles for storage, transport, and handling of liquids in various laboratory applications.
• VITLAB Promotional Custom promotional laboratory products with customer branding, allowing businesses to personalize labware with company names, logos, custom geometries, wall thicknesses, prints, scales, and special denominations.

Quantifiable outcome

• Over 94% availability of standard articles
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• iGEM Team FrankfurtminorStrategic or Co-development Partner · 12 August 2025VITLAB supported the iGEM Team Frankfurt with laboratory ware for the 2025 iGEM competition, demonstrating commitment to science education and future talent development.
• BrandTech Scientific, Inc.coreChannel Partner/ Reseller/ DistributorExclusive distributor for VITLAB products in North America and Canada, providing local sales and support for laboratory products.
• VWR InternationalcoreChannel Partner/ Reseller/ DistributorPan-European laboratory equipment distributor with locations across Germany, Austria, Switzerland, and other European countries.
• Fisher Scientific (Thermo Fisher)coreChannel Partner/ Reseller/ DistributorInternational scientific equipment distributor covering multiple European markets including Belgium, Denmark, Spain, Sweden, Portugal, Netherlands, France, Austria, Switzerland, Germany, Czech Republic, and Italy.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gilson: Gilson is a Middleton, Wisconsin-based manufacturer specializing in manual and electronic pipettes, pipette tips, and liquid-handling instruments — directly overlapping VITLAB's pipeo®, Mikroliterpipette, and continuous E/RS product categories for the same laboratory professional customer.
• Ratiolab: Ratiolab is a German manufacturer of plastic laboratory consumables including pipette tips, reaction tubes, and general lab plasticware. It directly overlaps VITLAB's plastic consumables offering for European life-science customers.
• Eppendorf: Eppendorf is a Hamburg-based life-science company that is one of VITLAB's closest direct competitors in liquid handling (pipettes, dispensers) and plastic consumables (tips, tubes). Both are German manufacturers serving the same laboratory customer base with overlapping product portfolios.
• DWK Life Sciences: DWK Life Sciences (parent of Duran, Wheaton, Kimble) is a global manufacturer of laboratory glassware and plasticware, including beakers, flasks, bottles, and liquid handling consumables. It directly overlaps VITLAB's General Lab Products and Bottles categories.
• Capp ApS: Capp ApS is a Denmark-based pipette manufacturer (CappTronic electronic pipettes, mechanical pipettes, pipette tips) — a direct competitor in the liquid-handling category VITLAB serves with its pipeo® and Mikroliterpipette lines.
• Hirschmann Laborgeräte: Hirschmann Laborgeräte is a German manufacturer of volumetric measurement instruments (class A volumetric glassware, pipettes, burettes) and liquid handling — a direct competitor in VITLAB's core volumetric and dosing categories, particularly within the European market.
• BRAND GmbH: BRAND GmbH is VITLAB's sister company within the BRAND Group, also manufacturing liquid handling and volumetric measurement instruments (e.g., Transferpette, Dispensette). The two compete and co-market within the same group, addressing the same customers with adjacent product lines.

Broad incumbents

• Thermo Fisher Scientific: Thermo Fisher Scientific is a global life-sciences giant whose Fisher Scientific channel both distributes VITLAB products and competes with them via the broader Thermo Fisher lab-products portfolio (Nalgene, Nunc, Finnpipette). It is a critical channel partner and a broad competitive incumbent simultaneously.
• Sartorius AG: Sartorius is a large German life-science group providing bioprocessing, lab products, and lab consumables including pipettes and liquid-handling solutions. It is a much broader incumbent than VITLAB but directly competes in laboratory liquid handling and consumables.

Emerging players

• Heidolph Scientific Products: Heidolph is a German manufacturer of laboratory equipment (rotary evaporators, magnetic stirrers, shakers, peristaltic pumps) with partial overlap into the liquid-handling and sample-preparation workflows that VITLAB serves with its dispensers and burettes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/vitlab-gmbh

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VITLAB