Makerere University Business School

What Makerere University Business School does

Makerere University Business School (MUBS) is a public tertiary institution founded in 1997 and operating as a constituent college of Makerere University under the Government of Uganda. It provides business and management education across 12 faculties spanning Commerce, Business Administration, Computing and Informatics, Economics, Energy and Management Science, Marketing and International Business, Tourism Hospitality and Languages, Management, Entrepreneurship and Small Business Management, Procurement and Logistics Management, Vocational and Distance Education, and Graduate Studies and Research. Programs range from certificates and diplomas through undergraduate degrees (BBA, BCom, BSc variants), postgraduate programs (MBA modular/evening, MSc specializations) to PhD by research, plus professional courses including ACCA.

The institution distributes its educational services through a main Kampala headquarters (Plot 21A, Portbell Road) and four regional campuses in Arua, Jinja, Mbarara, and Mbale, supplemented by an online/distance learning channel via the Faculty of Vocational & Distance Education. Its digital infrastructure is WordPress-based, comprising an E-Learning Platform (mubsep.mubs.ac.ug), a Student Portal (myportal.mubs.ac.ug), and a library catalog system (library.mubs.ac.ug), with operational technology managed by a dedicated Management Information Systems (MIS) Directorate. Supporting units include the Entrepreneurship, Innovation and Incubation Centre, the Centre for Executive Education, a Career and Skills Development Section, an MUBS ICT Centre, and a Disability Resource Center.

MUBS generates revenue primarily through tuition and academic program fees on a recurring annual/semester cycle, supplemented by research grants from international development partners including NORHED II/NORAD, UNESCO, Kuhne Foundation, and CARISCA, plus executive education revenue through the Centre for Executive Education. Go-to-market relies on a direct enrollment model via an online application portal (apply.mubs.ac.ug), physical campus visits, and brand-building through annual events such as the 30th Annual International Management Conference (AIMC) and graduation ceremonies. International partnerships with institutions including Maastricht School of Management, Groupe KEDGE BS, University of Fort Hare, and Drake University support faculty exchange, research collaboration, and joint academic programming.

Name

Makerere University Business School

Legal name

Makerere University Business School

Website

https://mubs.ac.ug

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

501–1,000 employees

Short description

MUBS is a public Ugandan tertiary institution under Makerere University delivering business and management education across 12 faculties, from certificates to PhD, via a main Kampala campus, four regional campuses, and distance learning channels.

Ownership category

akta.pro rank

Product category

Higher Education

NAICS

Colleges, Universities, and Professional Schools (611310), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

akta.pro secondary industries

Entrepreneurship, Startup Incubation & Pitch Programs (EDAMAKAK), Career Exploration & Industry Exposure (Guest Speakers, Company Visits) (EDAMAHAJ)

Keywords

• Business education
• Higher education
• University programs
• Management degrees
• Executive education

Headquarters

HQ city

Kampala

HQ country

Uganda

HQ region

Africa

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Tuition and Academic Program Fees: MUBS generates primary revenue from tuition fees across its diverse academic programs including undergraduate degrees (Bachelor of Business Administration, Bachelor of Commerce, Bachelor of Accounting, etc.), postgraduate programs (MBA modular and evening, Master of Science programs, PhD by research), diplomas, certificates, and professional courses (ACCA). Revenue is recurring through annual/semester-based tuition cycles.
2. Research Grants and Development Funding: MUBS receives funding from international development partners including NORHED II (Norwegian Agency for Development Cooperation), UNESCO, and other collaborative research grants for projects in energy economics, ICT, agriculture, and supply chain management.
3. Executive and Continuing Education: The Centre for Executive Education provides professional development programs to corporate clients and working professionals, generating non-degree revenue streams.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Makerere University Business School is a public tertiary institution that delivers business and management education through undergraduate degrees (BBA, BCom, BSc in Finance/Accounting/Marketing), postgraduate programs (MBA modular/evening, MSc, PhD), diplomas, certificates, and professional courses such as ACCA. It supports these programs with an E-Learning Platform, Student Portal, digital library, and an Entrepreneurship, Innovation and Incubation Centre, and serves students via a main Kampala campus and four regional campuses across Uganda.

Product overview

Makerere University Business School operates as a multi-faculty tertiary education institution offering a comprehensive portfolio of academic programs and institutional services. The core educational offerings span eleven faculties covering business administration, commerce, computing, economics, entrepreneurship, management, marketing, procurement, tourism, and vocational studies. Supporting the academic mission are technology-enabled services including an E-Learning Platform for online course delivery, a Student Portal for academic management, a School Library with digital resources, and an institutional MIS Directorate. The Entrepreneurship, Innovation and Incubation Centre provides business development support, while the Career and Skills Development Section bridges education and employment. The institution maintains four regional campuses in Arua, Jinja, Mbarara, and Mbale to expand access across Uganda.

Differentiator

Problem solved

Functional benefit

Products and services

• Undergraduate Business Degrees Full-time undergraduate programs including Bachelor of Business Administration (BBA), Bachelor of Commerce (BCom), Bachelor of Accounting, BSc in Finance, Economics, Marketing, and Human Resource Management, plus specialised degrees in Tourism, Hospitality, Computing, and Entrepreneurship, designed for recent secondary school graduates seeking accredited business qualifications.
• Postgraduate Programs (MBA, MSc, PhD) Postgraduate studies including MBA (Modular and Evening), Master of Science in Accounting & Finance, Marketing, HRM, Procurement, and Taxation, and PhD by research, aimed at working professionals seeking advanced business qualifications for career advancement or career change.
• Diplomas and Certificate Programs Vocational diplomas and certificate courses including short courses in languages (Kiswahili, Chinese, Arabic, French, German, Luganda), business skills, and professional development, delivered through the Faculty of Vocational & Distance Education for working professionals and lifelong learners.
• Executive Education (Centre for Executive Education) Customised executive education and management training programs for corporate clients and government agencies, delivered by the Centre for Executive Education to build employee capacity, leadership, and professional skills.
• Entrepreneurship, Innovation and Incubation Centre Services Entrepreneurship development services including training, research, and information dissemination for new and established businesses, supporting startups and SMEs in Uganda through the centre run by the Director of the Entrepreneurship, Innovation and Incubation Centre.
• Career and Skills Development Services Career guidance and skills development services preparing MUBS students and alumni for professional employment and career advancement, delivered through the Career and Skills Development Section.
• Faculty of Computing and Informatics Programs Academic programs in computing and informatics offered by the Faculty of Computing and Informatics, covering ICT-related undergraduate and postgraduate degrees for students pursuing technology-focused business education.
• Faculty of Procurement and Logistics Management Programs Academic programs in procurement and logistics management established on 1 July 2022 as a new faculty at MUBS, covering supply chain, procurement, and logistics disciplines for students and professionals.

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core, major and minor.

• Maastricht School of Management (MSM)coreStrategic or Co-development PartnerInternational partnership for business education collaboration, potentially including joint programs, faculty exchange, or research collaboration in management education.
• Bank of UgandacoreStrategic or Co-development PartnerCentral bank partnership providing industry collaboration, potential guest lectures, research collaboration in banking and finance, and student placement opportunities.
• MTN Uganda LimitedmajorStrategic or Co-development PartnerTelecommunications industry partnership potentially including ICT infrastructure support, student industry projects, career development, and sponsorship of events or programs.
• University of Fort Hare, South Africa (UFH)majorStrategic or Co-development PartnerInternational university partnership enabling academic collaboration, research partnerships, student exchanges, and faculty mobility between Uganda and South Africa.
• Groupe KEDGE Business School (KEDGE BS)majorStrategic or Co-development PartnerFrench business school partnership for international academic collaboration, potentially including double degree programs, faculty exchange, or research partnerships.
• The Center for Applied Research and Innovation in Supply Chain-Africa (CARISCA)majorStrategic or Co-development PartnerSupply chain research and innovation partnership focused on African context, supporting research projects, capacity building, and industry collaboration in logistics and supply chain management.
• Drake UniversityminorStrategic or Co-development PartnerAmerican university partnership recognized for experiential learning, potentially enabling knowledge exchange, faculty visits, or curriculum development collaboration.
• Chemonics International IncminorStrategic or Co-development PartnerInternational development consulting firm partnership potentially supporting research projects, technical assistance programs, or development initiatives.
• The Uganda Institute of Banking and Financial Services (UIBFS)minorStrategic or Co-development PartnerProfessional banking institute partnership for industry alignment, potentially including curriculum input, professional certifications, and industry guest speakers.
• The Agence Universitaire de la Francophonie (AUF)minorStrategic or Co-development PartnerFrancophone university agency partnership supporting French-language education, academic exchanges, and francophone academic network participation.
• Ministry Of Education / USEEPcoreStrategic or Co-development PartnerGovernment ministry partnership under Uganda Secondary School Education Project, supporting educational reforms, teacher training, or curriculum development initiatives.
• Grow ProjectminorStrategic or Co-development PartnerDevelopment project partnership supporting agricultural or economic growth initiatives, potentially including student research projects or community outreach programs.
• Law Development CentreminorStrategic or Co-development PartnerLegal education institution partnership for interdisciplinary collaboration, potentially including business law curriculum or joint research in commercial law.
• Ministry of Defence and Veteran AffairsminorStrategic or Co-development PartnerGovernment ministry partnership potentially including defense personnel education programs, research collaboration, or institutional capacity building.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Strathmore University Business School: Kenya-based business school offering undergraduate and postgraduate business programs; one of MUBS' closest comparables in East Africa given overlapping target market, AACSB-equivalent reputation, and emphasis on executive education.
• University of Nairobi School of Business: Kenya's leading public business school within the University of Nairobi; comparable to MUBS as a public university-affiliated business school serving undergraduate and postgraduate business students in East Africa.
• University of Cape Town Graduate School of Business: Leading African business school offering MBA and executive education programs; comparable to MUBS in structure (postgraduate + executive focus) and target market (African professionals), though with substantially stronger international brand.
• Wits Business School: South African business school within the University of the Witwatersrand offering MBA, executive education, and postgraduate business programs; comparable in academic model and African regional positioning.
• University of Dar es Salaam Business School: Tanzania's leading public business school within the University of Dar es Salaam; closely comparable to MUBS as an East African public university-affiliated business school serving similar student segments.

Broad incumbents

• Coursera Inc. Global online learning platform partnering with top universities to deliver business degrees and certificates; a broad incumbent competitor for executive education and continuing professional development segments where MUBS also operates.

Regional players

• Uganda Martyrs University: Ugandan private university with a Faculty of Business Administration offering undergraduate and postgraduate business degrees; competes with MUBS for the same domestic student pool in Uganda.
• Kigali Independent University (ULK): Rwanda-based private university offering business and management programs; comparable to MUBS in East African regional positioning and student demographic, though operating in a different national market.

Emerging players

• African Leadership University: Pan-African university network offering undergraduate and MBA programs with a strong emphasis on entrepreneurship; partial overlap with MUBS in target market and entrepreneurship focus, but with a more international and premium positioning.

Others

• Makerere University (parent institution): Parent university of MUBS and Uganda's premier public university; related rather than competing, providing credentialing and academic oversight, while also competing in some cross-faculty business-adjacent programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/OfficialMubs
• Facebookfacebook.com/mubsofficial
• LinkedInlinkedin.com/company/makerere-university-business-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Makerere University Business School