Vision Money
Vision Money is a private Australian mortgage and business finance brokerage, operating as a brand under Australian Finance Group Ltd, serving Queensland residents with home loans, refinancing, property investment loans, and SMB business finance via a commission-based broker model.
- Company typePrivate
- Founded-
- HeadquartersMount Gravatt, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Vision Money does
Vision Money is a private Australian mortgage and business finance brokerage operating as a trading brand under Australian Finance Group Ltd (AFG), an Australian credit aggregator holding Australian Credit Licence 389087. The company is headquartered in Alderley, Brisbane, Queensland, and serves Australian residents seeking home loans (first home buyers, refinancing, property investors) and business finance (term loans, asset and equipment finance, invoice finance, working capital, unsecured business loans, and SMSF loans). Only two brokers are publicly identified on the About page (Rick Franzolini and Dimity Walker), despite a firmographic headcount band of 11–50. The underlying technology is non-proprietary: the website operates on a standard content platform with 20+ financial calculators, lead-capture forms, and downloadable guides, while loan processing and lender connectivity are delivered through AFG's broker network infrastructure.
The business model is commission-based: brokers earn upfront commission on loan settlement and ongoing trail commission while loans remain active, with no direct client fees. Distribution is sales-led, centered on personalized face-to-face or virtual consultations at client-preferred locations and times. Demand generation is content-driven through a blog with RBA cash rate commentary, free educational guides, seasonal newsletter distribution, and presence on Facebook, X, and LinkedIn. The company is structurally restricted to the Australian market and does not target international clients.
Revenue is not publicly disclosed. Given that only two brokers are publicly identified, scale is likely very small, with loan-origination volume and commission income difficult to verify from public sources. Vision Money holds no patents, trademarks, or proprietary technology of its own, and its competitive differentiation depends on AFG network access, broker relationships, and content marketing rather than technical moat.
Vision Money firmographics
Firmographics- Name
- Vision Money
- Legal name
- Australian Finance Group Ltd
- Website
- https://visionmoney.smartonline.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vision Money is a private Australian mortgage and business finance brokerage, operating as a brand under Australian Finance Group Ltd, serving Queensland residents with home loans, refinancing, property investment loans, and SMB business finance via a commission-based broker model.
- Ownership category
- akta.pro rank
Vision Money industry classification
Industry- Product category
- Mortgage Broking Services
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Loan Brokers (6163)
- akta.pro primary industry
- Debt & Structured Finance / Mortgage Brokerage (BPAJABAK)
Keywords
Where Vision Money is headquartered
LocationHeadquarters
- HQ city
- Mount Gravatt
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Vision Money business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Mortgage Broking Commission: Vision Money earns revenue through commissions paid by lenders when loans are settled. This typically includes upfront commission (one-time payment when loan is written) and trail commission (ongoing payment while the loan remains active). As a mortgage broker, they do not charge clients directly for their services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Others | Free broker services - no direct client fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Vision Money product offering
Product offeringCore offering
Vision Money is a mortgage brokerage based in Queensland, Australia, operating as a brand under the Australian Finance Group (AFG) aggregator network. The company brokers home loans (first home buyers, refinancing, property investment, building, off-the-plan) and business loans (term loans, asset and equipment finance, invoice finance, working capital, unsecured business loans, SMSF loans) by sourcing finance from multiple lenders on behalf of clients and handling the full application-to-settlement paperwork.
Product overview
Vision Money operates as a mortgage broker offering a unified platform for home loans and business finance. The core offering includes home loan broking services (covering first home buyers, refinancing, and property investment) and business loan broking (including term loans, asset finance, invoice finance, working capital, unsecured business loans, and SMSF loans). A suite of 20+ financial calculators and free educational guides support the core broking services, enabling clients to assess borrowing capacity, compare loan options, and understand the loan process from pre-approval through to settlement.
Differentiator
Problem solved
Functional benefit
Products and services
- First Home Buyer Loans Mortgage broking service tailored to Australian first-time home buyers, providing lender comparison, loan selection guidance, and full paperwork handling from initial consultation through to settlement.
- Refinancing Services
- Property Investment Loans
- Business Term Loans
- Asset & Equipment Finance
- Invoice Finance (Accounts Receivable)
- Working Capital Finance
- Unsecured Business Loans
- Self Managed Super Fund (SMSF) Loans
Companies that use Vision Money
Customer profileSegments4 records
Ideal customer profiles4 records
Vision Money technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Vision Money partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Australian Finance Group Ltd (AFG)coreVision Money operates as a mortgage broker member of the Australian Finance Group (AFG) network. AFG provides aggregation services including access to multiple lenders, technology infrastructure, compliance support, and holds Australian Credit Licence 389087. Vision Money is powered by AFG, operating under their licensing framework.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Vision Money competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights5 records
Customer concentration
Vision Money social profiles
Digital presenceVision Money compliance and trust
Trust signalCompliance1 record
Vision Money financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vision Money leadership team
Management profileNumber of profiles
Profiles2 records
Vision Money funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vision Money M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vision Money
What does Vision Money do?
Vision Money is a mortgage brokerage based in Queensland, Australia, operating as a brand under the Australian Finance Group (AFG) aggregator network. The company brokers home loans (first home buyers, refinancing, property investment, building, off-the-plan) and business loans (term loans, asset and equipment finance, invoice finance, working capital, unsecured business loans, SMSF loans) by sourcing finance from multiple lenders on behalf of clients and handling the full application-to-settlement paperwork.
Is Vision Money a public or private company?
Vision Money is a private company. It is classified as corporate owned and is currently operating.
When was Vision Money founded?
Vision Money was founded in -1. It employs 11 to 50 people.
Where is Vision Money based?
Vision Money is headquartered in Mount Gravatt, Australia, in the Oceania region.
How does Vision Money make money?
One revenue line is on record: mortgage Broking Commission.
Does Vision Money have an API?
No public API is recorded for Vision Money.
What industry is Vision Money in?
Vision Money's product category is Mortgage Broking Services. Its primary akta.pro industry code is BPAJABAK, Debt & Structured Finance / Mortgage Brokerage. Its NAICS code is 522310 and its SIC code is 6163.