Mena for Touristic & Real Estate Investments

What Mena for Touristic & Real Estate Investments does

Mena for Touristic & Real Estate Investments (EGX:MENA) is an Egyptian publicly listed real estate developer incorporated in 1980 that operates across construction, real estate investment, project management, and urban development. The company sells residential villas, town houses, twin houses, apartments, and commercial units through gated compounds and resort developments, with active projects in Egypt (Mena Garden City, Mena Residence, Concord Gardens, Mena Plaza, Smart Village), Lebanon (Mena Club House), and Sudan (El Yasmine). Over more than 30 years, Mena has developed and marketed 125+ unique housing projects and was a pioneer in penetrating Egypt's North Coast with the Mena 1–5 resort series beginning in 1986, anchored by the 372-room Mena 5 hotel at Ras El Hekma Bay.

The company's revenue model is hybrid: one-time real estate sales of residential and resort units (residential villas, chalets, apartments, commercial units), recurring rental income from commercial leasing at Mena Plaza and Smart Village, and professional-services-style revenue from resort and hospitality operations including club memberships and the Mena Garden City Club. It is the first company in Egypt's tourism and real estate investment field to receive ISO 9001 certification (1996) and has maintained the certification through ISO 9001:2015 (2018). The company serves high-net-worth individuals and families seeking luxury gated living in Cairo's 6th October City and New Cairo, plus second-home/vacation buyers on Egypt's North Coast, and commercial/professional tenants in 6th October City's medical and business district.

Distribution is dominated by direct sales through on-site offices in Maadi (Cairo) and Mena Garden City, telephone sales lines (16144, 16237), the corporate website (mena.com.eg), newsletter publications, and radio advertising — supplemented by a regional office network in Dubai, Riyadh, Beirut, and Khartoum. As an EGX-listed entity since 16 September 1990 with foreign companies holding 67.56% of equity, Mena is small (51–100 employees) and has reported a consolidated FY loss of EGP 25.3 million alongside multi-year negative EBITDA and net income, while continuing to launch new residential and resort inventory.

Name

Mena for Touristic & Real Estate Investments

Legal name

Mena for Touristic & Real Estate Investments

Website

https://mena.com.eg

Company type

Public

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Short description

Mena for Touristic & Real Estate Investments is an Egyptian publicly listed (EGX:MENA) real estate developer founded in 1980 that builds and sells luxury gated residential compounds, North Coast resort developments, and commercial complexes across Egypt, Lebanon, and Sudan for affluent end-buyers.

Ownership category

akta.pro rank

Product category

Real Estate Development

NAICS

Traveler Accommodation (7211), Accommodation (721), Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Ultra-Luxury Villas & Estates (THAMAEAA)

akta.pro secondary industries

Luxury Vacation Homes & Residences (THAMAEAB), Family & Group-Friendly Rentals (Large Homes, Multi-Unit Compounds) (THAGANAI)

Keywords

• Luxury residential development
• Resort property development
• Commercial real estate
• Real estate investment
• Urban development services

Headquarters

HQ city

Garden City

HQ country

Egypt

HQ region

Africa

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Real Estate Sales: Sale of residential villas, town houses, twin houses, apartments, and commercial units across mixed-use compounds and resort developments in Egypt, Lebanon, and Sudan.
2. Resort and Hospitality Services: Revenue from hotel operations, club memberships, and resort facilities including Mena 5 hotel with 372 rooms, Mena Garden City Club, and other recreational amenities.
3. Commercial Property Leasing: Rental income from commercial spaces including Mena Plaza (medical buildings, business buildings, and commercial plaza) and Smart Village administrative office building.

Distribution channels3 records

Marketing channels5 records

Core offering

Mena develops, sells, and manages luxury residential gated compounds, North Coast resort properties, and mixed-use commercial and administrative complexes across Egypt, Lebanon, and Sudan. The company operates resort and hospitality services (including hotels, club memberships, and recreational facilities), and leases commercial real estate through properties such as Mena Plaza and Smart Village. The core business combines real estate development, project management, urban planning, and integrated community/resort operations.

Product overview

Mena Investment is an Egyptian real estate development company established in 1980 operating in construction, real estate investment, project management, and urban development. The company operates across Egypt, Lebanon, and Sudan through a portfolio of residential compounds (Mena Garden City, Mena Residence, Concord Gardens), resort projects (Mena 1-5, Turquoise Resort), and commercial properties (Mena Plaza, Smart Village, Mena Garden City Club). Over 30 years, Mena has developed more than 125 unique housing projects, pioneering North Coast resort development in Egypt since 1986 and introducing high-class elite residential gated compounds in Cairo's new cities.

Differentiator

Problem solved

Functional benefit

Products and services

• Mena Garden City

Quantifiable outcome

• 45% of new developments sold to existing customers or their referrals
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• SODIC: EGX-listed Egyptian developer of luxury residential compounds and commercial projects, with overlapping product positioning to Mena Garden City, Concord Gardens, and Mena Residence.
• Tatweer Misr: Egyptian real estate developer building luxury residential compounds and resort projects on the North Coast, directly comparable to Mena's premium residential and resort development pipeline.
• Amer Group: EGX-listed Egyptian developer with North Coast resort projects (Porto) and Cairo residential compounds, operating in the same luxury residential and resort niche as Mena.
• Orascom Development Egypt: EGX-listed developer of integrated townships and resort destinations including El Gouna, with comparable luxury residential, hospitality, and North Coast resort exposure to Mena's portfolio.
• Mountain View: Private Egyptian developer of premium residential compounds and North Coast resorts (e.g., Mountain View North Coast), competing head-to-head with Mena's gated community and resort offerings.
• Madinet Nasr Housing & Development: EGX-listed Egyptian developer of residential and mixed-use real estate, with comparable mass-luxury positioning and Cairo-focused development strategy.
• Emaar Misr: Egyptian arm of Emaar Properties developing luxury residential compounds, resorts, and mixed-use projects — the most direct competitor to Mena's premium compound and North Coast portfolio.
• Palm Hills Developments: EGX-listed Egyptian real estate developer focused on luxury integrated residential compounds and resorts, directly comparable to Mena's gated-community and resort business across Cairo and the North Coast.

Broad incumbents

• Rixos Hotels: Global luxury resort and hotel operator with presence in Egypt (e.g., Rixos Premium properties on the North Coast and Red Sea), competing with Mena 5's 372-room hotel for premium leisure travelers.

Regional players

• Heliopolis Housing & Development: EGX-listed Egyptian developer with a heritage portfolio of residential and commercial real estate, offering comparable residential development activity but a more Cairo-centric, non-resort focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/menagardencityclub

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mena for Touristic & Real Estate Investments