What Total Media Solutions does

Total Media Solutions Ltd. (TMS) is a Bangladesh-based broadcast and media technology systems integrator founded in August 2015 by Mahmudul Amin Shibly and headquartered in Dhaka, with a Singapore liaison office. The company delivers end-to-end technical solutions for television and radio stations, government broadcast organizations, and educational institutions, spanning broadcast system design, detailed engineering, equipment supply, installation, configuration, networking, integration, commissioning, and ongoing maintenance. TMS is the authorized sole distributor in Bangladesh for SWIT Electronics (China), Prompter People Inc. (USA), and Datavideo Technologies Co (Taiwan), and operates global partnerships with several Singapore-based firms (White Ways Systems, SNTS Techmedia, Primex Info, Kintai Electronics) as well as US-based Sweetwater Electronics and B&H Electronics.

The company's product and solution portfolio covers HD TV studio design and setup, LED and virtual video walls, virtual studios with chroma walls and online graphics, automated playout with logo/ticker/advertisement insertion, PCR and MCR systems, TV/Radio automation, archival and storage systems, transmission systems, analog-to-digital conversion, OB van design and fabrication, and IPTV/OTT solutions including live TV Android apps. The technology stack is integration-led rather than proprietary: TMS combines third-party broadcast hardware from its distribution partners with custom design, configuration, and networking services. Underlying capabilities include studio acoustic design, newsroom systems, CER/CAR buildouts, and cable TV infrastructure.

TMS makes money primarily through project-based contracts combining equipment supply (hardware pass-through revenue) with professional services for design, integration, installation, and commissioning. Recurring revenue streams include Annual Maintenance Contracts (AMC) and Technical & Operational Managed Services, which convert one-time builds into annuity relationships. The go-to-market is direct enterprise field sales from Dhaka and Singapore, targeting TV/radio stations, government organizations, and educational institutions, supplemented by ABU (Asia-Pacific Broadcasting Union) workshops and training sessions that build regional brand presence. Pricing is quote-based, not publicly disclosed, and contract cadences are typically multi-year.

Name

Total Media Solutions

Legal name

Total Media Solutions Ltd.

Website

https://tmsbd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Total Media Solutions (TMS) is a Bangladesh-based broadcast technology systems integrator that designs, supplies, installs, and maintains TV and radio studio infrastructure, IPTV/OTT, video walls, and automation systems for enterprise and government clients, with sole-distribution rights for SWIT, Prompter People, and Datavideo.

Ownership category

akta.pro rank

Product category

Broadcast Technology Services and Systems Integration

NAICS

Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (33422), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663), Communications Equipment, Nec (3669), Communications Services, Nec (4899)

akta.pro primary industry

Broadcast Transmission & Operations Services (Transmitters, Towers, Playout, Engineering) (MPAIAEAJ)

akta.pro secondary industry

OTT Platform CMS & Content Operations (Catalog, Scheduling, Workflows) (MPAHAJAA)

Keywords

• Broadcast systems integration
• TV studio setup
• Video wall installation
• IPTV OTT solutions
• Broadcast consultancy

Headquarters

HQ city

Dhaka

HQ country

Bangladesh

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Supply: Supply of broadcast equipment including cameras, automation systems, video walls, transmission equipment, and networking solutions. Revenue generated from hardware sales and equipment procurement.
2. Systems Design and Integration: High-level design, detailed design, and system integration services for broadcast infrastructure including studio setup, PCR/MCR systems, and video walls.
3. Installation and Commissioning: Professional installation, configuration, networking, and commissioning services for broadcast systems and equipment.
4. Annual Maintenance Contracts (AMC): Comprehensive maintenance services ensuring continuous operation and optimal performance of broadcast equipment and systems on an annual contract basis.
5. Technical and Operational Managed Services: Complete technical support and operational management services to ensure seamless broadcast operations and system reliability.
6. Consultancy Services: Technology audit, technical advisory, and business planning consultancy services for broadcast technology decisions.
7. Training Programs: Customized product training programs and workshops for ABU members covering broadcast technology topics, delivered by experienced professionals.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Total Media Solutions (TMS) supplies broadcast equipment and provides end-to-end technical solutions for the broadcast and media industry, including systems design, equipment installation, configuration, networking, integration, commissioning, and ongoing maintenance. Its portfolio covers HD/4K TV studios, video walls, virtual studios, PCR/MCR systems, TV/radio automation, archival and transmission systems, IPTV/OTT platforms, OB vans, and analog-to-digital conversion for TV stations, radio stations, government broadcasters, and educational institutions in Bangladesh and internationally.

Product overview

Total Media Solutions (TMS) is a full-service technical solutions provider offering end-to-end broadcast technology services and products. The company operates as a broadcast systems integrator providing equipment supply, systems design, installation, configuration, networking, integration, commissioning, and maintenance services. The product portfolio includes HD/4K TV studio setups, video wall installations, virtual studio solutions, PCR & MCR systems, TV/Radio automation systems, archival systems, OTT/IPTV solutions, and various specialized broadcast solutions. TMS also offers professional services including high-level and detailed design services, annual maintenance contracts, technical managed services, project management, product training, consultancy, and system integration. The company serves television and radio stations across Bangladesh with completed projects for major clients including Maasranga TV, RTV, Ekattor TV, and various government and educational institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• High-Level Design Services Strategic planning and architectural design services for broadcast systems, ensuring optimal performance and scalability of media infrastructure for TV and radio stations.
• Detailed Design Services Comprehensive technical specifications and detailed engineering designs for complex broadcast systems and media solutions, delivered as a contracted engineering service.
• Annual Maintenance Contract (AMC) Recurring maintenance service contract ensuring continuous operation and optimal performance of broadcast equipment and systems for TV and radio stations.
• Technical & Operational Managed Services Complete technical support and operational management services ensuring seamless broadcast operations and system reliability for media organizations.
• Project Management Services Project management services ensuring timely delivery, quality control, and successful implementation of broadcast technology projects for TV and radio clients.
• Product Testing and Installation Rigorous product testing and professional installation services ensuring optimal performance and reliability of broadcast equipment for media clients.
• Customized Product Training Specialized training programs and workshops tailored to client teams to ensure proper operation and maintenance of broadcast systems, including ABU member programs.
• Broadcast Consultancy Services Expert consultancy services including technology audits, technical advisory, and business planning for broadcast technology decisions and implementations.
• System Integration Services Seamless integration of diverse broadcast systems and technologies, ensuring compatibility and optimal performance across media infrastructure.
• HD TV Studio Setup Complete HD television studio design and setup with recording and on-air facilities, including chroma walls with online graphics for broadcast clients.
• Video Wall Solutions LED video wall installation and virtual video wall solutions with integrated lighting for TV station studios and broadcast environments.
• Virtual Studio Solutions Virtual video wall and studio setup with integrated graphics solutions for immersive broadcasting environments.
• Automated Playout Solution Complete digital customized playout solution with logo insertion, ticker, and advertisement insert capabilities for broadcasters.
• IPTV Live Solutions Complete IPTV project management and live streaming solutions including Live TV Android app development for IPTV and OTT projects.
• Chroma Wall Solutions Chroma key wall setup with online graphics solution for virtual production and broadcasting use cases.
• Teleprompter Solutions Professional teleprompter solutions for studio broadcasting supplied through Prompter People Inc partnership.
• TV/Radio Automation System Complete automation system installation and configuration for TV and radio broadcasting operations.
• PCR & MCR System Program Control Room (PCR) and Master Control Room (MCR) setup and configuration for broadcast facilities.
• TV/Radio Archival System Digital archival and storage solutions for television and radio content management and preservation.
• TV/Radio Transmission System Complete transmission system solutions for television and radio broadcast operations.
• OB Van Solutions Outside broadcast (OB) van design and fabrication for mobile broadcasting operations.
• Analog to Digital Conversion Upgrade and conversion services from analog to digital broadcast systems for legacy TV and radio infrastructure.
• OTT Solution Over-the-top streaming solutions including IPTV, web TV, and mobile app development for digital broadcasters and content distributors.
• Broadcast Equipment Supply Supply of broadcast equipment including cameras, automation systems, video walls, transmission equipment, and networking solutions through proprietary and authorized distribution lines.

Quantifiable outcome

• Proven track record with successful projects for major clients including Maasranga TV, RTV, Ekattor TV, and government organizations

Named customers30 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• SWIT Electronics (SWIT)coreChannel Partner/ Reseller/ DistributorSWIT Electronics from China is a sole distributor for TMS. SWIT specializes in broadcast equipment and TMS serves as their authorized distributor in Bangladesh, supplying SWIT products including video production equipment, switchers, and broadcast monitoring systems.
• Prompter People InccoreChannel Partner/ Reseller/ DistributorPrompter People Inc from USA is a sole distributor for TMS. TMS serves as their authorized distributor in Bangladesh, supplying teleprompter solutions for broadcast and video production applications.
• Datavideo Technologies CocoreChannel Partner/ Reseller/ DistributorDatavideo Technologies Co from Taiwan is a sole distributor for TMS. TMS serves as their authorized distributor in Bangladesh, supplying professional broadcast equipment including video switchers, streaming solutions, and production tools.

Scale indicators3 records

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Ross Video: Canadian broadcast equipment manufacturer producing production switchers, graphics, newsroom and playout systems supplied through regional integrators including TMS for Bangladesh deployments.
• Imagine Communications: Global broadcast technology vendor (formerly Harris/Grass Valley) offering playout, automation and master control solutions that TMS integrates as part of PCR/MCR deployments.
• Qvest Media: Larger European-headquartered broadcast and media technology consultancy and SI; comparable end-to-end broadcast services franchise with significantly greater geographic footprint and engineering bench.
• Grass Valley: Long-standing broadcast equipment manufacturer (now under Black Dragon Capital) producing cameras, switchers, editing and playout solutions commonly specified in TMS-style studio build-outs.
• Evertz Microsystems: Major Canadian broadcast equipment manufacturer whose playout, routing and IP infrastructure products are integrated by TMS; represents a vendor-side incumbent on the same solution stack.

Others

• Datavideo Technologies: Taiwanese broadcast equipment manufacturer for which TMS holds sole distributor status in Bangladesh — relevant as both a principal supplier and a comparable direct vendor in adjacent Asia markets.

Direct peers

• ATG Danmon: UK-based broadcast systems integrator delivering end-to-end TV/radio design, integration and support — similar full-stack capability model to TMS, including newsroom systems, master control and archive infrastructure.
• Magna Systems & Engineering: Singapore-based broadcast systems integrator offering design, integration, equipment supply and managed services to TV/radio stations across ASEAN — directly comparable scope and customer vertical to TMS.
• Ideal Systems Group: Asia-Pacific-headquartered broadcast and media systems integrator with offices across Hong Kong, Singapore, Malaysia, Japan and the Philippines — competes head-to-head with TMS for regional TV/radio infrastructure deployments and AMC engagements.
• BFE Studio (Broadcast Facilities Europe): German broadcast systems integrator providing design, integration and managed services for TV/radio stations — comparable service catalogue (studio, MCR, playout, archive) targeting the same broadcaster vertical.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/totalmediasolutionsbd
• LinkedInlinkedin.com/company/tmsbd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Media Solutions