What Vyke does

Vyke B.V. is a privately held creative design agency headquartered in Meppel, Netherlands, with origins in Denmark and Nordic-minimalist design positioning. The firm delivers four principal service lines: custom web design, visual identity and logo design, packaging design and product artwork, and a productized 'Design On-Demand' offering for fixed-price artwork, image editing, photography, and 3D product renders with guaranteed delivery times starting at 12 hours. Underlying technology centers on standard creative production tooling — Adobe Creative Suite (Photoshop, InDesign), 3D rendering pipelines, and AI-assisted product manual translation embedded directly within design working files. There is no software product, no platform layer, and no public API. The client portfolio is horizontal in industry mix and includes enterprise retail and brand names (Albert Heijn, Action, Biedronka, Batavia, JCB) alongside SMB projects, spanning at least nine countries across Europe, Asia, North America and Oceania. Vyke generates revenue primarily through one-time project fees (custom design, website packages at €1,250–€1,750) and per-unit On-Demand pricing, supplemented by retainer-style 'extension to your in-house team' arrangements. The firm operates as a direct-sales agency with a top-of-funnel mix of website portfolio, multilingual (English/Dutch) SEO presence, active social channels (LinkedIn, Instagram, Facebook), and a content-marketing blog. It is independently owned, has no disclosed external funding, no parent company, and a headcount in the 1–10 range.

Name

Vyke

Legal name

Vyke B.V.

Website

https://vyke.design

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Vyke B.V. is a Netherlands-based creative design agency, founded in Denmark, delivering packaging design, product artwork, visual identity, web design, and fixed-price on-demand artwork services to B2B clients across Europe and beyond, including major retail and brand accounts.

Ownership category

akta.pro rank

Headquarters

HQ city

Meppel

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Design Projects: Project-based custom design services for websites, visual identity, and packaging design. Clients include enterprise clients requiring bespoke solutions tailored to their brand needs.
2. Fixed-Price On-Demand Design Services: Subscription-free per-project pricing with guaranteed delivery times. Services include packaging production (€246-€672 per unit), image editing (€4.25-€18 per photo), and 3D renders (€225 setup + €25/image).
3. Website Packages: Pre-priced website packages including Website (€1,250), Website + Visual Identity (€1,750), and custom offers for unlimited pages, multi-language, and 3D integrations.
4. Design Retainer Support: Ongoing design support services described as working 'as an extension to your in-house team' during busy periods or for specialized projects, pitches, or tenders.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Vyke is a creative design agency that delivers custom packaging design, product artwork, visual identity (branding/logo), and website design services for businesses across multiple industries. The agency supplements bespoke project work with a fixed-price Design On-Demand service offering packaging production, artwork changes, background removal, product recolouring, photography, and 3D renders with guaranteed delivery times starting from 12 hours.

Product overview

Vyke is a creative design agency offering a portfolio of design services rather than a software product. The core offerings include: Web Design (custom websites), Visual Identity & Logo Design, Packaging Design & Product Artwork, and Design On-Demand (artwork services). The Design On-Demand service functions as an outsourced design extension for clients, providing fixed-price services including packaging production, artwork changes, background removal, product recolouring, photography, and 3D renders. Pricing tiers are available for website packages starting at €1250 for basic websites and €1750 for website combined with visual identity packages.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Design Custom website design service for businesses needing clean, modern, and strategically built websites that communicate brand identity with clarity, support business goals, and can be used for new brands, pitches, tenders, or refinements of existing sites.
• Visual Identity Logo design and corporate identity service for businesses that delivers professional, unique visual identities including logo, business card, letterhead, social media banners, and related brand assets to differentiate a company and leave a lasting impression.
• Packaging Design & Product Artwork Custom packaging design and product artwork service for brands that makes products stand out in-store and helps consumers instantly understand their value, with specialized AI-powered product manual translation directly within working files and ability to work within existing brand styles.
• Design On-Demand (Artwork) Outsourced design partnership providing fixed-price design services including packaging design production, artwork changes, background removal, product recolouring, photography services, and 3D product renders, with delivery times from 7 hours to 14 days, acting as an extension to clients' in-house teams.

Quantifiable outcome

• Delivery times starting from 12 hours for urgent packaging design needs
• +2 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Interbrand: Global brand consultancy and design firm covering strategy, naming, identity, and packaging. Overlaps with Vyke in branding and packaging work, but functions as a broad incumbent with consulting depth and global delivery Vyke cannot match.
• Designworks (a BMW Group company): Global design consultancy (BMW-owned) with industrial, transportation, and brand design practices. Comparable to Vyke in serving hardware/industrial clients, but operates as a broad incumbent with deep industrial design and product development capabilities Vyke lacks.
• Landor & Fitch: Global brand consulting and design firm (WPP-owned) with deep packaging and visual identity practice. Comparable to Vyke in packaging and brand work, but operates as a large incumbent serving Fortune 500 clients with much broader service offerings.

Direct peers

• MetaDesign: International branding and design agency with offices across Europe, US, and Asia. Direct peer in brand identity and packaging work, with comparable service portfolio to Vyke and a similar emphasis on strategic, design-led engagements.
• Pentagram: Largest independent design studio globally, offering branding, packaging, and visual identity services across multiple verticals. Directly comparable to Vyke in service mix and bespoke creative model, but at vastly larger scale and broader vertical coverage.
• Mucho: Independent design studio focused on brand identity, editorial, and packaging design. Closely comparable to Vyke in size, design-led culture, and emphasis on premium visual identity for international brands.
• Moving Brands: Independent global brand and experience design firm offering brand strategy, identity, and motion. Comparable to Vyke in creative-led, bespoke service model and emphasis on bold visual identity systems for ambitious clients.
• Koto: Independent brand and design studio specializing in brand identity, packaging, and digital experiences. Comparable to Vyke in offering a tightly scoped creative partnership model for ambitious brands, particularly in consumer and tech-adjacent categories.

Regional players

• Studio Dumbar: Leading Dutch design agency with a strong reputation in visual identity and cultural-sector branding. A regional peer in the Netherlands design market with overlapping service scope (identity, packaging) but very different scale and client profile.
• Total Design: Heritage Dutch design agency offering brand strategy, identity, and digital design. Regional peer based in the Netherlands with strong enterprise/government clients; comparable in craft and service model to Vyke but operating at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/vykedesign
• LinkedInlinkedin.com/company/vykedesign
• Instagraminstagram.com/wearevyke

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vyke