Coteminas
Coteminas is a Brazilian vertically integrated textile manufacturer producing bed, table, and bath linens under brands including Artex, MMartan, Casa Moysés, and licensed Santista, serving consumer, hospitality, and apparel-manufacturer markets across South America and through North American partners.
- Company typePublic
- Founded1967
- HeadquartersMontes Claros, Brazil
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Coteminas does
Coteminas S.A. (Companhia de Tecidos Norte de Minas) is a Brazilian vertically integrated textile manufacturer founded in 1967 and headquartered in Montes Claros, Minas Gerais. The company designs, manufactures, and distributes a complete portfolio of home textile products — bed linens, table linens, bath linens, decorative textiles, utility bedding (pillows, mattress protectors, quilts, coverlets), and intermediate yarns and fabrics — across South America (Brazil and Argentina) and North America (USA and Canada) under the brands Artex, MMartan, Casa Moysés, licensed Santista, and Argentine brands Palette, Arco-íris, and Fantasia. Coteminas operates 10 production facilities (9 in Brazil spanning Montes Claros, Natal, Macaíba, Campina Grande, João Pessoa, and Blumenau, and 1 in La Banda, Santiago del Estero, Argentina) with full vertical integration from spinning through weaving, dyeing, printing, finishing, and confection.
Coteminas functions as a closed operating subsidiary of Springs Global Participações S.A., the holding company formed in 2006 when Coteminas and US-based Springs Industries Inc. contributed their respective bed and bath businesses to combine low-cost Brazilian manufacturing with North American distribution and brand assets. Springs Global listed on the Novo Mercado segment of BM&FBOVESPA on 27 July 2007. The company employs between 5,001 and 10,000 people and serves consumer retail (B2C through monobrand stores and franchises, including a digital franchise launched in 2018), mass-market wholesale to major South American retailers, the hospitality industry through a dedicated professional line, and small/medium garment manufacturers via its intermediate yarns and fabrics.
Revenue is generated through one-time sales of finished textile products across owned and licensed brands plus licensing royalties from the Santista brand. Pricing is quote-based B2B and not publicly disclosed. Distribution is multi-channel: wholesale to retailers, monobrand retail (MMartan since 2009, Artex stores since 2011, franchises since 2015, digital franchise since 2018), direct sales for the hospitality/professional line, and intermediate B2B sales to apparel manufacturers. Following the March 2019 combination of Springs US with Keeco Holdings, Coteminas retained a 17.5% equity stake in the combined North American entity while its core operations remain in the Americas bed and bath home textile segment.
Coteminas firmographics
Firmographics- Name
- Coteminas
- Legal name
- Coteminas S.A.
- Website
- https://coteminas.com.br
- Company type
- Public
- Founded year
- 1967
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Coteminas is a Brazilian vertically integrated textile manufacturer producing bed, table, and bath linens under brands including Artex, MMartan, Casa Moysés, and licensed Santista, serving consumer, hospitality, and apparel-manufacturer markets across South America and through North American partners.
- Ownership category
- akta.pro rank
Coteminas industry classification
Industry- Product category
- Home Textiles
- NAICS
- Curtain and Linen Mills (31412), Textile Furnishings Mills (3141), Textile Product Mills (314), Broadwoven Fabric Mills (313210)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Broadwoven Fabric Mills, Man Made Fiber & Silk (2221), Broadwoven Fabric Mills, Cotton (2211)
- akta.pro primary industry
- Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels) (IMAOAKAI)
- akta.pro secondary industries
- Bath & Kitchen Linen Manufacturing (Towels/Washcloths/Bathmats/Dish Towels) (IMAOAKAB), Table & Dining Textiles Manufacturing (Tablecloths/Napkins/Placemats/Runners) (IMAOAKAF), Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts) (IMAOAKAG), Commercial & Hospitality Home Textiles Retail (Bulk Linens for Hotels, Spas, Restaurants) (CRAIALAJ)
Keywords
Where Coteminas is headquartered
LocationHeadquarters
- HQ city
- Montes Claros
- HQ country
- Brazil
- HQ region
- Latin America
Offices10 records
Markets served
Coteminas business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Textile Manufacturing and Sales: Vertically integrated manufacturing and sale of textile products including bedding, bath, table linens, decorative items and sleep products. Products sold under owned brands (Artex, MMartan, Casa Moyses) and licensed brands (Santista) through wholesale, retail and franchise channels.
- Intermediate Products (Yarn and Fabric): Manufacture and sale of yarns and fabrics to small and medium-sized garment manufacturers, knitters and weavers. Fabrics sold in natural or dyed/printed state.
- Licensing Royalties: License fees from Santista brand for bed, bath, table linens, pillows and curtains segments in Brazil.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Coteminas product offering
Product offeringCore offering
Coteminas is a vertically integrated textile manufacturer that produces and sells home textile products (bedding, bath, table, and decoration) under owned brands Artex, MMartan, and Casa Moyses, alongside the licensed Santista brand in Brazil and Argentine brands Palette, Arco-íris, and Fantasia. It operates ten manufacturing plants across Brazil and Argentina, supplying finished consumer textile products, a dedicated hospitality line, and intermediate products (yarns and fabrics) to other textile manufacturers.
Product overview
Coteminas operates as a holding company for textile manufacturing and home goods brands across Brazil and Argentina. The product portfolio spans three main categories: CAMEBA (bed, table, and bath coordinated products), Utility Bedding (pillows, mattress protectors, quilts, coverlets), and Intermediate Products (yarns and fabrics for manufacturers). Brands include Artex (wholesale/retail dual-channel), Santista (licensed brand for décor/textiles), MMartan and Casa Moysés (premium single-brand retail), and Palette/Arco-íris/Fantasia (market leaders in Argentina). The company also serves the hospitality sector through its Professional Line. Springs Global controls both Coteminas S.A. and Springs Global US, combining Brazilian manufacturing cost advantages with North American distribution channels.
Differentiator
Problem solved
Functional benefit
Brands
- Artex: Produtos de Cama e Banho - comercializada no atacado e varejo
- MMartan
- Casa Moysés
- Santista
- Palette
- Arco-íris
- Fantasia
Products and services
- Artex home textiles (bedding, bath, table, decoration)
- MMartan premium home textiles
- Casa Moyses home products
- Santista (licensed brand in Brazil)
- Argentine home textile brands (Palette, Arco-íris, Fantasia)
- Professional/hospitality textile line
- Intermediate textile products (yarns and fabrics)
Companies that use Coteminas
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Coteminas technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Coteminas partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Keeco Holdings LLCflagshipSprings Global subsidiary Springs US combined North American operations with Keeco in late 2018, completed March 2019. Springs US received US$90 million cash and US$36 million in Keeco Holdings equity (17.5% stake). Combined company has portfolio of leading brands in curtains, utility bedding, and decorative bedding with diversified customer base of major traditional and digital retailers in North America.
- Springs Industries Inc.coreStrategic alliance in 2001 culminating in joint venture formation in 2006. CTNM and Springs Industries contributed their bed and bath businesses to create Springs Global Participações S.A. as a holding company. Combined low-cost Brazilian production with Springs' North American distribution channels and brands.
- Companhia Tecidos SantanensecoreCoteminas acquired relevant participation in 2004 and included Santanense in consolidated financial statements. Santanense is a publicly traded company focused on textile industry, garment manufacturing, professional uniforms, and personal protective equipment.
Scale indicators3 records
Recent moves10 records
Expansion highlights4 records
Coteminas competitors and assessment
Company assessmentDirect peers
- Karsten: Brazilian textile manufacturer specializing in towels, bedding, and home textiles. Direct regional competitor in the Brazilian market with similar product categories and customer base.
- Trident Limited: Indian vertically integrated home textile manufacturer producing bed linens, towels, and yarns. Has comparable intermediate products (yarn) business and similar global distribution model to Coteminas.
- Altenburg: Brazilian textile company producing home textiles, towels, and bedding. Direct regional competitor in the Brazilian market with similar customer base and channel strategy as Coteminas.
- Sunvim Group: Chinese vertically integrated home textile manufacturer with towels and bedding products. Comparable product mix, scale, and global distribution model to Coteminas's core operations.
- Luolai Home Textile: Chinese vertically integrated home textile manufacturer with similar product range in bedding, towels, and decorative textiles. Comparable scale and global distribution ambitions to Coteminas.
- Welspun India: Largest home textile manufacturer in India with vertical integration from yarn to finished products, producing bed linens, bath towels, and rugs for global markets. The most directly comparable peer to Coteminas in scale, product mix, and go-to-market approach.
- Himatsingka: Indian home textile company specializing in terry towels, bed linen, and home furnishings with vertical integration. Comparable product mix and global retail customer base to Coteminas.
- WestPoint Home: US-based home textile manufacturer producing bed and bath products including sheets, towels, and bedding. Similar product mix and customer base, with historical connection to the Springs Industries partnership that Coteminas originally formed.
- Shandong Demian: Chinese home textile manufacturer producing towels, bedding, and related products with comparable scale. Direct competitor in the global home textile supply chain competing against Coteminas for retail customers.
Broad incumbents
- Standard Textile: US-based major textile manufacturer with strong hospitality/hotel segment focus including bed, bath, and table linens. Comparable to Coteminas's professional/hospitality line and the broader institutional textile market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Coteminas social profiles
Digital presenceCoteminas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coteminas leadership team
Management profileNumber of profiles
Profiles1 record
Coteminas subsidiaries and ownership
Company hierarchySubsidiaries5 records
Coteminas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coteminas M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coteminas
What does Coteminas do?
Coteminas is a vertically integrated textile manufacturer that produces and sells home textile products (bedding, bath, table, and decoration) under owned brands Artex, MMartan, and Casa Moyses, alongside the licensed Santista brand in Brazil and Argentine brands Palette, Arco-íris, and Fantasia. It operates ten manufacturing plants across Brazil and Argentina, supplying finished consumer textile products, a dedicated hospitality line, and intermediate products (yarns and fabrics) to other textile manufacturers.
Is Coteminas a public or private company?
Coteminas is a public company. It is classified as public and is currently operating.
When was Coteminas founded?
Coteminas was founded in 1967. It employs 5,001 to 10,000 people.
Where is Coteminas based?
Coteminas is headquartered in Montes Claros, Brazil, in the Latin America region.
How does Coteminas make money?
Three revenue lines are on record. Textile Manufacturing and Sales are the primary driver. The others are intermediate Products (Yarn and Fabric) and licensing Royalties.
Who are Coteminas's main competitors?
Direct peers on record are Karsten, Trident Limited, Altenburg, Sunvim Group, Luolai Home Textile, Welspun India, Himatsingka, WestPoint Home and Shandong Demian. Standard Textile is listed as a broad incumbent.
Does Coteminas have an API?
No public API is recorded for Coteminas.
What industry is Coteminas in?
Coteminas's product category is Home Textiles. Its primary akta.pro industry code is IMAOAKAI, Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels), with a secondary code of IMAOAKAB, Bath & Kitchen Linen Manufacturing (Towels/Washcloths/Bathmats/Dish Towels). Its NAICS code is 31412 and its SIC code is 2300.