What Thick and Thin Agri-Products does

Thick and Thin Agri-Products Inc. is a privately held Philippine animal nutrition holding company headquartered in Bocaue, Bulacan, operating four wholly owned subsidiaries — Atlas Feeds (core feed manufacturing), AgriWorld Agri-Products Inc. / AWAP (feed additive and veterinary distribution), Pet Ideas Inc. (pet nutrition distribution), and Evergreen Bioscience Technologies Inc. (integrated swine breeding and egg production) — alongside a smaller Farm Fresh For You Corp. entity. The core manufacturing operation runs from a 7-hectare automated facility with dedicated mills for piglet feeds and Baby 7 Booster Feeds, plus a grains bulk storage system completed in 2013. The company was the first to introduce Cooked Piglet Feeds technology in the Philippines in 1990 and has subsequently extended its portfolio to comprehensive swine feeds (across piglet, starter, grower, finisher, breeder, gestation, and lactation stages), poultry feeds (broiler, layer, duck, and game fowl), aqua feeds, and pet foods (canine Bingo and Max brands; feline Duchess brand launched 2024). AWAP distributes an international brand portfolio of feed additives, veterinary antibiotics, probiotics, enzymes, and disinfectants — including Arm & Hammer, CJ Bio, Bestar, Cidosa, YSP, Better Pharma, Green Wonder Biotech, Dr. Clauder, Candioli, Singen, and Oculus — across all three Philippine island groups. The company earned ISO 9001:2015 Quality Management System Certification in 2020 and has been formally recognized by the Bureau of Animal Industry.

The business model is a hybrid of B2B feed manufacturing (sold to Filipino livestock and poultry farmers via direct sales, accredited distributors, dealers, and sub-dealers) and B2B/B2C distribution of third-party and proprietary veterinary, additive, and pet nutrition products through AWAP and Pet Ideas. Pricing is not publicly disclosed but is negotiated through distributor channels. Customer segments span smallholder and commercial hog farmers (primary), broiler and layer poultry operators, game fowl raisers, pet owners, veterinary clinics, and contract growing clients served by Evergreen. Geographic coverage is nationwide across Luzon, Visayas, and Mindanao through subsidiary-aligned distribution networks. Revenue is not publicly disclosed; based on facility scale, headcount of 51–100 employees, four operating subsidiaries, and broad product diversification, annual revenue is estimated in the $50M–$100M band, with low confidence due to the absence of any audited or third-party revenue disclosure.

Name

Thick and Thin Agri-Products

Legal name

Thick and Thin Agri-Products Inc.

Website

https://atlas-nutrition.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Thick and Thin Agri-Products Inc. is a Philippine animal nutrition holding company that manufactures and distributes swine, poultry, aqua, and pet feeds through four subsidiaries — Atlas Feeds, AgriWorld Agri-Products (AWAP), Pet Ideas Inc., and Evergreen Bioscience Technologies — serving Filipino livestock farmers, pet owners, and veterinary clinics nationwide from a 7-hectare automated facility in Bocaue, Bulacan.

Ownership category

akta.pro rank

Product category

Animal Feed Manufacturing

NAICS

Animal Food Manufacturing (31111), Other Animal Food Manufacturing (311119), Dog and Cat Food Manufacturing (311111), Hog and Pig Farming (11221)

SIC

Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Livestock Complete Feed Milling & Blending (Cattle/Swine/Poultry) (AFADAIAA)

akta.pro secondary industries

Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Animal Nutrition & Feeding Support Services (On-Farm Feeding, Feed Management) (AFAEALAJ), Livestock & Pasture Supply Retail (Feed Supplements, Animal Health Inputs) (AFABAJAJ), Pet Food & Treats Distribution (CRAOAKAA)

Keywords

• Animal feed manufacturing
• Swine nutrition products
• Poultry feed production
• Pet food distribution
• Veterinary products trading

Headquarters

HQ city

Bocaue

HQ country

Philippines

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Animal Feed Manufacturing and Sales: Manufacturing and sale of hog feeds, poultry feeds, and aqua feeds through Atlas Feeds division. Products include piglet pre-starters, boosters, hog starter/grower/finisher feeds, broiler feeds, layer feeds, and game fowl feeds. Sells through direct sales, distributors, and sub-dealers across Luzon, Visayas, and Mindanao.
2. Feed Additives Distribution: AgriWorld Agri-Products (AWAP) distributes feed additives, disinfectants, veterinary products, and nutritional goods. Products include antibiotics, enzymes, probiotics, mycotoxin binders, and vitamins/minerals under brands like Arm & Hammer, Bestar, YSP, Better Pharma, and CJ Bio.
3. Pet Nutrition and Veterinary Products: Pet Ideas Inc. distributes pet care products including Dr. Clauder pet foods, Montego pet foods, pet supplements, and veterinary diagnostic products. Founded in June 2015, serving pet owners and veterinary clinics.
4. Contract Growing and Farm Fresh Products: Evergreen Bioscience Technologies Inc. operates an 800 sow level farm, producing piglets, eggs, and offering contract growing services for livestock.

Go-to-market motion3 records

Distribution channels2 records

Marketing channels3 records

Core offering

Thick and Thin Agri-Products Inc. manufactures and distributes animal feed and nutrition products under its flagship Atlas Feeds brand, covering hog, poultry, game fowl, aqua and pet categories. Through subsidiaries AgriWorld Agri-Products (AWAP) and Pet Ideas Inc., it also distributes feed additives, veterinary pharmaceuticals and pet care products. Subsidiary Evergreen Bioscience Technologies Inc. operates integrated swine breeding, layer farming and contract growing operations.

Product overview

Thick and Thin Agri-Products Inc. operates as a comprehensive animal nutrition and health company with multiple product lines and subsidiary operations. The core business centers on Atlas Feeds, a prominent animal nutrition brand with 30+ years of experience specializing in piglet diets and grower feeds, producing hog feeds (swine feeds across piglet, starter, grower, finisher, breeder, and lactation stages under brands including Baby 11 Plus, Piggy Yogurt, Masculino, Matrix, Supreme, Tibay, Milky Mommy, Ovumaxx, and Forte), poultry feeds (broilers, layers, ducks under Atlas Broiler, Golden Yolk, Lucky Ducky brands), game fowl feeds (Kalibre line), and pet foods (Max, Duchess brands). The company also operates through subsidiary companies: AgriWorld Agri-Products (AWAP) distributes feed additives and veterinary products under brands including Arm & Hammer, Bestar, YSP, Better Pharma, Green Wonder Biotech, Cidosa, CJ Bio; Pet Ideas Inc. handles pet nutrition and veterinary products distribution including Dr. Clauder, Bingo, Singen, Candioli, Oculus, John's Farm, Delicio, SEINOFY, and Montego; and Evergreen Bioscience Technology Inc. provides integrated farming operations including contract growing, swine breeding, and egg production. The company holds ISO 9001:2015 certification and operates from a 7-hectare automated production facility in Bocaue, Bulacan.

Differentiator

Problem solved

Functional benefit

Brands

• Atlas Feeds: Leading animal nutrition brand specializing in piglet diets and grower feeds for swine, poultry, and aqua
• Bingo
• Max
• Duchess
• Pet Ideas
• AWAP
• Evergreen Bioscience

Products and services

• Atlas Feeds Hog Feeds (Swine Nutrition) Comprehensive swine feed line including piglet pre-starters (Baby 11 Plus, Baby 7 Plus, Piggy Yogurt), hog starter/grower/finisher feeds (Masculino, Matrix, Supreme Atlas, Forte), and sow/boar breeder feeds (Tibay Mommy, Milky Mommy, Ovumaxx, Gilt Developer, Boar Feeds) for commercial hog farmers in the Philippines.
• Atlas Feeds Poultry Feeds Poultry feed portfolio including Atlas Broiler Starter/Booster/Finisher, Golden Yolk Layer 1 and 2, Golden Yolk Pullet Starter/Grower/Developer/Booster, and Lucky Ducky DLP for broiler, layer, pullet and duck producers.
• Atlas Feeds Game Fowl Feeds (Kalibre Line) Specialty game fowl feeds covering chick booster, developer, maintenance and breeder phases for game fowl raisers.
• Atlas Feeds Base Mix (Ahead Line) Concentrate base mixes formulated for gestating breeders, hog lines, lactating sows and layers, intended as building blocks for custom feed manufacturing.
• Atlas Feeds Canine Pet Foods (Bingo & Max) Premium dog food brands including Max Adult, Max Puppy, Bingo Adult and Bingo Puppy formulated for canine companion nutrition, distributed through Pet Ideas Inc. to pet owners and veterinary clinics.
• Atlas Feeds Feline Pet Foods (Duchess) Premium cat food products under the Duchess brand including Duchess Tuna, formulated for feline nutrition and distributed through Pet Ideas Inc. across the Philippines.
• AWAP Feed Additives Distributed feed additives under brands including Arm & Hammer (acidifiers, toxin binders, yeast cultures, anti-stress, kidney-liver tonics), Bestar (sow performance enhancers, chelated iron), Cidosa (butyrate premixes, vitamin-mineral supplements, mycotoxin binders), CJ Bio (compound enzymes for layer, broiler and swine), Green Wonder Biotech (probiotics), and Eco Life Trading seaweed meal for improved feed efficiency and animal performance.
• AWAP Veterinary Pharmaceuticals Veterinary antibiotics and pharmaceuticals distributed under brands YSP (Enflosin, Moxibee, Pneumoflor AB) and Better Pharma (Granimulin, Oxicure 200) for treatment of respiratory and gastrointestinal diseases in poultry and swine.
• Pet Ideas Pet Nutrition & Veterinary Distribution Distributed pet nutrition and veterinary products for dogs and cats including Dr. Clauder (German pet foods, Rx diets, supplements), Singen (therapeutic diets and supplements), Candioli (Italian veterinary pharmaceuticals), Oculus (wound care and disinfectants), SEINOFY (diagnostic kits for Leptospira, Ehrlichia, CPV, CDV and others), Montego (premium wet foods and chewies), John's Farm (jerky treats), and Delicio (salmon-based treats), serving pet owners and veterinary clinics nationwide.
• Evergreen Bioscience Integrated Farming & Contract Growing Integrated farming operations including Contract Growing services, Samal Swine Breeder Farm (piglet production), and Hermosa Layer Farm (egg production), providing farm-fresh piglets and eggs as well as contract livestock growing for partners.

Named customers3 records

Segments3 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• CHAN MASTERminorOthersThe company initially shared space with CHAN MASTER on Reparo St., Caloocan City during its startup phase in 1990. This was a temporary co-location arrangement before the company expanded.

Scale indicators6 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Pilmico Foods Corporation: Aboitiz Group's food and agribusiness subsidiary producing hog feeds, poultry feeds and aquaculture feeds in the Philippines — competes head-to-head with Atlas Feeds across the same swine and poultry segments.
• Royal Canin (Mars Petcare): Mars-owned premium pet food brand active in the Philippines — competes with Pet Ideas' distribution of Montego, Dr. Clauder and Bingo/Max in premium dog and cat categories.
• Charoen Pokphand Foods Philippines: PH arm of Thailand's CP Group, the largest feed-to-food conglomerate in Southeast Asia — directly competes in Philippine swine, poultry and aqua feeds with comparable product breadth and nationwide scale.
• Vitarich Corporation: Listed Philippine animal feed and food company producing feeds for swine, poultry and aquaculture with nationwide distribution — highly comparable feed mill plus farm integration model.
• CJ Bio: Korea-based feed additive and enzyme producer (CheilJedang affiliate) — its enzymes are already distributed by AWAP, making it a partial partner and a competitor for specialty nutrition in the same Philippine accounts.
• Nestlé Purina Philippines: Nestlé-owned global pet food major with a strong Philippine retail presence (Friskies, Fancy Feast) — overlaps directly with Pet Ideas' Bingo/Max canine and Duchess feline brands in mass-market pet food.
• San Miguel Foods (B-Meg): The largest animal feed manufacturer in the Philippines under the B-Meg brand, producing hog, poultry and game fowl feeds with nationwide distribution — directly comparable to Atlas Feeds' core livestock feed business.
• De Heus Philippines: Dutch-headquartered animal nutrition company with feed mill operations in the Philippines targeting swine, poultry and aquaculture — directly comparable in product specialization and export-quality formulations.

Broad incumbents

• Cargill Philippines (Animal Nutrition): Global agribusiness major with PH presence in animal feed, premixes and additives — competes with both Atlas Feeds and AWAP at the additives and compound-feed level as a broader incumbent portfolio player.
• New Hope Liuhe: One of the largest animal feed producers in China with growing Southeast Asia operations — comparable in scale, automation and multi-species feed manufacturing, and a relevant regional benchmark for capacity and cost.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@atlasfeeds8119/featured
• Facebookfacebook.com/atlas.feeds.52
• Instagraminstagram.com/atlasnutritionph
• LinkedInlinkedin.com/company/thick-and-thin-agri-products-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thick and Thin Agri-Products