Balžekas Tennis Academy

What Balžekas Tennis Academy does

Balžekas Tennis Academy, legally VšĮ „BALZEKAS TENNIS", is a Lithuanian non-profit public institution founded in 2015 by renowned coach Remigijus Balžekas and co-founder Arūnas Balžekas. It operates a multi-site tennis-training business across the Vilnius and Klaipėda regions of Lithuania, with branded facilities including M7 Sport Balzekas Tennis Academy (Kuprioniškės), Mano Banko arena Balžekas Tennis (Slengiai/Klaipėda), Sporto Krantas (Daukščių km), and the integrated BT Fitness conditioning division. The core offering is age-progression tennis training (red, orange, green, yellow ball methodology) for children aged 3.5–18+, elite "Sportinės grupės" for high-potential athletes, and group/individual lessons for adults, supplemented by summer/day camps, tournaments, court rental (28–40 EUR/hour), and branded merchandise.

The company monetizes through monthly subscription training fees (children's subscriptions 90–145 EUR/month depending on geography and frequency; adult subscriptions 95–145 EUR/month), one-time camp fees (350–410 EUR per attendee), court rental, and BTA Atributika merchandise. Distribution is direct-to-consumer via online registration and physical facilities, with community-building marketing across Facebook, Instagram, LinkedIn, and the website, plus events and referrals. Revenue is supplemented by public-sector co-funding: the Lithuanian National Sports Agency and Ministry of Education, Science and Sports are partners on multi-year projects such as 'Tenisas mažiesiems' (NSA-FA-RFA-2024-0104) and a 2026 women's physical-activity initiative (NSA-FA-RFA-2026-0197). The academy operates a charity foundation distributing 50,000–70,000 EUR annually to support talented young athletes and humanitarian causes including Ukrainian war refugees and visually impaired tennis. Leadership is family-controlled, with family members holding Head Coach (Remigijus), Development Director (Arūnas), Operations Development Manager (Inga Balžekienė), and coaching (Jonas Balžekas) roles; no external parent or institutional investors are disclosed.

Name

Balžekas Tennis Academy

Legal name

VšĮ „BALZEKAS TENNIS"

Website

https://balzekastennis.lt

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Balžekas Tennis Academy is a Lithuanian non-profit tennis training institution founded in 2015, serving children (ages 3.5–18+) and adults across four facilities in Vilnius and Klaipėda regions via subscription coaching, camps, and integrated BT Fitness conditioning.

Ownership category

akta.pro rank

Product category

Tennis Training Services

NAICS

Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Single-Sport Skill Academies (Soccer, Basketball, Tennis, etc.) (MPAKAJAB)

akta.pro secondary industries

Sports & Recreation Lessons (Surfing, Skiing, Golf, Tennis) (THAJAKAN), Tennis & Racquet Sports Facilities (MPAKAEAE), Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD), Tennis Leagues & Team Competitions (MPAKAAAJ)

Keywords

• Tennis training services
• Youth tennis development
• Tennis coaching programs
• Athletic conditioning
• Tennis summer camps

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Subscription Training Services: Monthly subscription fees for group and individual tennis training sessions for children and adults. Billing is monthly, typically running until end of season with 30-day notice required for cancellation.
2. Summer and Day Camps: One-time fees for multi-day summer camps and day camps during school breaks. Camps include tennis training, athletic conditioning, meals, and activities.
3. BTA Merchandise: Sale of branded Balzekas Tennis Academy merchandise including clothing and accessories.
4. Court Rental: Revenue from court rental services at tennis centers (prices vary 28-40 EUR/hour depending on location).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Balžekas Tennis Academy delivers professional tennis coaching and athletic conditioning services through multiple owned and partner-managed facilities in Vilnius and Klaipėda. The academy's programs span parent-child early-childhood tennis (3.5–5 years), age-grouped children's training (5–18), elite sports groups for competitive athletes, adult group and individual lessons, multi-day summer and day camps, and competitive tournaments. Services are billed via recurring monthly subscriptions, one-time camp fees, and per-hour court rentals, with an integrated BT Fitness strength-and-conditioning division and a charity fund supporting talented young athletes.

Product overview

Balžekas Tennis Academy is a comprehensive tennis education organization offering a multi-tiered portfolio of services. The core offering includes children's tennis academy programs (starting from 3.5 years with parent-child sessions, progressing through age-based groups 5-8, 8-10, 10-12, 12-18 years, and elite sports groups) and adult tennis training (group and individual sessions). The portfolio is extended by BT CAMPS (established 2025) for summer and day camps with diverse activities, organized tournaments for community members, BTA Atributika branded merchandise, and a charity foundation supporting young athletes, blind tennis initiatives, and Ukrainian families. The academy operates across four locations in Vilnius (M7 Sport Balzekas Tennis Academy, Sporto Krantas, BT Fitness) and Klaipėda (Mano Banko arena, BT Fitness).

Differentiator

Problem solved

Functional benefit

Products and services

• Children's Tennis Academy (Vaikų Teniso Akademija) Age-grouped tennis training program for children starting from age 4, organized by skill level (red ball through yellow ball progression). Includes group sessions, sports groups, and tournament participation. Operates at the M7 Sport Balzekas Tennis Academy (Vilnius) and Mano Banko arena (Klaipėda) locations, billed monthly via subscription with frequency tiers (1x, 2x, 3x per week).
• Adult Tennis Training Program (Suaugusiųjų Treniruočių Programa) Group and individual tennis training for adults from beginners to advanced players. Group sessions in 4-person (Vilnius) or 5-person (Klaipėda) cohorts with a coach; individual lessons priced per hour. Available at Vilnius and Klaipėda locations with weekday and weekend time slots and frequency-based discounts.
• Parent-Child Early Childhood Tennis Program (Vaikų ir Tėvų Treniruočių Programa) Early-childhood tennis introduction for children aged 3.5–5 years, conducted weekly with a parent. Develops speed, agility, coordination, and first tennis skills through play-based activities. Forms the entry point of the academy's age-progression curriculum.
• Sports Groups (Sportinės Grupės) — Elite Training Elite competitive training program for talented children across multiple ages; daily multi-session training preparing athletes for local, national, and international events. Supported by the academy's charity fund for qualifying athletes.
• BT CAMPS (Tennis and Day Camps) Separate camp division organizing multi-day summer camps, day camps, and school-break programs. Activities include tennis training, athletic conditioning, swimming, cultural programs, and meals. Children's camps priced at EUR 350 per child. Operates at Vilnius (M7 Sport) and Klaipėda (Mano Banko arena, seaside) locations.
• Adult Tennis Camp — Sporto Krantas 4-day adult training camp combining tennis training, athletic conditioning, and tournaments at the Sporto Krantas recreational facility. EUR 410 per person (or EUR 750 couple rate), includes dinner and accommodation options.
• Women's "Tennis e Vino" Camp Specialty women's tennis camp combining tennis training, athletic conditioning, Italian dinners, double-room accommodation, and SPA access. EUR 350 per person. Targets women seeking an active, social, and lifestyle-oriented tennis experience.
• Balžekas Tennis Academy Tournaments Regularly scheduled tennis tournaments for club members and the broader community, providing competitive play opportunities in an academy-organized environment.
• BTA Atributika (Branded Merchandise) Official Balžekas Tennis Academy branded clothing and accessories, sold direct-to-consumer through the academy's online store.
• Tennis Court Rental Hourly tennis court rental services at the academy's Vilnius (M7 Sport, Sporto Krantas) and Klaipėda (Mano Banko arena) locations. Pricing varies EUR 28–40 per hour depending on location.
• BT Fitness — Athletic Conditioning Services Integrated strength-and-conditioning division offering fitness training, physiotherapy, and dietetics services to academy members. Located at Vilnius and Klaipėda facilities, operated by fitness, physiotherapy, and athletic-training specialists.
• Young Athletes Charity and Support Fund Všį-operated charitable foundation supporting talented young athletes with training, camps, tournaments, court rental, hotels, and recovery programs. Distributes EUR 50,000–70,000 annually to 50–70 athletes, and also supports blind tennis initiatives and Ukrainian families affected by war.

Quantifiable outcome

• Produced Lithuania's top-ranked player Richard Berankis (World #67)
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and major.

• BT FitnesscoreOthersBT Fitness is an integrated athletic conditioning division operating within the Balžekas Tennis Academy ecosystem. Provides strength and conditioning, physiotherapy, and nutrition services to academy members. Located at academy facilities in Vilnius and Klaipėda regions.
• BT CAMPScoreOthersSeparate camp division established in 2025 for organizing summer camps, day camps, and year-round school break programs. Organizes not only tennis and fitness camps but also hiking, events, educational and creative activities.
• M7 SportmajorStrategic or Co-development PartnerM7 Sport hosts Balzekas Tennis Academy's main Vilnius facility. Partnership provides premium indoor court facilities for year-round training operations.
• Mano Banko arenamajorStrategic or Co-development PartnerPartnership with Mano Banko arena in Slengiai provides coastal tennis facilities for Klaipėda operations including children's training and camps.
• Sporto KrantasmajorStrategic or Co-development PartnerRecreational facility partnership hosting adult training camps and events. Located near lake with nature setting, offering spa, sauna, and relaxation amenities.
• Lithuanian National Sports AgencymajorStrategic or Co-development PartnerGovernment partner co-funding projects including 'Reguliarus vaikų ir moterų fizinis aktyvumas per tenisą Vilniaus apskrityje' (NSA-FA-RFA-2026-0197) and 'Tenisas mažiesiems' (NSA-FA-RFA-2024-0104).

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• IMG Academy: Largest multi-sport training academy in Bradenton, Florida (formerly Nick Bollettieri Tennis). Comparable as a full-pipeline tennis academy combining elite coaching, athletic conditioning, and college placement at scale.
• Tennis Europe: European tennis governing body overseeing regional federations including Lithuania. Relevant as the institutional ecosystem in which academy tournament participation and player development occur.
• USTA (United States Tennis Association): National governing body for tennis in the U.S. Relevant comparator for how an academy interfaces with federation programming, junior pathways, and tournaments.

Direct peers

• Evert Tennis Academy: Florida-based junior tennis academy founded by Chris Evert. Comparable as a high-performance junior academy with structured competition pathway.
• Sanchez-Casal Academy: Barcelona-based tennis academy offering year-round and summer programs for juniors and adults. Comparable model with bundled fitness/conditioning and structured age-graded progression.
• Mouratoglou Academy: Tennis academy in Sophia Antipolis, France, founded by Patrick Mouratoglou (coach of Serena Williams). Direct peer in the high-performance tennis academy segment with residential and youth programming.
• Cliff Drysdale Tennis: Tennis management and academy operator with locations across the U.S. Comparable mid-tier operator of tennis training centers offering junior, adult, and camp programming.
• Rafa Nadal Academy: Elite tennis academy in Mallorca founded around a champion player (Rafa Nadal). Closest comparable in combining elite training pathway, age-appropriate youth development, and integrated fitness/conditioning.

Regional players

• Suunto Tennis Academy (Suunto Tennis Center): Lithuanian tennis academy operating in the domestic market. Direct regional competitor for junior and adult training subscriptions within Lithuania.

Emerging players

• Nike Tennis Camps: U.S. summer tennis camp network under the Nike brand. Comparable as a tennis-camp delivery model layered on partner facilities, similar to BTA's BT CAMPS sub-brand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/balzekastennis.lt
• LinkedInlinkedin.com/company/bal%C5%BEeko-teniso-akademija
• Instagraminstagram.com/balzekas.tennis

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Balžekas Tennis Academy