Recreatiepark de Leistert

What Recreatiepark de Leistert does

Recreatiepark de Leistert is a 5-star year-round vacation resort in Roggel, Limburg, Netherlands, operating as Stichting Recreatiepark de Leistert since its 2007 privatization from the municipality of Leudal. The property combines Buitenhof de Leistert, a 313-bungalow holiday park in Limburg farmhouse and modern styles (accommodating 2–18 persons across Comfort, Luxe, Wellness, VIP, and Culinair tiers), with Camping de Leistert, a 5-star family camping ground offering touring pitches, glamping units (safari tents, glamping tents, lodges, cabins), and Privé Sanitair facilities. An extensive on-site amenities portfolio centers on a covered Plaza with three restaurants (La Selva, Grillo, Via Verde), Mr. Friet snack bar, a Spar supermarket, a 500 m² indoor jungle playground (La Selva Playground), a subtropical swimming complex, an outdoor wave pool, an 18-hole adventure golf course, hyperbowling, sports fields, and a year-round animation program branded around mascots Pluck & Pien. Park capacity exceeds 7,000 guests, making it the largest vacation park in Limburg.

The company operates a direct-to-consumer model with no third-party resellers. Distribution is exclusively through its proprietary Recranet-powered booking engine at leistert.nl, a phone/email reservation desk, and on-site reception; an affiliate program provides supplementary marketing reach with restricted SEO/SEA terms and no cashback. Underlying technology is modest: a Recranet reservation platform, the Leistert mobile app (push notifications, recreation program, opening hours), the Mijn Leistert guest portal for booking management and add-ons (late checkout, child furniture, towels, preference pitches), virtual tours, and ACSI/ADAC card integration for European campers. Revenue streams span accommodation rentals (bungalows, glamping, camping), on-site F&B and retail, transaction-based facility rentals (hyperbowling, bicycle hire), add-on services, and an administration fee on private static caravan sublets. Customer segments are predominantly Dutch and Belgian families with children, extended family/friend groups, and camping enthusiasts; pricing is all-inclusive with seasonal early-booking (10%) and last-minute (up to 35%) promotions.

The business was revived from near-bankruptcy in 2009/2010 under director Marcel van Oosteren, who led phased investment from 2011 onward: Buitenhof phases 1–3 (2011–2013), accommodation portfolio expansion (2014), facility buildout (La Selva Playground, Adventure Golf, Hyperbowling, Het Klushuis, water play), in-housing of F&B by September 2019, and attainment of the 5-star classification. Recent recognition includes ANWB Top Camping 2026, Zoover Award 2025 (9.2/10 across 1,139+ reviews), ADAC Superplatz 2025, and ACSI Best Camping Netherlands 2024. Sustainability initiatives (100+ solar panels on Restaurant La Selva, LED lighting, waste separation, e-bike rental) and energy labels on bungalows round out current positioning.

Name

Recreatiepark de Leistert

Legal name

Stichting Recreatiepark de Leistert

Website

https://leistert.nl

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

51–100 employees

Short description

Recreatiepark de Leistert is a 5-star Dutch vacation resort in Roggel, Limburg, operating 313 bungalows alongside a family camping ground with glamping and pitches, an on-site Plaza, subtropical pool, restaurants, and year-round animation. It serves Dutch and Belgian families, groups, and camping enthusiasts via direct-to-consumer bookings through its Recranet platform.

Ownership category

akta.pro rank

Product category

Vacation Park Accommodations

NAICS

RV (Recreational Vehicle) Parks and Recreational Camps (7212), All Other Traveler Accommodation (721199), Recreational and Vacation Camps (except Campgrounds) (721214)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro industry

PRIMARYTHAGAOAD

Cabin & Cottage Campgrounds

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

SECONDARYTHAGAEAL

Resort-Style Extended-Stay Properties

Travel & Hospitality/Lodging & Accommodation/Extended-Stay & Serviced Apartments (Aparthotels)

SECONDARYTHAGAOAA

Campgrounds & RV Parks (Developed Sites)

Travel & Hospitality/Lodging & Accommodation/Camping & Glamping Facilities

SECONDARYTHAMAAAM

Large Group & Event-Friendly Homes

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Whole-Home Vacation Rentals

Keywords

• Vacation park services
• Holiday accommodation rentals
• Family camping resort
• Bungalow park hospitality
• Leisure recreation facilities

Headquarters

HQ city

Roggel

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Accommodation Rentals - Bungalows: Rental of vacation bungalows and farmhouses on Buitenhof de Leistert. All-in pricing includes cleaning costs, bed linens, reservation fees, tourist tax, and local fees. Options range from 4-person to 18-person accommodations with various amenities.
2. Accommodation Rentals - Camping/Glamping: Camping pitches (standard, comfort, private sanitary, camper spots) and glamping options (safari tents, glamping tents, cabins, lodges). Pricing varies by season and amenities.
3. Additional Services: Optional add-ons including late checkout, children's furniture packages, towel packages, preference bookings for specific pitches/accommodations, and pet fees.
4. Private Static Caravan Rental: Administration fee of €16.00 plus €9.00 per person per day for private caravan owners renting to third parties through the park.
5. On-Park Retail and Food & Beverage: Spar supermarket, three restaurants (La Selva, Grillo, Via Verde), Mr. Friet snack bar, and various food and beverage outlets throughout the park.
6. Facility Rentals and Activities: Revenue from hyperbowling lanes, bicycle rentals, and other recreational activities available on the park.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Recreatiepark de Leistert operates a 5-star year-round vacation resort in Roggel, Limburg, combining a 313-bungalow bungalowpark (Buitenhof de Leistert) with a 5-star camping ground (Camping de Leistert) that includes touring pitches, glamping tents, safari tents, lodges and cabins. On-site facilities encompass a subtropical swimming pool, indoor jungle playground, three restaurants, an 18-hole adventure golf course, hyperbowling, sports fields, a daily animation program and a Spar supermarket for guest convenience.

Product overview

Recreatiepark de Leistert is a 5-star year-round vacation resort in Roggel, Limburg, combining a 313-bungalow bungalowpark (Buitenhof de Leistert) with a large camping ground (Camping de Leistert) and an extensive facilities portfolio. The Buitenhof de Leistert offers 313 vacation farmhouses (Boerderij types in Comfort, Luxe, and Buitenleven variants from 4–18 persons) and modern bungalows (B/B+/B+ KS/Wellness/VIP/Culinair types from 4–8 persons), many featuring saunas, whirlpools, and enclosed gardens. Camping de Leistert provides touring pitches, glamping options (Glamping Tents, Safari Tents, Leistert Lodges/Cabins, Kalahari Tents), and Privé Sanitair units. The park's facilities center around the overdekte Plaza (covered hub with supermarket, hyperbowling, indoor playground, restaurants, and the recreation desk) and include the Subtropisch Zwembad (indoor lagoon pools and slides), Buitengolfslagbad (outdoor wave pool), La Selva Playground (500 m² indoor jungle), Adventure Golf (18 holes), multiple sports fields, and a daily animation program with mascot characters Pluck & Pien. Digital services include the Leistert app (navigation, push notifications, recreation schedule) and Mijn Leistert guest portal (booking management, add-ons). The park has a capacity of approximately 7,000 guests and targets families as its primary demographic.

Differentiator

Problem solved

Functional benefit

Products and services

• Buitenhof de Leistert (Bungalowpark) A 313-bungalow luxury vacation park in Limburg, Netherlands, offering Limburg-style vacation farmhouses and modern bungalows ranging from 4 to 18 persons, available year-round with variants including Comfort, Luxe, Buitenleven, Kids Special, Wellness, VIP, and Culinair tiers.
• Camping de Leistert (5-star camping ground) A 5-star family camping ground offering touring pitches, seasonal pitches, and premium pitch types including Comfort Standard, Comfort with playground equipment, Comfort with pet facilities, Comfort Privacy, Comfort car-free, Standard Plus, and camper pitches ranging from 90 to 150 m² with electricity, water, and CAI connections.
• Glamping Accommodations Luxury camping accommodations including Glamping Tents (Comfort, Luxe, Superior), Safari Tents, Kalahari Tents, Leistert Lodges (4-6 persons) and Cabins (2-4 persons), all fully equipped rental units on the Camping de Leistert grounds.
• Subtropisch Zwembad (Tropical Swimming Pool) Year-round indoor subtropical swimming complex with two lagoon pools (30°C), two warm whirlpools (32°C), a toddler and young child pool with play equipment (32°C), family water slide, pool terrace, snack corner, and outdoor terrace.
• La Selva Playground A 500 m² indoor jungle-themed adventure playground with over 15 Robinia wood play structures, climbing elements, tube slides, rope bridge, and observation tower, open 365 days per year for guests of all ages.
• Buitengolfslagbad (Outdoor Wave Pool) Outdoor wave pool operating during warm summer days, featuring a DJ, aqua Latin activities hosted by the recreation team, gradual depth entry, and a separate children's pool.
• Restaurant La Selva Food & Drinks Full-service family restaurant adjacent to La Selva Playground, accessible from the Plaza, serving meals with indoor and outdoor terrace seating, with 100+ solar panels on its roof as part of the sustainability program.
• Restaurant Grillo Table-grill restaurant on the Plaza where guests select their preferred meat, fish, or vegetarian options and grill them at their own table.
• Restaurant Via Verde Family restaurant on the Plaza serving fresh pizzas, pastas, salmon, and steak, with delivery and take-away options via Via Verde To Go.
• Mr. Friet Cafetaria Snack bar serving fries, savory snacks, soft ice cream, milkshakes, slush, and hand ice cream, with a large terrace adjacent to the playground.
• Adventure Golf An 18-hole adventure golf course with challenging obstacles and elevation changes for families and groups.
• Hyperbowling Next-level bowling with game elements, light techniques, always-up bumpers, single-ball turns per round, and progressive levels that change each round.
• Het Klushuis (Creative Crafts Center) Creative arts and crafts activity center where children engage in cutting, gluing, building, and crafting activities multiple times per week, staffed by the recreation team.
• Sportvelden (Sports Fields) Multiple sports fields including the Schans grass football field on the camping ground, a hardened all-weather sports court for tennis, basketball, and volleyball, and an Adventure Sports field with foot/volleyball, basketball, adventure climbing structures, boot camp course, and cable car.
• Recreatieprogramma (Animation Program) Year-round daily recreation program organized by the animation team featuring mascots Pluck & Pien, with activities, tournaments, shows, Mini Disco, Aqua Latin, and seasonal special events including Sinterklaas, Halloween, and Christmas programs.
• De Leistert Mobile App Mobile application providing park navigation, real-time recreation program updates with push notifications, facility opening hours, and digital guest services for guests of the resort.
• Mijn Leistert (Guest Portal) Online guest portal for managing reservations, adding services such as late checkout and children's furniture packages, viewing invoices, and accessing holiday passes.
• Spar Supermarket (On-park retail with online ordering) On-park supermarket with online grocery ordering available through spardeleistert.nl, allowing guests to order groceries for pre-arrival delivery to their accommodation.
• Last-Minute Booking Offers Last-minute vacation deals offering up to 35% discount on bungalows, glamping, and vacation farmhouses for selected stays.
• Omboekgarantie (Rebooking Guarantee) Free one-time rebooking service included with all reservations, allowing guests to reschedule up to 21 days before arrival, with bookings transferable within the same year or the following year depending on the original stay period.

Quantifiable outcome

• 9.2 guest satisfaction rating on Zoover based on 1,139 reviews
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators6 records

Recent moves1 record

Expansion highlights6 records

Direct peers

• Roompot: Large Dutch vacation park operator with bungalow parks, coastal parks, and campsites across the Netherlands, Belgium, and Germany. Directly comparable in business model and target market, with similar family-vacation focus.
• Landal GreenParks: One of the largest Dutch/European vacation park operators with bungalows and on-park facilities, frequently awarded ANWB top ratings. Closest direct competitor in the Dutch family vacation park segment with similar 5-star positioning.
• Molecaten: Dutch family-owned vacation park operator with bungalows, camping, and mobile homes across the Netherlands. Mid-sized peer serving overlapping Dutch family and camping customer base.
• EuroParcs: European vacation park group operating resort parks with bungalows, camping, and glamping. Competes in the same Dutch premium family-park segment with comparable facilities and pricing.
• Vacansoleil: European camping and mobile-home holiday specialist operating in the Netherlands and across Europe. Closely comparable in camping and glamping product offering and European family-customer base.
• Center Parcs: Operates bungalow parks across the Netherlands, Belgium, Germany, and France with extensive on-site facilities (subtropical pools, playgrounds, restaurants). Directly comparable to de Leistert's bungalow + extensive-facility model and overlapping family-customer base.

Broad incumbents

• TUI Group / TUI Blue: Large international tour operator and resort brand owner operating across many destinations. Competes less on direct property overlap but addresses the same family vacation customer across Europe.
• Pierre & Vacances / Center Parcs (parent): Large European vacation rental and resort operator with broader geographic and product reach than de Leistert. Relevant as the broader-incumbent parent group of a direct peer (Center Parcs) operating in the same segment.

Emerging players

• Huttopia: European glamping and nature-camping operator with a portfolio of small-scale campsites and cabin villages. Comparable in the glamping/cabin accommodation segment with a growing footprint in the Netherlands and Belgium.

Others

• ACSI (Auto Camper Service International): European camping-card and inspection organization whose rating scheme and discount network are accepted by de Leistert. Adjacent ecosystem player rather than direct competitor, but materially shapes the Dutch/European camping demand funnel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=mamJZ-X1qsI
• Instagraminstagram.com/recreatieparkdeleistert
• Xx.com/leistert
• Facebookfacebook.com/buitenhofdeleistert
• LinkedInlinkedin.com/company/recreatiepark-de-leistert

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recreatiepark de Leistert