What Welnet does

Welnet B.V. is a Netherlands-based Managed Service Provider founded in 2002 and headquartered in Ede, delivering bundled ICT services to small and medium-sized businesses (MKB) across the Netherlands. Its offering is structured around five recurring "Zeker" packages — IT Zeker, Cloud Zeker, Bel Zeker, Security Zeker, and Connect Zeker — covering core IT management, Microsoft 365/Azure cloud services, VoIP telephony, cybersecurity, and network connectivity. The service catalogue is supplemented by hourly-billed professional services (including ISO 27001 certification advisory and infrastructure optimization), internet subscriptions, and hardware sales, with distribution handled exclusively through direct consultative sales, an ICT-scan lead generation tool, and a customer self-service portal.

The technical stack is anchored on Microsoft 365 and Azure, with AvePoint providing Office 365 backup, Datto/Kaseya delivering Remote Monitoring and Management, and TeamViewer used for remote support. A proprietary Information Management System dashboard gives customers real-time visibility into the status of their ICT environments and is integrated with automated onboarding and offboarding workflows that streamline user lifecycle management across the managed stack. Welnet holds ISO 27001:2022 certification and reports multi-year customer relationships (10-15+ years on named accounts such as Elan Barneveld and Roseboom-Groep Ede), evidencing a retention-led commercial model rather than an enterprise-anchor one.

Revenue mechanics are primarily subscription-based through the Zeker packages, layered with project-based professional services and hardware resale. There are no disclosed funding rounds, no M&A activity, and no geographic expansion beyond the Netherlands. The company relocated to a larger Ede headquarters in June 2024 and has expanded its service portfolio into five formal bundled packages, indicating continued but measured operational scaling.

Name

Welnet

Legal name

Welnet B.V.

Website

https://welnet.nl

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Welnet B.V. is a Netherlands-based Managed Service Provider founded in 2002, delivering bundled ICT managed services (security, cloud, telephony, networking) to Dutch small and medium-sized businesses through five recurring "Zeker" subscription packages built on Microsoft 365 and Azure.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design Services (541512)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Managed SD‑WAN/SASE Connectivity (Enterprise WAN under Managed Connectivity) (HDAIAGAF)

Keywords

• Managed IT services
• Cloud services
• Cybersecurity services
• Network management
• Business continuity

Headquarters

HQ city

Ede

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Managed IT Services (Servicepakketten): Recurring monthly service contracts delivered through five bundled packages (IT Zeker, Cloud Zeker, Bel Zeker, Security Zeker, Connect Zeker). Each package combines monitoring, management, security, and support services for a fixed monthly fee, providing predictable recurring revenue.
2. Professional Services & Consulting: Hourly billed consulting and project work, including ICT assessments, audits, ISO 27001 certification guidance, IT policy development, and infrastructure optimization. Emergency/after-hours work billed at 150% of standard hourly rate.
3. Internet Subscriptions: Internet subscription services billed quarterly or annually in advance, as referenced in the general terms and conditions.
4. Hardware Sales: Sale of hardware devices such as laptops and servers, delivered as one-time purchases or as part of managed service engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Welnet is a Dutch Managed Service Provider offering five integrated service packages — IT Zeker, Cloud Zeker, Bel Zeker, Security Zeker, and Connect Zeker — that bundle IT management, Microsoft 365/Azure cloud services, VoIP telephony, cybersecurity, and network connectivity for MKB customers in the Netherlands. The company operates as an external ICT partner with 24/7 support, IT policy development, ISO 27001 certification guidance, and a proprietary Information Management System dashboard for client visibility.

Product overview

Welnet is a Managed Service Provider (MSP) offering a portfolio of five service packages collectively known as servicepakketten: IT Zeker (core IT management), Cloud Zeker (cloud services with Microsoft 365/Azure), Bel Zeker (VoIP/telephony), Security Zeker (cybersecurity), and Connect Zeker (network/connectivity). These packages form the foundation of their managed services offering. Beyond the packaged services, Welnet provides professional services including On- en Offboarding Automatisering, Infrastructuur Optimalisatie, ICT-Beleid en Processen, IT-Assessment en -Audit, ISO Certificering, Productiever Werken, and Overstap Service (provider migration). They also offer a Klantportaal for customer self-service. The company positions itself as an external ICT partner for SMB (MKB) businesses, delivering services through a combination of in-house expertise and partner solutions including AvePoint for Office 365 backup and Datto/Kaseya for RMM capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Zeker Managed IT package covering day-to-day IT management, 24/7 support, IT policy development, and the proprietary Information Management System dashboard for Dutch MKB clients seeking a fully outsourced IT function.
• Cloud Zeker Managed cloud package built on Microsoft 365 and Azure, with AvePoint tooling for cloud governance, targeted at Dutch MKB clients migrating workloads to or operating in Microsoft cloud.
• Bel Zeker Managed VoIP telephony package delivered as part of Welnet's bundled offerings for Dutch MKB clients that want telephony handled by the same MSP as their IT.
• Security Zeker Managed cybersecurity package aligned to ISO 27001, providing security operations, policy development, and certification guidance for Dutch MKB clients that need to meet customer or regulatory security requirements.
• Connect Zeker Managed network connectivity package covering WAN, LAN, and connectivity services so that network uptime is bundled with IT, cloud, telephony, and security under a single Welnet contract.

Quantifiable outcome

• Emergency response within 30 minutes (on-site) for critical outages
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• AvePointcoreTechnology or IntegrationAvePoint serves as Welnet's cloud backup solution partner, providing the Microsoft Office 365 backup infrastructure for Welnet's customers. The partnership enables Welnet to offer automated SaaS backup with on-demand recovery for Microsoft Teams and Office 365 services, with data stored across 12 Azure data centers including Microsoft's GCC. AvePoint holds ISO 27001:2013 certification for secure software development and SOC 2 Type II compliance.
• MicrosoftcoreTechnology or IntegrationMicrosoft is the primary technology platform partner for Welnet, with deep integrations across Microsoft 365, Azure, Teams, and related services. Welnet offers Microsoft 365 and Azure services as part of its Cloud Zeker package and leverages Microsoft Copilot for business productivity. The partnership is evidenced by Microsoft Partner logo placement on Welnet's website and status page.
• Dutch MSP (Dutch Managed Service Provider Community)minorOthersWelnet displays the Dutch MSP logo on its website, indicating membership in a Dutch MSP industry community or peer group that provides shared resources, best practices, and industry recognition for managed service providers in the Netherlands.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Login Consultants: Dutch IT services and managed services provider specializing in Microsoft, Citrix, and security solutions. Comparable in serving Dutch organizations with managed cloud, end-user computing, and security offerings.
• PQR: Dutch IT services and managed services provider with Microsoft and virtualization expertise, targeting Dutch mid-market and enterprise clients. Comparable in delivering managed cloud, infrastructure, and modern workplace services.
• OGD: Dutch IT services firm providing managed workplace, cloud, and security services to SMB and mid-market customers in the Netherlands. Similar target segment and recurring managed-service business model.
• Wortell: Dutch MSP and Microsoft-focused managed services provider serving SMB and mid-market customers across the Netherlands. Closely comparable in service mix (cloud, security, managed connectivity) and Microsoft 365/Azure-centric stack.

Broad incumbents

• Centric: Large Dutch IT services and software provider offering managed services, cloud, and security to mid-market and enterprise customers. Overlaps with Welnet in managed workplace and security but operates at significantly greater scale and breadth.
• KPN: Major Dutch telecom operator with significant managed IT services, cloud, and security offerings for SMBs and enterprises. Competes with Welnet in connectivity, VoIP, and bundled SMB ICT services but at much larger scale.
• Cegeka: European IT services provider with strong Dutch presence (via HeadFirst acquisition) offering managed services, cloud, and security. Comparable in MKB-focused managed service delivery across the Netherlands.

Regional players

• Reijneveld ICT: Regional Dutch ICT services provider serving SMBs with managed IT, cloud, and connectivity. Directly comparable business profile to Welnet as a small regional MKB-focused MSP.

Others

• Managed Services Provider Nederland (MSP-NL): Dutch industry association/community for managed service providers of which Welnet is a member. Useful peer reference for ecosystem positioning and shared best practices among Dutch regional MSPs.

Emerging players

• Procollab: Dutch managed services and cloud provider focused on SMB customers. Comparable in delivering Microsoft 365-centric managed services to the Dutch MKB segment with a similar recurring-revenue model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/welnet

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Welnet