Genesius Guild Theatre
Genesius Guild Theatre is a 501(c)(3) non-profit founded in 1956 in Rock Island, Illinois, producing free outdoor classical theater—Greek drama, Greek comedy, and Shakespeare—every summer weekend in Lincoln Park for the Quad Cities community, funded entirely through donations, grants, and corporate sponsorships.
- Company typePrivate
- Founded1956
- HeadquartersRock Island, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Genesius Guild Theatre does
Genesius Guild Theatre, operating under the legal entity Genesius Theatre Foundation, is a 501(c)(3) non-profit community theater founded in 1956 in Rock Island, Illinois, that produces free outdoor classical theater performances every summer weekend in Lincoln Park. The organization specializes in Greek tragedy performed in mask, Greek comedy, and Shakespearean comedies and tragedies staged as written with period costuming and scenery. Since its inaugural production of Antigone in 1957, the Guild has completed 68 continuous seasons. Its core product is a summer season of weekend performances (June through August at 7:00 PM), exemplified by the 2026 lineup of Love's Labour's Lost, Antigone, The Taming of the Shrew, and Aristophanes' Women's Festival (Thesmophoriazusae), with supplementary offerings that include educational podcasts, PDF play guides, and an online archive of past seasons.
Underlying production technology is traditional theatrical craft: an outdoor stage in Lincoln Park, period costuming, painted scenery, and mask-based performance for the Greek repertoire. There is no proprietary software, AI, or technology platform; supporting digital infrastructure is limited to a content website built by Augustana Web Guild, social media channels (Facebook, YouTube, Flickr, Twitter), email newsletter distribution, and PayPal/Amazon Smile donation processing. Operational facilities include a primary mailing address at 1120 40th Street, a secondary address at 3706 Kenwood Ave. in Davenport, IA, and a separate costume house for storage of wardrobe and props.
The business model is entirely donation-funded. All performances are free admission with no ticket revenue. Revenue streams comprise individual donations (tiers from $50 to $20,000), foundation and corporate sponsorships (Rock Island Parks & Recreation, Community Foundation of the Great River Bend, John Deere Classic via the Birdies for Charity 5-10% match program, Illinois Arts Council, Humanities Iowa, Modern Woodmen of America), an Amazon Smile affiliate referral stream, and an in-progress endowment campaign intended to provide a perpetual income base. Following significant reductions in local and state government funding after the 2009 economic crisis, the Guild restructured its funding mix toward individual donors and private foundations. Headcount is 1-10 and the entity operates as a private non-profit with no parent organization, no venture funding, and no public trading.
Genesius Guild Theatre firmographics
Firmographics- Name
- Genesius Guild Theatre
- Legal name
- Genesius Theatre Foundation
- Website
- https://genesius.org
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Genesius Guild Theatre is a 501(c)(3) non-profit founded in 1956 in Rock Island, Illinois, producing free outdoor classical theater—Greek drama, Greek comedy, and Shakespeare—every summer weekend in Lincoln Park for the Quad Cities community, funded entirely through donations, grants, and corporate sponsorships.
- Ownership category
- akta.pro rank
Genesius Guild Theatre industry classification
Industry- Product category
- Performing Arts Theater
- NAICS
- Performing Arts Companies (7111), Theater Companies and Dinner Theaters (71111)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH)
- akta.pro secondary industry
- Community Theatre & Storytelling Festivals (MPAGAEAI)
Keywords
Where Genesius Guild Theatre is headquartered
LocationHeadquarters
- HQ city
- Rock Island
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Genesius Guild Theatre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Individual Donations: Relies heavily on individual donors for operational funding. Donation tiers range from $50 to $20,000 for specific production needs.
- Foundation and Corporate Support: Support from local foundations and businesses including Rock Island Parks & Recreation, Community Foundation of the Great River Bend, John Deere Classic, and others.
- Endowment Fund: Campaign to build an endowment fund to provide steady income and reduce reliance on ongoing individual donations.
- Amazon Smile: Receives percentage of Amazon purchases when customers shop through Amazon Smile program.
- Birdies for Charity: John Deere Classic provides 5-10% match on donations through Birdies for Charity program.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free admission to all performances |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Genesius Guild Theatre product offering
Product offeringCore offering
Genesius Guild Theatre produces and presents free outdoor classical theater performances every weekend throughout the summer in Lincoln Park, Rock Island, Illinois. The repertoire consists of Greek tragedies performed in mask, Greek comedies, and Shakespearean comedies and tragedies performed as written with period costuming and scenery. The organization also provides supporting play resources (podcasts, study guides) and volunteer/actor programs (auditions, technical mentorship) around the seasonal productions.
Product overview
Genesius Guild Theatre is a nonprofit classical theater organization providing free outdoor summer performances of Shakespeare, Greek tragedies, and Greek comedies in Lincoln Park, Rock Island, Illinois. Founded in 1956, the organization operates as a single unified offering—their seasonal theatrical productions—augmented by educational play resources including podcasts and PDF study guides. The core product consists of weekend performances from June through August, with additional services supporting volunteer participation and archival access to historical performances spanning over 68 seasons.
Differentiator
Problem solved
Functional benefit
Products and services
- Free Outdoor Classical Theater Productions Free outdoor summer theater performances featuring Shakespeare plays, Greek tragedies performed in mask, and Greek comedies, staged in Lincoln Park, Rock Island, Illinois. All performances are free admission, begin at 7:00 PM on weekends throughout the summer, and are performed as written with period costuming and scenery.
- 2026 Season Productions Specific 2026 season lineup: Shakespeare's Love's Labour's Lost (directed by Cameron Ulrich, June 6-14), Sophocles' Antigone (directed by Michael Callahan, June 20-28), Shakespeare's The Taming of the Shrew (directed by Cait Bodenbender, July 11-19), and Aristophanes' Women's Festival/Thesmophoriazusae (director TBA, July 25-August 2), plus special guest performances July 4-5.
- Play Resources and Educational Content Educational resource materials including podcasts of play introductions, PDF study guides, and downloadable text/audio resources for Greek and Shakespearean plays, supporting audience understanding of classical works.
- Historical Performance Archive Archive of past season schedules and performances dating from 1957 to present, with play listings covering multiple decades of productions, providing a historical record of the Guild's 68+ seasons.
- Volunteer and Actor Programs Annual volunteer and actor participation opportunities for productions, including auditions held each April, with mentorship provided by seasoned personnel for young actors, light designers, set designers, costumers, props handlers, and stage managers. Open to people of all ages and experience levels.
Quantifiable outcome
- 68 continuous seasons of free classical theater productions
Companies that use Genesius Guild Theatre
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles3 records
Genesius Guild Theatre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Genesius Guild Theatre partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered primary, core and minor.
- Rock Island Parks & RecreationprimaryPrimary organizational support partner providing access to Lincoln Park venue for outdoor performances. Critical to the Guild's ability to operate in its traditional location.
- Augustana CollegecoreProvides indoor audition spaces at Old Main and Brunner Theatre Center. Website development by Augustana Web Guild.
- Ballet Quad CitiesminorPerforms 'Ballet Under the Stars' as part of some summer seasons.
- Opera@AugustanaminorAugustana College opera program performs selections as part of some summer seasons.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Genesius Guild Theatre competitors and assessment
Company assessmentDirect peers
- Illinois Shakespeare Festival: Illinois-based Shakespeare festival producing classical works in a repertory model. Geographic and repertoire overlap with Genesius Guild's classical focus on Shakespeare and Greek drama.
- American Players Theatre: Spring Green, Wisconsin outdoor classical theater producing Shakespeare and classical works. Most directly comparable peer — both are Midwest outdoor classical theater companies with similar repertory and seasonal performance models.
- Shakespeare in the Park (New York): Public Theater's free outdoor Shakespeare productions in Central Park. The most prominent example of the free-outdoor-classical-Shakespeare model that Genesius Guild also operates.
- St. Louis Shakespeare Festival: Free outdoor Shakespeare productions in St. Louis's Forest Park. Same free-outdoor-Shakespeare model serving a Midwest urban region, making it a close functional peer.
- Utah Shakespeare Festival: Large outdoor and indoor Shakespeare festival in Cedar City, Utah, with both classical and contemporary programming. Shares the outdoor Shakespeare model, though at a substantially larger scale.
Broad incumbents
- Oregon Shakespeare Festival: Long-established, large-scale Shakespeare festival in Ashland, Oregon producing classical and contemporary works across multiple venues. Broader and more established than Genesius, but directly comparable repertoire and nonprofit structure.
- Chicago Shakespeare Theater: Major Chicago-based Shakespeare company producing year-round classical and contemporary work. Regional incumbent in the broader Illinois/Midwest classical theater space.
Regional players
- Circa '21 Dinner Theatre: Rock Island, Illinois dinner theater offering year-round live productions. Direct local competitor for performing arts audiences and donors in the Quad Cities market, though it uses a paid ticketed model.
Emerging players
- Michigan Shakespeare Festival: Smaller regional Shakespeare festival producing classical works in repertory. Comparable scale, repertoire, and Midwest outdoor performance model to Genesius Guild.
Others
- Quad City Symphony Orchestra: Regional performing arts institution serving the same Quad Cities donor and audience base. Compares as a fellow nonprofit cultural organization competing for the same philanthropic dollars and civic attention.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Genesius Guild Theatre social profiles
Digital presenceGenesius Guild Theatre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Genesius Guild Theatre leadership team
Management profileNumber of profiles
Genesius Guild Theatre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Genesius Guild Theatre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Genesius Guild Theatre
What does Genesius Guild Theatre do?
Genesius Guild Theatre produces and presents free outdoor classical theater performances every weekend throughout the summer in Lincoln Park, Rock Island, Illinois. The repertoire consists of Greek tragedies performed in mask, Greek comedies, and Shakespearean comedies and tragedies performed as written with period costuming and scenery. The organization also provides supporting play resources (podcasts, study guides) and volunteer/actor programs (auditions, technical mentorship) around the seasonal productions.
Is Genesius Guild Theatre a public or private company?
Genesius Guild Theatre is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Genesius Guild Theatre founded?
Genesius Guild Theatre was founded in 1956. It employs 1 to 10 people.
Where is Genesius Guild Theatre based?
Genesius Guild Theatre is headquartered in Rock Island, United States, in the North America region.
How does Genesius Guild Theatre make money?
Five revenue lines are on record. Individual Donations are the primary driver. The others are foundation and Corporate Support, endowment Fund, amazon Smile and birdies for Charity.
Who are Genesius Guild Theatre's main competitors?
Direct peers on record are Illinois Shakespeare Festival, American Players Theatre, Shakespeare in the Park (New York), St. Louis Shakespeare Festival and Utah Shakespeare Festival. Broad incumbents are Oregon Shakespeare Festival and Chicago Shakespeare Theater. Circa '21 Dinner Theatre is listed as a regional player. Michigan Shakespeare Festival is listed as an emerging player. Quad City Symphony Orchestra is listed as an others.
Does Genesius Guild Theatre have an API?
No public API is recorded for Genesius Guild Theatre.
What industry is Genesius Guild Theatre in?
Genesius Guild Theatre's product category is Performing Arts Theater. Its primary akta.pro industry code is MPAGABAH, Classical & Contemporary Theatre (Plays/Drama), with a secondary code of MPAGAEAI, Community Theatre & Storytelling Festivals. Its NAICS code is 7111 and its SIC code is 7990.