Food Truck Company
Food Truck Company BV designs and builds bespoke mobile hospitality units — food trucks, trailers, container-based Drop Boxes, and electric tuk-tuks — for enterprise brands across hospitality, retail, food service, and events in 15+ countries.
- Company typePrivate
- Founded2011
- HeadquartersCulemborg, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Food Truck Company does
Food Truck Company BV, operating under the Next Level Concepts group and headquartered in Culemborg, Netherlands, designs and builds bespoke mobile hospitality units for enterprise brands. Founded in 2011, the firm employs 11-50 people and operates as an experiential hospitality concept studio that transforms brand visions into physical mobile experiences, spanning food trucks, trailers, shipping-container-based Drop Box units, and 100% electric Streetfood e-Tuks. Its portfolio of named enterprise clients includes Heineken, Leffe, Coca-Cola, Pepsi MAX, Albert Heijn, Ahold Delhaize, HMSHost International, Compass Group, and Eagle Hills, with projects delivered across at least 15 countries in Europe, the Middle East, and Africa.
The company generates revenue primarily through custom one-off builds priced on a project basis under multi-year enterprise contracts, complemented by a layered service offering that covers business strategy, concept development, culinary strategy, brand and spatial design, technical and interior design, turnkey realization, operations and staff training, ESG consultancy, and a 360° Scan diagnostic. Distribution is direct enterprise field sales initiated through free 30-minute strategy consultations, supplemented by a referral network within hospitality, events, and catering. Marketing relies on a portfolio-driven approach across LinkedIn, Instagram, Flickr, and an extensive public case studies library.
The core technology is custom mechanical and spatial engineering rather than software, anchored by proprietary product concepts (Revival Food Trailers, Drop Box containers, Streetfood e-Tuks) and an in-house team spanning 3D/VR modeling, pre-production, technical drafting, and physical build. The business is privately held with no disclosed funding rounds, no subsidiaries, and no public-facing AI or software platform components.
Food Truck Company firmographics
Firmographics- Name
- Food Truck Company
- Legal name
- Food Truck Company BV
- Website
- https://foodtruckcompany.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Food Truck Company BV designs and builds bespoke mobile hospitality units — food trucks, trailers, container-based Drop Boxes, and electric tuk-tuks — for enterprise brands across hospitality, retail, food service, and events in 15+ countries.
- Ownership category
- akta.pro rank
Food Truck Company industry classification
Industry- Product category
- Custom Mobile Hospitality Equipment Manufacturing
- NAICS
- Commercial and Service Industry Machinery Manufacturing (333310)
- SIC
- Truck & Bus Bodies (3713)
- akta.pro primary industry
- Food Trailers & Towable Kitchens (THAFAHAB)
- akta.pro secondary industries
- Food Trucks (Motorized) (THAFAHAA), Mobile Catering Trucks (On-Site Service) (THAFAHAJ)
Keywords
Where Food Truck Company is headquartered
LocationHeadquarters
- HQ city
- Culemborg
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Food Truck Company business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Custom Mobile Hospitality Unit Design & Build: End-to-end design, engineering, and construction of bespoke food trucks, trailers, containers, and mobile hospitality units for enterprise clients. Projects are custom one-off builds based on client specifications and brand requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Project-Based Pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Food Truck Company product offering
Product offeringCore offering
Food Truck Company is an experiential hospitality concept studio that designs, engineers, and builds tailor-made mobile hospitality experiences for enterprise brands. The company produces custom food trucks, vintage-style Revival Food Trailers, shipping-container-based Drop Box units, 100% electric Streetfood e-Tuks, and BarBar drinks trailers, delivering end-to-end services from strategy and concept development through build, operations training, and ongoing optimization.
Product overview
Food Truck Company is an experiential hospitality concept studio that designs and builds unique, tailor-made mobile hospitality experiences. The product portfolio centers on four core vehicle/product lines: Revival Food Trailers (vintage-style trailers), Drop Boxes (shipping container-based solutions), Streetfood e-Tuks (electric compact vehicles), and custom Food Trucks and Trailers. These are complemented by a comprehensive service offering including Business Strategy, Concept Development, Culinary Strategy, Brand Development, Spatial Design, Technical Design, Interior Design, Turnkey Realization, Operations & Staff, ESG-Consultancy, Continuous Optimization, and a 360° Scan diagnostic service. Together, these enable clients to transform bold ideas into physical, operational mobile hospitality experiences from concept to execution.
Differentiator
Problem solved
Functional benefit
Products and services
- Revival Food Trailer A vintage-style mobile food trailer featuring custom-made vintage furniture, designed for events, festivals, and brand activations with a distinctive retro aesthetic and bespoke interior customization per client.
- Drop Box A shipping container-based food solution that combines industrial aesthetics with ample space and high functionality, suitable for production kitchens, semi-permanent installations, and rooftop terrace configurations.
- Streetfood e-Tuk A 100% electric compact vehicle ideal for both indoor and outdoor use, designed for sampling, brand activations, and events with green mobility credentials.
- Food Trucks Fully equipped custom-built food trucks in various configurations including burger trucks, coffee trucks, beer trucks, and tapas trucks, built for brand introductions, festivals, and mobile hospitality operations.
- Food Trailers Custom-built trailers for various food service concepts, including professional outlets for high-volume operations at airports and events.
- 360° Scan A practical insight-led review of mobile concepts and operations that identifies strengths, weaknesses, quick wins, and strategic opportunities for optimization.
- Business Strategy Strategic consulting to understand business needs, explore market opportunities, test feasibility, and develop solid strategy and business models.
- Concept Development Integration of all relevant elements into a unique, scalable concept that excels in guest experience and employee satisfaction.
- Culinary Strategy Design of simple yet effective culinary strategies focused on quality food, guest experience, and menu profitability.
- Brand Development Creative design services including 360° interiors and exteriors, food photography, packaging, staff clothing, marketing materials, and merchandise.
- Spatial Design Design of space flow and interaction patterns to drive behavior, improve efficiency, and enhance guest experience.
- Technical Design Engineering of visible and invisible functional details for complete concept delivery with future-proof flexibility.
- Interior Design Design of colors, materials, furniture, lighting, music, and scents with mood boards, 3D visualizations, and VR tours.
- Turnkey Realization Project management of the building process including RFP writing, partner selection, budgeting, and contracting support.
- Operations & Staff Team building, ongoing training in hospitality and cooking technologies, and documentation of processes for centralized updates.
- ESG-Consultancy Support in reporting, CSRD/VSME preparation, and achieving sustainable impact for future-proof organizations.
- Continuous Optimization Ongoing concept monitoring and optimization support after mobile experience delivery.
Quantifiable outcome
- Projects completed across 30+ countries
- +2 more outcomes
Companies that use Food Truck Company
Customer profileNamed customers33 records
Segments4 records
Ideal customer profiles4 records
Food Truck Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Food Truck Company partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- WinkminorCo-development partner for Douwe Egberts coffee truck project. Wink collaborated on creating an iconic design food truck that could be driven with a general Dutch driving licence.
- HMSHost InternationalcoreClose cooperation with HMSHost International to build five attractive street food concepts for Food Truck Festival at Oslo Airport including food trucks, food trailers, a tuk tuk and a Drop Box pop-up container.
- Eagle HillscoreProperty developer requiring mobile food solutions for redevelopment projects. Food Truck Company develops and builds mobile food solutions for projects in Belgrade, Aqaba, and Marrakech.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
Food Truck Company competitors and assessment
Company assessmentDirect peers
- Prestige Food Trucks: US-based custom food truck and trailer manufacturer that designs and builds bespoke mobile food vehicles for restaurant brands and food entrepreneurs. Directly comparable in core offering (custom-built mobile hospitality units) and target customer profile (food brands seeking branded mobile extensions).
- APEX Specialty Vehicles: Custom builder of mobile kitchens, food trucks, and specialty vehicles for foodservice operators and brands. Directly comparable as a custom-build competitor with similar project-based B2B sales motion.
- Cruising Kitchens: Designs and manufactures custom mobile kitchens, food trucks, and trailers for restaurant operators, brands, and event producers. Closely aligned with Food Truck Company's end-to-end build model and emphasis on full-service, on-brand mobile concepts.
- M&R Specialty Trailers and Trucks: Custom manufacturer of food trucks, concession trailers, and mobile kitchen units. Comparable in product scope (food trucks + trailers), customization orientation, and serving independent as well as brand customers.
- Farber Specialty Vehicles: Designs and manufactures custom mobile command centers, specialty vehicles, and food service vehicles. Overlaps with Food Truck Company in custom mobile unit fabrication, though it serves a broader set of verticals including government and broadcast.
- Choice Mobile Food Equipment: Manufactures custom food trucks and trailers with a focus on restaurant-grade equipment integration. Comparable as a custom mobile foodservice vehicle builder, though more US-focused and operator-leaning versus Food Truck Company's brand-activation emphasis.
Broad incumbents
- Workhorse Group: US-listed company with operations spanning electric delivery vehicles and legacy specialty/mobile unit work. Overlaps as a broader commercial/mobile vehicle player with potential adjacency to Food Truck Company's electrification roadmap, though not a direct custom builder.
- Leisure Products Inc. US-based specialty vehicle manufacturer with a portfolio spanning mobile marketing, food service, and commercial vehicles. A broader incumbent in custom specialty vehicle building, with overlapping food truck capabilities but a wider industry focus.
- Piaggio Commercial (Ape food trucks): OEM of compact commercial vehicles including the Ape platform used as a basis for small food/beverage vehicles (referenced in Food Truck Company's Ahold Delhaize case). Comparable as an upstream platform supplier whose vehicles are upfit by custom builders like Food Truck Company.
Regional players
- Streetfood Equipment (UK): UK-based supplier of mobile catering units, food trucks, and streetfood equipment. Comparable as a mobile food vehicle vendor but primarily serves UK operators and vendors rather than the brand-activation enterprise niche Food Truck Company targets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Food Truck Company social profiles
Digital presenceFood Truck Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Food Truck Company leadership team
Management profileNumber of profiles
Profiles9 records
Food Truck Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Food Truck Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Food Truck Company
What does Food Truck Company do?
Food Truck Company is an experiential hospitality concept studio that designs, engineers, and builds tailor-made mobile hospitality experiences for enterprise brands. The company produces custom food trucks, vintage-style Revival Food Trailers, shipping-container-based Drop Box units, 100% electric Streetfood e-Tuks, and BarBar drinks trailers, delivering end-to-end services from strategy and concept development through build, operations training, and ongoing optimization.
Is Food Truck Company a public or private company?
Food Truck Company is a private company. It is classified as corporate owned and is currently operating.
When was Food Truck Company founded?
Food Truck Company was founded in 2011. It employs 11 to 50 people.
Where is Food Truck Company based?
Food Truck Company is headquartered in Culemborg, Netherlands, in the Europe region.
How does Food Truck Company make money?
One revenue line is on record: custom Mobile Hospitality Unit Design & Build.
Who are Food Truck Company's main competitors?
Direct peers on record are Prestige Food Trucks, APEX Specialty Vehicles, Cruising Kitchens, M&R Specialty Trailers and Trucks, Farber Specialty Vehicles and Choice Mobile Food Equipment. Broad incumbents are Workhorse Group, Leisure Products Inc. and Piaggio Commercial (Ape food trucks). Streetfood Equipment (UK) is listed as a regional player.
Does Food Truck Company have an API?
No public API is recorded for Food Truck Company.
What industry is Food Truck Company in?
Food Truck Company's product category is Custom Mobile Hospitality Equipment Manufacturing. Its primary akta.pro industry code is THAFAHAB, Food Trailers & Towable Kitchens, with a secondary code of THAFAHAA, Food Trucks (Motorized). Its NAICS code is 333310 and its SIC code is 3713.