What ShuBrew does

ShuBrew is a privately held craft brewery, restaurant, and event venue founded in 2013 by Zachary and Erika Shumaker in Zelienople, Pennsylvania. It operates a single dine-in location at 205 South Main Street offering a from-scratch kitchen with globally influenced cuisine (including Detroit-style pizza) paired with a craft beer portfolio (IPAs, stouts, porters, lagers, sours) brewed at a separate production facility in nearby Harmony, PA, where brewing was relocated in 2016. Service formats span lunch, dinner, and Sunday brunch (the latter with complimentary live jazz), plus happy hour, signature cocktails, local PA wines, and hard seltzers/ciders.

The business operates six revenue channels from the same footprint: (1) dine-in food and beverage, (2) Toast Tab online ordering for takeout/delivery and gift cards, (3) off-site catering within a 5–20 mile radius with optional staffing, (4) private event rentals (party room $400–$1,000 minimum, rooftop bar $750–$2,000 minimum, full buyouts), (5) community gardening/horticulture classes via online store, and (6) a donation/community engagement program supporting local 501(c) organizations. Pricing is transactional and unit-based across all channels, with menu items ranging from $6 to $25, catering from $20–$30 per person with a 15-guest minimum, and event rentals gated by minimum-spend requirements plus a 20% gratuity.

Customer segments are split between individual local diners and event hosts (corporate clients, life-event celebrations), with no enterprise anchor accounts disclosed. ShuBrew holds the first Butler County platinum sustainability designation from Sustainable Pittsburgh (2019), sources daily from local farmers and purveyors, and embeds itself in the community through monthly rotating local art displays and annual events such as the Hot Dog Eating Contest (sponsored by Beneigh Insurance Group). The company is structured as ShuBrew LLC, is founder-owned and operated with no disclosed institutional investment or parent company, and operates with a headcount of 1–10 employees.

Name

ShuBrew

Legal name

ShuBrew LLC

Website

https://shubrew.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

ShuBrew is a founder-owned craft brewery, restaurant, and event venue in Zelienople, PA serving local diners and event hosts with house-brewed beer, a from-scratch globally-influenced kitchen, off-site catering, and private event rentals.

Ownership category

akta.pro rank

Product category

Craft Brewery and Brewpub

NAICS

Breweries (31212), Drinking Places (Alcoholic Beverages) (7224), Drinking Places (Alcoholic Beverages) (722410)

SIC

Retail-Eating & Drinking Places (5810), Malt Beverages (2082), Beverages (2080)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industries

Craft Beer Bars & Taprooms (THAFAEAG), Beer Brewing & Craft Brewing (AFAFAAAA), Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)

Keywords

• Craft brewery
• Brewpub dining
• Craft beer restaurant
• Event catering services
• Private event venue

Headquarters

HQ city

Zelienople

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Food and Beverage Sales: In-restaurant dining, takeout, and delivery of craft beers, cocktails, wine, and food items. Primary revenue stream.
2. Catering Services: On-site and off-site catering for corporate events, celebrations, and gatherings with customized menus and delivery options
3. Private Event Rentals: Revenue from private party room rental, rooftop bar rental, and full restaurant buyouts with minimum spend requirements
4. Retail Classes: Educational gardening and horticultural classes sold through the online store

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

ShuBrew operates a craft brewery, restaurant, and rooftop bar on Main Street in downtown Zelienople, PA, brewing high-quality beers (IPAs, lagers, stouts, porters, sours) off-site in Harmony, PA. It pairs its craft beer with a from-scratch globally-inspired food menu, and supplements dine-in service with catering and private event venue rentals.

Product overview

ShuBrew Brewery and Food operates as a restaurant and brewery on Main Street in downtown Zelienople, PA. The core offering consists of craft beers brewed using quality ingredients and time-honored techniques, complemented by a from-scratch kitchen serving globally-inspired cuisine across lunch, dinner, and Sunday brunch menus. The portfolio includes add-on services such as on/off-site catering (buffet meals, taco bars, BBQ, Mediterranean platters, boxed lunches), private event space rental (party room, rooftop bar, full buyout), online ordering for takeout and delivery, and community classes. The business also offers signature cocktails, local wines, hard seltzers, and ciders alongside its beer selection.

Differentiator

Problem solved

Functional benefit

Products and services

• Craft Beer Handcrafted beers brewed off-site in Harmony, PA using carefully selected ingredients and time-honored brewing techniques, offered in styles including IPAs, lagers, stouts, porters, and sours for on-premise consumption and takeout.
• Dinner Menu From-scratch dinner offerings including appetizers, small plates, salads, Detroit-style pizza pies, sandwiches, bowls, and large plates with globally-inspired cuisine designed to pair with craft beers.
• Lunch Menu Midday fare served Tuesday through Friday from 11a-4p, featuring appetizers, small plates, sandwiches, rice bowls, and vegetarian options at lunch-sized portions and pricing.
• Sunday Brunch Weekend brunch service with big plates, eggs Benedict, pancakes, build-your-own bloody marys, bottomless mimosas, and complimentary live jazz, served Sundays from 10am-1pm.
• Signature Cocktails and Bar Program Handcrafted cocktails using local spirits, local PA wines from partners such as Urban Vine Winery and 3 Sapas, hard seltzers, and ciders offered alongside the craft beer selection.
• Catering Services On-site and off-site catering for events of 15 or more guests, with options including buffet meals, taco bars, BBQ packages, Mediterranean platters, pizza, à la carte trays, boxed lunches, and sandwich trays; delivery available within 10-20 miles.
• Private Event Venue Rental Private party room rental (up to 50 guests casual or 36 formal), seasonal rooftop bar rental (up to 50 guests), and full restaurant buyout options with minimum spend requirements ranging from $400 to $2,000.
• Community Classes Educational gardening and horticultural classes sold through the online store, including topics such as Pollinator Friendly Gardening, garden preparation, pruning, and herb cultivation.

Quantifiable outcome

• First Butler county restaurant to earn platinum designation from Sustainable Pittsburgh in 2019

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Local FarmerscoreOthersDaily partnerships with local farmers for produce and ingredients, enabling seasonal menu changes and sustainable sourcing practices
• Local Purveyors and SupplierscoreOthersDaily relationships with local purveyors and suppliers to support the from-scratch kitchen and quality ingredients
• Sustainable PittsburghcoreStrategic or Co-development PartnerCertification partnership for sustainability practices; earned first platinum designation in Butler County in 2019
• Beneigh Insurance GroupminorGTM or Marketing PartnerSponsor of annual Hot Dog Eating Contest event
• Local ArtistsminorGTM or Marketing PartnerMonthly rotating art exhibitions featuring local artists in the dining room based on monthly themes
• Philly Amoroso'sminorOthersSupplier of specialty bread rolls (Amoroso's rolls) used in sandwiches like The Messi Sammie and The Pickled Pig
• Urban Vine WineryminorOthersLocal PA winery providing wines served at ShuBrew including unoaked Chardonnay
• 3 SapasminorOthersLocal PA winery providing wines served at ShuBrew including Viognier, Malbec Rose, and Malbec Crianza

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Tröegs Independent Brewing: Larger PA craft brewery (Hershey area) with extensive distribution and a brewpub/tasting room. Comparable as a PA-based craft brewer with a strong regional brand and restaurant-adjacent retail experience, though at significantly larger scale.
• Victory Brewing Company: Established PA craft brewery with a brewpub concept and broad regional distribution. Comparable as a PA craft beer operator with taproom and food service, but operates at much greater scale with national distribution.

Emerging players

• Spoonwood Brewing Company: Bethel Park (Pittsburgh suburb) brewpub offering craft beer and food. Comparable as a suburban Pittsburgh brewpub with a similar craft beer + casual elevated food model targeting local diners and event hosts.
• Strange Roots Experimental Ales: Pittsburgh-based craft brewery focused on experimental and mixed-fermentation beers. Comparable as a local craft brewery competing for craft beer enthusiast mindshare in the Pittsburgh region, though with a more niche production focus.

Direct peers

• Fat Head's Brewery: Pittsburgh-based brewpub with craft beer and a full menu featuring distinctive food (including head beers and BBQ-style offerings). Comparable as a Pittsburgh-area brewpub that pairs craft beer with elevated pub food and event programming.
• Church Brew Works: Pittsburgh brewpub operating inside a restored church with full restaurant service and craft beer brewed on-site. Directly comparable as a destination brewpub with elevated food and a strong experiential identity in the same metro area.
• Brew Gentlemen: Craft brewery and taproom in Braddock, PA (Greater Pittsburgh) offering experimental and hop-forward beers. Comparable as a regional PA craft brewery + taproom focused on quality beer with a smaller food/retail footprint.
• Penn Brewery: Pittsburgh brewpub combining craft beer production with restaurant service. Highly comparable to ShuBrew as a regional brewpub concept in the Pittsburgh/Butler County corridor with on-site brewing, food, and event hosting.
• Voodoo Brewing Co. PA-based craft brewery with a brewpub in Homestead (Pittsburgh). Directly comparable as a craft brewery + food venue in the Pittsburgh market, sharing geographic and operational overlap with ShuBrew.
• Cinderlands Beer Co. Pittsburgh craft brewery with taproom locations offering food pairings. Comparable as a Pittsburgh craft brewery-restaurant hybrid that competes for the same craft beer enthusiast segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/shubrew
• Facebookfacebook.com/shubrew
• LinkedInlinkedin.com/company/shubrew-handcrafted-ales-and-food

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ShuBrew