What Harmar does

Harmar AB is a private, family-owned investment company founded in 2020 by Harry Klagsbrun and headquartered at Brahegatan 10 in Stockholm, Sweden. The firm operates as a multi-strategy family office and structures its activities across three pillars: Portfolio Investments (a diversified, long-horizon book of international debt and equity securities focused on capital preservation), Active Investments (minority and majority positions in Nordic listed or privately held mid-sized companies, often alongside sponsors such as EQT, with the chairman frequently taking board roles), and Real Estate Investments (prime commercial properties in central Stockholm and Uppsala, executed in part through the 50%-owned joint venture Harmerica Properties). The operating team is small — seven to nine professionals — and combines multi-decade senior expertise at the top (Klagsbrun, formerly of Smith Barney, Handelsbanken, Alfred Berg, SEB, and EQT) with externally recruited senior talent (CEO Erika Henriksson in 2026, ex-EQT/Bain/Cevian Capital; Investment Manager Daniel Mattisson, ex-Bain).

Revenue mechanics are characteristic of a family investment office rather than an operating business: rental income from the property portfolio, dividends and interest from the securities book, and realized gains from value creation and exits in the active portfolio. There are no disclosed management or fund fees, no external LPs, and no public reporting of AUM or revenue. The active book spans Swedish fintech (Swimbird, Monthio), consumer brands (Bust), life sciences (Mabtech), SMB software (Fortnox), financial services (Neptunia Invest), and digital media (Readly), with a SEK 625M cornerstone commitment to Enity Holding in 2025 as the largest disclosed single position. The real estate book comprises at least seven Stockholm and Uppsala assets totaling roughly 21,000+ sqm of office, hospital, and now residential space. Distribution is relationship-driven — the firm does not run traditional marketing and sources opportunities primarily through the founder's Nordic financial-services network and personal board positions.

Name

Harmar

Legal name

Harmar AB

Website

https://harmar.se

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Harmar is a private, family-owned Stockholm-based investment company that allocates capital across a diversified securities portfolio, active minority/majority stakes in Nordic mid-sized companies, and prime central-Stockholm/Uppsala commercial real estate, often co-investing with EQT and taking board seats.

Ownership category

akta.pro rank

Product category

Private Investment Management

NAICS

Funds, Trusts, and Other Financial Vehicles (525), Trust, Fiduciary, and Custody Activities (523991), Portfolio Management and Investment Advice (523940)

SIC

Investors, Nec (6799), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Estate Planning, Trust Structuring & Governance (FSAAADAF)

akta.pro secondary industries

Family Office Trust & Fiduciary Services (FSAEAKAF), Estate, Gift & Trust Valuation (BPAHANAL)

Keywords

• Private investment company
• Portfolio investments
• Active ownership
• Commercial real estate
• Family office

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Portfolio Investments: Returns from a diversified portfolio of high-quality debt and equity securities, as well as investment funds in international capital markets. Primarily focused on capital preservation through long-term holdings.
2. Active Investments: Returns from minority or majority positions in Nordic mid-sized companies where Harmar can play an active role. Revenue derived from value creation, dividends, and potential exits.
3. Real Estate Investments: Rental income and property value appreciation from commercial properties in Stockholm and key growth cities. Properties include office spaces and specialist hospital property.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Harmar is a private, family-owned investment company that invests across three areas: (1) Portfolio Investments — a diversified portfolio of high-quality debt and equity securities and investment funds in international capital markets focused on capital preservation; (2) Active Investments — minority or majority positions in Nordic listed or privately held mid-sized companies, contributing capital, network, and experience to support growth; and (3) Real Estate — prime commercial properties in attractive areas of Stockholm and key growth cities within commuting distance.

Product overview

Harmar is a private investment company offering three core investment services: Portfolio Investments (diversified portfolio of debt and equity securities), Active Investments (strategic stakes in Nordic mid-sized companies), and Real Estate Investments (commercial properties in Stockholm and Uppsala). The company takes an active ownership approach across these three investment areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Portfolio Investments Diversified portfolio of high-quality debt and equity securities, as well as investment funds available in international capital markets, primarily focused on capital preservation through long-term holdings.
• Active Investments Minority or majority positions in Nordic listed or privately held mid-sized companies, where Harmar plays an active role and contributes capital, network, and experience to support growth.
• Real Estate Investments High-quality real estate portfolio focused on prime commercial properties in attractive areas of Stockholm and key growth cities within commuting distance, including offices, a specialist hospital in Uppsala, and residential property on Östermalm.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Harmerica PropertiescoreStrategic or Co-development PartnerHarmerica Properties is a real estate vehicle 50% owned by Harmar, responsible for new investments and asset management of the existing property portfolio. Oscar Unger serves as Head of Real Estate at Harmerica Properties.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• EQT AB: EQT is the largest Nordic private equity firm and a direct co-investment partner of Harmar in Mabtech and Enity. Founder Harry Klagsbrun was previously a Partner at EQT. It is comparable as the dominant Nordic PE incumbent that Harmar's Active Investments operate alongside.
• Altor Equity Partners: Altor is a Nordic private equity firm focused on mid-market companies in the Nordics. It competes for similar Active Investment opportunities in Nordic mid-sized companies and shares Harry Klagsbrun's broader Swedish PE network.

Direct peers

• L E Lundbergföretagen: Lundbergs is a long-standing Swedish family-controlled investment company with concentrated holdings in listed Nordic companies (Industrivärden, Husqvarna, Holmen). It is comparable to Harmar as a Nordic family investment vehicle with permanent capital and an active ownership approach.
• Bust: Bust is a Swedish investment company that invests early in consumer brands — Harmar is one of its capital backers. It is a relevant peer as a fellow Swedish investment-company operating in the same Nordic mid-sized-company ecosystem.
• Investment AB Latour: Latour is a Swedish family-controlled investment company combining a listed industrial portfolio with wholly-owned operating businesses. Its mixed asset/equity model mirrors Harmar's blend of Portfolio, Active, and Real Estate investments.
• Svolder: Svolder is a Swedish investment company listed on Nasdaq Stockholm that holds a concentrated portfolio of listed Nordic small- and mid-cap companies. It is the closest publicly traded analog to Harmar's Active Investments strategy in Nordic mid-sized companies.
• Kinnevik: Kinnevik is a Swedish family-controlled investment company focused on listed and private consumer/tech businesses across the Nordics. It is comparable to Harmar in its Nordic-listed-equity and active-investment orientation, though at a much larger scale.
• Neptunia Invest: Neptunia is a Swedish investment company investing in financial services, real estate, and defense — directly comparable to Harmar. Harry Klagsbrun participated in a SEK 200M convertible in Neptunia, evidencing the two operate in the same Nordic investment-company peer set.
• Storskogen Group: Storskogen is a Swedish investment company that acquires and develops Nordic SMEs across diversified verticals. It overlaps with Harmar's Active Investments in Nordic mid-sized companies and shares a Stockholm/Swedish base and a long-term ownership philosophy.
• NAXS AB: NAXS is a Swedish-listed investment company that invests in Nordic private equity funds and selectively in direct Nordic investments. Its small-team, Nordic-focused model is structurally similar to Harmar's lean Stockholm family-office approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/harmar-ab

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harmar