Vught Mixed Hockey & Cricket Club MOP

What Vught Mixed Hockey & Cricket Club MOP does

Vughtse Mixed Hockey & Cricket Club MOP (vereniging, founded 23 October 1923 in 's-Hertogenbosch, relocated to Vught in 1991) operates a multi-sport community club anchored on field and indoor hockey, with cricket and padel as wholly-owned subsidiary sports. The club serves 1,100+ members — approximately 200 seniors and nearly 900 youth — across age-banded programs from Kabouterhockey (3.5–6 years, delivered with HockeyWerkt) through Jongste Jeugd O7–O10, Jeugdhockey O11–O18, G-Hockey for intellectually disabled participants (9+), Trimhockey for non-competitive adults (25+), and Senior/Veteran hockey including Sevens (35+) and Vet LA (50+). The MOP Hockey Academy, structured in November 2024 into four age-banded coordinators, runs the technical youth development program and a dedicated Keepersschool, and the club hosts the annual international Meet Other Players tournament (20 teams from Ireland, Germany, Belgium, Spain, France).

The club is sited at Sportpark Bergenshuizen (De Bus 2, Vught) on a 30-year municipal land lease (renewed 2021) comprising 1 water field, 2 semi-water fields, 1 sand field, a mini-pitch, a large grass pitch, a clubhouse with professional kitchen, bar, terrace, changing rooms, and parking for 400+ vehicles. Operations are powered by the LISA club-management platform behind the Mijn MOP mobile app (member self-service, bar duty scheduling) and the KNHB DWF system for competition administration; no proprietary technology is disclosed.

The revenue model is diversified across annual membership subscriptions (youth €270–€390, senior €260–€390, family package €1,370, non-playing €105, plus €50 one-time registration, zaalhockey add-on, and selection-team surcharges), tiered sponsorship (main sponsor ABN AMRO, six golden sponsors, silver/bronze, board and shirt sponsors), Business Club membership (€1,200/yr), Club van 100 (€100/yr), exclusive bar/catering via CAN10, venue and field rental to corporate clients, and program fees for Kabouterhockey (€150 half season, €280 full). Go-to-market combines community word-of-mouth, school partnerships, the club website (hcmop.nl), the Mijn MOP app, social channels, and dedicated sponsor and communication commissions.

Name

Vught Mixed Hockey & Cricket Club MOP

Legal name

Vughtse Mixed Hockey & Cricket Club MOP

Website

https://hcmop.nl

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Vughtse Mixed Hockey & Cricket Club MOP is a Dutch community sports vereniging (founded 1923) operating field/indoor hockey, cricket, and padel for 1,100+ members from age 3.5 to 50+, including G-Hockey and a structured Hockey Academy, at Sportpark Bergenshuizen in Vught.

Ownership category

akta.pro rank

Product category

Community Sports Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Sport-Specific Private Coaching & Instruction (1:1, Small Group) (MPAKAJAE)

Keywords

• Field hockey club
• Community sports club
• Grassroots hockey training
• Amateur cricket club
• Recreational padel club

Headquarters

HQ city

Vught

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Membership subscriptions: Annual membership fees charged per member or family, covering participation in hockey (field and/or indoor), training, and club facilities. Fees vary by age category, team level (selection vs. regular), and training frequency. Collected via direct debit.
2. Family membership package: A bundled family membership at a fixed annual rate for members residing at the same address, covering multiple playing members.
3. Bar and catering: Clubhouse operations including bar sales and catering services provided by external supplier CAN10, generating revenue from events and match-day hospitality.
4. Sponsorship: Sponsorship revenue from main sponsor (ABN AMRO), golden sponsors (De Hartog Mondzorg, Noor Sportswear, Teun van Pelt Sport, The Indian Maharadja, van den Udenhout, Verbunt Hockey), silver and bronze sponsors, business club memberships, board sponsor, shirt sponsor, and field board sponsors.
5. Venue rental and events: Revenue from renting the clubhouse and fields for corporate events, team-building days, company hockey tournaments, and other private functions.
6. Training and clinic fees: Kabouterhockey program charged per season (€150 for half season, €280 for full season). Zaalhockey charged separately per season.
7. Club van 100 (Friends of MOP): Annual contributions of €100 per member/supporters, designated for specific club improvement projects selected by members each year.
8. Business Club membership: Business Club membership at €1,200 per year providing networking events, dining, and corporate engagement with the club community.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Vught Mixed Hockey & Cricket Club MOP is a community sports association offering field hockey, indoor hockey, cricket, and padel for members aged approximately 3.5 to 50+, including dedicated youth development through the MOP Hockey Academy, goalkeeper training at the MOP Keepersschool, G-hockey for intellectually disabled athletes, and trimhockey for adult recreational players. It also rents out the Sportpark Bergenshuizen facilities for events, parties, and tournaments.

Product overview

Vughtse Mixed Hockey & Cricket Club MOP (founded 1923) operates as a multi-sport community club offering hockey programs across all age groups, cricket, and padel. The club's core hockey offerings include Kabouterhockey (ages 3.5-6), Jongste Jeugd Hockey O7-O10, Jeugdhockey O11-O18 with the MOP Hockey Academy, G-Hockey for intellectually disabled participants, Trimhockey for non-competitive adults, Senior/Veteran hockey including Sevens, and the annual Meet Other Players international youth tournament. Facilities include Sportpark Bergenshuizen with four artificial turf fields, clubhouse with catering kitchen, and equipment rental/venue hire services. The club serves over 1,100 members with approximately 900 youth members and 200 senior members.

Differentiator

Problem solved

Functional benefit

Brands

• MOP Hockey Academy: The technical youth development program of HC MOP, providing structured hockey training for youth members from O7 to O18.
• Meet Other Players Tournament

Products and services

• Kabouterhockey (youth hockey, 3.5–6 years) Introductory hockey program for children aged approximately 3.5 to 6 years, focused on motor-skill development and fun introduction to the sport. Targeted at parents of young children in Vught and surrounding area.
• Jongste Jeugd Hockey (youngest youth hockey) Follow-on youth hockey program for the next age group above Kabouterhockey, providing continued skills progression within the club's youth pathway. Targeted at children progressing out of the entry-level category.
• Jeugdhockey (youth hockey) Core youth hockey program for older children, delivering structured training and competitive match play within the club's youth development pathway. Targeted at school-age players in the region.
• G-Hockey (hockey for intellectually disabled athletes) Inclusive hockey program specifically designed for intellectually disabled athletes, providing adapted training and match play in an inclusive club environment. Targeted at athletes with intellectual disabilities and their guardians.
• Trimhockey (adult recreational hockey) Adult-focused recreational hockey program providing low-threshold, non-competitive training and match play for older adults. Targeted at adults seeking fitness and social sport without competitive commitment.
• Senioren Hockey (senior hockey) Competitive senior hockey program for adult members, including team selection, regular training, and competitive match play. Targeted at adult club members seeking competitive hockey.
• Cricket (club membership) Cricket membership and program operating as one of the club's two foundation sports alongside hockey. Targeted at local amateur cricket players.
• Padel (club membership) Padel access and programming offered alongside the club's traditional hockey and cricket offerings. Targeted at members and local players seeking padel play.
• MOP Hockey Academy Structured hockey academy program providing additional or advanced training beyond standard youth hockey, supporting player development. Targeted at ambitious youth hockey players and their parents.
• MOP Keepersschool (goalkeeper school) Specialized goalkeeper training program providing dedicated coaching for hockey goalkeepers, distinct from the standard field player training. Targeted at members playing or aspiring to play in goal.
• Sportpark Bergenshuizen facility rental Rental of the club's outdoor pitches, indoor facilities, and clubhouse for parties, tournaments, and group events. Targeted at local organizers, birthday hosts, and corporate/event groups.
• Meet Other Players tournament / social event Social tournament and meet-up event hosted by the club, combining hockey or other activities with social interaction. Targeted at club members and local participants.

Quantifiable outcome

• Founded in 1923 — 95+ years of continuous operation as of 2024
• +5 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered flagship, core and minor.

• ABN AMROflagshipOthersMain sponsor (hoofdsponsor) of VMH&CC MOP. Brand featured on players' shirts (on the belly), club logo on shirts, and prominently displayed on the club website and facilities.
• The Indian MaharadjacoreOthersGolden sponsor providing official club uniforms (home and away shirts, shorts/skirts, socks) and training apparel for first teams. Brand featured on shirts, training jackets, and club merchandise. Also provides beach chairs, poufs, and banners for events.
• Teun van Pelt SportcoreOthersGolden sponsor and exclusive retailer of VMH&CC MOP club uniforms and training apparel. Located at Hinthamerstraat 135, 's-Hertogenbosch. Offers 10% discount to MOP members and covers first-hour parking at Parkeergarage Sint Jan for purchases of €50+.
• CAN10coreChannel Partner/ Reseller/ DistributorOfficial exclusive catering supplier for all events, matches, and clubhouse operations at MOP. Provides food, drinks, bar service, and event catering. Also handles cleaning of the clubhouse and terrace. Hired for all official catering at toernooien and events.
• LISA (Club management platform)coreTechnology or IntegrationTechnology partner providing the Mijn MOP member portal, mobile app, and club management system powering member self-service, bar duty scheduling, and administrative operations.
• HockeyWerktcoreStrategic or Co-development PartnerProfessional partner running the Kabouterhockey (toddler hockey ages 3.5–6) program at MOP. Organizes and delivers training sessions on Friday afternoons under professional supervision.
• KNHB (Koninklijke Nederlandse Hockey Bond)flagshipOthersNational governing body for field and indoor hockey. MOP is affiliated as a member club. The KNHB manages competition scheduling, match administration (DWF), referee regulations, weather protocols, and youth development guidelines.
• De Hartog MondzorgminorOthersGolden sponsor of VMH&CC MOP.
• Noor SportswearminorOthersGolden sponsor of VMH&CC MOP.
• van den Udenhout / De Nieuwe DealerminorOthersGolden sponsor of VMH&CC MOP. Brand featured on player shirt left sleeve.
• Verbunt HockeyminorOthersGolden sponsor of VMH&CC MOP.
• De Jong AccountantskantoorminorOthersBronze sponsor and board sponsor of VMH&CC MOP. Brand featured on player shirt right sleeve.
• BOP Impact VenturesminorOthersShirt sponsor of Heren 1 (first men's team).
• Sporthal de Sprankel (Haaren)minorOthersHome venue for all zaalhockey (indoor hockey) home matches. Located at Sportlaantje 2, Haaren.
• Jeugdfonds Sport & Cultuur 's-Hertogenbosch-VughtminorOthersExternal fund providing financial support for families unable to pay membership fees, covering both field and indoor hockey fees and sports equipment.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• HCKZ ( Hockey Club Klein Zwitserland): The Hague-based hockey club running youth, senior, and recreational hockey programs under KNHB. Comparable to MOP in offering full-spectrum community hockey with inclusive programming; differs in operating in a denser Randstad market at a larger scale.
• Amsterdam Hockey & Bandy Club: One of the oldest hockey clubs in the Netherlands, comparable to MOP in offering field hockey across youth, senior, and recreational categories with a multi-sport (hockey + bandy) heritage. Operates at a much larger scale and with deeper historical brand recognition.
• Pinoké: Amsterdam-based hockey club with a strong tradition in Dutch hockey, comparable to MOP as a community-oriented KNHB-affiliated club running senior, youth, and recreational hockey programs. Pinoké operates at a larger scale and competes at the top of national leagues.
• Schaerweijde Hockey: Zeist-based hockey club offering a comparable mix of youth, senior, and recreational hockey under KNHB. Schaerweijde is a community-oriented club similar to MOP in scale and structure, with a strong regional identity in the Utrecht region.
• HC Bloemendaal: One of the most established and successful Dutch field hockey clubs, based in Bloemendaal. Comparable to MOP as a KNHB-affiliated hockey club operating competitive senior and youth teams, with a multi-sport and broad community offering — but at significantly larger scale and elite reputation.
• SV Kampong: Utrecht-based multi-sport association offering hockey, cricket, tennis, and other sports — directly comparable to MOP's multi-sport structure (hockey + cricket + padel under one vereniging). Operates at a larger scale and within a denser urban market.
• Tilburg Hockey Club: Regional hockey club in Tilburg, also in the North Brabant province. Comparable to MOP as a KNHB-affiliated community hockey club offering youth, senior, and recreational programs to a similar provincial Dutch catchment — likely a head-to-head competitor for regional members and sponsors.
• HGC (Hockey Club 's-Gravenhage): The Hague-based hockey club offering youth, senior, and recreational hockey programs under KNHB. Comparable to MOP as a full-service community hockey club with broad age coverage and a strong sponsor/Business Club ecosystem — though at a substantially larger scale.
• Oranje Wit (Rotterdam): Rotterdam-based multi-sport association offering hockey among other sports. Comparable to MOP as a Dutch community sports club combining hockey with other sports under a vereniging structure, serving a similar urban-suburban catchment.

Regional players

• Push (Beste Hockey Club van Nederland): Bernhoven/Nijmegen-area hockey club operating youth, senior, and recreational programs under KNHB. Comparable to MOP in club structure and programming breadth but primarily serves a different (Gelderland) region, with some overlap in national competition.

Market position

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/hcmop
• Xx.com/hcmop
• Facebookfacebook.com/hcmop
• LinkedInlinkedin.com/company/hcmop

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vught Mixed Hockey & Cricket Club MOP