Southlake Town Square

What Southlake Town Square does

Southlake Town Square is a 130-acre open-air lifestyle shopping district located in Southlake, Texas, within the Dallas-Fort Worth Metroplex and minutes from DFW International Airport. The property serves as an upscale retail, dining, and entertainment destination, hosting over 120 shops, dozens of restaurants, professional offices, a 248-room Hilton hotel, and an entertainment anchor (Hooky) offering bowling, arcade, VR, laser tag, and cinema. Tenant mix spans apparel (Aerie, Aritzia, lululemon), technology and specialty retail (Apple, Tesla, Sephora, Brilliant Earth), grocery (Trader Joe's), premium dining (Del Frisco's Grille, Truluck's, The Cheesecake Factory), and personal services. The asset is owned and operated by Kite Realty Group Trust (NYSE: KRG), a publicly traded real estate investment trust headquartered in Indianapolis with nearly 60 years of experience in developing and operating open-air shopping centers.

The company's business model is anchored in recurring retail and restaurant space leasing across the 130-acre footprint, supplemented by a digital gift card program ($20–$250 denominations) redeemable at participating tenants, and ancillary revenue from on-property events, promotions, and the integrated Hilton hotel and office leasing. There is no proprietary technology platform or app; consumer and tenant engagement is delivered through a website, email newsletter, and social channels (Facebook, Instagram). Pricing is unit-based and varies by individual tenant lease terms. Southlake Town Square also runs a year-round events calendar including the nationally ranked Art in the Square and Oktoberfest, which function as destination-driving programming rather than direct revenue lines.

Name

Southlake Town Square

Legal name

Southlake Town Square

Website

https://southlaketownsquare.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Southlake Town Square is a 130-acre open-air lifestyle shopping district in Southlake, Texas, owned by Kite Realty Group Trust (NYSE: KRG), serving affluent DFW Metroplex consumers via 120+ shops, dozens of restaurants, a Hilton hotel, and entertainment venues.

Ownership category

akta.pro rank

Headquarters

HQ city

Southlake

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel, Others

Revenue model

1. Retail Space Leasing: The primary revenue stream comes from leasing retail and restaurant space to tenants. The property features over 120 shops and dozens of restaurants across a 130-acre open-air lifestyle center.
2. Gift Card Program: Digital gift cards sold in denominations of $20 to $250, redeemable at participating retailers and restaurants within the square.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Southlake Town Square is a 130-acre open-air lifestyle shopping district located in Southlake, Texas (DFW Metroplex) that leases retail, restaurant, office, and entertainment space to over 120 tenant shops and dozens of restaurants. The property generates revenue primarily by leasing storefront space to retailers and food-and-beverage operators, while operating a coordinated destination experience that includes events, gift cards, parking, and on-site amenities such as the Hooky entertainment venue and an adjacent Hilton hotel.

Product overview

Southlake Town Square is a unique 130-acre open-air lifestyle shopping district offering more than 120 shops and dozens of fine restaurants in the Dallas-Fort Worth Metroplex. The property features a diverse retail mix including fashion (Aerie, Aritzia, lululemon), technology (Apple, Tesla), dining (Del Frisco's, Truluck's, Trader Joe's), personal services (Hooky entertainment venue, nail spas, salons), and professional office spaces. The destination also includes an upscale Hilton Hotel and digital gift card services for convenient purchasing at participating retailers.

Differentiator

Problem solved

Functional benefit

Products and services

• Southlake Town Square Retail Shopping Open-air lifestyle shopping district with more than 120 shops featuring fashion, accessories, jewelry, home goods, and specialty retail, including anchors Anthropologie, Apple, Aritzia, lululemon, Sephora, Tesla, and Trader Joe's. Leased to retail brands and operated as a destination for DFW-area consumers.
• Dining and Restaurants Dozens of fine and casual dining options leased to restaurant operators, including Del Frisco's Grille, Truluck's Seafood, The Cheesecake Factory, Brio Italian Grille, Shake Shack, Sweet Paris Crêperie & Café, and Postino Wine Café. Provided to DFW-area diners as part of the lifestyle destination.
• Hooky Entertainment Venue Entertainment destination featuring bowling lanes, SDX luxury recliners, arcade and games, redemption room prizes, restaurant, bar, concessions, in-theater dining, laser tag, rock climbing wall, Hologate VR, and private event spaces, available to families, groups, and event bookers in the DFW area.
• Hilton Southlake Town Square Hotel Upscale Hilton Hotel with 248 well-appointed rooms, 15,000 sq. ft. of convention and banqueting facilities, and an on-site restaurant and bar, serving business and leisure travelers visiting the DFW Metroplex.
• Southlake Town Square Gift Cards Digital gift cards available in preset denominations of $20, $25, $50, $75, $100, $150, $200, and $250, redeemable at participating retailers and restaurants throughout Southlake Town Square. Sold to consumers and corporate gifting buyers.
• Office Leasing and Directory Services Office space leasing with an on-site directory featuring professional tenants including Allied OMS, Collins Orthodontics, Fidelity Investments, Morgan Stanley, Enertia Software, and 30+ other professional service businesses. Leased to professional service firms seeking a prestigious DFW address.

Named customers8 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Highland Park Village: Open-air luxury lifestyle center in Dallas, TX considered one of the highest-performing lifestyle destinations in the U.S. - directly comparable to Southlake Town Square in tenant caliber, open-air format, and DFW affluence exposure.
• Crocker Park: Open-air mixed-use lifestyle center in Westlake, OH featuring retail, dining, entertainment, office, and residential - directly comparable as a large-scale mixed-use lifestyle destination with similar tenanting strategy.
• NorthPark Center: Dallas-based luxury shopping destination featuring a similar premium tenant mix (Neiman Marcus, Apple, Nordstrom) to Southlake Town Square, though enclosed - comparable in DFW luxury positioning and aspirational tenant roster.
• CityCentre Houston: Mixed-use lifestyle center in Houston, TX integrating retail, dining, hotel, office, and residential - directly comparable as a Texas open-air mixed-use destination with similar scale and affluent demographic targeting.
• Country Club Plaza: Historic upscale outdoor shopping district in Kansas City, MO with similar blend of premium retail, dining, and mixed-use elements - comparable as an aspirational open-air retail destination in a Sun Belt-adjacent market.
• Aspen Grove: Open-air lifestyle shopping center in Littleton, CO featuring premium retail, dining, and entertainment - comparable as a curated open-air lifestyle center designed around experiential retail and dining mix.
• The Domain: Open-air luxury mixed-use destination in Austin, TX featuring premium retail, dining, hotel, and office - directly comparable as a Texas open-air lifestyle center targeting affluent consumers and high-growth metro.
• Legacy West: Mixed-use lifestyle destination in Plano, TX integrating premium retail, dining, office, hotel, and residential within the DFW Metroplex - directly comparable in mixed-use format, scale, and affluent demographic targeting.
• Santana Row: High-end open-air mixed-use lifestyle center in San Jose, CA integrating retail, dining, hotel, and residential - one of the benchmarks for premium open-air lifestyle destinations with comparable tenant mix and dwell-time-driven experience.

Broad incumbents

• The Galleria Dallas: Major enclosed regional mall in Dallas, TX anchored by Nordstrom and Macy's - comparable in DFW premium retail presence and scale, but broader mass-market orientation versus Southlake Town Square's curated lifestyle focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/southlaketownsquare
• Instagraminstagram.com/southlaketownsquare/?hl=en
• Xx.com/southlaketownsq

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southlake Town Square