TruBlueAV

What TruBlueAV does

TruBlueAV is a privately held audio-visual design and integration firm headquartered in Shreveport, Louisiana, operating with a regional footprint across Louisiana and surrounding areas. The company delivers custom AV systems through a three-phase engagement model — Consultation, Design, and Installation & Delivery — producing project-based solutions that combine audio reinforcement, video displays, LED walls, lighting control, live streaming, and unified communications. Service delivery is organized into three primary verticals: House of Worship (live streaming, high-intelligibility PA systems, LED walls for IMAG/lyrics, acoustical treatment, theatrical lighting, and ADA-compliant assistive listening); Corporate/Entertainment (hybrid conference rooms, LED video walls, BYOD collaboration, unified communications, distributed audio, and digital signage); and Commercial/Education (interactive LED displays, stadium screens, scoreboards, stadium audio, classroom voice-lift, and automated room scheduling). TruBlueAV specifies and integrates third-party equipment (e.g., d&b audiotechnik sound systems) rather than manufacturing proprietary hardware.

The company generates revenue primarily through one-time project-based contracts for system design and integration, complemented by a recurring long-term support and maintenance stream that includes training, documentation, and ongoing technical service. Go-to-market is direct enterprise field sales, with discovery calls as the lead-conversion mechanism and on-site assessment driving custom design proposals. Target buyers are organizations requiring complex, integrated AV systems — predominantly houses of worship, with additional work for entertainment venues, broadcast studios, and event centers. Pricing is quote-based and project-specific, with no public rate cards. The company holds no patents, certifications, or disclosed institutional capital, and operates as an independent, founder-driven business with no reported subsidiaries or parent organization.

Name

TruBlueAV

Legal name

TruBlueAV

Website

https://trublueav.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

TruBlueAV is a privately held AV design and integration firm based in Shreveport, Louisiana, delivering custom audio, video, and lighting systems for houses of worship, corporate and entertainment venues, and commercial and educational facilities across the regional Louisiana market.

Ownership category

akta.pro rank

Product category

Audio-Visual Integration Services

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC)

Keywords

• Audio visual integration
• Commercial AV systems
• Video wall installation
• Worship AV solutions
• Live streaming integration

Headquarters

HQ city

Shreveport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. AV System Design and Integration: Custom design, installation, and integration of audio-visual systems for new construction and renovation projects. Revenue generated through project-based contracts for complete system delivery.
2. Ongoing Support and Maintenance: Long-term partnership model providing training, documentation, and ongoing technical support after system installation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

TruBlueAV is a professional audio-visual design and integration firm that delivers custom AV solutions to non-profits and corporate clients. Engagements cover consultation, system design, equipment procurement, professional installation and delivery, and ongoing support. Primary clients include houses of worship, schools, healthcare facilities, and commercial businesses that require turnkey audio, video, lighting, and live streaming systems.

Product overview

TruBlueAV is a professional audio-visual design and integration company providing custom AV solutions for non-profits, corporations, churches, schools, and healthcare facilities. The company operates as a single unified offering with distinct service verticals organized by market segment: House of Worship AV Solutions (including live streaming, audio systems, LED walls, and theatrical lighting), Corporate/Entertainment AV Solutions (including conference rooms, video walls, unified communications, and digital signage), and Commercial/Education AV Solutions (including interactive displays, stadium screens, scoreboards, and classroom technology). The service delivery model follows a three-phase process: Consultation (discovery and needs assessment), Design (custom system design with 2D/3D drawings and renders), and Installation & Delivery (integration, training, and ongoing support). Project portfolio includes implementations for houses of worship, entertainment venues, and broadcast studios.

Differentiator

Problem solved

Functional benefit

Products and services

• House of Worship AV Solutions Custom audio, video, lighting, and live streaming system design and integration for churches, faith communities, and religious non-profit organizations. Includes volunteer-friendly operation, broad-room sightlines, and broadcast capability tailored to worship environments.
• Corporate and Entertainment AV Solutions Design and integration of production-grade AV systems for corporations, event venues, and entertainment facilities. Covers LED video walls, lighting control, live streaming platforms, and unified communications for events, presentations, training, and broadcast.
• Commercial, Education, and Healthcare AV Solutions Custom AV system design and integration for schools, healthcare facilities, and commercial businesses. Delivers presentation-grade audio, video, and conferencing capabilities suited to classrooms, conference rooms, clinical environments, and commercial facilities.
• AV Consultation Services Discovery call and consultative advisory engagement to scope client AV requirements, constraints, budget, and goals before any design or installation commitment. Sold as a standalone pre-project service for non-profits and corporate clients.
• AV System Design and Engineering Detailed system engineering and design deliverable, including 3D renders and pre-build walkthroughs that visualize the final AV configuration in the client's space before equipment procurement or installation. Sold as a contracted design deliverable.
• AV Installation and Delivery Services Professional on-site installation, integration, and delivery of audiovisual systems. Includes equipment installation, system configuration, and commissioning tied to the design deliverable.
• Ongoing AV Support and Maintenance Post-installation support, maintenance, and long-term partnership service for deployed AV systems. Sold as an ongoing engagement covering system health, training, and lifecycle support.

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• HB Communications: Northeast U.S. AV integrator serving corporate, education, and worship clients with custom design, integration, and support. Comparable scope of services and target buyer profile.
• Whitlock: AV collaboration integrator offering design, build, and managed services for enterprise, government, and worship customers. Comparable vertical mix and recurring support model to TruBlueAV.
• Sensory Technologies: Indiana-based AV integrator of similar size serving houses of worship, corporate, and education clients with custom design and installation services. Closely comparable business model and vertical mix to TruBlueAV.
• Ford Audio-Video: Oklahoma-based regional AV integrator with deep house-of-worship, education, and corporate business, comparable project-based delivery model. Similar regional scope and vertical specialization to TruBlueAV.
• Spinitar: Western U.S. AV integration and event production company serving corporate, worship, and education markets. Comparable mix of AV system design, installation, and ongoing service.
• Conference Technologies Inc: Mid-size AV integrator providing design-build AV solutions for corporate, higher education, and government clients. Comparable project-based revenue model and design-render sales process to TruBlueAV.
• CCS Presentation Systems: Multi-regional AV integrator delivering custom AV design and integration for corporate, education, and worship clients. Comparable service offering, GTM motion, and tier of project size to TruBlueAV.

Broad incumbents

• Diversified: National AV, broadcast, and digital media integration firm operating across enterprise, worship, and education verticals. Comparable end-to-end AV service model but at significantly larger scale and geographic reach than TruBlueAV.
• AVI-SPL: Largest North American AV integrator, offering enterprise-scale design, integration, and managed services across corporate, education, and government. Represents the large incumbent that regional integrators like TruBlueAV compete against for enterprise deals.

Emerging players

• AVANT Communications: AV/UC consultancy and integrator focused on enterprise unified communications and collaboration. Comparable hybrid conference room and unified communications delivery, but positioned upstream as a technology advisor rather than direct installer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/av_tru
• Facebookfacebook.com/trublueav
• LinkedInlinkedin.com/company/trublueav

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TruBlueAV