GoTable
GoTable is a Russian online restaurant reservation platform offering members a fixed-rate booking plus automatic 30% discount across 131+ partner restaurants in Moscow, Saint Petersburg, and Rostov-on-Don, serving price-conscious diners and SMB restaurant operators.
- Company typePrivate
- Founded2012
- HeadquartersMoscow, Russia
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What GoTable does
GoTable (gotable.ru) is a Russian online restaurant table reservation and discount-club platform operated by OOO Nedvizhimost Online and led by founder/CEO Alexander Dasaev. Founded in April 2012 in Rostov-on-Don originally under the name Rezerviruyte.rf before rebranding to GoTable, the company positions itself as the first dedicated online restaurant reservation service in Russia. The platform lists 131-135 partner restaurants across three cities — Moscow (78 restaurants with coverage across 100+ metro stations), Saint Petersburg, and Rostov-on-Don — spanning European, Italian, Japanese, Caucasian, Russian, Pan-Asian, German, and other cuisines, with average-check bands ranging from 500 RUB to 3,000+ RUB.
The product is a self-serve web platform (gotable.ru) supplemented by native iOS and Android applications. Members register for free, search restaurants by date, time, party size, metro station, cuisine, and price band, and pay a fixed 50-ruble-per-person booking fee through Robokassa (PCI DSS-compliant payment processing with SSL and 3D-Secure). At the restaurant, members identify themselves and an automatic 30% discount is applied to the entire bill, including alcohol — no coupon or code is required. A virtual account balance accrues referral bonuses and cancellation refunds (cancel free up to 5 minutes before; refunds available up to 2 hours prior) and can be applied toward future bookings. A satisfaction guarantee refunds the booking fee to the account if realized savings fall below the booking cost.
The business model is a transaction-fee marketplace charging diners 50 RUB per booking, with restaurant partners offsetting the 30% guarantee in exchange for guaranteed off-peak footfall and weekly customer acquisition. Marketing runs on word-of-mouth referrals and earned media coverage (Forbes, Kommersant, RBC, Rambler News) from the 2012 launch. Revenue is not publicly disclosed; the company has raised approximately $1.05 million across two funding rounds (October 2012 and October 2013) and operates with 1-10 employees, indicating a lean, founder-led operation. There are no AI/ML features, patents, awards, parent entity, or disclosed institutional investors on record.
GoTable firmographics
Firmographics- Name
- GoTable
- Legal name
- OOO Nedvizhimost Online (ООО "Недвижимость Онлайн")
- Website
- https://gotable.ru
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GoTable is a Russian online restaurant reservation platform offering members a fixed-rate booking plus automatic 30% discount across 131+ partner restaurants in Moscow, Saint Petersburg, and Rostov-on-Don, serving price-conscious diners and SMB restaurant operators.
- Ownership category
- akta.pro rank
GoTable industry classification
Industry- Product category
- Restaurant Reservation Platform
- NAICS
- Other Travel Arrangement and Reservation Services (56159)
- akta.pro primary industry
- Restaurant/Table Reservation & Booking Engines (THALADAH)
- akta.pro secondary industries
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK), Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)
Keywords
Where GoTable is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices3 records
Markets served
GoTable business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Booking Fees: GoTable charges 50 rubles per person for each restaurant reservation made through the platform. This is the primary revenue stream. Users pay this fee when booking a table at partner restaurants.
- Restaurant Partner Commissions: Restaurants partner with GoTable to fill empty tables during off-peak hours. While not explicitly detailed, the business model suggests restaurants pay a commission or provide the guaranteed 30% discount in exchange for customer acquisition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Standard Membership - Free |
| Other | Pay-as-you-go | Restaurant Average Checks |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels2 records
GoTable product offering
Product offeringCore offering
GoTable operates an online restaurant reservation platform where members pay 50 rubles per person to book a table at partner restaurants and receive a guaranteed, automatically applied 30% discount on their entire bill including alcohol. The service spans 131+ partner restaurants across Moscow, Saint Petersburg, and Rostov-on-Don, accessible via website and mobile apps, with a money-back guarantee if savings do not exceed the booking fee.
Product overview
GoTable operates as a restaurant reservation and discount club platform. The core offering is an online table booking service that provides members with exclusive 30% discounts at partner restaurants across Russia. Users reserve tables through the platform by paying 50 rubles per person, and the discount is automatically applied to their final bill. The platform lists 78+ partner restaurants in Moscow alone, with coverage extending to Saint Petersburg and Rostov-on-Don. The service features a personal account system for managing reservations and cancellations, and integrates with Robokassa for payment processing.
Differentiator
Problem solved
Functional benefit
Products and services
- GoTable Restaurant Reservation Platform Online restaurant table reservation platform where members pay 50 rubles per person to book a table and automatically receive a 30% discount on the entire bill (food and alcohol) at 131+ partner restaurants in Moscow, Saint Petersburg, and Rostov-on-Don. Includes cancellation refunds, referral credits via a virtual account balance, and a satisfaction guarantee that refunds the booking fee if savings do not exceed the reservation cost.
- GoTable Mobile Apps (iOS and Android) Native iOS and Android applications that allow users to browse partner restaurants, check real-time availability, and reserve tables with the same 50 rubles-per-person booking fee and 30% discount as the website, targeting Russian diners using mobile devices.
Quantifiable outcome
- 30% discount on total restaurant bill including alcohol
- +1 more outcomes
Companies that use GoTable
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
GoTable technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
GoTable partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 131+ Partner RestaurantscoreGoTable partners with over 131 restaurants across Russia including venues in Moscow, St. Petersburg, and Rostov-on-Don. Partner restaurants guarantee 30% discount on all menu items and alcohol for GoTable members who make reservations through the platform. In exchange, restaurants receive guaranteed prepaid customer flow to fill their empty tables during off-peak hours.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
GoTable competitors and assessment
Company assessmentDirect peers
- Tock: Reservation and ticketing platform for restaurants and experiences, with a comparable marketplace-plus-restaurant-tools proposition. Operates at global scale rather than focused on a single country market.
- Quandoo: International restaurant reservation platform operating across Europe and Asia, with a similar table-booking-plus-promotion proposition aimed at both diners and restaurant partners.
- Resy: Restaurant reservation platform (now owned by American Express) offering online booking, diner incentives, and restaurant CRM — a direct US analog of GoTable's marketplace-plus-tools approach.
- OpenTable: Global leader in online restaurant reservations, offering the same core product as GoTable (online table booking plus diner discounts/incentives), but at significantly larger scale and with broader geographic coverage.
- Restoclub.ru: Major Russian restaurant guide and booking platform with similar focus on Russian diners and restaurants, providing direct in-market competition to GoTable across Moscow, St. Petersburg, and other Russian cities.
- TablePin: Russian restaurant booking and loyalty platform operating in the same market as GoTable, offering online reservations and diner promotions to restaurant partners in Moscow and other Russian cities.
- TheFork: European-focused restaurant booking platform (part of Tripadvisor group) offering reservation, discounts, and loyalty promotions. Directly comparable to GoTable's discount-driven restaurant marketplace model.
Broad incumbents
- Zomato: India-headquartered restaurant discovery, booking, and delivery platform. Comparable consumer-side restaurant marketplace mechanics, though geographically distant and broader in scope (delivery-led).
- SevenRooms: Restaurant CRM, marketing, and reservation platform used by larger hospitality groups. Comparable to GoTable as a restaurant-facing software layer, but with a stronger B2B SaaS focus and absence of consumer marketplace dynamics.
- Yandex.Eda: Dominant Russian food delivery service from Yandex with deep restaurant relationships and consumer traffic in Russia. Adjacent competitor that could expand into reservations/discounts and pressure GoTable's restaurant supply and diner base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights7 records
Customer concentration
GoTable social profiles
Digital presenceGoTable compliance and trust
Trust signalCompliance1 record
GoTable financial estimates
Financial estimateRevenue estimate
Valuation estimate
GoTable leadership team
Management profileNumber of profiles
Profiles1 record
GoTable funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GoTable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GoTable
What does GoTable do?
GoTable operates an online restaurant reservation platform where members pay 50 rubles per person to book a table at partner restaurants and receive a guaranteed, automatically applied 30% discount on their entire bill including alcohol. The service spans 131+ partner restaurants across Moscow, Saint Petersburg, and Rostov-on-Don, accessible via website and mobile apps, with a money-back guarantee if savings do not exceed the booking fee.
Is GoTable a public or private company?
GoTable is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GoTable founded?
GoTable was founded in 2012. It employs 1 to 10 people.
Where is GoTable based?
GoTable is headquartered in Moscow, Russia, in the Europe region.
How does GoTable make money?
Two revenue lines are on record. Booking Fees are the primary driver. The others are restaurant Partner Commissions.
Who are GoTable's main competitors?
Direct peers on record are Tock, Quandoo, Resy, OpenTable, Restoclub.ru, TablePin and TheFork. Broad incumbents are Zomato, SevenRooms and Yandex.Eda.
Does GoTable have an API?
No public API is recorded for GoTable.
What industry is GoTable in?
GoTable's product category is Restaurant Reservation Platform. Its primary akta.pro industry code is THALADAH, Restaurant/Table Reservation & Booking Engines, with a secondary code of BPAMAIAK, Restaurant Reservations & Dining Booking Platforms. Its NAICS code is 56159.