Virtools

What Virtools does

3DVIA is a product brand of Dassault Systèmes SE that delivers HomeByMe, a cloud-based 3D visualization and space planning platform for the home and furniture industry. The platform enables users to create detailed 3D floor plans, visualize interiors, and personalize rooms with furniture, fixtures, and decor directly from a web browser on any device. It offers specialized planning experiences for kitchens, bathrooms, storage, and furniture, with embedded business rules that allow retailers and manufacturers to deliver ready-to-buy and ready-to-install design projects. Multi-language and multi-currency support underpins global deployment.

The business operates two integrated go-to-market motions. The consumer tier, HomeByMe for Consumers, is a self-serve offering at home.by.me with free basic access and paid monthly or annual subscriptions unlocking professional-grade interior design features for households and interior designers. The enterprise tier, HomeByMe for Enterprises, is sold via direct sales ([email protected]) to kitchen specialists, DIY stores, furniture brands, retailers, and manufacturers, with implementations deployed on customer websites or in physical stores. Named enterprise customers include Cabinets.com, BoConcept, Leroy Merlin, Castorama, Conforama, Roche Bobois, Stressless, Sklum, Gautier, Brico Depot, BUT, and Hygena. Revenue is generated through a mix of consumer subscription recurring billing and enterprise licensing/custom contract arrangements; pricing is not publicly disclosed.

The company is a strategic operating unit within Dassault Systèmes SE (Euronext Paris: DSY), drawing on the parent's 3D software expertise. Marketing leverages organic social (Facebook, LinkedIn, YouTube, Instagram), a Resource Center, a User Community, and customer-stories content. Data limitations: no headcount, no standalone revenue, no funding history, and no M&A or leadership-change disclosures are provided for the 3DVIA product brand.

Name

Virtools

Legal name

3DVIA (brand of Dassault Systèmes SE)

Website

https://virtools.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

3DVIA, a brand of Dassault Systèmes SE, delivers HomeByMe, a cloud-based 3D home design and space planning platform for consumers, interior designers, and retailers. It serves DIY, kitchen, bathroom, furniture, and home decor businesses across multiple languages and currencies.

Ownership category

akta.pro rank

Product category

3D Interior Design & Space Planning Software

NAICS

Interior Design Services (54141)

akta.pro industry

PRIMARYHSAHADAA

Whole-Home Automation System Design & Programming

Home & Personal Services/Home Security, Alarm & Smart Home Services/Smart Home Automation Installation & Integration

SECONDARYHSAFAHAK

Custom Modular Shelving & Cabinetry System Planning (Non-Construction)

Home & Personal Services/Home Organization & Decluttering/Storage Systems Planning & Installation (Non-Construction)

Keywords

• 3D home design
• Interior visualization
• Space planning software
• Kitchen design tools
• 3D room planning

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Consumer Subscriptions: Consumers and interior designers access HomeByMe directly at home.by.me for free or through monthly/yearly subscription plans that provide professional interior design features. This is a recurring subscription revenue stream with monthly or annual billing cycles.
2. Enterprise Licensing: Companies including furniture, kitchen, DIY retailers, brands and manufacturers implement HomeByMe on their websites or in stores. This likely involves enterprise licensing or white-label agreements tailored to business requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

HomeByMe is a cloud-based 3D home design and space planning platform that enables consumers, interior designers, and retailers to create, visualize, and personalize room layouts, kitchens, bathrooms, furniture, and decor in real-time 3D via web browsers. It serves two distinct audiences: consumers and professionals via a freemium/subscription web product at home.by.me, and enterprises (furniture, kitchen, DIY retailers, brands, manufacturers) via white-label deployment on their websites or in physical stores.

Product overview

3DVIA by Dassault Systèmes operates as a product brand offering the HomeByMe platform - a unified 3D home design solution consisting of two integrated product tiers: HomeByMe for Consumers (direct access via home.by.me for free or subscription-based interior design) and HomeByMe for Enterprises (B2B implementation for retailers, brands, and manufacturers). The platform provides omnichannel 3D experiences where users can create, modify, and visualize room layouts with furniture and decor, supporting kitchen, bathroom, storage, furniture, and décor planning with multi-language and multi-currency capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• HomeByMe: Online 3D home design platform for consumers and enterprises, offering space planning, interior design visualization, and furniture customization tools.

Products and services

• HomeByMe for Consumers Free and subscription-based 3D home design platform accessible via web browsers for consumers, craftsmen, and interior designers to create, visualize, and personalize dream interiors, furnish projects, and plan renovations.
• HomeByMe for Enterprises B2B omnichannel 3D planning suite enabling furniture, kitchen, DIY retailers, brands, and manufacturers to embed 3D home design and room-specialized planning (kitchens, bathrooms, storage, furniture) on their websites or in stores with embedded business rules for ready-to-buy interior design projects.
• 3DVIA Brand Brand identity under Dassault Systèmes encompassing the HomeByMe platform, delivering 3D experiences for consumers, craftsmen, sales experts, and retailers in the home and furniture industry.

Quantifiable outcome

• Consumers can design dream kitchens online without visiting a physical store, creating and personalizing kitchens according to their needs and budgets, making faster, better decisions based on realistic 3D images

Named customers12 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Dassault SystèmescoreOthers3DVIA is a product/brand under Dassault Systèmes. HomeByMe is delivered as an online 3D experience platform dedicated to the home and furniture industry, backed by Dassault Systèmes' 3D technology expertise.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• RoomSketcher: Direct peer providing 3D floor plans and home visualization with both self-serve consumers and professional/enterprise tiers, comparable to HomeByMe's room-specialized planners.
• Planner 5D: Direct competitor offering a cross-platform 3D home design tool with consumer freemium and B2B deployment for retailers and developers, closely overlapping HomeByMe's dual GTM.
• Cedreo: 3D home design software targeted at home builders, remodelers, and interior designers with vertical business rules — closely comparable to HomeByMe's enterprise positioning.
• Autodesk Homestyler: Autodesk's consumer/pro 3D home design platform — directly competes with HomeByMe and benefits from Autodesk's broader CAD and 3D technology base.

Emerging players

• Coohom: Cloud 3D space-planning platform with consumer and enterprise tools used by furniture retailers; competes on the same SaaS configurator category as HomeByMe.
• Matterport: Provider of 3D spatial capture and digital twin technology increasingly used for real-estate and interior visualization; comparable on 3D-as-a-service infrastructure.
• Havenly (incl. Modsy): Online interior design service using 3D visualization to deliver room designs to consumers; intersects HomeByMe's interior-designer and consumer use cases.
• IKEA Kreativ: IKEA's in-house AR/3D room design experience; competing primarily as a retailer-owned alternative to third-party planners like HomeByMe.

Broad incumbents

• Houzz Pro: Broad home-design and remodeling platform with visualization features and a large trade professional base; overlaps with HomeByMe's interior-designer segment.
• Wayfair: Large home-furnishing retailer with proprietary 3D/AR visualization in its shopping experience; represents both a potential customer and an in-house competitive threat.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ThreeDVIA
• Facebookfacebook.com/HomeByMe
• LinkedInlinkedin.com/company/virtools
• Instagraminstagram.com/homebyme

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virtools