Parque Arví
Parque Arví is a non-profit corporation managing a nature park and ecological reserve in Medellín, Colombia, offering themed hiking trails, bird watching, and night experiences to families, tourists, and corporate groups via the Metro Cable system.
- Company typePrivate
- Founded2007
- HeadquartersMedellín, Colombia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Parque Arví does
Parque Arví, operated by Corporación Parque Arví, is a non-profit organization founded in 2007 that manages a nature park and ecological reserve in the Santa Elena corregimiento of Medellín, Colombia. The park functions simultaneously as a strategic biodiversity corridor, a site preserving the UNESCO-recognized Silletera intangible cultural heritage, and a community-based rural tourism destination. It serves a fragmented visitor base including families, domestic and international tourists, corporate groups, and educational institutions, with physical access provided by the Medellín Metro Cable system (Line L from Santo Domingo station) and Trasancoop public buses.
The product portfolio centers on park admission plus a modular set of tourism experiences: guided and self-guided hiking across twelve or more themed trails (Orquídeas, Bromelias, Anturios, Vital, Portón del Guayabo, Mitos y Leyendas, Ancestral, Arqueológico, Biodiverso, Embrujado, El Arroyuelo, and Chorro Clarín), the Avistamiento de Aves bird watching program covering 60+ documented species, the Arví Nocturno seven-hour night experience, picnic zones with 25 equipped shelters, and space rental for corporate and private events. Supporting infrastructure includes the Centro de Interpretación El Tambo, interactive information totems, free Wi-Fi access points from the Medellín Smart City program, and a sustainability indicators platform developed with Colciencias funding and Ministry of Tourism/ICT support. The wholly-owned travel agency subsidiary, Turismo Arví (Registro Nacional de Turismo 24723), handles booking and tour packaging.
Revenue is generated through five primary streams: park admission fees priced differentially for national versus foreign visitors, tourism experience packages with tiered per-person pricing that decreases as group size increases, space rental of picnic areas and event venues, the Mercado Arví marketplace supporting local Santa Elena families, and travel agency transaction fees from Turismo Arví. Go-to-market combines direct-to-consumer channels (park ticket offices, website with PayU Latam payment processing, WhatsApp reservations) with enterprise sales through a dedicated commercial executive handling corporate and group bookings, plus intermediated sales through travel agencies and the Red Turística de Santa Elena operator network. The corporation additionally operates under delegated administration contracts with the Secretaría de Medio Ambiente de Medellín and EDU, replicating the Modelo Arví management framework across additional ecological assets including the Jardín Circunvalar de Medellín.
Parque Arví firmographics
Firmographics- Name
- Parque Arví
- Legal name
- Corporación Parque Arví
- Website
- https://parquearvi.org
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Parque Arví is a non-profit corporation managing a nature park and ecological reserve in Medellín, Colombia, offering themed hiking trails, bird watching, and night experiences to families, tourists, and corporate groups via the Metro Cable system.
- Ownership category
- akta.pro rank
Parque Arví industry classification
Industry- Product category
- Nature Tourism and Ecological Reserve
- NAICS
- Nature Parks and Other Similar Institutions (71219), Tour Operators (56152)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Conservation Parks & Private Nature Reserves (Visitor Operations) (THAAAFAB)
- akta.pro secondary industries
- National Park & Protected Area Tours (THAJAIAA), Citizen Science & Conservation Volunteer Tourism Programs (On-Site) (THAAAFAH)
Keywords
Where Parque Arví is headquartered
LocationHeadquarters
- HQ city
- Medellín
- HQ country
- Colombia
- HQ region
- Latin America
Offices1 record
Markets served
Parque Arví business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Park Admission Fees: Entry fees to Parque Arví for visitors, with different pricing for national vs. foreign visitors.
- Tourism Experiences: Sale of guided experiences including bird watching, hiking, self-guided trails, and specialized programs like Arví Nocturno and corporate packages. Prices vary by group size and visitor nationality.
- Space Rental: Rental of park facilities including picnic areas with 25 equipped shelters, Centers of Interpretation, and event spaces for corporate and private events.
- Mercado Arví: Commercial development platform supporting local families through the Tourism Rural Comunitario strategy, including market space and support for productive units.
- Agencia Turismo Arví: Travel agency services owned by the corporation for selling tourism packages, operating under Registro Nacional de Turismo 24723.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Bird Watching Experience - 4 hours with guide |
| Unit Pricing | Pay-as-you-go | Guided Hiking - 3 to 4 hours |
| Unit Pricing | Pay-as-you-go | Self-Guided Hiking - 1.5 hours, 3.5 km |
| Unit Pricing | Pay-as-you-go | Arví Nocturno - Night experience 7 hours |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Parque Arví product offering
Product offeringCore offering
Parque Arví operates a nature park and ecological reserve in the Santa Elena corregimiento of Medellín, Colombia, offering outdoor tourism experiences including guided and self-guided hiking across 12+ themed trails, bird watching tours, the Arví Nocturno nighttime experience, picnic areas with 25 equipped shelters, and cultural heritage activities tied to the Silletera tradition. The corporation also runs the in-house travel agency Turismo Arví for booking and reservations and the Mercado Arví commercial platform supporting local community-based rural tourism.
Product overview
Parque Arví is a nature park and ecological tourism destination in Medellín, Colombia, operated by Corporación Parque Arví. The offering consists of a core park experience with multiple integrated tourism modules including guided and self-guided hiking across 12+ themed trails (such as Ancestral, Arqueológico, Biodiverso, and Mitos y Leyendas), specialized activities like Avistamiento de Aves (bird watching) and Arví Nocturno (nighttime experiences), and the related travel agency service Turismo Arví for booking. Additional offerings include the Mercado Arví marketplace supporting local communities, picnic zones, and interpretation centers. The park is accessible via the Metro Cable Arví system and serves both individual tourists and corporate/group visitors.
Differentiator
Problem solved
Functional benefit
Brands
- Turismo Arví: The corporation's travel agency brand providing tourism services including guided hikes, bird watching, night experiences, corporate packages, and seasonal plans at Parque Arví. Registered as Tourism National Registry number 24723.
Products and services
- Parque Arví Park Admission and Access
- Arví Nocturno
Quantifiable outcome
- 345,000+ people benefited from social and environmental programs
- +1 more outcomes
Companies that use Parque Arví
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Parque Arví technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Parque Arví partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, major and minor.
- EPM (Empresas Públicas de Medellín)coreAssociation agreement with EPM and EPM Foundation to implement plans, programs and projects contributing to sustainable territories in the Piedras Blancas and La Honda creek basins that supply drinking water treatment plants. The partnership focuses on forest connectivity, ecosystem conservation, environmental services, and community participation.
- Área Metropolitana del Valle de AburrámajorPartnership to implement environmental awareness and quality practices for productive units in the community rural tourism strategy. Activities include environmental campaigns, solid waste management plans, and sustainability audits for accommodation establishments in the Santa Elena Tourism Network.
- CornaremajorEnvironmental awareness initiatives on care and conservation of natural resources in the park's area of influence. Partnership has generated ecological processes in vereda Piedras Blancas of Guarne municipality, leading to the formation of Asorgánicos organization.
- CorantioquiamajorEnvironmental education partnership to generate knowledge, attitudes and responsible behaviors regarding threatened and endangered biodiversity through interactive educational activities for inhabitants of Corantioquia's jurisdiction.
- EDU (Empresa de Desarrollo Urbano)coreDelegated administration of Jardín Circunvalar de Medellín project, including business plan formulation, administrative and financial sustainability, and community environmental appropriation programs.
- Secretaría de Medio Ambiente de MedellíncoreDelegated administration contracts supporting development of environmental management capacities for the main ecological structure including the Río Nare Protective Forest Reserve, Integrated Management District, Alto de San Miguel, Tutelary Hills, and Parque Arví.
- ComfenalcominorAdministers the recommended camping area at Parque Hotel Piedras Blancas within the park territory.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Parque Arví competitors and assessment
Company assessmentBroad incumbents
- Cerro de Monserrate: An iconic urban-mountain tourist destination in Bogotá combining nature, religious tourism, and food/restaurants. Comparable Colombian nature-and-culture mountain destination with similar cable-car/gondola access pattern.
- Parque Nacional Natural Los Nevados: A Colombian national park system operator managing protected Andean areas. Comparable as a regulated nature reserve with visitor operations, but much larger scale and broader portfolio than Parque Arví.
Regional players
- Parque Explora: Medellín-based interactive science and nature museum/center. Comparable as a Medellín educational-tourism attraction targeting families and schools, though more indoor/STEM focused than Parque Arví's outdoor experience.
- Salento and Valle de Cocora: A leading Colombian eco-tourism region (Quindío) known for wax palm forests and bird watching. Comparable Colombian nature-tourism destination competing for similar eco-tourist demand, but in a different geography.
- Comfenalco Guatapé: Tourism complex near Guatapé/Piedra del Peñol in Antioquia operating nature and recreation activities. Comparable nature-tourism offering within the same Colombian department but serving a different geography.
Others
- Cornare (Regional Environmental Authority): An existing partner and regional environmental authority in Antioquia. Relevant as an enabling/ecosystem peer rather than direct competitor, governing conservation regulations that shape Parque Arví's operating environment.
Direct peers
- Jardín Circunvalar de Medellín: An ecological corridor project in Medellín already administered by Corporación Parque Arví. Effectively an extension of Parque Arví's model — a directly comparable urban nature/visitor asset under the same operator.
- Jardín Botánico de Medellín Joaquín Antonio Uribe: A botanical garden and nature park in Medellín offering themed trails, educational programs, and visitor experiences. Most directly comparable Colombian urban nature park with a similar mix of conservation, education, and ticketed tourism.
- Parque Ecológico Piedras Blancas: An ecological park adjacent to Parque Arví's watershed area in the Santa Elena/Andean forest near Medellín. Highly comparable nature reserve with trails, recreation, and conservation focus in the same ecosystem.
- Ecoparque Cerro El Volador: An urban ecological park in Medellín providing hiking, environmental education, and nature experiences. Closely comparable single-site nature park with visitor operations within the Medellín metro area.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Parque Arví social profiles
Digital presenceParque Arví compliance and trust
Trust signalCompliance3 records
Parque Arví financial estimates
Financial estimateRevenue estimate
Valuation estimate
Parque Arví leadership team
Management profileNumber of profiles
Profiles1 record
Parque Arví subsidiaries and ownership
Company hierarchySubsidiaries1 record
Parque Arví funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Parque Arví M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Parque Arví
What does Parque Arví do?
Parque Arví operates a nature park and ecological reserve in the Santa Elena corregimiento of Medellín, Colombia, offering outdoor tourism experiences including guided and self-guided hiking across 12+ themed trails, bird watching tours, the Arví Nocturno nighttime experience, picnic areas with 25 equipped shelters, and cultural heritage activities tied to the Silletera tradition. The corporation also runs the in-house travel agency Turismo Arví for booking and reservations and the Mercado Arví commercial platform supporting local community-based rural tourism.
Is Parque Arví a public or private company?
Parque Arví is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Parque Arví founded?
Parque Arví was founded in 2007. It employs 51 to 100 people.
Where is Parque Arví based?
Parque Arví is headquartered in Medellín, Colombia, in the Latin America region.
How does Parque Arví make money?
Five revenue lines are on record. Park Admission Fees are the primary driver. The others are tourism Experiences, space Rental, mercado Arví and agencia Turismo Arví.
Who are Parque Arví's main competitors?
Broad incumbents on record are Cerro de Monserrate and Parque Nacional Natural Los Nevados. Regional players are Parque Explora, Salento and Valle de Cocora and Comfenalco Guatapé. Cornare (Regional Environmental Authority) is listed as an others. Direct peers are Jardín Circunvalar de Medellín, Jardín Botánico de Medellín Joaquín Antonio Uribe, Parque Ecológico Piedras Blancas and Ecoparque Cerro El Volador.
Does Parque Arví have an API?
No public API is recorded for Parque Arví.
What industry is Parque Arví in?
Parque Arví's product category is Nature Tourism and Ecological Reserve. Its primary akta.pro industry code is THAAAFAB, Conservation Parks & Private Nature Reserves (Visitor Operations), with a secondary code of THAJAIAA, National Park & Protected Area Tours. Its NAICS code is 71219 and its SIC code is 7900.