Vinakoper

What Vinakoper does

Vinakoper d.o.o. Koper is a privately held Slovenian winery founded in 1947, operating 570 hectares of estate vineyards across 10 locations on Eocene flysch terroir in Slovenian Istria. Its core technology platform is rooted in traditional-modern Istrian winemaking: hand-harvested grapes, optical sorting, cold maceration, biological deacidification, extended maceration (8-16 days) in stainless steel, and aging for 12-30 months in 225L barrique barrels and 3,000L oak casks using French, Slavonian, American, and acacia oak. The company sells a 39-SKU portfolio across six tiered lines - Koper (basic, €5.49-€6.99), Capris (premium, €7.56-€18.00), Capo d'Istria (prestige, €21.98-€32.00), Sixty (ultra-premium 1.5L magnum cuvées, €28.00), Rex Fuscus single-varietal, and Treasures of Slovenian Istria sweet/late-harvest wines.

Vinakoper operates a vertically integrated, omni-channel go-to-market: a direct e-commerce wine shop (vinakoper.si) with Nestpay-secured card payments and Pošta Slovenije delivery, four owned retail outlets (Vinski butik Koper, Hiša refoška BTC, Prodajalna vin in Ljubljana, Ilirska Bistrica), on-site hospitality (KOGO Michelin-Selection restaurant, Kebon gastrolab opened May 2025, Wine Fountain Marezige self-service venue), third-party food and beverage retailers across Slovenia, and an international export presence anchored by the first Slovenian wine shop in Accra, Ghana (2022). The company monetizes across multiple revenue streams: wine unit sales, restaurant and gastrolab managed-service revenue, Wine Fountain and tourism transaction fees, gourmet and cosmetics product sales (Vinakoper Gourmet, Vinakoper Spa), paid event ticketing (Vinakoper Live concerts, Dolce Vita, charity barrique auction), and a wine-tourism experiences business.

Vinakoper serves four primary customer segments: Slovenian individual wine consumers (B2C via e-commerce, boutiques, and retail), premium HoReCa partners (anchored by KOGO and Kebon), experiential wine-tourism visitors (cellar tours, Wine Fountain, event attendees), and international distributors/exporters (Ghana, Hong Kong, broader European markets). It layers a community-led retention layer through the Istrski rubini (Istrian Rubies) loyalty club, wine-queen ambassador program, and 15-winemaker charitable collaborations, and earns public-sector support through the EU Rural Development Programme and INTERREG SLO-IT cross-border programme.

Name

Vinakoper

Legal name

Vinakoper d.o.o. Koper

Website

https://vinakoper.si

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

51–100 employees

Short description

Vinakoper is a Slovenian Istrian winery founded in 1947, operating 570 hectares of estate vineyards and a 39-SKU wine portfolio sold direct-to-consumer, through owned retail boutiques, on-site hospitality (KOGO Michelin restaurant, Kebon gastrolab), the Marezige Wine Fountain, and export channels reaching Ghana.

Ownership category

akta.pro rank

Product category

Wine Production

NAICS

Wineries (31213), Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (445320)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Slovenian Istrian wines
• Wine production
• Wine tourism
• Estate winery
• Wine hospitality

Headquarters

HQ city

Koper

HQ country

Slovenia

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Wine product sales: Direct and indirect sales of a 39-SKU wine portfolio across Capo d'Istria (prestige), Capris (premium), Koper (basic), Sixty, Treasures of Slovenian Istria (sweet/late harvest), and Rex Fuscus lines, plus gift packages (Darilni paketi).
2. Vinakoper Gourmet product line: Sale of Istrian gourmet specialties (Istrian sauce, truffle cream, cheese in olive oil, flavored salts, pralines, hazelnuts, nuts) and gift packages combining gourmet items with selected wines.
3. Vinakoper Spa cosmetics line: Retail of grape-seed-oil-based cosmetic products (exfoliating shower gel, body lotion).
4. KOGO restaurant operations: Restaurant revenues from KOGO (Michelin Selection 2023, 2024, 2025) serving Istrian meat and seafood specialties paired with Vinakoper wines; includes private dining for up to 50 people and tasting room for up to 12.
5. Kebon gastrolab experiences: Hospitality and culinary experiences at Kebon (opened May 2025) - venue for culinary creation, socializing, and wine pairing in the Vinakoper cellar.
6. Wine Fountain and wine tourism: Revenue from Wine Fountain self-service wine dispensing in Marezige, guided tastings, wine bus tours, weddings and celebrations, plus truffle/pickled/chocolate pairings.
7. Events and charity auctions: Revenue from paid events including Vinakoper Live concerts, Dolce Vita by Vinakoper, Sommelier courses, and the annual Dobrodelna licitacija barik sodčkov (charity auction of barrique-aged wines - 24 editions; reached half-million-euro donation milestone; record with Ivo Boscarol).
8. Online wine shop (e-commerce): Direct B2C online wine shop with credit card payment via Nestpay interface (Visa, Mastercard, Maestro) under SSL protection; ships via Pošta Slovenije within 2-3 working days within Slovenia.

Pricing tiers

Go-to-market motion5 records

Distribution channels7 records

Marketing channels7 records

Core offering

Vinakoper produces and sells a 39-SKU portfolio of terroir-driven wines from 570 hectares of estate vineyards across 10 locations in Slovenian Istria, marketed under the Capo d'Istria (prestige), Capris (premium), Koper (basic), Sixty (cuvée), Treasures of Slovenian Istria (dessert), and Rex Fuscus lines. Distribution is through its own e-commerce shop, four wine boutiques, on-site hospitality (KOGO restaurant, Kebon Gastrolab, Wine Fountain Marezige), third-party retail and HoReCa across Slovenia, and selective international export channels.

Product overview

Vinakoper operates a vertically integrated wine-centric platform rather than a single product: a 570-hectare Istrian vineyard estate (10 locations) feeds a portfolio of branded wine lines — the prestige Capo d'Istria, premium Capris, core Koper, the Sixty cuvées, the Rex Fuscus single-varietal line, and the dessert Treasures of Slovenian Istria collection — which is sold through its own e-commerce shop, three Vinakoper-owned retail outlets (Wine Boutique, Hiša refoška BTC, Prodajalna vin Ljubljana), and the on-site KOGO restaurant and (since 2025) Gastrolab KeBon. Around the wines, Vinakoper layers non-wine revenue and experience lines — the Vinakoper Gourmet gourmet-food range, the Vinakoper Spa grape-seed cosmetics line, the Vinska Fontana Marezige self-service wine fountain, guided wine tours and tastings, the annual Dolce Vita by Vinakoper and Vinakoper Live event series, the Istrski rubini loyalty club, and limited charity bottlings such as 15 odtenkov rdeče — all sourced from and branded by the same Slovenian-Istrian winery.

Differentiator

Problem solved

Functional benefit

Brands

• Capo d'Istria: Prestige product line of premium and barrique-matured wines from Slovenian Istria, including Capo d'Istria Refosco, Cabernet Sauvignon, Merlot, Malvasia, Shiraz, and the red blend Capo d'Istria 1072.
• Capris
• Koper
• Sixty
• Rex Fuscus
• Treasures of Slovenian Istria
• 15 odtenkov rdeče
• Vinakoper Gourmet
• Vinakoper Spa
• KOGO
• KeBon

Products and services

• Capo d'Istria wine line Vinakoper's top-tier prestige wine line sourced from the best vineyards of Slovenian Istria (notably Debeli Rtič, Šantoma, Purissima, Labor). Spans red, white, and blended wines including Capo d'Istria Refošk, Cabernet Sauvignon, Merlot, Malvasia, Shiraz, and the multi-vintage red blend Capo d'Istria 1072. Typically matured in 225L French/Slavonian oak barriques for 2–3 years.
• Capris wine line Vinakoper's premium aromatic line featuring still and sparkling wines (rosé, white, red, sweet, Muscato, Marine brut, Grand Cuvée, Ice Rosé, Sweet Refošk, Eko Refošk, Shiraz, Primovero, Refosco, Cabernet, Merlot, Malvasia). Designed for celebrations and gastronomy with characterful, varietally expressive profiles and notable barrique aging.
• Koper wine line Vinakoper's everyday-wine line covering red (Refosco, Merlot, Cabernet Sauvignon, Shiraz), white (Malvasia, Chardonnay, Pinot Gris), rosé (Koper Rosé), and sweet (Sweet muscat) variants. Positioned as the accessible, food-friendly tier with broad retail distribution.
• Sixty wine line Vinakoper's limited premium cuvées in 1.5L magnum format. Sixty white blends Malvasia, Chardonnay, Sauvignon Blanc, and Pinot Gris from Debeli Rtič, Ricorvo, Škocjan, and Šantoma, with fermentation and aging in barrique tonneaux and botticella barrels for up to 12 months and aging potential of 5+ years. Sixty red is a Bordeaux-style blend of Cabernet Sauvignon, Merlot, Shiraz, and Refosco.
• Rex Fuscus (Refosco Rex Fuscus) Specialty Refosco from Slovenian Istria with intense ruby color, purple hints, and rich fruity aromas of blackberry, blueberry, and sour cherry. Matured in large oak barrels; aged three years for additional complexity. Marketed at €8.
• Treasures of Slovenian Istria Vinakoper's dessert-wine collection including Cipro, Sweet Refosco, and Malvasia Late Harvest. Sold in 0.5L bottles; positioned for pairing with fruit desserts, blue cheese, caramel, or spiced desserts at €8.99.
• Vinakoper Gourmet product line Branded range of Istrian delicacies — Istrian sauce, truffle cream, cheese in olive oil, flavored salts, pralines, hazelnuts, and nuts — packaged individually or in luxury gift packs paired with selected Vinakoper wines.
• Vinakoper Spa cosmetics line Modern cosmetics line formulated from grape seed oil (described as an antioxidant). Includes fragrant exfoliating shower gel and body lotion with modern packaging and natural ingredients; sold through the Wine Boutique.
• 15 odtenkov rdeče (15 Shades of Red) charity wine Limited-edition (1,000 bottles) charity red wine blending Refošk from 15 Istrian winemakers across all four coastal municipalities. Proceeds donated to victims of catastrophic Slovenian floods; sold exclusively at the Vinakoper Wine Boutique.
• Restavracija KOGO Vinakoper-operated restaurant in Koper serving modern interpretations of Istrian meat and seafood dishes paired with Vinakoper wines. Holds Michelin Selection recognition for three consecutive years (2023, 2024, 2025). Offers a curated wine list, private dining rooms (up to 12 and up to 50 guests), and terrace.
• Gastrolab KeBon New culinary and experience venue opened in May 2025 inside the Vinakoper cellar in Koper. Combines fine Istrian cuisine, Vinakoper wine pairings, and an environment for events, collaborations, and tastings.
• Vinska Fontana Marezige (Wine Fountain Marezige) Innovative self-service wine fountain in Marezige allowing visitors to pour Vinakoper wine by the glass at the highest point of the village, accompanied by gourmet specialties (truffles, pickled delicacies, chocolates). Adjacent guest boutique, wine bus tours, and event hosting available.
• Vinakoper Wine Boutique (Vinski butik) Vinakoper's own wine boutique retail offering individual bottles, gift packs, wines from selected Slovenian Istrian winemakers, serving accessories (glasses, chillers), and the Vinakoper Gourmet and Vinakoper Spa product lines. Also offers truffle, cheese, and cured-meat specialties.
• Vinakoper Wine Tours & Tastings Guided tours of the Vinakoper cellar and wine tastings at the Koper facility, including wine-pairing experiences and venue rental (Hram tasting room for up to 12 and VIP tasting room for up to 50) for private and corporate events.
• Vinakoper Online Wine Shop (spletna vinoteka) Vinakoper's official online wine shop selling the full wine portfolio and ancillary products, accepting Visa, Mastercard, and Maestro payments through the Nestpay payment interface under SSL, with delivery via Pošta Slovenije within 2–3 working days and a 14-day right of withdrawal.

Quantifiable outcome

• Among the 50 best wines in the world at Decanter World Wine Awards, from 18,000 wines across 57 countries (Capris Orange 2015 Best in Show)
• +6 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

19 partnerships are on record, tiered core, flagship and minor.

• Zdravstveni dom Koper (Koper Health Center)coreStrategic or Co-development Partner · 1 January 2026Vinakoper and Zdravstveni dom Koper working together for greater safety ('Zdravstveni dom Koper in Vinakoper skupaj za večjo varnost'). Part of Vinakoper's 'Pridi varno domov' (Come Home Safe) project.
• Ivo BoscarolflagshipOthers · 17 December 2025Ivo Boscarol spurred a record-breaking result ('rekord vseh rekordov') at the Dobrodelna licitacija Vinakoper on 17 December 2025.
• Jan Plestenjak (Vinakoper Live concert performer)coreGTM or Marketing Partner · 6 June 2025Jan Plestenjak performed at Vinakoper Live on 6 June 2025 ('Večer, ki ga Koper ne bo pozabil').
• Kebon (in-house gastrolab)flagshipStrategic or Co-development Partner · 12 May 2025Vinakoper opened Kebon gastrolab on 12 May 2025 in the Vinakoper cellar - a new meeting point of knowledge, experiences, and Istrian flavors for culinary creation, socializing, and wine pairing.
• Aleksander Čeferin (UEFA President)flagshipOthers · 10 December 2024Aleksander Čeferin supported Vinakoper's charitable efforts ('Aleksander Čeferin podprl dobrodelna prizadevanja kleti Vinakoper') at the Dobrodelna licitacija barik sodčkov.
• DeGrassiminorGTM or Marketing Partner · 1 January 2024Co-branded event 'Druženje z najboljšimi by Vinakoper x DeGrassi' - 'An unforgettable experience: socialising with the best'.
• Tony Cetinski & Boka Conga (Vinakoper Live concert performers)coreGTM or Marketing Partner · 1 January 2024Tony Cetinski and Boka Conga scheduled to perform on stage under the stars at Vinakoper Live on 19 June (2026).
• 15 Istrian winemakers (collective)flagshipStrategic or Co-development Partner · 10 November 2023Collaboration of 15 winemakers from all four coastal municipalities (Vina Mahnič, Vina Bordon, Bio Vina Montis & Eko Laura, Vina Dorjano & Robi Korenika, Vina Korenika & Moškon, Vina Krmac, Vina Kralj, Vina Zaro, Vina Štule, Vina Hreščak, Vina Santomas, Vina Markovič Franko, Vina Jogan, Vina Rojac) to produce the charitable wine '15 odtenkov rdeče' (1,000 limited bottles). Donations to flood victims in Slovenia.
• Tomaž KavčičcoreStrategic or Co-development Partner · 1 January 2023Collaboration on 'Esenca Istre by Vinakoper & Tomaž Kavčič' - the star of all panettones; promoted as 'Zvezda vseh panetonov'.
• First Slovenian Wine Shop in Accra, GhanaflagshipChannel Partner/ Reseller/ Distributor · 1 January 2022Vinakoper opened the first Slovenian wine shop (vinoteka) in Accra, Ghana, pioneering Slovenian wines on the African continent. Described as 'Vinakoper orje ledino slovenskim vinom na celini priložnosti' (Vinakoper plows the furrow for Slovenian wines on the continent of opportunity).
• La PopsiflagshipStrategic or Co-development Partner · 1 January 2022Co-branded 'vinska La Popsika' - the first Slovenian 'wine' La Popsiki. Joint product collaboration between Vinakoper and La Popsi.
• KOGO RestaurantflagshipStrategic or Co-development PartnerVinakoper-affiliated restaurant in Koper, co-located with the Vinakoper cellar. Holds Michelin Selection 2023, 2024, 2025. Provides the perfect wine pairing context for Vinakoper wines and a venue for corporate events, tastings, and Martinovanje after-party.
• Pošta SlovenijecoreChannel Partner/ Reseller/ DistributorCarrier partner for all Vinakoper online shop shipments. Insured delivery within 2-3 working days in Slovenia. Pošta Slovenije is responsible for any loss or damage to the consignment.
• Nestpay (online payment interface)coreTechnology or IntegrationOnline payment processing interface for the Vinakoper online wine shop. Transmits credit card information to the bank under SSL protection. Vinakoper does not store personal or payment data on its server.
• Društvo vinogradnikov in vinarjev slovenske Istre (Society of Vine Growers and Winemakers of Slovenian Istria)flagshipStrategic or Co-development PartnerJoint organizer of the annual Martinovanje (St. Martin's Day) celebration. Led by president Ingrid Mahnič. Crowns the new 'Vinska kraljica slovenske Istre' (Wine Queen of Slovenian Istria) each year - e.g., Neja Mihelj as 11th Wine Queen.
• Nina Badrić (Vinakoper Live concert performer)coreGTM or Marketing PartnerNina Badrić performed at Vinakoper Live in 2023 ('standing ovations for Nina Badrić').
• Rade Šerbedžija (Vinakoper Live performer)coreGTM or Marketing PartnerRade Šerbedžija performed at the Vinakoper cellar on 3 July 2023 with over 500 people in attendance and standing ovations.
• Katja Jerič (Mercator) and Rok Kvaternik (Založba Rokus Klett) - Wine Godparents 2023coreGTM or Marketing PartnerKatja Jerič (Mercator) and Rok Kvaternik (Založba Rokus Klett) named godmother of Malvasia and godfather of Refosco respectively for vintage 2023 at the Martinovanje celebration. Ambassadors for Istrian wines.
• Dolce Vita by Vinakoper event supporters (unnamed partners/sponsors)flagshipGTM or Marketing PartnerDolce Vita by Vinakoper 2026 (7 August at Strunjan Beach) is supported by unnamed partners ('naših partnerjev podpornikov, ki omogočajo dogodek') - the event was sold out.

Scale indicators12 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Movia: Iconic Slovenian biodynamic winery (Goriška Brda) producing premium and prestige wines including sparkling Ribolla. Comparable as a high-prestige Slovenian producer targeting fine-dining and export channels.
• Vina Štokelj: Family winery in Slovenian Istria producing Malvasia, Refošk and other regional varieties. Comparable as a neighboring Istrian winery competing in the same terroir and customer base.
• Klet Brda: Slovenia's other large cooperative winery (Goriška Brda), producing premium and basic-tier wines across multiple indigenous and international varieties. Closest Slovenian peer by scale, distribution depth and broad SKU portfolio spanning value to prestige.
• Vina Zaro: Slovenian Istria boutique winery with focus on indigenous Refošk and Malvasia. Comparable as a regional Istrian producer that co-participates in events such as Martinovanje and the charity '15 odtenkov rdeče' collaboration.
• Puklavec Family Wines: Slovenian family-owned winery with estate vineyards, multi-tier wine portfolio (e.g., Pullus, Sanctum) and active international export. Comparable as a multi-generational Slovenian producer scaling beyond the domestic market.
• Vina Korenika & Moškon: Slovenian Istrian winery specializing in Malvasia and Refošk from the same Koper/Istria terroir. Directly comparable as a same-region producer focused on indigenous Istrian varieties.

Broad incumbents

• Badel 1862: Croatia's largest wine and spirits producer, with broad SKU portfolio spanning value to premium tiers and substantial retail/wholesale distribution. Comparable as a regional incumbent offering competing Istrian and Dalmatian wines.
• Antinori: Italian multi-generational wine group operating prestigious estates across Tuscany and beyond. Comparable as a vertically integrated, internationally awarded premium wine house with deep heritage — analogous positioning to Vinakoper at a larger scale.

Others

• Eckes-Granini (wine and beverage portfolio): European beverage group with wine, juice and adjacent lifestyle products. Comparable as an adjacent beverage player with multi-category brand portfolio, channel breadth and lifestyle/tourism-adjacent product extensions.

Regional players

• Agrolaguna (Vina Laguna): Major Croatian Istrian winery (Poreč) producing Malvasia, Refošk and other regional varieties with broad hospitality and tourism infrastructure. Comparable as a same-territory Istrian producer operating across wine, retail and tourism.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/vinakoper
• LinkedInlinkedin.com/company/vinakoper

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vinakoper