Redcar Athletic FC

What Redcar Athletic FC does

Redcar Athletic FC, founded in 1993 and registered as Redcar Athletic FC Ltd, is a private English non-league football club operating from the B&D Interiors Stadium (Green Lane, TS10 3RW) in Redcar, Teesside. The club fields four competitive teams — Men's First Team (now in the Pitching In Northern Premier League East, Step Four of the National League System, following promotion from Northern League Division One in 2024), Reserve Team, Ladies Team, and Under-23s — alongside a Junior Section that includes the Redcar Athletic Tots programme and the FA-accredited Weetabix Wildcats girls' football initiative. Community programmes such as Team Talk (tackling loneliness) extend the club's role beyond matchday.

The club's commercial and product surface spans on-pitch performance, matchday hospitality, the 'By the Sea' matchday programme, the Steelmen's Bar micro-bar, replica kit sales via the club shop, tiered sponsorship packages (match, match ball, kit, player, stadium naming rights), and the Heart of Redcar mobile application on iOS and Android. Core technology is a fan-facing mobile communications utility rather than any proprietary platform; there is no evidence of AI, APIs, or software-as-a-service offerings.

Revenue mechanics are typical of a Step Five/Four non-league club: turnstile matchday admission (£7 adults / £4 concessions), subscription-style season ticket packages under 'The Final Push' brand (£30–£100), one-off match sponsorship at £100–£200, kit sponsorship up to £1,000, recurring player sponsorship at £25, and licensing income from the B&D Interiors stadium naming deal. Commercial partners are predominantly Teesside SMEs — including Telcoss Ltd, Energy Direct Group, Myers Family Financial, and Rita's. No revenue is publicly disclosed and the company has not raised external funding.

Name

Redcar Athletic FC

Legal name

Redcar Athletic FC Ltd

Website

https://redcarathletic.co.uk

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Redcar Athletic FC is a private English non-league football club founded in 1993, operating four teams (First Team, Reserve, Ladies, Under-23s) plus a junior section from the B&D Interiors Stadium in Redcar, Teesside, and serving the local community through matchday, sponsorship, and grassroots development programmes.

Ownership category

akta.pro rank

Product category

Non-League Football Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Non-league football club
• Community football programs
• Youth football development
• Matchday hospitality services
• Sports sponsorship packages

Headquarters

HQ city

Redcar

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Matchday Ticket Sales: Direct admission sales at B&D Interiors Stadium turnstiles for First Team, Reserve, and Under-23s matches
2. Match Sponsorship: Businesses can sponsor individual matches for £200, including social media promotion, matchday programme recognition, and pre-match hospitality
3. Match Ball Sponsorship: Lower-tier sponsorship option at £100 for individual matches with similar hospitality benefits
4. Under-23s Kit Sponsorship: Home Shirt (£1000), Away Shirt (£750), Training Kit (£500) sponsorships for Under-23s team
5. Stadium Naming Rights: B&D Interiors acquired naming rights to Green Lane stadium, now known as B&D Interiors Stadium
6. Main Kit Sponsorship: Telcoss Ltd as front-of-shirt main sponsor, Energy Direct Group as sleeve sponsor
7. Season Ticket/Membership Packages: Final Push packages offering entry to multiple home games at discounted rates for families
8. Raffles and Events: Christmas raffle and other fundraising events at matchdays
9. Player Sponsorship: Individual player sponsorship at £25 per season for Under-23s

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Redcar Athletic FC is a community football club that fields competitive senior, reserve, under-23, ladies, and youth teams, providing matchday entertainment and youth player development pathways at the B&D Interiors Stadium (Green Lane, Redcar). Beyond competitive football, the club sells sponsorship packages, hospitality, matchday programmes, junior membership, and community programmes (Weetabix Wildcats, Team Talk, Redcar Athletic Tots). Distribution is anchored at the club's home ground with supplementary online ticketing and mobile-app engagement.

Product overview

Redcar Athletic FC is a community football club offering a multi-tiered football programme across senior, reserve, youth, and ladies teams. The club operates from the B&D Interiors Stadium (Green Lane, TS10 3RW) and provides matchday experiences including hospitality, The Steelmen's Bar micro-bar, club shop, and the 'By the Sea' matchday magazine. Youth development includes Redcar Athletic Tots and Weetabix Wildcats sessions. The club offers sponsorship packages, membership schemes, and hosts community events including Team Talk gatherings and football camps. The Heart of Redcar mobile app provides digital access to club information.

Differentiator

Problem solved

Functional benefit

Brands

• The Steelmen: The nickname for Redcar Athletic FC, derived from the steel industry heritage of the Redcar area.
• RAFC

Products and services

• Men's First Team Senior men's first team competing in the Pitching In Northern Premier League East, representing the town and community of Redcar at the B&D Interiors Stadium (Green Lane, TS10 3RW). Matchday admission and sponsorships are sold around this core offering.
• Reserve Team Second-tier men's team in the North Riding Premier League, providing a competitive step between youth and First Team football. Managed by Danny Todd.
• Under-23s Young development team in Division One of the Manjaros Langbaurgh League, developing future talent for the club with matches played at Green Lane on Sunday mornings. Headed by Manager Dave Marshall and Assistant Manager Mark Hathaway, with kit and player sponsorship sold around the squad.
• Ladies Team Women's football team competing in the North Riding Premier League, managed by Matthew Gibson. Extends the club's competitive offering into women's football.
• Redcar Athletic Tots / Junior Teams Youth football programmes including Redcar Athletic Tots for the youngest children, developing future players across multiple age groups and acting as the entry point to the club's player pathway.
• Matchday Experience Package Matchday hospitality and ancillary matchday products including the 'By the Sea' magazine (£2 / £1 reduced for cup matches), The Steelmen's Bar micro-bar, club shop Errea replica shirts, and match/match ball sponsorship packages providing social media promotion and pre-match hospitality.
• Redcar Athletic Membership / The Final Push Season-ticket and multi-game bundle offering entry to home games for adults and families, including The Final Push package (£30 Standard for 5 remaining home games for a family of 4; £50 Bonus adding programme and pints; £100 Special adding a match-sponsor prize draw). Junior Section members enter free when accompanied by an adult.
• Heart of Redcar Mobile App Official mobile application for Android and iOS providing club updates, fixtures, results, and news for Redcar Athletic FC supporters. Available on Google Play and App Store.

Quantifiable outcome

• Fourth consecutive season at Step Five of National League System
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor and core.

• Rita'sminorGTM or Marketing Partner · 1 September 2025Local partner collaborating with Redcar Athletic to launch the club's black third kit for 2025/26 season. Rita's Micro Bar featured in kit launch photoshoot.
• The FAcoreOthers · 1 January 2025Governing body sanctioning league participation in Northern League Division One and Manjaros Langbaurgh League for Under-23s. Entry into Emirates FA Cup and Isuzu FA Vase competitions.
• B&D InteriorscoreGTM or Marketing Partner · 1 December 2024B&D Interiors acquired stadium naming rights for Green Lane, which is now known as the B&D Interiors Stadium. Local company specializing in property transformation with end-to-end project management for domestic and commercial renovations. Partnership represents the club's principal commercial relationship for stadium branding.
• Teesside SamaritansminorStrategic or Co-development Partner · 1 July 2024Renewed partnership for Samaritans Awareness Day. Club joins forces with local Samaritans branch for mental health awareness initiatives.
• Telcoss LtdcoreGTM or Marketing Partner · 1 June 2024Main sponsor for the club, with Telcoss name featured across the chest of Redcar Athletic shirts. Family law firm offering legal services.
• Energy Direct GroupcoreGTM or Marketing Partner · 1 June 2024Commercial energy specialists and sleeve sponsor featuring on both home and away shirt sleeves. Teesside-based company helping businesses manage utilities and reduce costs.
• Myers Family FinancialminorGTM or Marketing Partner · 1 June 2024Family law firm that renewed their sponsorship of the club for another season.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• West Auckland Town FC: Northern League-level club and recent destination for former Redcar captain Anthony Bell. Operates at a directly comparable tier of the English non-league pyramid.
• Whitby Town FC: North Yorkshire coast non-league club playing at a comparable level, sharing coastal-community identity and similar matchday-revenue model.
• Bradford (Park Avenue) FC: Historic northern club and Isuzu FA Trophy opponent for Redcar in recent seasons, providing a comparable mix of community heritage and Step Three/Four ambitions.
• Guisborough Town FC: Another Teesside-area non-league club that has competed in the same Northern League Division One, featuring as a key derby opponent (e.g., the January 2025 victory that put Redcar top of the table).
• Marske United FC: Local Teesside rival competing at a similar level of the Northern League system with shared geography and an active derby rivalry. Closest direct comparable on both sporting level and community footprint.
• Thornaby FC: Teesside-area non-league club that recently signed Redcar forward Cam Thomson; operates in a comparable lower division of the local non-league pyramid.
• North Ferriby United FC: East Yorkshire non-league club and recent Redcar Athletic opponent, operating at a similar step of the pyramid with comparable community-club economics.
• Northallerton Town FC: North Yorkshire non-league club referenced in Redcar's sponsorship draw packages; competes in a comparable step of the National League System in the same regional catchment.
• Bridlington FC: East Riding non-league club referenced in Redcar's retained-list and recent fixture coverage; comparable size and step in the English football pyramid.

Broad incumbents

• Darlington FC: Larger Teesside-area club competing in the National League North with a much bigger commercial footprint. Acts as the regional incumbent that smaller community clubs like Redcar Athletic orbit commercially and competitively.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/redcarathleticf
• Facebookfacebook.com/RedcarAthleticFC
• LinkedInlinkedin.com/company/redcar-athletic-fc
• Instagraminstagram.com/redcarathleticfc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Redcar Athletic FC