Status Signs

What Status Signs does

Status Signs Pty Ltd is a family-owned signage manufacturer and installer headquartered in Portsmith, Cairns, in Far North Queensland, Australia. Founded in 2001 by Rhys Carmady and his father, the company operates an end-to-end signage business spanning consultation, in-house design, large-format digital printing, fabrication, painting, electrical work, and on-site installation. Its nine core product categories cover digital signs, illuminated signs, wayfinding and interpretive signage, building signs, custom sign fabrication, sign structures, architectural and statutory signs (including Braille and tactile), vinyl wraps and graphics, and laser/router engraving services.

The company maintains an in-house manufacturing facility equipped with wide-format UV solvent flatbed and HP latex printers, CNC routers, laser etching machines, a spray paint booth, vinyl plotting equipment, and an in-house paint mixing system. It is described as the only sign company in North Queensland holding both a QBCC license and an electrical license, enabling it to deliver fully compliant projects that require structural engineering and electrical certification. Status Signs has won 24 national awards from the Australian Sign & Graphics Association (2 Gold, 10 Silver, 12 Bronze) over its 20-plus-year history.

Revenue is generated primarily through quote-based, project-by-project contracts, supplemented by consultation and design services and post-installation maintenance with a standard 12-month warranty. The sales motion is consultation-led: every project begins with an on-site visit, after which sales consultants present sign concepts before the company executes design, manufacture, electrical work, and installation. Status Signs serves a diversified mix of hospitality, government, education, retail, construction, and tourism customers across Queensland and beyond, including Crystalbrook Collection (Riley, Bailey, and Flynn hotels), Cairns Regional Council, James Cook University, Cairns Airport, and Smithfield Shopping Centre.

Name

Status Signs

Legal name

Status Signs Pty Ltd

Website

https://statussigns.com.au

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Status Signs is a family-owned signage manufacturer and installer in Far North Queensland, Australia, offering end-to-end design, fabrication, and installation of digital, illuminated, wayfinding, and architectural signage. It holds dual QBCC and electrical licenses unique in its region.

Ownership category

akta.pro rank

Product category

Commercial Signage Manufacturing

NAICS

Sign Manufacturing (33995), Sign Manufacturing (339950), Indoor and Outdoor Display Advertising (541850), Commercial Printing (except Screen and Books) (323111), Graphic Design Services (541430)

SIC

Commercial Printing (2750), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

akta.pro secondary industry

Digital Signage & Commercial Displays (HDACADAL)

Keywords

• Custom signage manufacturing
• Sign design installation
• Wayfinding signage solutions
• Illuminated sign fabrication
• Vinyl wrap graphics

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Sign Fabrication and Installation: Design, manufacture, and installation of custom signage solutions including digital signs, illuminated signs, wayfinding signs, building signs, architectural/statutory signs, vinyl wraps and graphics, laser/router engraved signs, and sign structures. Projects are custom and quote-based.
2. Consultation and Design Services: Professional consultation services from concept to construction, including site assessments, logo design, sign concepts, structural engineering drawings, and working with client designers or advertising agencies.
3. Support and Maintenance: Ongoing support and maintenance services including standard 12-month warranty on all sign products and extended warranties when required.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Status Signs designs, manufactures, and installs custom signage solutions for businesses across Queensland. Its product portfolio includes digital signs, illuminated signs, wayfinding and interpretive signs, building signs, custom sign fabrication, sign structures, architectural and statutory signs, vinyl wraps and graphics, and laser/router engraving services. The company delivers projects end-to-end, from on-site consultation and concept design through in-house manufacturing, structural engineering, electrical certification, and on-site installation.

Product overview

Status Signs provides end-to-end signage solutions as a single unified service offering, encompassing consultation, design, manufacturing, and installation. The product portfolio consists of nine core product categories: Digital Signs (LED screen displays with remote content management), Illuminated Signs (light boxes, neon, edge-lit signs using LED), Wayfinding & Interpretive Signs (navigation and information signage), Building Signs (exterior architectural signage), Sign Fabrication (custom hand-crafted signs), Sign Structures (free-standing structures with engineered footings), Architectural & Statutory Signs (compliance signage including Braille & Tactile), Vinyl Wraps & Graphics (vehicle wraps, wall graphics), and Laser/Router/Engraving services (CNC cutting and laser etching). Supporting services include consultation, in-house printing, vinyl application, painting, electrical work, installation, and maintenance support. The company operates as a one-stop solution for businesses requiring custom signage across Queensland.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Signs LED screen digital signage displays that allow remote content updates, supporting multiple messages, images, and video footage for businesses needing dynamic, programmable signage.
• Illuminated Signs Eye-catching illuminated signage including light boxes, 3D illuminated letters, neon, back-lit and edge-lit signs using LED lighting elements for maximum day and night visibility.
• Wayfinding & Interpretive Signs Interactive wayfinding and interpretive signage solutions to help guide visitors and communicate information effectively across venues, campuses, and outdoor recreation areas.
• Building Signs Exterior building signage solutions including 3D lettering and architectural signs for commercial premises, hotels, and public buildings.
• Sign Fabrication Custom hand-crafted fabricated signs using materials including acrylic, steel, aluminium, timber, and LED lighting, produced in-house in the Portsmith fabrication workshop.
• Sign Structures Free-standing custom sign structures with steel or aluminium internal framework and engineered footings, supporting various finishing options for outdoor and large-format installations.
• Architectural & Statutory Signs Statutory, operational, and wayfinding signs meeting Australian standards, including Braille & Tactile signs for accessibility compliance in public and commercial buildings.
• Vinyl Wraps & Graphics Full vehicle wraps, digitally printed glazing graphics, and wall coverings using high-tech digital printing technology for commercial and retail applications.
• Laser, Router & Engraving CNC router cutting and engraving services for materials including acrylic, aluminium, ACM panel, steel, brass, and timber, plus laser etching for detailed graphics on metal or timber with flame polished acrylic edges.

Quantifiable outcome

• 12-month standard warranty on all sign products with option for extended warranties
• +1 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered minor.

• Cairns TaipansminorOthersLocal basketball team sponsorship as part of community support initiative. The company proudly supports various local sports teams.
• Northern PrideminorOthersLocal rugby league team sponsorship as part of community support initiative.
• Cairns BasketballminorOthersLocal basketball association sponsorship as part of community support initiative.
• Marlin Coast RangersminorOthersLocal sports team sponsorship as part of community support initiative.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Celco Sign Industries: Australian sign manufacturer specializing in custom signage, fabrication, and installation across commercial and government sectors, serving as a direct competitor in the broader Australian signage market.
• Hello Signs: Australian sign manufacturer offering custom signage, vehicle wraps, and digital signage solutions, comparable to Status Signs in product breadth and customer segments.
• Fastsigns: Global sign and visual graphics franchise network providing custom sign solutions, including wayfinding, architectural signage, and digital displays, mirroring Status Signs' end-to-end offering.
• Image Signs & Displays: Australian sign manufacturer providing custom signs, digital signage, and installation services to commercial and retail clients, comparable in service breadth and target market.
• Vivid Signs Australia: Australian sign company offering custom sign design, fabrication, and installation for commercial and government clients, similar in scope and customer base to Status Signs.
• Signarama: Global sign franchise with Australian locations offering custom sign design, manufacturing, and installation services directly comparable to Status Signs' full-service model.

Broad incumbents

• Snap Print Solutions: Australian print and signage franchise network offering design, print, and signage services including vehicle wraps, banners, and display signage, with broader scope (printing) than Status Signs.
• Snowball Group: Australian signage and visual communications group offering a broader portfolio including signage, digital displays, and brand activation, competing with Status Signs in the larger enterprise segment.
• Kwik Kopy Australia: Australian print and signage franchise offering design, printing, and sign production services, with broader print capabilities overlapping with Status Signs' commercial printing and signage work.

Regional players

• Sign Right: Australian sign company serving specific regional markets with custom signage solutions, comparable service offering but with different geographic focus than Status Signs' North Queensland base.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/StatusSigns1
• Instagraminstagram.com/status.signs/?hl=en
• LinkedInlinkedin.com/company/status-signs

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Status Signs