GoRead

What GoRead does

GoRead AB is a Stockholm-based, AI-powered self-publishing platform that enables individual authors to produce and distribute e-books, printed books, and audiobooks through a fully automated, self-serve workflow. The platform's underlying technology automates the entire publishing pipeline, including manuscript spell-checking, back-cover copywriting, EPUB and print-ready PDF generation, AI cover design, and AI audiobook narration with multiple named voices (e.g., Agneta Ernst, Charlotta Berg, Lage Lange). Authors move through a five-step workflow (upload, choose cover, review, select voice, publish) without sales-team intermediation, and content is typically live on streaming and bookstore channels within hours.

GoRead operates on a freemium model with low unit pricing. E-book and print book production are free; AI audiobook narration costs 249 SEK plus 300 SEK per finished hour; distribution to online and physical bookstores carries a one-time 999 SEK fee. Authors retain 100% of copyright and 70% of sales revenue, with GoRead taking a 30% commission. Distribution is routed through integrations with major streaming platforms (Storytel, BookBeat, Nextory, Audible in its final integration phase) and online bookstores (Bokus, Adlibris).

The company was founded in 2013 and currently operates with 11–50 employees across Sweden, Denmark, and Finland following a June 2025 Nordic expansion. Swedish media references associate Jonas Tellander, co-founder of Storytel, with GoRead. Upcoming product investments include an AI translation function for cross-market publishing and author profile pages. No revenue, funding, or ownership details are disclosed in the available source material.

Name

GoRead

Legal name

GoRead AB

Website

https://goread.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

GoRead AB is a Stockholm-based, AI-powered self-publishing platform enabling individual authors to produce and distribute e-books, printed books, and audiobooks via automated workflows, with distribution across Storytel, BookBeat, Nextory, Audible, Bokus, and Adlibris in Sweden, Denmark, and Finland.

Ownership category

akta.pro rank

Product category

Self-Publishing Platform

NAICS

Book Publishers (51313), Book Publishers (513130)

SIC

Books: Publishing Or Publishing & Printing (2731), Book Printing (2732)

akta.pro primary industry

Self-Publishing Platforms (KDP-style Marketplaces & Portals) (MPAJAJAA)

akta.pro secondary industries

Audiobook Production & Studios (Narration, Recording, Editing, Mastering) (MPAJAIAB), Cover Design, Illustration & Book Interior Design Services (MPAJAJAH), Digital Publishing Creation & Formatting Tools (EPUB, conversion, layout) (MPAJAMAG)

Keywords

• Self-publishing platform
• AI audiobook narration
• Ebook publishing
• Print-on-demand books
• Author distribution services

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales

Revenue model

1. E-book and Printed Book Production (Free Tier): E-book and printed book production are offered free of charge to authors. The platform monetizes through the overall author ecosystem and revenue share on sales rather than upfront production fees.
2. Audiobook Production: Authors pay 300 kr per finished hour of audio narration. This is a per-unit production cost — authors order the service and pay based on the length of the completed audiobook.
3. Physical Book Distribution to Bookstores: A one-time fee of 999 kr makes the printed book available through online bookstores and allows physical bookstores to order it for their stores. Authors also order printed copies at cost price for their own sales.
4. Sales Revenue Share: Authors retain 70% of revenues from sales of their books across all channels (e-books, audiobooks, printed books). GoRead takes a 30% commission on all sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels2 records

Core offering

GoRead operates an AI-powered self-publishing platform that lets individual authors upload a manuscript and automatically produce e-books (EPUB), printed books (PDF print-ready), and AI-narrated audiobooks, then distribute them to major streaming platforms (Storytel, BookBeat, Nextory, Audible) and online bookstores (Bokus, Adlibris). E-book and print production are free, audiobook narration is priced at 300 kr per finished hour, and physical bookstore distribution requires a one-time fee of 999 kr, while GoRead retains 30% of sales revenue and authors keep 70%.

Product overview

GoRead is a self-publishing platform for authors that enables publishing of e-books, AI-narrated audiobooks, and printed books through a largely automated, AI-powered platform. The core offering consists of e-book production and distribution as the free baseline service, with AI audiobook narration available as a paid add-on (starting at 249 kr + 300 kr/hour). Printed book production allows authors to order copies at cost or distribute through bookstores for a 999 kr fee. Upcoming features include AI-powered translation and author profile pages. The platform distributes to major streaming services including Storytel, BookBeat, Nextory, Audible, Bokus, and Adlibris.

Differentiator

Problem solved

Functional benefit

Products and services

• E-book Production and Distribution AI-assisted production of EPUB-format e-books with automated formatting, cover design, back-cover text generation, and distribution to major online bookstores (Bokus, Adlibris) and streaming platforms (Storytel, BookBeat, Nextory, Audible). Offered free of charge to authors.
• AI Audiobook Narration AI-narrated audiobook production with multiple selectable AI voices (e.g., Agneta Ernst, Charlotta Berg, Gunilla Berglund, Lage Lange, Magnus Lindahl, Vilhelm Backe). Audiobooks are distributed to streaming services (Storytel, BookBeat, Nextory, Audible). Pricing: 249 kr start fee plus 300 kr per finished hour of audio. Authors can preview voices before ordering.
• Printed Book Production

Quantifiable outcome

• Authors keep 70% of sales revenue (vs. industry standard of 10–25% for traditional publishing)
• +2 more outcomes

Named customers17 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability7 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• StorytelcoreTechnology or Integration · 1 July 2025Storytel is a major audiobook and e-book streaming platform integrated with GoRead's distribution network. Authors' audiobooks and e-books are distributed through Storytel, making GoRead-published works accessible to Storytel's subscriber base.
• BookBeatcoreTechnology or Integration · 1 July 2025BookBeat is a European audiobook and e-book streaming service integrated with GoRead. GoRead authors' audiobooks and e-books are distributed to BookBeat's platform.
• NextorycoreTechnology or Integration · 1 July 2025Nextory is a subscription-based audiobook and e-book streaming platform available across Europe. GoRead distributes authors' audiobooks and e-books through Nextory.
• AudiblecoreTechnology or Integration · 1 July 2025Audible is Amazon's audiobook platform and represents a major distribution channel. GoRead's integration with Audible was in its final phase as of June 2025, making it a near-term core distribution partnership for audiobooks, especially important in combination with the planned translation feature.
• BokuscoreChannel Partner/ Reseller/ Distributor · 1 July 2025Bokus is a major Swedish online bookstore where GoRead-published printed books and e-books are made available for sale.
• AdlibriscoreChannel Partner/ Reseller/ Distributor · 1 July 2025Adlibris is a major Swedish online bookstore integrated with GoRead's distribution network. GoRead authors' printed books and e-books are sold through Adlibris.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• BookBeat: European audiobook and e-book streaming service owned by Bonnier. Comparable to GoRead as a current distribution partner and as a broader incumbent in the Nordic streaming audiobook market.
• Storyside (Storytel): Major Nordic audiobook and e-book subscription platform that also operates as a publisher/producer. Comparable to GoRead as both a downstream distribution partner and a broader incumbent in Nordic audiobook publishing.

Direct peers

• Lulu: Self-publishing platform offering print-on-demand books, e-books, and global distribution. Closely comparable to GoRead's print production, e-book generation, and bookstore distribution offerings.
• Smashwords: Long-standing e-book self-publishing and distribution platform (now part of Draft2Digital) that offers free e-book creation and multi-retailer distribution. Comparable to GoRead's free e-book production and broad retailer reach.
• Reedsy: Marketplace and toolset for self-publishing authors, including professional services and a free distribution network to major retailers. Comparable to GoRead as a self-publishing enablement platform focused on authors.
• IngramSpark: Ingram's self-publishing platform for print and e-books with global bookstore and library distribution. Comparable to GoRead's print production and Bokus/Adlibris distribution but with a much larger global footprint.
• Draft2Digital: Self-publishing aggregation and distribution platform that converts and distributes e-books and audiobooks to major retailers and libraries. Closely comparable to GoRead's model of letting authors publish once and distributing to multiple downstream stores and streaming platforms.
• ACX / Audible Direct Publishing: Audible's audiobook self-publishing platform offering royalty-share and per-finished-hour production deals. Direct competitor for audiobook production and the dominant incumbent in English-language audiobook self-publishing.
• Amazon Kindle Direct Publishing (KDP): Amazon's free self-publishing platform for e-books, paperbacks, and audiobooks (via ACX/Audible). Direct competitor with a nearly identical value proposition (free production, 70% royalty, global distribution) and the dominant incumbent in the space.
• Findaway Voices (by Spotify): Audiobook production and distribution platform that connects authors with narrators and distributes to Spotify, Apple, Audible, and library platforms. Most directly comparable to GoRead's AI audiobook narration and streaming distribution offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/pulse/goread-review-what-happens-when-friction-disappears-carrenho--x7vef

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GoRead