Blake's Miracle Foundation

What Blake's Miracle Foundation does

Blake's Miracle Foundation is a 501(c)(3) non-profit organization founded in 2006 by Brandon and Kelle Whitehead following the loss of their son Blake to leukemia. Based in Mesa, Arizona, the foundation operates two program areas: funding alternative pain-management therapies — primarily music therapy — for terminally ill children receiving treatment at regional pediatric hospitals, and drowning-prevention education for children in Arizona. The foundation serves pediatric patients and their families as its primary beneficiary group, with hospital systems acting as delivery partners rather than paying customers.

The foundation's core interventions are delivered through partnerships with Phoenix Children's Hospital, Cardon Children's Hospital, Banner Children's Hospital, SWIMkids USA, and the Safer 3 drowning-prevention curriculum. Its principal fundraising mechanism is the SWIMKID-A-THON event series, launched in 2006, supplemented by co-branded campaigns with the Phoenix Mercury, Phoenix Suns, and Arizona Diamondbacks sports franchises and a Blake's Miracle Festival event format. The foundation reports no proprietary technology, no data infrastructure, and no AI/ML components.

Revenue is generated through episodic donations and event proceeds, with cumulative fundraising of approximately $270,000 over 14 years (averaging roughly $19,000 per year) and cumulative contributions to Cardon Children's Hospital exceeding $200,000. The foundation does not disclose headcount, operates with a small co-founder-led team including a Fundraiser Coordinator, and has no disclosed board composition beyond the founding family. Its technology footprint is limited to a standard organizational website with no documented data, AI, or platform infrastructure.

Name

Blake's Miracle Foundation

Legal name

Blake's Miracle Foundation

Website

https://blakesmiracle.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Blake's Miracle Foundation is a Mesa, Arizona-based 501(c)(3) non-profit founded in 2006 that funds music-therapy pain management for terminally ill children and drowning-prevention education through partnerships with regional pediatric hospitals and SWIMkids USA.

Ownership category

akta.pro rank

Product category

Pediatric Charitable Services

NAICS

Child and Youth Services (624110), Grantmaking and Giving Services (81321), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Maternal, Child & Family Health Program Funding (HLAJALAG)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGACAD), Community Health & Prevention Program Funding (HLAJALAF)

Keywords

• Pediatric pain management
• Nonprofit charitable foundation
• Music therapy programs
• Drowning prevention education
• Community fundraising events

Headquarters

HQ city

Mesa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Tax-deductible donations from individuals, families, and organizations supporting the foundation's mission. Donations can be made directly at Wells Fargo Bank (Blake's Miracle Benefit Memorial Fund) or through the website.
2. Event Fundraising: Annual events such as SWIMKID-A-THON where children swim to raise funds for terminally ill children. Events include partnerships with sports teams (Phoenix Suns, Phoenix Mercury, Arizona Diamondbacks) for 50/50 raffles and pre-game shows.
3. Toy and Goods Donations: Accepts toy and clothing donations for distribution to hospitalized children at partner hospitals.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Blake's Miracle Foundation is a 501(c)(3) non-profit organization that raises funds to provide alternative pediatric pain management therapies (including music therapy), toy donations, and drowning-prevention education to hospitalized and terminally ill children in Arizona. The foundation channels contributions from individuals, families, and organizations to partner hospitals such as Phoenix Children's Hospital, Cardon Children's Hospital, and Banner Children's Hospital, while also supporting the Safer 3 drowning-prevention program. Revenue is generated through tax-deductible donations, the annual SWIMKID-A-THON community fundraiser, and toy and goods contributions.

Product overview

Blake's Miracle Foundation is a 501(c)(3) non-profit organization dedicated to helping terminally ill children through three core service areas: (1) Pediatric Pain Management Program providing alternative pain therapies such as music therapy at partner hospitals; (2) Toy Donation Program distributing toys to hospitalized children; and (3) Drowning Prevention Program through Safer 3 education. The foundation raises funds primarily through community events including the annual SWIMkid-A-Thon fundraiser where children swim to support other children, and the Blake's Miracle Festival. Founded in 2006 after losing Blake Whitehead to leukemia, the organization has raised over $270,000 to benefit children at hospitals including Phoenix Children's Hospital and Banner Desert Medical Center.

Differentiator

Problem solved

Functional benefit

Products and services

• Pediatric Pain Management Program Evidence-based alternative pain management therapy program, anchored by music therapy, for hospitalized and terminally ill children at partner hospitals. Targets physiologic (lower heart rate and blood pressure, increased circulation, decreased pain perception), neurologic (cognitive, communication, and motor skills), and psychosocial (anxiety and stress reduction, nonpharmacological pain management, positive mood changes, decreased hospital length of stay) outcomes. Delivered through partner pediatric hospitals including Phoenix Children's Hospital, Cardon Children's Hospital, and Banner Children's Hospital at Banner Desert Medical Center.
• Toy Donation Program Accepts and distributes donated toys and clothing to terminally ill children in hospitals, providing comfort items to pediatric inpatients. Donations are coordinated via the foundation's direct phone line at (480) 820-9109 and routed to partner hospitals in Arizona.
• Drowning Prevention Program (Safer 3) Water safety education and drowning-prevention initiative delivered through the Safer 3 program, targeting children and families with education and resources to prevent drowning incidents. Operated as a secondary mission stream alongside pediatric pain management.
• SWIMKID-A-THON Fundraiser Annual swimming-based community fundraising event hosted at SWIMkids USA in Mesa, Arizona, where children ages 18 months to 11 years swim to raise money for Blake's Miracle Foundation. Proceeds support pediatric pain management programs, toy donations, and drowning-prevention efforts at partner hospitals.
• Blake's Miracle Festival Annual festival event hosted by Blake's Miracle Foundation to raise funds supporting the foundation's pediatric charitable programs, including pediatric pain management, toy donations, and drowning-prevention education.

Quantifiable outcome

• Over $270,000 raised in 14 years of operation
• +1 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Phoenix Children's HospitalcoreStrategic or Co-development PartnerBlake's Miracle Foundation is working with Phoenix Children's Hospital to bring music therapy as a life-saving intervention to pediatric patients in their care. The foundation provides funding and support for this alternative pain management therapy program.
• Cardon Children's HospitalcoreStrategic or Co-development PartnerBlake's Miracle raises funds specifically for pain management therapy at Cardon Children's Hospital. The foundation has collected over $200,000 for this hospital and its water safety programs.
• Banner Children's Hospital at Banner Desert Medical CentercoreStrategic or Co-development PartnerMultiple SWIMKID-A-THON events have raised funds benefiting Banner Desert's Children's Hospital. The foundation has partnered extensively with this hospital since its inception in 2006, providing tens of thousands of dollars in support.
• SWIMkids USAcoreStrategic or Co-development PartnerSWIMkids USA is the family business of Blake's parents and hosts the annual SWIMKID-A-THON fundraising events. The organization's swimming programs serve as the venue and operational backbone for Blake's Miracle's primary fundraising initiative.
• Safer 3 Drowning Prevention ProgramminorStrategic or Co-development PartnerBlake's Miracle Foundation benefits the Safer 3 drowning prevention program. Drowning prevention education is part of the foundation's mission alongside pediatric pain management support.

Scale indicators6 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Children's Miracle Network Hospitals: National nonprofit raising funds for pediatric hospitals across the U.S. and Canada — comparable hospital-partnership funding model but operates at multi-billion-dollar national scale.
• St. Jude Children's Research Hospital: Largest U.S. pediatric cancer research and treatment hospital/foundation — broader incumbent in the same pediatric-illness support category but operating with a research-hospital model rather than a fundraising-grantmaking foundation.
• Make-A-Wish Foundation: Largest U.S. nonprofit serving children with critical/terminal illnesses through wish-granting — overlaps with Blake's Miracle's terminally ill child beneficiary base but at vastly larger national scale.

Direct peers

• Alex's Lemonade Stand Foundation: Family-founded pediatric cancer nonprofit built around a child's story (Alex Scott), raising funds through grassroots events (lemonade stands) to support childhood cancer treatment and research — directly comparable family-driven, child-focused fundraising model.
• Rally Foundation for Childhood Cancer Research: Childhood cancer nonprofit leveraging youth-driven community fundraising (Rally Dance, Rally Run) similar to Blake's Miracle's child-led SWIMKID-A-THON format.
• Candlelighters Childhood Cancer Foundation: Family-support nonprofit serving children with cancer and their families through hospital-based programs and direct aid — comparable pediatric-cancer-focused mission with hospital partnerships.
• Live Like Maya Foundation: Family-founded memorial foundation created after losing a young child (Maya) to a terminal illness, focused on supporting terminally ill children and families — direct model parallel to Blake's Miracle's origin story and mission.
• Pinky Swear Foundation: Family-founded nonprofit supporting children with cancer and their families through direct financial assistance — comparable in scale, founder-led governance, and child-illness programmatic focus.
• Swim Across America: National nonprofit that hosts open-water and pool swim fundraising events to support cancer research — directly comparable swim-a-thon fundraising model and child-health beneficiary alignment.
• The ZAC Foundation: Family-founded foundation created after a drowning incident, focused on water safety education and drowning prevention — directly parallels Blake's Miracle's Safer 3 drowning-prevention program.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/blakesmiracle
• Facebookfacebook.com/blakesmiracle
• Pinterestpinterest.com/blakesmiracle
• LinkedInlinkedin.com/company/blakes-miracle

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Blake's Miracle Foundation