Serenium Services Funeraires SAS

Name

Serenium Services Funeraires SAS

Legal name

Betify Casino

Website

https://serenium-funeraire.fr

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Online Gambling

NAICS

Gambling Industries (7132), Other Gambling Industries (713290)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sportsbooks (Online & Mobile Operators) (MPAEACAA)

akta.pro secondary industries

Payments, Wallets & Cashiering for Sports Betting (MPAEACAG), Sportsbook Trading, Odds & Feed Providers (MPAEAKAB)

Keywords

• Online casino games
• Sports betting platform
• Live dealer casino
• Cryptocurrency gambling
• Esports wagering

Headquarters

HQ city

Pré-en-pail

HQ country

France

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Casino House Edge: Platform generates revenue through the mathematical house edge built into casino games including slots, table games, and live dealer offerings. Revenue accrues from player losses across the game catalog of 7,000+ slot titles and additional casino products.
2. Sports Betting Margin: Revenue generated from odds margins on sports wagers across football, tennis, basketball, and esports events. Platform offers pre-match and in-play betting with dynamic odds.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Betify is an online casino and sports betting platform offering more than 7,500 games from 80+ providers (slots, table games, live dealer casino, virtual sports) plus sports and esports betting (football, tennis, basketball, CS:GO, League of Legends, Dota 2, Valorant). The service is delivered via a mobile-responsive web portal with no software download, supporting deposits and withdrawals in EUR, USD, CAD, BRL and major cryptocurrencies, with 24/7 live chat support.

Product overview

Betify is an online casino and sports betting platform operated by Serenium Services Funeraires SAS (registered entity) under Altacore N.V. The platform offers a unified product combining casino games (over 7,500 titles from 80+ providers including Evolution Gaming, NetEnt, Pragmatic Play, and Play'n GO) with sports betting on football, tennis, basketball, and esports. Key products include the core Betify Casino platform, the Betify Sports Betting module, the Betify Live Casino with real dealers, and a mobile-optimized web interface. The platform supports cryptocurrency and traditional payment methods with instant deposits and withdrawal processing within 48 hours for e-wallets.

Differentiator

Problem solved

Functional benefit

Products and services

• Betify Casino Online casino platform offering over 7,500 games including slot machines, table games, virtual sports, and live dealer casino. Operated by Altacore N.V. and licensed by the Curaçao Gaming Control Board, targeted at individual online gambling players.
• Betify Sports Betting Sports betting section covering football, tennis, basketball, and esports (CS:GO, League of Legends, Dota 2, Valorant), with pre-match betting, live betting, single, combined, and system wagers. Targeted at individual sports and esports bettors.
• Betify Live Casino Live dealer casino games powered by providers including Evolution Gaming, featuring real-time gameplay with human dealers streamed to players. Targeted at online gambling consumers seeking an immersive live casino experience.
• Betify Mobile Web Platform Mobile-optimized web version of the Betify platform accessible via browser on smartphones and tablets, with no native app download required. Targeted at individual players betting and gaming on the go.

Quantifiable outcome

• Live chat response time under 15 seconds with human agents (not bots)
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration32 records

Feature3 records

Partnerships

One partnership is on record.

• Altacore N.V.parent_companyOthersParent company and owner of the Betify casino platform. Altacore N.V. is a company registered in Curaçao that operates the online gambling platform under a Curacao Gaming Control Board license.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Betway: Tier-1 licensed casino and sportsbook operator with deeper regulatory coverage (MGA, UKGC) and stronger brand trust. Comparable on integrated casino + sportsbook vertical mix, but with significantly higher regulatory and capital base than Betify.
• LeoVegas: Mobile-first casino and sportsbook operator with tier-1 European licenses (MGA, Swedish, UK). Comparable on multi-vertical casino + sports offering but operates from a fully regulated, public-company base rather than a Curacao license.
• Betsson: Public Nordic operator running multiple casino and sportsbook brands under tier-1 European licenses. Comparable to Betify on integrated casino + sportsbook product but with a regulated, multi-brand portfolio rather than a single offshore brand.
• 888 Holdings: Public, multi-brand online casino and sportsbook operator with global reach and tier-1 licenses. Comparable to Betify on the integrated casino + sportsbook vertical model but with substantially deeper regulatory and capital resources.

Direct peers

• Rollbit: Crypto casino and sportsbook combining slots, table games, and sports betting with a heavy bonus-driven acquisition strategy. Comparable to Betify on payment model (crypto-led), game aggregation approach, and sportsbook integration.
• 22Bet: Curacao-licensed casino and sportsbook with extensive game provider integrations and multi-currency/crypto support. Comparable to Betify on aggregator-based content model, broad payment options, and emerging-market focus.
• 1xBet: Large multi-vertical Curacao-licensed operator combining casino, live dealer, sports, and esports betting with broad payment and language coverage. Closely comparable to Betify on platform structure, aggressive bonus scheme, and international (including French-speaking) targeting.
• Roobet: Crypto-native online casino and sportsbook with a Curacao license, focused on slots, live dealer, and in-play sports. Comparable to Betify on crypto-first payments and integrated multi-vertical offering targeting international players.
• TonyBet: Curacao-licensed online casino and sportsbook with similar breadth of providers, crypto payment support, and esports coverage. Comparable to Betify on platform structure, licensing approach, and emerging-market orientation.
• Stake.com: Crypto-friendly online casino and sportsbook operating under a Curacao license with a similarly broad game catalog and integrated sports + esports betting. Closest comparable to Betify on product mix, payment breadth, and target player.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sharer/sharer.php?u=https://www.serenium-funeraire.fr
• LinkedInlinkedin.com/company/serenium-services-funeraires-sas

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Serenium Services Funeraires SAS