Haagse OnderwijsAcademie

What Haagse OnderwijsAcademie does

Haagse OnderwijsAcademie (HOA), founded in 2019 and headquartered in Den Haag (The Hague), Netherlands, is a collaborative professional development academy established as a joint initiative between two secondary-education foundations: Stichting VO Haaglanden and Scholengroep Spinoza. The organization is not a separate legal entity but a shared-service platform funded collectively by its founding foundations. Its core function is delivering structured learning and development services exclusively to employees of these two foundations, encompassing teachers, support staff (OOP), managers, and safety/care coordinators across roughly 20 named secondary schools in the The Hague metropolitan area.

Name

Haagse OnderwijsAcademie

Legal name

Haagse OnderwijsAcademie

Website

https://dehoa.nl

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Haagse OnderwijsAcademie is a shared professional development academy jointly funded by Stichting VO Haaglanden and Scholengroep Spinoza, delivering courses, coaching, e-learning, and peer-learning networks exclusively to staff at member secondary schools in The Hague, Netherlands.

Ownership category

akta.pro rank

Product category

Education Professional Development Services

NAICS

Educational Support Services (61171), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Teacher Training, Professional Development & Education Leadership (BPADAKAC)

akta.pro secondary industry

Workshops, Webinars & Live Masterclasses (MPACALAD)

Keywords

• Professional development training
• Teacher training programs
• Educational leadership coaching
• School staff development
• Secondary education training

Headquarters

HQ city

Den Haag

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. School-funded professional development: The academy is funded by all schools of VO Haaglanden and Scholengroep Spinoza. Participation is free for employees but not costless - the courses and coaching are financed by the school organizations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Haagse OnderwijsAcademie provides professional development services for teaching and non-teaching staff of secondary schools affiliated with Stichting VO Haaglanden and Scholengroep Spinoza in The Hague. Its core offering is a curated portfolio of multi-day courses, workshops, one-on-one coaching, e-learning modules, masterclasses, and collaborative learning networks delivered across three program lines: Professionalization in and around the classroom, (Personal) Leadership, and Vitality.

Product overview

Haagse OnderwijsAcademie is a unified professional development platform and service organization for education professionals in The Hague. It offers a comprehensive portfolio of training products organized into three main program lines: Professionalisering in en om de klas (Professionalization in and around the classroom), (Persoonlijk) Leiderschap (Personal Leadership), and Vitaliteit (Vitality). The offerings include instructor-led courses and workshops, coaching services, masterclasses, e-learning modules, and collaborative learning networks. The platform operates through 'Mijn Academie' (My Academy), a personalized enrollment and certificate management dashboard for registered users.

Differentiator

Problem solved

Functional benefit

Products and services

• Professionalization Offerings (Professionaliseringsaanbod) Courses and training focused on teaching skills, pedagogical methods, and classroom practices, including topics such as activating didactics, group dynamics, and assessment techniques. Designed for teaching staff and support staff in secondary education within the partner school foundations.
• Leadership Programs (Leiderschapstrajecten) Leadership development programs including DocK (leadership trajectory for teachers and support staff), middenkadertraject, and coaching for managers and team leaders in secondary education.
• Vitality Programs (Vitaliteit Programma's) Wellness and personal well-being offerings including mindfulness workshops (Mindful Leven series), coaching with horses, and work-life balance courses for education professionals.
• Coaching Services Individual and group coaching services including brain balance coaching, systemic coaching, walking coaching, and process guidance for teams within the partner school foundations.
• Learning Networks (Leernetwerken) Collaborative professional learning networks across partner schools on specific topics including gifted education (Hoogbegaafdheid), mental resilience (Mentale Weerbaarheid), citizenship, and tricky times (Tricky Tijden), enabling peer learning and best-practice exchange.
• E-learning Modules Online learning modules offered through partnerships with external organizations like Stichting School & Veiligheid, covering topics such as safety, wellbeing, and professional development including e-learning vertrouwenspersoon and Dialoog onder Druk.
• External Masterclass Tricky Tijden External masterclass event hosted with Human Dimensions featuring Jitske Kramer, open to professionals from various organizations beyond the partner school foundations. Priced at €575 per person (€525 with HOA discount code for two colleagues registering together). Held at external venues such as AFAS Leusden.

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core, minor and moderate.

• Stichting VO HaaglandencoreStrategic or Co-development PartnerCo-founding organization of Haagse OnderwijsAcademie. Provides professional development access to all employees of VO Haaglanden schools.
• Scholengroep SpinozacoreStrategic or Co-development PartnerCo-founding organization of Haagse OnderwijsAcademie. Provides professional development access to all employees of Spinoza schools.
• Netwerk Veilige School (NVS)minorStrategic or Co-development PartnerOrganizes online and offline meetings around school safety for school year 2026-2027, offered through HOA platform.
• Stichting School & VeiligheidminorStrategic or Co-development PartnerProvides e-learning offerings that complement HOA professional development, including e-learning vertrouwenspersoon, Dialoog onder Druk, and various school safety topics.
• Voices for WomenminorStrategic or Co-development PartnerExternal organization co-hosting the Dag van de Vrouwengezondheid (Women's Health Day) event at Koninklijke Jaarbeurs Utrecht.
• Human DimensionsminorImplementation/ SI/ Consulting PartnerExternal organization hosting the Masterclass Tricky Tijden with Jitske Kramer, marketed through HOA.
• Gemeente Den Haag (Municipality of The Hague)moderateStrategic or Co-development PartnerCollaboration with municipality and all school boards (primary, secondary, vocational) on the 'Master or Disaster' YouTube campaign to inspire young people for teaching careers.
• Pure NepalminorStrategic or Co-development PartnerNon-profit organization for educational collaboration during the Culturele en Spirituele reis naar Nepal (Nepal trip), working with The Teaching Buddha.
• The Teaching Buddha (Melissa van Melle)minorStrategic or Co-development PartnerExternal expert providing Culturele en Spirituele reis naar Nepal professional development trip.
• Lucas AcademieminorStrategic or Co-development PartnerCollaboration partner for Het ABC van motivatie in onderwijs webinar featuring Maarten Vansteenkiste.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• CPS (Christelijk Pedagogisch Studiecentrum): Dutch education consultancy offering teacher training, leadership development, and school-improvement programs to school boards and educators nationwide. Directly comparable in offering portfolio (PD, leadership, vitality) and customer base.
• Lucas Academie: Dutch professional development academy for educators in the Lucas Onderwijs foundation; already a confirmed collaboration partner with HOA on a webinar. Operates a structurally similar multi-modal PD platform for a comparable Dutch school foundation.
• ITTA (Instituut voor Taalonderwijs en Taalbeleid): Dutch institute specializing in language teacher professional development and curriculum support. Comparable as a specialist PD provider serving Dutch educators with structured training and coaching offerings.
• Bureau Wolf: Dutch educational consultancy delivering coaching, team development, and training for school leaders and teaching staff. Comparable in service mix (coaching, leadership development, school-team support) and Dutch K-12 customer base.
• KPC Groep: Established Dutch organization providing professional development, leadership training, and organizational consulting for schools and educators. Highly comparable in target audience (Dutch teachers and school leaders) and service mix (training, coaching, learning networks).

Emerging players

• Lyceo: Dutch hybrid-learning and tutoring provider with school-facing programs including teacher-support components. Comparable as an emerging player intersecting educator PD and digital learning tools within Dutch secondary education.
• Qti (Qti BV): Dutch provider of hybrid learning solutions for schools, including tools that support teachers' classroom practice. Comparable as a tech-enabled emerging player operating in Dutch secondary education.

Others

• Stichting School & Veiligheid: Dutch foundation delivering e-learning and training on school safety, an existing content partner that supplies HOA's e-learning modules. Comparable as adjacent PD infrastructure rather than a direct competitor.
• Gemeente Den Haag — Onderwijsprogramma's: The Hague municipality runs teacher-recruitment and education-support programs in collaboration with local school boards (including the 'Master or Disaster' YouTube campaign with HOA). Relevant as the public-sector ecosystem participant HOA partners with.

Broad incumbents

• APS / ITéach: Long-established Dutch educational support organization (now part of the broader KPC ecosystem) serving primary, secondary, and vocational education with PD, research, and advisory services. Comparable as a broad incumbent covering educator development across multiple Dutch regions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/haagse-onderwijsacademie

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haagse OnderwijsAcademie