What SOS Amazônia does

SOS Amazônia is a Brazilian non-profit environmental association founded on September 30, 1988, in Rio Branco, Acre, with co-founding involvement from rubber tapper and activist Chico Mendes. The organization promotes conservation of the Amazon rainforest, biodiversity protection, and sustainable development for traditional Amazonian communities, including rubber tappers, riverside communities, and extractivist populations. It operates three core programs — Sustainable Forest Business (Valores da Amazônia), Forest Landscape Restoration, and Protected Areas and Biodiversity Conservation — alongside a fourth governance and policy program. Service offerings span community capacity building, technical assistance to 6,000+ families since 2015, strengthening of 9 agroextractive cooperatives, and management of 120,000 hectares of forest across Acre and Amazonas states.

Its product surface combines donor-facing programs and conservation programs. Donor products include Soul Amazônia (monthly membership with BRL-denominated tiers at R$29–R$120/month and USD tiers at US$10–25/month, each including a planted tree and welcome kit), Faça Florescer Floresta (per-tree donation at R$25 with two-year georeferenced monitoring), Rastro Consciente (a Typeform-based carbon footprint calculator), and a corporate partnerships inquiry channel. Conservation outputs include eight non-timber forest product value chains (Buriti, Wild Cacao, Murumuru, Wild Rubber, Tucumã, Andiroba, Patauá, Copaíba) supported by international organic certification from Imocert, community processing centers, and seedling nurseries. Technical infrastructure is operational rather than AI-driven: georeferencing, manual monitoring, and organic certification processes.

The organization's revenue model blends four streams: individual donations (subscription-recurring via Soul Amazônia and one-off/tree donations), corporate partnerships (ESG-oriented projects), institutional grants (Fundo Amazônia/BNDES, GEF, UNDP, MMA, Gordon and Betty Moore Foundation), and cooperative product sales (transaction-based, via international organic markets in Europe and North America). Go-to-market mixes direct-to-consumer digital (website, social, GlobalGiving), community-led engagement with Amazonian communities (technical assistance, cooperative strengthening, volunteer program), and enterprise field sales to corporate sustainability buyers.

Name

SOS Amazônia

Legal name

Associação SOS Amazônia

Website

https://sosamazonia.org.br

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

SOS Amazônia is a Brazilian non-profit founded in 1988 that promotes Amazon rainforest conservation, biodiversity protection, and sustainable livelihoods for traditional Amazonian communities through agroforestry, non-timber forest product value chains, and reforestation programs across Acre and Amazonas.

Ownership category

akta.pro rank

Product category

Environmental Conservation Services

NAICS

Support Activities for Forestry (1153), Support Activities for Forestry (115310)

SIC

Forestry (800)

akta.pro primary industry

Forestry & Reforestation (BPAGAGAD)

akta.pro secondary industries

Ecosystem Services & Natural Capital Programs (Water, Biodiversity Credits, PES) (IMAMAJAK), Timberland Conservation & Easement Management (AFAMAKAI), Stakeholder Engagement, Indigenous/Tribal Consultation & Social Impact (SIA) (EUAHAAAH)

Keywords

• Amazon rainforest conservation
• Sociobiodiversity value chains
• Forest landscape restoration
• Non-timber forest products
• Community-based conservation

Headquarters

HQ city

Rio Branco

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Individual Donations: Individual donors contribute one-time or recurring donations via the website. Monthly membership program (Soul Amazônia) with plans ranging from R$25 to R$120 per month (approximately US$10–25 per month), with annual options. Tree donation program at R$25 per tree via 'Faça Florescer Floresta'. Cancel anytime; auto-renewal enabled.
2. Corporate Partnerships: Companies enter into partnerships with SOS Amazônia to support conservation, restoration, and sustainable business projects in the Amazon. Corporate partnerships are pursued through a dedicated inquiry form and targeted outreach.
3. Sociobiodiversity Product Market Revenue: Revenue generated from the sale of certified organic non-timber forest products (oils, butters, wild cacao, wild rubber) produced by supported cooperatives, sold to European and North American markets.
4. Institutional Project Funding: Funding from institutional donors including Fundo Amazônia (Amazon Fund), GEF (Global Environment Facility), PNUD/UNDP, Ministry of Environment (MMA), and foundations such as Gordon and Betty Moore Foundation, supporting project implementation across the Amazon.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels12 records

Core offering

SOS Amazônia is a Brazilian non-profit that conserves Amazon rainforest biodiversity and supports traditional extractive, riverside, and indigenous communities through certified organic non-timber forest product value chains (açaí, Brazil nuts, copaíba oil, andiroba, buriti). It delivers reforestation and forest landscape restoration programs, environmental education, and policy/advocacy work in the state of Acre, raising funds through individual donations, monthly memberships, corporate partnerships, and grants.

Product overview

SOS Amazônia is a conservation NGO operating a portfolio of interconnected programs and donation-based products. Its core offerings include Soul Amazônia (monthly membership with tiers including tree planting and welcome kits), Florescer Floresta (per-tree donation for reforestation with georeferencing), and Rastro Consciente (carbon footprint calculator). The product ecosystem centers on the Produtos da Sociobiodiversidade program supporting eight non-timber forest product value chains (Buriti, Wild Cacao, Murumuru, Wild Rubber, Tucumã, Andiroba, Patauá, Copaíba) with organic certification. Three strategic programs—Valores da Amazônia (sustainable forest business), Restauração da Paisagem Florestal (agroforestry and restoration), and Áreas Protegidas e Conservação da Biodiversidade (protected areas)—provide the programmatic framework for conservation outcomes, while corporate partnerships and volunteer programs offer supplementary engagement pathways.

Differentiator

Problem solved

Functional benefit

Brands

• Soul Amazônia: Monthly membership/donation program supporting forest conservation with tree planting initiatives, offering various contribution tiers (Plano Capivara R$49/month, Plano Tartaruga R$29/month, Plano Jiboia R$120/month) with welcome kits for supporters.
• Faça Florescer Floresta
• Rastro Consciente

Products and services

• Soul Amazônia (monthly supporter membership)
• Florescer Floresta (tree planting / reforestation program)
• Rastro Consciente (carbon footprint engagement program)
• Produtos da Sociobiodiversidade (certified organic non-timber forest products)
• Valores da Amazônia (sustainable forest business program)
• Restauração da Paisagem Florestal (forest landscape restoration program)
• Áreas Protegidas e Conservação da Biodiversidade (protected areas and biodiversity conservation)
• Educação Ambiental e Políticas Públicas (environmental education and public-policy program)

Quantifiable outcome

• 120,000 hectares of forests managed and conserved
• +10 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• MMA (Ministério do Meio Ambiente – Brazilian Ministry of Environment)coreStrategic or Co-development PartnerThe Brazilian Ministry of Environment supports environmental policies and projects in the Amazon. MMA is listed as a partner in SOS Amazônia's conservation and governance initiatives, including the PEROD program.
• WWF-Fundo para a Natureza (World Wildlife Fund)minorStrategic or Co-development PartnerWWF-Fundo para a Natureza, part of the global WWF network, supports conservation initiatives. Listed as a partner on SOS Amazônia's website among organizations working toward Amazon protection.
• IPE (Instituto de Pesquisas Ecológicas)minorStrategic or Co-development PartnerIPE (Institute of Ecological Research) is a Brazilian NGO focused on ecological research and conservation. Listed as a partner organization supporting SOS Amazônia's mission.
• CPI-Acre (Instituto de Mudanças Climáticas e Regulação de Serviços Ambientais do Acre)minorStrategic or Co-development PartnerCPI-Acre is the state institute for climate change and environmental services regulation in Acre. Listed as a partner supporting SOS Amazônia's environmental governance and climate change initiatives.
• Conservation InternationalminorStrategic or Co-development PartnerConservation International is a global environmental NGO working to protect nature. Listed among SOS Amazônia's partner organizations supporting Amazon conservation.
• Cooperar (Cooperativa Agroextrativista do Mapiá e Médio Purus)minorStrategic or Co-development PartnerCooperar is a pioneer cooperative in wild cacao production in the Brazilian Amazon, based in Boca do Acre, Amazonas. SOS Amazônia supports Cooperar through the Values of the Amazon project, helping improve production methods and access international markets.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Conservation International Brazil: Global conservation organization with significant Amazon operations, including sustainable production supply chains and protected-area work. Listed as a partner of SOS Amazônia, indicating overlapping scope and donor ecosystems.
• Imazon (Instituto do Homem e Meio Ambiente da Amazônia): Brazilian Amazon research and sustainable-use NGO based in Belém, Pará. Highly comparable to SOS Amazônia: it operates in the same Amazon geography, runs forest-monitoring and sustainable-production programs, works with traditional communities, and produces technical publications influencing Amazon policy.
• Instituto Socioambiental (ISA): Major Brazilian socio-environmental NGO working across the Amazon with indigenous and traditional communities on territorial rights, sustainable economies, and policy advocacy. Directly comparable as a fellow Amazon-focused NGO combining conservation, community-based production, and policy/governance work.
• IPE (Instituto de Pesquisas Ecológicas): Brazilian ecological research and conservation institute, listed as a partner of SOS Amazônia. Highly comparable as a fellow Brazilian NGO combining forest restoration, biodiversity research, and engagement with traditional communities.

Others

• Amaggi: Major Brazilian agribusiness company with sustainability and low-carbon agriculture programs in the Amazon, including partnerships with NGOs and smallholders. Comparable as a counterpart buyer/partner for sustainable Amazon production, not a direct NGO competitor.

Regional players

• ICMBio (Instituto Chico Mendes de Conservação da Biodiversidade): Brazilian federal agency that manages federal protected areas, including in the Amazon. Listed indirectly through SOS Amazônia's MMA partnership work; comparable as a protected-areas operator rather than a direct competitor.

Emerging players

• FAUNAGRO: Brazilian organization promoting agroforestry and sustainable production in the Amazon, including NTFP value chains. A more focused/niche peer sharing the agroforestry and NTFP commercialization model with SOS Amazônia.
• Biofilica Ambipar Environment: Brazilian environmental asset manager and reforestation project developer working on Amazon carbon and biodiversity projects. Comparable as a peer in the monetized-conservation space, particularly relevant if SOS Amazônia accelerates into carbon/biodiversity credit generation.

Broad incumbents

• WWF-Brasil: Brazilian arm of WWF with extensive Amazon programs in protected areas, species conservation, and sustainable production. Broader geographic and thematic scope than SOS Amazônia, but a relevant peer for corporate ESG partnerships and conservation outcomes measurement.
• The Nature Conservancy Brazil (TNC Brasil): Global conservation organization with Amazon-focused programs on protected areas, restoration, and sustainable finance. Comparable in operating model — combining conservation grants, corporate partnerships, and on-the-ground restoration — but at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sos_amazonia
• YouTubeyoutube.com/channel/UCWpQBefszxcqx_ztwSnFljA
• Facebookfacebook.com/sos.amazonia
• LinkedInlinkedin.com/company/sosamazonia
• Instagraminstagram.com/sosamazonia/?hl=pt-br
• TikToktiktok.com/@sosamazonia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SOS Amazônia