What Stumbras does

Stumbras is a Lithuanian alcoholic beverage manufacturer founded in 1906 in Kaunas as Kaunas Spirits Warehouse No. 1, owned since a 2003 acquisition by MV GROUP Production and headquartered operationally in Vilnius. The company manufactures vodka, brandy, traditional herbal spirits (tinctures), liqueurs, rum, gin, and ready-to-drink cocktails across more than a dozen brand lines, including Lithuanian Vodka (with EU Geographical Indication for Originali), Stumbras Vodka, Imperial XII and Gloria brandies, Devynerios, Starka, Propeller, Palanga, Dainava, and Summer Garden.

Production is concentrated at a single Kaunas factory staffed by 80 workers (most with over a decade of tenure) that uses specialized filtration technologies including gold, silver, linum (flax), and platinum filters, plus a patented liquid-filtering bottle cap developed jointly with Kaunas University of Technology (KTU) scientists. The portfolio carries EU Protected Geographical Indication status on Dainava, Palanga, and Devynerios Originalios, is manufactured under ISO 9001, ISO 22000, and ISO/TS 22002-1 certifications, and was ranked 3rd among the world's fastest-growing vodkas in Drinks International's Millionaires' Club 2024/2025, with over 1 million 9-liter cases sold in 2024.

Revenue is generated primarily through wholesale distribution to retail chains and HORECA channels in Lithuania and through direct export relationships with distributors in 26 countries, with active Poland scaling via the MV GROUP Distribution PL entity. A secondary revenue stream comes from paid factory museum tours and tasting experiences (Grain Journey program, 19-28 EUR per person). The company reported approximately 43% year-over-year international revenue growth in 2024, supported by a sustained product-launch cadence covering new flavor variants of the Lithuanian Švelnioji line, Summer Garden liqueurs, Devynerios extensions, and Imperial XII limited editions between 2023 and 2025.

Name

Stumbras

Legal name

AB Stumbras

Website

https://stumbras.lt

Company type

Private

Founded year

1906

Operating status

Operating

Headcount range

251–500 employees

Short description

Stumbras is a Kaunas-based Lithuanian alcoholic beverage manufacturer founded in 1906, owned by MV GROUP Production, producing vodka, brandy, herbal spirits, and liqueurs under multiple brand lines for retail and HORECA distribution across 26 countries.

Ownership category

akta.pro rank

Product category

Spirits Manufacturing

NAICS

Distilleries (31214)

SIC

Beverages (2080)

akta.pro primary industry

Spirits Distilling & Brands (CRADAIAC)

akta.pro secondary industry

Distilled Spirits Production & Distilling (AFAFAAAC)

Keywords

• Vodka production
• Brandy manufacturing
• Liqueur production
• Spirits manufacturing
• Ready-to-drink cocktails

Headquarters

HQ city

Kaunas

HQ country

Lithuania

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Alcoholic beverage sales: Manufacturing and sale of alcoholic beverages including vodka, brandy, liqueurs, spirits, and ready-to-drink cocktails through distribution networks in Lithuania and export markets

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Stumbras is a Lithuanian alcoholic beverage manufacturer founded in 1906 in Kaunas, Lithuania, producing and selling vodka, brandy, liqueurs, traditional herbal spirits, rum, gin, ready-to-drink (RTD) cocktails, and mead-based products. The company operates a factory museum offering guided tours and tastings, and exports its portfolio to 26 countries, with distribution in Poland handled through MV GROUP Distribution PL.

Product overview

Stumbras is one of the largest and most popular producers of alcoholic beverages in the Baltic states, operating as part of MV GROUP Production. The product portfolio centers on vodka (Lithuanian Vodka and Stumbras Vodka brands), premium brandy (Imperial XII, Gloria), traditional Lithuanian herbal spirits (Devynerios/The Nines with 27 botanical ingredients, Starka), liqueurs (Summer Garden, Žagarės, Slyvų), rum and gin (Propeller), and ready-to-drink cocktails. Key brands include Lithuanian Vodka with its Auksinė (gold filtration), Originali (silver filtration), and ŠvelnioJI (light fruit spirits) lines; Stumbras Vodka including Organic, Distinct (winter wheat, young potato), and flavored variants; Imperial XII brandy in VS/VSOP/XO tiers plus limited edition whisky cask finish; Devynerios traditional herbal tinctures; and Starka traditional tinctures including Wildside and Darkside variants. The company also operates an award-winning factory museum in Kaunas offering visitor tours and tastings.

Differentiator

Problem solved

Functional benefit

Brands

• Lithuanian Vodka: Most awarded Lithuanian vodka brand including Auksine, Originali, and flavored variants with EU geographical indication protection.
• Stumbras Vodka
• Devynerios
• Imperial XII
• Gloria
• Propeller
• Starka
• Malunininku
• Palanga
• Dainava
• Summer Garden
• Zagares Vysniu

Products and services

• Lithuanian Vodka Auksinė Premium Lithuanian vodka brand produced by Stumbras, positioned for adult consumer retail purchase.
• Lithuanian Vodka Originali Premium Lithuanian vodka from Stumbras, marketed to adult consumers in retail outlets and HORECA channels.
• Lithuanian Švelnioji Flavoured Lithuanian vodka line from Stumbras, offered in fruit flavour variants targeting adult consumers.
• Stumbras Vodka (Šimtmečio / Century) Flagship Stumbras-branded vodka commemorating the distillery's centenary, sold to consumers through retail channels.
• Stumbras Vodka Organic Premium organic vodka variant from Stumbras, targeted at adult consumers seeking organic-certified spirits.
• Stumbras Vodka Distinct Differentiated Stumbras vodka line crafted with distinct base ingredients such as winter wheat or young potato, aimed at premium adult consumers.
• Stumbras Vodka Flavored Flavoured vodka range from Stumbras including cranberry, quince, raspberry, nut, and classic variants for adult consumers.
• Imperial XII Brandy Premium aged brandy line from Stumbras aged up to twelve years, available in VS, VSOP, XO, Maple, and Scotch Whisky Cask Finish variants for retail and HORECA.
• Gloria Brandy Classic Lithuanian brandy brand from Stumbras, available in VS, Classique VSOP, Fusion (plum), and Cream variants targeting adult consumers.
• Devynerios (The Nines) Herbal Spirits Range of nine-herbit traditional Lithuanian herbal spirits from Stumbras in multiple colour and flavour variants for adult consumers.
• Starka Traditional Lithuanian aged rye spirit from Stumbras, available in Original, Wildside, and Darkside variants.
• Summer Garden Liqueurs Summer-inspired fruit liqueur line from Stumbras in Limoncello and Cherry variants, marketed to adult consumers.
• Žagarės Vyšnių Cherry-flavoured liqueur from Stumbras produced in the Žagarė tradition, sold to adult consumers through retail.
• Malūnininkų Traditional Lithuanian liqueur from Stumbras inspired by miller's heritage recipes.
• Palanga Liqueur from Stumbras named after the Lithuanian seaside resort of Palanga.
• Dainava Regional Lithuanian liqueur from Stumbras named after the Dainava ethnographic region.
• Slyvų Likeris Plum liqueur produced by Stumbras for the adult consumer market.
• Propeller Spirits Traded rum and gin range from Stumbras under the Propeller brand, including Dark Rum, White Rum, and Gin variants.
• Lithuanian Chilled Ready-to-drink (RTD) pre-mixed cocktail from Stumbras sold to adult consumers.
• Midaus nektaras Medaus legendos Mead-based nectar product from Stumbras sold as a traditional honey-derived spirit to adult consumers.
• Millennium Malt Edition Limited millennium malt spirit edition from Stumbras for the adult consumer market.
• Stumbras Factory Museum Tours and Tastings Guided tours of the Stumbras factory museum in Kaunas with tastings, priced per person (€12 adults, €8 students/children, €6 tour only, free for under-6).

Quantifiable outcome

• Third fastest-growing vodka brand globally with nearly 43% annual international growth
• +2 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered major and core.

• E2M COUTH Vision SystemsmajorTechnology or Integration · 1 January 2025Spanish technology company providing innovative quality control system with 7 integrated cameras for automated visual inspection on production lines. Total investment of nearly 700,000 EUR for deployment across MV GROUP Production factories including Stumbras.
• KTU (Kaunas University of Technology)coreStrategic or Co-development PartnerScientific partnership to develop innovative beverage technologies. Created unique patented liquid filtering bottle cap with 120 micrometer filter technology for filtering beverages in glass bottles.
• MV GROUP Distribution PLmajorChannel Partner/ Reseller/ DistributorDistribution entity in Poland driving significant sales growth. Key market for Stumbras vodka with active expansion contributing to international growth of nearly 43%.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Diageo: Global spirits leader with vodka brands (Smirnoff, Ketel One, Cîroc) plus broad portfolio across categories. Indirect competitor through international on-premise placement and the Millionaires' Club rankings where Stumbras competes for shelf space.
• Constellation Brands: Large North American alcoholic beverage group with Svedka Vodka and a growing premium spirits portfolio. Comparable through premium vodka positioning and aggressive international growth ambitions as a benchmark for scale economics.
• Brown-Forman: US-listed premium spirits company (Jack Daniel's, Finlandia Vodka). Comparable through Finlandia Vodka as a heritage single-origin vodka brand competing in similar premium on-premise and travel retail channels.
• Pernod Ricard: Global spirits group (Absolut Vodka, Jameson, Chivas, Ricard). Major competitor in vodka and brandy categories where Stumbras competes internationally; also a benchmark for geographic expansion and brand portfolio management.

Direct peers

• Alita (MV GROUP Production): Sister company under the same MV GROUP Production parent, based in Lithuania producing wine, cider, and spirits. Closely comparable in operating model, ownership structure, and Lithuanian/regional distribution channels.
• Stock Spirits Group: Central European spirits group headquartered in the UK with major operations in Poland and the Czech Republic (Fernet Stock, Božkov, Stock Prestige). Closest geographic peer — similar portfolio of regional vodka, brandy, and herbal liqueur brands sold primarily in CEE markets.
• Latvijas Balzams: The largest spirits producer in the Baltic states, based in Riga, Latvia. Directly comparable as a regional premium vodka, brandy, and liqueur manufacturer with deep heritage, multiple brands, and similar distribution into Russian/Eastern European markets.
• Sobieski (Marie Brizard Wine & Spirits): Polish premium vodka brand (now under Marie Brizard Wine & Spirits / Cofeco). Comparable as a value-premium vodka from Poland competing in the same Polish distribution channels where Stumbras has been growing rapidly.
• Polmos Żubrówka (CEDC/Roust): Polish vodka brand famous for bison grass vodka (Żubrówka), owned by Roust Corporation. Direct competitor in the Polish and broader CEE vodka market with comparable heritage positioning and category leadership in flavored vodka.
• Belvedere SA: French premium vodka producer (Belvedere brand) with a similar super-premium positioning, rye/wheat base, and emphasis on terroir and craftsmanship narratives. Comparable as a single-category premium vodka brand competing in international on-premise and travel retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/stumbras

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stumbras