Bank Pivdenny

What Bank Pivdenny does

Bank Pivdenny (ПАТ Акціонерний банк «Південний») is a Ukrainian commercial bank founded in 1993 and headquartered in Odesa, operating as one of the top 15 commercial banks in Ukraine and the third largest among privately-owned banks by assets. The bank holds NBU License No. 65 and has been classified as systemically important for seven consecutive years since 2019. It operates through 38 branches across 19 Ukrainian regions, complemented by regional offices in Kyiv, Lviv, Dnipro, Mykolaiv, Kropyvnytskyi, and Lutsk, and a regional branch in Rivne opened February 2026.

The bank's core technology platform consists of three digital channels — Pivdenny Online (mobile application for iOS and Android launched 2022), Південний MyBank (internet banking), and Клієнт-Банк (corporate client-bank system) — supplemented by integrations with BankID, the Diia national digital document system, Visa+ phone-number payments, Apple Pay, Google Pay, Click to Pay, and Open Banking infrastructure. The product portfolio spans retail (credit cards including the Mrijka card with 55 grace days, deposit-backed loans, mortgages up to 20 years, consumer cash loans, refinancing, and tiered deposit products), SMB (current accounts, working capital financing, FX operations), and corporate banking (documentary credits, bank guarantees, treasury operations, securities depository). Specialized industry solutions serve maritime (20+ years expertise, seafarer salary cards), IT professionals (simplified FX), agricultural companies (seasonal credit programs), foreign trade, fuel trade, pharmaceuticals, and HORECA segments.

Bank Pivdenny generates revenue through interest income from lending activities (consumer credit, mortgages, business loans), fee-based deposit operations, transaction-based payment processing and merchant acquiring, foreign exchange operations including forward contracts and swaps for individuals (minimum 50K USD/EUR), securities brokerage and custodian services (including OVDP government bonds), international money transfers via MoneyGram and SWIFT, and cash management services. Pricing follows a tiered subscription model for retail packages (Basic, Prestizh at 100 UAH/month waivable on spending thresholds, freemium Digital Card for new digital customers, specialized packages for pensioners, IT professionals, and seafarers) and transaction-based fees for corporate and FX operations. Distribution combines physical branches with the Pivdenny Online digital self-serve platform, the POWER BANKING shared emergency network, and partnerships with Portmone (card-to-card transfers) and iPay.ua (My Bank pay-by-bank method launched July 2026).

Name

Bank Pivdenny

Legal name

Public Joint-Stock Company Aktsionerny Bank Pivdenny (Публічне акціонерне товариство Акціонерний банк «Південний»)

Website

https://bank.com.ua

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Bank Pivdenny is a Ukrainian commercial bank founded in 1993, ranking 3rd among private banks by assets and classified as systemically important by the NBU. It serves retail, SMB, and corporate clients across 38 branches and 19 regions, with specialized offerings for maritime, IT, agricultural, and foreign trade sectors.

Ownership category

akta.pro rank

Product category

Commercial Banking

NAICS

Commercial Banking (52211)

SIC

National Commercial Banks (6021)

akta.pro primary industry

Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)

akta.pro secondary industry

Corporate Cash Management & Treasury ACH (FSAMAGAG)

Keywords

• Retail banking services
• Corporate banking
• Consumer lending
• Foreign trade finance
• Mobile banking

Headquarters

HQ city

Odessa

HQ country

Ukraine

HQ region

Europe

Offices51 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Interest Income: Traditional banking revenue from lending activities including consumer credit, mortgages, business loans, and credit cards. The bank offers various credit products including the Мрійка credit card with up to 55 grace days, secured loans, and investment financing.
2. Deposit Operations: Fee income from deposit account management and term deposit products for retail and corporate clients
3. Payment Processing and Acquiring: Commission income from card transactions, merchant acquiring services for businesses, and payment gateway services
4. Foreign Exchange Operations: Revenue from currency exchange transactions, forward contracts, and currency swap operations for retail and corporate clients
5. Securities Operations: Brokerage and custodian services for government bonds (OVDP), securities accounts, and investment products including gold and silver bullion purchase services
6. Money Transfer Services: Fees from international money transfers via MoneyGram and SWIFT systems, and domestic card-to-card transfers
7. Cash Operations: Revenue from cash withdrawal operations, cash deposits, and cash management services

Pricing tiers

Go-to-market motion3 records

Distribution channels14 records

Marketing channels12 records

Core offering

Bank Pivdenny is a Ukrainian commercial bank that provides a full range of banking products and services to individuals, small and medium businesses, and large corporate clients. It operates 38 branches across 19 regions, digital banking platforms (Pivdenny Online mobile app and Південний MyBank internet banking), and offers payment cards, deposits, consumer and mortgage credit, international transfers, foreign trade finance, trade finance instruments, securities services, and specialized industry solutions for maritime, IT, agriculture, and trade sectors.

Product overview

Bank Pivdenny operates as a universal commercial bank offering a multi-product portfolio across retail, SME, and corporate segments. The core digital banking platform consists of Pivdenny Online (mobile app), Pivdenny MyBank (internet banking), and Client-Bank (business banking system). The retail offering includes multiple payment card tiers (Visa Signature, World Elite Mastercard, Digital Card, IT Professional, Sailor, Salary, and Pension cards), credit products (credit cards, deposit-backed loans, mortgages, cash loans, refinancing), and deposit products (Digital, Profitable Plus, Mobile, Premium deposits). Corporate services encompass acquiring, bank guarantees, letters of credit, documentary collections, and securities depository. Additional services include international transfers (MoneyGram, SWIFT), utility payments, phone-based transfers (Visa+), government bonds (OVDP), currency swaps, forward contracts, safe deposit boxes, NBU coin sales, and BankID identification. The bank serves as a Primary Dealer for government bonds and offers specialized solutions for maritime, IT, agricultural, trading, pharmaceutical, and HORECA sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Pivdenny Online: Mobile banking application for managing finances, transfers, currency exchange, and mobile top-up
• Pivdenny MyBank
• Pivdenny Online

Products and services

• Pivdenny Online Mobile Banking Mobile banking application for iOS and Android enabling fund transfers, currency exchange, mobile replenishment, and comprehensive financial management for retail and business customers.
• Південний MyBank Internet Banking Full-featured internet banking platform for retail customers providing 24/7 account management, bill payment, transfers, and access to financial services.
• Клієнт-Банк Corporate Banking System Comprehensive remote banking system for business clients enabling account management, payments, treasury operations, and corporate operations.
• Credit Card Mrijka (Кредитна картка Мрійка) Credit card offering up to 55 grace days for non-cash transactions at 0.01% annual rate, with revolving credit line for retail customers.
• Mortgage Credit (Іпотечне кредитування) Real estate financing for up to 20 years, covering up to 80% of market value with no mandatory down payment for individual borrowers.
• Cash Loan (Кредит готівкою) Unsecured personal loan from UAH 1,000 to UAH 500,000 for terms up to 24 months for individual borrowers.
• Deposit-Backed Credit (Кредит під депозит) Loan secured by a bank deposit, offering up to 90% of deposit value at attractive rates with bullet repayment at term end.
• Refinancing Credit Debt consolidation loan reducing servicing costs on existing credits from other Ukrainian banks.
• Digital Deposit High-yield online deposit with maximum interest rates for digital channel customers opened via Pivdenny Online app.
• Profitable Plus Deposit (Прибутковий Плюс) Fixed-term deposit with 14.25% annual rate for 10,000 UAH 3-month term with monthly interest payouts.
• Mobile Deposit (Мобільний депозит) Non-term deposit with unlimited deposits and withdrawals without interest loss, monthly interest payments.
• Premium Deposit (Вклад Преміум) Premium tier deposit with fixed term and monthly interest payments targeted at high-value clients.
• Visa Signature Card Premium travel card with enhanced benefits and lifestyle privileges for discerning travelers and high-net-worth retail clients.
• World Elite Mastercard Elite card delivering exclusive service and unique privileges worldwide for most demanding premium clients.
• Digital Card Free virtual Mastercard Platinum card in UAH for new digital customers with free maintenance, free replenishment, and free transfers to any Ukrainian bank card.
• IT Professional Card (Картка IT-фахівця) Specialized payment card with benefits for IT professionals including free card issuance, free cash withdrawal at bank ATMs, one free cash withdrawal abroad per month, and smart pricing with fee waivers based on spending thresholds.
• Sailor Card (Картка моряка) Specialized card package for maritime industry workers with multiple tiers from Starter to Elite, varying monthly fees (waivable), cash withdrawal benefits, free power of attorney issuance, and free additional cards for family members.
• Pension and Social Payment Card Package Banking package for pension and social benefit recipients with free account opening, free VISA Classic/Mastercard World card issuance, free crediting of pension and social assistance, and free SMS notifications.
• Salary Project Card (Зарплатна картка) Mass market salary disbursement cards with employer payroll integration and tiered tariff plans for businesses paying employees through the bank.
• Card-to-Card Transfer (Переказ з картки на картку) P2P transfer service enabling card-based money transfers even between cards from different Ukrainian banks and payment systems. Fees: 0.5% min 5 UAH between bank cards; 1% min 5 UAH to other Ukrainian banks.
• Phone Number Payments (Платежі за номером телефону) Visa+ based service enabling money transfers using recipient mobile number instead of card details through Pivdenny Online app.
• MoneyGram International Transfers International money transfer service via MoneyGram for sending and receiving funds abroad in USD/EUR with funds available within 10 minutes of sending.
• SWIFT International Transfers International wire transfer service via SWIFT for cross-border payments in USD, EUR, GBP, and CHF for corporate and individual clients.
• Utility Payments (Комунальні платежі) Bill payment service for housing, communal services, mobile, internet, education, and other recurring bills through mobile app and internet banking.
• Individual Bank Safe (Індивідуальний банківський сейф) Safe deposit box rental for secure storage of cash, documents, jewelry, precious metals, securities, and valuables at bank branches.
• NBU Coin Shop (Магазин монет НБУ) Online store for commemorative and souvenir coins from National Bank of Ukraine with delivery across Ukraine.
• Government Bonds OVDP (ОВДП) Government domestic loan bonds investment service with tax-free interest income for individuals and brokerage services through securities accounts.
• Currency Swap for Individuals (Валютний своп) Foreign exchange swap operation allowing currency exchange for a fixed period with guaranteed future rate for risk hedging. Minimum 50,000 USD/EUR; terms from 3 to 100 days.
• Forward Operations for Individuals (Форвардні операції) Forward currency contract fixing exchange rate obligation for future date to hedge against currency fluctuations. Minimum 10,000,000 UAH or equivalent; terms from 3 to 365 days.
• Depository Services (Депозитарна діяльність) Securities depository services including account opening, securities accounting, corporate actions processing, and dividend payouts.
• Acquiring Services (Еквайринг) Payment acceptance services for merchants including POS terminals and online payment processing for businesses.
• Bank Guarantees (Банківська гарантія) Guarantee issued by bank to secure obligations of corporate clients in trade and project financing transactions.
• Letter of Credit (Акредитив) Documentary credit facility for international trade transactions ensuring payment to sellers upon presentation of documents.
• Documentary Collection (Інкасо) Documentary collection service for processing trade documents through banks for international trade transactions.
• Cash Collection Service (Інкасація) Cash collection and delivery services for business clients from commercial outlets and business locations.
• Corporate Cards (Корпоративні картки) Business payment cards for corporate expense management and employee spending control for business clients.

Quantifiable outcome

• 2.94 billion UAH net profit in 2025, demonstrating strong financial performance
• +2 more outcomes

Named customers5 records

Segments17 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature6 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• iPay.uaminorGTM or Marketing Partner · 14 July 2026Bank Pivdenny is one of 14 partner banks supporting the iPay.ua 'My Bank' payment method launched in July 2026. This Pay by Bank service enables customers to pay directly from their mobile banking app through IBAN-to-IBAN transfers without entering card details. The bank benefits from offering cost-effective alternative payment method with potential 50% transaction cost savings for merchants.
• POWER BANKING NetworkcoreStrategic or Co-development Partner · 26 December 2022Bank Pivdenny joined the POWER BANKING joint banking network with other Ukrainian banks in December 2022. This partnership enables emergency branch operations during power outages, providing customers access to essential banking services across partner bank locations during wartime conditions.
• National Bank of UkrainecoreOthersBank Pivdenny operates under NBU supervision as a systemically important bank, participates in NBU currency interventions, and utilizes NBU deposit guarantee fund. The bank is included in NBU's list of systemically important banks since 2019.
• Visa InternationalcoreTechnology or IntegrationBank Pivdenny has been associated member of Visa International since 2001. The bank offers Visa-branded payment cards including Visa Signature premium cards and participates in Visa payment ecosystem including Visa+ phone number payments.
• MastercardcoreTechnology or IntegrationBank Pivdenny partners with Mastercard for payment card services including World Elite Mastercard and Mastercard Platinum cards. The bank received Mastercard Focus on Digital award in 2020 for token payment popularization.
• MoneyGramminorChannel Partner/ Reseller/ DistributorBank Pivdenny offers MoneyGram international money transfer services enabling customers to send and receive money globally in USD and EUR with funds available within 10 minutes of sending.
• SWIFTcoreTechnology or IntegrationBank Pivdenny has been SWIFT member since 1997, enabling international financial messaging and transfers. The bank offers SWIFT-based international transfers in USD, EUR, GBP, and CHF for corporate clients.
• Deposit Guarantee Fund of IndividualscoreOthersBank Pivdenny has been participant of Individual Deposit Guarantee Fund since 1999 and currently holds certificate #016 dated 16.10.2012. The fund guarantees deposits up to 600,000 UAH per depositor.
• KNU named after Taras ShevchenkominorStrategic or Co-development PartnerBank Pivdenny and Kyiv National University named after Taras Shevchenko began long-term cooperation in October 2023 for sustainable education development during wartime.
• Children of Heroes FoundationminorGTM or Marketing PartnerBank Pivdenny allocated 30 grants for education to beneficiaries of Children of Heroes foundation in December 2023 as part of corporate social responsibility program.
• World Bank GroupcoreStrategic or Co-development PartnerBank Pivdenny's sustainable development strategy aligns with World Bank environmental and social standards. The bank implements ESG policies in accordance with World Bank environmental and social framework requirements.
• Global Compact Network UkraineminorStrategic or Co-development PartnerBank Pivdenny's sustainable development strategy is based on UN Sustainable Development Goals principles and aligns with Global Compact Network Ukraine initiatives.

Scale indicators10 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Prominvestbank: Ukrainian commercial bank offering universal banking services to retail and corporate clients with comparable deposit, credit, and trade finance products. Operates within the same regulatory framework under NBU supervision.
• Sense Bank: Ukrainian private commercial bank (formerly Alfa-Bank Ukraine) offering retail, SMB, and corporate banking with comparable digital channels and card products. Direct competitor in the private Ukrainian capital segment.
• UkrSibbank: Universal Ukrainian commercial bank (BNP Paribas Group subsidiary) offering retail deposits, consumer credit, and corporate banking. Comparable in product breadth and target segments to Bank Pivdenny.
• Credit Agricole Ukraine: Ukrainian subsidiary of Crédit Agricole Group offering corporate, SME, and retail banking including trade finance and FX operations comparable to Bank Pivdenny's corporate services.
• Raiffeisen Bank Aval: Universal Ukrainian commercial bank (subsidiary of Raiffeisen Bank International) serving retail, SME, and corporate clients with comparable deposit, credit, and trade finance products across Ukraine.
• Kredobank: Ukrainian commercial bank (PKO Bank Polski subsidiary) serving retail and SME customers with comparable deposit, card, and consumer credit products. Competes in similar private-foreign capital banking segment.
• PrivatBank: Largest Ukrainian commercial bank by assets; offers universal retail, SMB, and corporate banking services across Ukraine. Direct competitor to Bank Pivdenny in deposit taking, card services, and corporate lending.
• Universal Bank (monobank): Universal Bank operates the monobank digital-first neobank franchise in Ukraine, competing directly with Bank Pivdenny's Pivdenny Online mobile app for digitally native retail customers.
• OTP Bank Ukraine: Foreign-owned universal commercial bank (OTP Group) with retail, SME, and corporate banking services including deposits, consumer credit, and trade finance comparable to Bank Pivdenny's offering.

Broad incumbents

• Oschadbank: State-owned Ukrainian savings bank with the largest branch network in the country. Overlaps with Bank Pivdenny in retail deposits, pensions, and corporate services but operates at much greater scale as a system-wide incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@PivdennyBank
• Facebookfacebook.com/bank.pivdenny
• LinkedInlinkedin.com/company/bank-pivdenny
• Instagraminstagram.com/bank.pivdenny

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bank Pivdenny