Seeds 'n Such
- Company typePrivate
- Founded2013
- HeadquartersAugusta, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Seeds 'n Such firmographics
Firmographics- Name
- Seeds 'n Such
- Legal name
- Seeds 'n Such
- Website
- https://seedsnsuch.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Seeds 'n Such industry classification
Industry- Product category
- Garden Seeds & Supplies Retail
- NAICS
- Nursery, Garden Center, and Farm Supply Retailers (444240)
- SIC
- Retail-Building Materials, Hardware, Garden Supply (5200)
- akta.pro primary industry
- Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)
- akta.pro secondary industry
- Seed Distribution & Retail (Dealers, Co-ops, E-commerce) (AFABAFAO)
Keywords
Where Seeds 'n Such is headquartered
LocationHeadquarters
- HQ city
- Augusta
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Seeds 'n Such business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Seed Packet Sales: Core revenue from selling individual seed packets across vegetables, flowers, herbs, and fruits categories with tiered pricing based on quantity (Mix 'n Match bundles of 10+ packets at discounted rates).
- Garden Supplies: Sale of garden supplies including indoor gardening equipment, seed starting materials, containers, tools, and accessories.
- Shipping Fees: Revenue from shipping fees with tiered structure: $5.99 flat shipping on all orders, free shipping on first $25+ orders.
- Gift Certificates: Digital gift certificates sold to customers for gifting purposes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard seed packets: $3.25 each |
| Unit Pricing | Pay-as-you-go | Volume discount: $3.25 per packet with 20+ packets |
| Transaction based/ take rate | Pay-as-you-go | Standard shipping: $5.99 flat rate |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Seeds 'n Such product offering
Product offeringCore offering
Seeds 'n Such is a direct-to-consumer retailer selling non-GMO seed packets across vegetables, flowers, herbs, fruits, and farm & field categories, complemented by a curated selection of gardening supplies (indoor gardening, seed starting, containers, tools, growing guides) and live plants. The company organizes its assortment into themed sub-brands and collections (Heirlooms, Award Winners, Seeds 'n Such Select, Hydroponics, Kid-Friendly, Sakata Harvest Collection, Fall Collection, New for 2026, Quick Crops) and sells exclusively through its own Shopify-powered storefront, digital catalog, phone orders, and warehouse pickup in Augusta, GA.
Product overview
Seeds 'n Such is a direct-to-consumer seed and garden supply retailer offering a diverse portfolio of products organized around two main categories: seed packets (vegetables, flowers, herbs, fruits, farm & field seeds, seed tapes & discs) and gardening supplies (indoor gardening, seed starting, containers, tools & accessories, growing guides). The company also operates several sub-brands including Award Winners, Heirloom Seeds, Seeds 'n Such Select Series, Hydroponics Seeds, Kid-Friendly Seeds, and specialty collections like Countertop Crops and the Sakata Harvest Collection. Seasonal offerings include Fall Collection, New for 2026 varieties, Quick Crops, and Best Sellers. Additional products include Live Plants, Novelty Growing items, Sauces/Spices/Salsas, and Merchandise. Services include a Digital Catalog, Gardener's Greenroom educational blog, and Gift Certificates. The company emphasizes non-GMO sourcing and offers mix 'n match pricing for bulk seed packet purchases.
Differentiator
Problem solved
Functional benefit
Brands
- Seeds 'n Such Select: A special collection series featuring curated seed varieties
- Harvest Collection
Products and services
- Vegetable Seeds
Companies that use Seeds 'n Such
Customer profileSegments3 records
Ideal customer profiles3 records
Seeds 'n Such technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Seeds 'n Such partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Seeds 'n Such competitors and assessment
Company assessmentDirect peers
- Park Seed: Long-standing mail-order and online seed and plant retailer offering vegetables, flowers, herbs and live plants. Highly comparable business model (D2C + catalog, similar SKU breadth) and overlapping customer base with Seeds 'n Such.
- True Leaf Market: Online seed and growing-supply retailer covering vegetables, herbs, flowers, microgreens, and sprouting seeds with a strong hydroponic/indoor sub-brand. Closely comparable on D2C ecommerce focus, indoor/hydroponic positioning, and supplies attach.
- Seed Savers Exchange: Nonprofit heirloom seed retailer and exchange selling open-pollinated vegetable, herb and flower seeds via e-commerce and print catalog. Comparable heirloom, non-GMO positioning and gardener community focus.
- Johnny's Selected Seeds: Employee-owned seed company selling vegetables, flowers and herbs to home gardeners and commercial growers via an own-site catalog and e-commerce. Comparable assortment, mix of gardener segments, and emphasis on quality/trialing — though with a stronger commercial-grower tilt.
- Eden Brothers: Online-first seed retailer offering heirloom and open-pollinated vegetable, herb, flower and grass seed with bulk pricing and catalog-style merchandising. Closely matches Seeds 'n Such on ecommerce-only D2C model, broad SKU breadth, and bundle-style pricing.
- Territorial Seed Company: Family-owned D2C seed and garden supply retailer operating its own catalog and e-commerce with a broad vegetable, flower and herb assortment. Comparable catalog-driven, gardener-focused positioning and SKU breadth.
- Ferry-Morse: Heritage seed brand selling vegetable, herb and flower seed packets through mass retail, garden centers, and own e-commerce. Comparable core product (seed packets at similar price points) and shared home-gardener customer.
- Baker Creek Heirloom Seeds: Pure-play heirloom and rare seed retailer serving home gardeners via e-commerce and print catalog. Closest comparable to Seeds 'n Such on non-GMO/heirloom positioning, curated sub-brands, and content-driven marketing.
Broad incumbents
- Burpee (W. Atlee Burpee & Company): Largest US direct-to-consumer seed and plant brand, selling vegetables, flowers, herbs and gardening supplies through catalogs and e-commerce. Directly comparable assortment, customer (home gardeners), and D2C + catalog model, but at vastly greater scale and brand recognition.
Others
- Sakata Seed America: Wholesale vegetable and flower seed breeder supplying the Sakata Harvest Collection carried by Seeds 'n Such. Comparable as a counterparty in the same seed value chain rather than a competitor; relevant for upstream supply and genetics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Seeds 'n Such social profiles
Digital presenceSeeds 'n Such financial estimates
Financial estimateRevenue estimate
Valuation estimate
Seeds 'n Such leadership team
Management profileNumber of profiles
Seeds 'n Such funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Seeds 'n Such M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Seeds 'n Such
What does Seeds 'n Such do?
Seeds 'n Such is a direct-to-consumer retailer selling non-GMO seed packets across vegetables, flowers, herbs, fruits, and farm & field categories, complemented by a curated selection of gardening supplies (indoor gardening, seed starting, containers, tools, growing guides) and live plants. The company organizes its assortment into themed sub-brands and collections (Heirlooms, Award Winners, Seeds 'n Such Select, Hydroponics, Kid-Friendly, Sakata Harvest Collection, Fall Collection, New for 2026, Quick Crops) and sells exclusively through its own Shopify-powered storefront, digital catalog, phone orders, and warehouse pickup in Augusta, GA.
Is Seeds 'n Such a public or private company?
Seeds 'n Such is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Seeds 'n Such founded?
Seeds 'n Such was founded in 2013. It employs 11 to 50 people.
Where is Seeds 'n Such based?
Seeds 'n Such is headquartered in Augusta, United States, in the North America region.
How does Seeds 'n Such make money?
Four revenue lines are on record. Seed Packet Sales are the primary driver. The others are garden Supplies, shipping Fees and gift Certificates.
Who are Seeds 'n Such's main competitors?
Direct peers on record are Park Seed, True Leaf Market, Seed Savers Exchange, Johnny's Selected Seeds, Eden Brothers, Territorial Seed Company, Ferry-Morse and Baker Creek Heirloom Seeds. Burpee (W. Atlee Burpee & Company) is listed as a broad incumbent. Sakata Seed America is listed as an others.
Does Seeds 'n Such have an API?
No public API is recorded for Seeds 'n Such.
What industry is Seeds 'n Such in?
Seeds 'n Such's product category is Garden Seeds & Supplies Retail. Its primary akta.pro industry code is CRAIAIAB, Plants, Seeds & Nursery Retail (Garden Centers), with a secondary code of AFABAFAO, Seed Distribution & Retail (Dealers, Co-ops, E-commerce). Its NAICS code is 444240 and its SIC code is 5200.