Ponte

What Ponte does

Ponte, operating as PONTE SAC, is a Peru-based creative agency founded in 2019 and headquartered in Miraflores, with a team of 11-50 employees. The company offers an integrated portfolio of five core service categories: Digital, Arquitectura & Interiores (architecture and interior design), Below The Line marketing, Fotografía & Video (photography and video production), and Eventos (event organization and management). Its client work spans brand activations, BTL marketing campaigns, and event production for enterprise brands such as Banco Pichincha, Honda, Puma, Absolut, and La Liga Awards. In parallel, Ponte operates its own recurring branded event properties (Ponte Charly, Ponte Chacra, Al Son Del Ron, Habitat, and Fiesta En El Parque), functioning as both producer and ticketing agent.

The business operates two distinct revenue streams. The primary stream is professional services revenue from creative agency engagements, delivered through a sales-led go-to-market motion targeting corporate clients in Peru. The secondary stream is transaction-fee revenue from event ticketing, where Ponte acts as agent on behalf of event organizers, selling tickets with service fees and distributing them through physical office pickup (with DNI verification) and electronic QR-code email delivery. Distribution is single-country and direct, with no disclosed partnerships, integrations, or technology platform; the company website serves as the principal portfolio and lead-generation channel.

There is no evidence of a proprietary technology platform, software product, AI/ML capability, mobile application, or API. Ponte is privately held, with no disclosed funding rounds, parent company, or institutional investment. Its competitive positioning rests on a recognizable brand within the Peruvian creative market, a portfolio of owned entertainment IP, and cross-disciplinary service breadth rather than on technology, data, or scale-driven advantages.

Name

Ponte

Legal name

PONTE SAC

Website

https://ponte.pe

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Ponte is a Peru-based creative agency (PONTE SAC) offering digital, BTL marketing, photography/video, event production, and architecture/interiors services to enterprise brand clients, while also operating its own recurring branded event properties and acting as a ticket sales agent.

Ownership category

akta.pro rank

Headquarters

HQ city

Miraflores

HQ country

Peru

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Event Ticketing Services: Ponte acts as a ticket sales agent for events, selling tickets on behalf of event organizers. They charge service fees on ticket sales and manage ticket distribution including physical office pickup and electronic QR code tickets.
2. Creative Agency Services: Professional services revenue from Below The Line marketing, digital creative services, photography and video production, event management, and architecture/interiors design services for corporate clients and brands.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Ponte is a Peruvian creative agency delivering integrated Below The Line marketing, digital creative, architecture and interiors design, photography and video production, and event management services to enterprise brand clients. The agency also operates as a ticket sales agent for events organized by third-party promoters, charging service fees on ticket transactions and distributing tickets through both physical office pickup and electronic QR-code delivery.

Product overview

Ponte is a Peruvian creative agency offering below-the-line and digital marketing services. The agency operates as a unified portfolio of five core service areas: Digital marketing, Arquitectura & Interiores (architecture and interiors), Below The Line marketing, Fotografía & Video (photography and video production), and Eventos (event management). Under Eventos, the agency organizes both proprietary branded events (Ponte Charly, Ponte Chacra, Al Son Del Ron, Habitat, Fiesta En El Parque) and client brand events for companies including Banco Pichincha, Honda, La Liga Awards, Puma, and Absolut. The offering functions as a service-based agency model rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Brands

• Ponte Charly: Branded event organized by Ponte
• Ponte Chacra
• Al Son Del Ron
• Habitat
• Fiesta En El Parque

Products and services

• Digital Marketing Services Digital marketing and creative services as part of the agency's creative offerings, for enterprise brands seeking online digital campaign support.
• Arquitectura & Interiores Architecture and interior design services offered to enterprise clients as part of the agency's creative portfolio.
• Below The Line Marketing Below-the-line marketing services including targeted promotions and experiential marketing activations for enterprise brand clients.
• Fotografía & Video Photography and video production services for events and brand campaigns, provided to corporate clients and brands.
• Eventos (Event Organization and Management) Event organization and management services, including both proprietary branded events and client brand events for enterprise customers.
• Event Ticketing Agency Services Ticket sales agency service acting on behalf of event organizers, charging service fees on ticket transactions and managing ticket distribution through physical office pickup (with DNI verification) and electronic QR-coded email delivery for direct event entry.

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Direct peers

• Young & Rubicam Peru: Y&R's Peruvian operation offers integrated creative, digital, and experiential services — directly comparable to Ponte in scope and target market within Peru.
• McCann Lima: Peruvian office of global creative network McCann, providing advertising, BTL, and brand activation services for multinational clients — directly comparable to Ponte's enterprise creative agency model in the same Lima market.
• BBDO Peru: Peruvian arm of BBDO Worldwide, providing creative advertising and Below The Line marketing services to enterprise brands — directly comparable in client mix and service offering to Ponte.
• Havas Peru: Havas's Peruvian operations deliver creative, media, and experiential marketing services for enterprise clients — directly comparable in offering and target market to Ponte.
• Publicis Peru: Lima-based office of Publicis Groupe offering integrated advertising, digital, and brand experience services — competes with Ponte for the same enterprise marketing budgets in Peru.
• TBWA\ Peru: TBWA's Peruvian office delivers advertising, brand activation, and event services for enterprise clients — competes head-to-head with Ponte for BTL and event production assignments in Lima.
• MullenLowe Peru: Peruvian office of MullenLowe Group providing creative advertising, digital, and brand activation services — comparable to Ponte across both client services and BTL/event work.
• Circus (Peru): Independent Peruvian creative and BTL agency headquartered in Lima, focused on Below The Line marketing, brand activations, and event production — a close direct peer to Ponte in size and service mix.

Broad incumbents

• Leo Burnett Peru: Peruvian operation of Leo Burnett (Publicis Groupe), delivering creative and brand activation services for large enterprise clients — broader incumbent alternative to Ponte's integrated agency model.
• Ogilvy Peru: Peruvian office of Ogilvy (WPP network) offering full-service advertising, PR, and experience — overlaps with Ponte's offering but operates at larger scale and with broader geographic reach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pontecreativos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ponte