Al-Fahhad Holding

What Al-Fahhad Holding does

Al-Fahhad Holding is a privately held Saudi Arabian diversified conglomerate founded in 1994 by Sheikh Ahmed bin Suleiman Al-Fahhad, headquartered in Riyadh and operating across municipal services, industrial equipment distribution, travel and tourism, environmental services, real estate, and training. The group operates through approximately 12 wholly-owned subsidiaries including the core operating entity Ahmed Suleiman Al Fahhad & Sons, Mada Trading Company, Itqan Industrial Company, Al-Mazaya Green Company, Zover Travel and Tourism, Samaya Real Estate, and Ajyal Al-Fursan Training Center. Revenue is generated primarily through multi-year government contracts for city cleaning, waste collection and disposal, and pest control across more than eight Saudi Arabian municipalities — including a royal-decree contract for Al-Madinah Al-Munawara — supplemented by exclusive Saudi distribution rights for 25+ international equipment and consumer brands, travel agency commissions across 12 Riyadh branches, and real estate holdings valued at approximately SAR 150 million.

The underlying technology and operational platform comprises a fleet of 4,500+ vehicles and equipment (waste trucks, compactors, sweepers, cranes, tankers) supported by GPS fleet tracking, underground solar-powered waste compaction systems, organic waste-to-compost processing, and waterless vehicle cleaning technology. The group has secured ISO 9001:2015 and ISO 14001:2015 certifications and runs an in-house training center for drivers, technicians, and equipment operators. No proprietary AI/ML capabilities are evident; operational intelligence is limited to conventional GPS telemetry. The company employs over 25,000 staff and has international subsidiary offices in Fujairah (UAE) and Cairo (Egypt).

Name

Al-Fahhad Holding

Legal name

Ahmed Suleiman Al Fahhad & Sons Closed Joint Stock Company (شركة أحمد سليمان الفهاد وأولاده مساهمة مقفلة)

Website

https://alfahhad.co

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Al-Fahhad Holding is a privately held Saudi conglomerate founded in 1994, providing municipal cleaning, waste management, and environmental services to Saudi Arabian government clients, alongside exclusive industrial equipment distribution, travel agency, and real estate operations across 25,000+ employees.

Ownership category

akta.pro rank

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Municipal Cleaning Contracts: Government contracts for city cleaning, waste collection, transportation and disposal services. Major contracts include Al-Madinah Al-Munawara cleaning contract, Al-Ahsa cleaning (approximately 100 million SAR over 5 years), Al-Jazan province cleaning, and Jeddah dengue mosquito control projects. Revenue is project-based over multi-year contract periods.
2. Environmental Services: Pest control and mosquito control services including dengue prevention programs for municipalities, sewage suction systems, and environmental consulting services
3. Exclusive Distribution Agencies: Revenue from exclusive distribution rights for international equipment brands including MOTUL oils, YATO tools, SCARAB sweepers, MATHIEU equipment, E-MAK asphalt plants, TECHKING tires, and other industrial products across Saudi Arabia
4. Travel and Tourism Services: Travel agency services including flight and hotel bookings, tourist programs, international driving license issuance, with revenue from commissions and service fees
5. Real Estate Investment: Real estate development, land development and sale, commercial center construction, housing units for sale and rental, with owned property portfolio valued at approximately 150 million SAR covering 366,954.24 square meters

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels5 records

Core offering

Al-Fahhad Holding Group is a Saudi diversified conglomerate that primarily delivers municipal cleaning, waste management, and environmental sanitation services to government municipalities across Saudi Arabia through a fleet of 4,500+ vehicles and 25,000+ employees. The group also operates exclusive distribution agencies for international industrial equipment brands (MOTUL, YATO, SCARAB, MATHIEU), provides travel and tourism services through branch networks in Riyadh, and manages real estate development through wholly-owned subsidiaries.

Product overview

Al-Fahhad Holding Group is a Saudi-based diversified holding company with investments reaching approximately SAR 5 billion, operating as a comprehensive umbrella over multiple subsidiaries. The group's portfolio includes Ahmad Suleiman Al-Fahhad (Closed Joint Stock) as the core operating entity providing city cleaning, waste management, and sanitation services; Mada Trading Company handling automotive and industrial product distribution agencies; Itqan Industrial Company distributing city cleaning equipment; Al-Mazaya Green Company offering environmental and waste recycling services; Zover and Al-Fahhad Travel and Tourism for travel services; Samaya Real Estate for property development; Ahmed Suleiman Al-Fahhad Endowments for charitable activities; and Ajyal Al-Fursan Training Center for employee development. The group employs over 25,000 staff and operates a fleet of more than 4,500 equipment and vehicles across Saudi Arabia.

Differentiator

Problem solved

Functional benefit

Brands

• Zover: Travel and tourism brand under Al-Fahhad Holding; operates seven branches in Riyadh offering flight reservations, hotels, tourist programs, international driving licenses, VIP services, and corporate accounts.
• Mada Trading
• Itqan Industrial
• Al Mazaya Green
• Samaya Real Estate (سمايا العقارية)
• Ajyal Al Fursan Training Center
• Al Qimma

Products and services

• Municipal Cleaning and Waste Management Services
• Mada Trading Company - Industrial Product Distribution
• Itqan Industrial Company - Waste Management Equipment Distribution
• Al-Mazaya Green Company - Environmental Services and Technology
• Zover Travel and Tourism Services
• Al-Fahhad Travel and Tourism Agency Services
• Samaya Real Estate Development Services
• Ajyal Al-Fursan Training Center Services

Quantifiable outcome

• 130+ municipal contracts successfully executed across Saudi Arabia
• +2 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Arabian Takaful Insurance CompanyminorOthers · 9 December 2018Cooperation agreement for employee insurance services between Al-Fahhad company and Arabian Takaful Insurance Company, providing medical and social insurance coverage for company employees.
• AmadeuscoreTechnology or Integration · 6 February 2018Technology partnership agreement for Amadeus travel booking system enabling flight reservations, hotel bookings, and comprehensive travel services across global distribution network. Signed between Al-Fahhad Travel and Tourism companies and Amadeus Saudi Arabia.
• YATO (Poland)coreTechnology or Integration · 1 January 2018Exclusive distribution agency for YATO Polish hand tools and power tools across Saudi Arabia. Products include high-quality professional tools, electrical tools, and modern commonly-used power tools positioned in the mid-market segment.
• URBAN-DNA (Portugal)coreTechnology or Integration · 1 January 2017Exclusive agency for Portuguese URBAN-DNA environmental technology including ground and solar electric compressors, underground pressure containers, and hidden non-pressure vehicles for waste collection. Distributed through Al-Mazaya Green subsidiary.
• IMC - International Marketing Corporation (UK)coreTechnology or Integration · 1 January 2017Exclusive agency for British IMC products specializing in organic waste plant production, inorganic solid waste compactors, and environmental services equipment. Distributed through Al-Mazaya Green subsidiary.
• MOTUL (France)coreTechnology or Integration · 1 January 2016Exclusive distribution agency for MOTUL French oils and lubricants across Saudi Arabian cities. Company distributes products serving vehicle fleets, machines, heavy equipment, crushers, motorcycles, boats and marine vessels through Mada Trading Company subsidiary.
• E-MAK (Turkey)coreTechnology or Integration · 1 January 2016Exclusive agency for E-MAK Turkish asphalt mixing plants of various capacities. Founded 1977, member of Simge Group, developed own technologies and became a recognized brand. New concepts tested in Simge Group facilities before market launch.
• TECHKING (China)coreTechnology or Integration · 1 January 2015Exclusive agency for TECHKING Chinese heavy equipment tires. Specialized in high-quality tire products for heavy machinery and equipment distributed through Mada Trading Company.
• ORAKCI (Turkey)coreTechnology or Integration · 1 January 2013Exclusive agency for ORAKCI Turkish waste compressor products. Turkish company based in Bursa, established 1992, specializing in cleaning equipment including waste containers with hydraulic pistons, garbage trucks, hook lift trucks (5-25 ton), waste transport trucks (5-18 ton), tankers, and cranes (telescopic 9-32m).
• MATHIEU (France)coreTechnology or Integration · 1 January 2013Exclusive agency for MATHIEU French sweeping machines (FAYAT Group subsidiary). Founded 1932, headquartered in Cholet France, specializing in small sweeping machines for pavements and parking lots. Exports 70% of production to European, African, Middle Eastern and Asian markets.
• SCARAB Sweepers Ltd. (UK)coreTechnology or Integration · 1 January 2012Exclusive Saudi Arabian agent for SCARAB British sweeping machines. Founded 1979, headquartered in Kent UK, pioneer in sweeping machine industry. Company negotiates and concludes product and service deals on behalf of the British manufacturer.
• SURE FILTER (USA)coreTechnology or Integration · 1 January 2010Exclusive agency for American SURE FILTER filtration products. High-quality filter products distributed through Mada Trading Company for various industrial and automotive applications.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Averda: Dubai-headquartered waste management and environmental services provider operating across MENA. Directly comparable to Al-Fahhad's municipal cleaning and waste collection core business with similar government-tender model and large fleet-based operations.
• Rawabi Holding: Saudi-based diversified conglomerate with energy, industrial services, and manpower subsidiaries. Comparable as a Saudi private holding group operating across multiple industrial/service sectors with similar government client base.
• Tadweer (Abu Dhabi Waste Management Center): Abu Dhabi government entity responsible for waste management services. Comparable in operating model (government-aligned waste collection and treatment at scale) and provides a regional benchmark for Al-Fahhad's Saudi municipal contracts.
• Bee'ah (Sharjah Environmental Company): Integrated waste management and environmental services company serving Sharjah and expanding across the GCC. Comparable municipal-scale waste collection, recycling, and environmental technology deployment — a key GCC peer for Al-Fahhad's environmental services segment.
• National Cleaning Company (NCC): Saudi-based cleaning and environmental services company competing for the same municipal contracts Al-Fahhad secures; same Saudi government client base and city-cleaning scope make it the closest domestic direct competitor.
• Nesma Holding: Saudi diversified holding group with construction, real estate, and industrial services subsidiaries. Comparable as a privately-held Saudi conglomerate with multi-sector operations including real estate and services — same holding-company structure as Al-Fahhad.

Broad incumbents

• Veolia Middle East: Global environmental services leader with significant MENA operations in waste, water, and cleaning. While much larger and more diversified globally, it competes for large municipal environmental contracts in the same geography as Al-Fahhad.
• Suez (Suez Middle East): Global waste management and environmental services company with regional MENA presence. Overlaps with Al-Fahhad in municipal environmental services but operates at much larger global scale.

Regional players

• Al-Bawani Company: Saudi construction and contracting group with industrial services exposure. Comparable as a Saudi private group executing large-scale government infrastructure and services projects across the Kingdom.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/alfahhadholding

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Al-Fahhad Holding