WBG Fuerth

What WBG Fuerth does

Wohnungsbaugesellschaft der Stadt Fürth mbH (WBG Fürth) is a municipal housing company founded in 1957 and wholly owned by the City of Fürth, Germany. The company operates approximately 1,800 rental apartments in its own portfolio across 8 city districts of Fürth, with a combined housing stock of 3,063 units when including partner-managed properties (wohnfürth, König-Ludwig-Stiftung, Soziales Wohnen, WBG Fürth Land). Its primary business is residential rental income, supplemented by one-time ownership-apartment (Eigentumswohnungen) sales in new developments such as Schwalbennest Wachendorf and Fürth Südstadt (Kalbsiedlung), distributed through a channel partnership with Sparkasse Fürth. The company also acts as developer (Bauträgerschaften) and provides building management, renovations, and modernization services.

Core products include the 'Meine WBG Fürth' digital tenant portal — built on Aareon CRM and accessible via web, iOS, and Android apps — enabling self-service for contract management, damage reporting, and billing. Specialized housing products include the 87-unit Azubiwohnheim apprentice dormitory (operated by Arche gGmbH under a 25-year lease), senior housing (Kaufmännisches Bestandsmanagement and Stiftungsaltenheim replacement), and energy-efficient modernization projects notably the Leibnizstraße quarter with heat-pump heating, photovoltaic arrays, and tenant electricity models. The company pursues GEG 2026 and QNG (Silver) sustainability standards across new construction.

WBG Fürth is organizationally structured around departments for Modernization & Construction, Commercial Property Management, Technical Property Management, Customer Service, Rental Management, and Sustainable Housing, led by Managing Director (Geschäftsführer) Rolf Perlhofer. The company employs over 35 staff plus apprentices. Its business model is inherently capital-intensive and long-cycle: property development projects span 2026–2027 completions, while rental income provides recurring monthly revenue across a diversified base of thousands of individual tenants. Customer segments span long-term renters, ownership buyers, apprentices, and seniors. The company is not publicly traded and is excluded from PE/VC investment due to its municipal ownership structure.

Name

WBG Fuerth

Legal name

Wohnungsbaugesellschaft der Stadt Fürth mbH

Website

https://wbg-fuerth.de

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

11–50 employees

Short description

WBG Fürth is a municipal housing company owned by the City of Fürth, Germany, operating approximately 1,800 rental apartments and developing ownership units, modernization projects, and an apprentice dormitory serving residents across Fürth.

Ownership category

akta.pro rank

Product category

Residential Housing

NAICS

Residential Property Managers (531311), Residential Remodelers (236118)

SIC

Operators Of Apartment Buildings (6513), General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Build-to-Rent (BTR) Community Management (BPAJAFAC)

Keywords

• Municipal housing services
• Residential property rental
• Ownership apartments sales
• Housing modernization
• Social housing development

Headquarters

HQ city

Fürth

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Rental Income: WBG Fürth generates primary revenue from rental income from approximately 1,800 apartments in its own portfolio and additional units managed through partner companies (total 3,063 Wohnungen). Rental agreements are long-term, providing recurring monthly revenue. The company offers properties across 8 city districts in Fürth.
2. Property Sales (Eigentumswohnungen): Sale of ownership apartments (Eigentumswohnungen) in new development projects such as Schwalbennest in Wachendorf and properties in Fürth Südstadt. Properties are sold without buyer commission (Keine Käuferprovision). Revenue is one-time per unit sold, with ongoing rental income secured before sale.
3. Building Management Services: Services including building management, renovations, and modernization projects for the housing portfolio and partner companies. WBG Fürth acts as developer (Bauträgerschaften) for new construction projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

WBG F\u00fcrth is a municipal housing company that provides long-term rental apartments (Mietwohnungen) in F\u00fcrth and surrounding areas, develops and sells ownership apartments (Eigentumswohnungen) through the partner wohnf\u00fcrth and Sparkasse F\u00fcrth, and manages modernization and new construction projects. Tenants access a digital tenant portal ('Meine WBG F\u00fcrth') and mobile apps for contract management, damage reporting, and personal data updates.

Product overview

WBG Fürth operates as a municipal housing company providing rental housing, owner-occupied apartments, and specialized residential facilities. The core offering consists of approximately 1,800 rental apartments in Fürth and surrounding areas, supplemented by ownership apartments (Eigentumswohnungen) in Wachendorf and Fürther Südstadt sold through Sparkasse Fürth. The company provides the 'Meine WBG Fürth' digital tenant portal and mobile app as a central service platform for resident management. Additional housing developments include the 87-unit Azubiwohnheim apprentice dormitory and ongoing modernization projects along Leibnizstraße. The company also developed the Umweltstation Fürth environmental education center featuring the Waldhaus facility and Naturschaugarten.

Differentiator

Problem solved

Functional benefit

Products and services

• Mietwohnungen (Rental Apartments) Long-term rental apartments managed by WBG F\u00fcrth in F\u00fcrth and surrounding areas, forming the core housing inventory of approximately 1,800 units across 8 city districts. Targeted at individuals and families seeking affordable, sustainable housing.
• Meine WBG F\u00fcrth Tenant Portal

Quantifiable outcome

• 68+ Jahre Erfahrung als kommunales Wohnungsunternehmen
• +3 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• wohnfürthcoreStrategic or Co-development PartnerWohnfürth ist ein Partnerunternehmen der WBG Fürth. Gemeinsam werden Neubaprojekte wie Schwalbennest in Wachendorf entwickelt. Wohnfürth verantwortet die Entwicklung und den Vertrieb von Eigentumswohnungen.
• König-Ludwig-StiftungcoreStrategic or Co-development PartnerPartnerunternehmen im gemeinsamen Wohnungsbestand. Teil des Netzwerks kommunaler Wohnungsunternehmen in Fürth.
• Soziales WohnencoreStrategic or Co-development PartnerPartnerunternehmen im gemeinsamen Wohnungsbestand. Teil des Netzwerks für sozial orientierten Wohnungsbau in Fürth.
• WBG Fürth LandcoreStrategic or Co-development PartnerPartnerunternehmen im gemeinsamen Wohnungsbestand. Erweitert das Wohnungsangebot der WBG Fürth über die Stadtgrenzen hinaus.
• Sparkasse FürthcoreChannel Partner/ Reseller/ DistributorVertriebspartner für Eigentumswohnungen. Bietet Baufinanzierungsberatung und begleitet Käufer Schritt für Schritt bei der Immobilienfinanzierung. Vertreibt Wohnungen in der Kalbsiedlung (Kalbsiedlung) und Schwalbennest-Projekt.
• Arche gGmbHcoreStrategic or Co-development PartnerBetreiber des Azubiwohnheims Poppenreuther Straße. Langfristiger 25-jähriger Mietvertrag. Übernimmt Möblierung und Betrieb des Wohnheims ab August 2026. WBG Fürth bleibt Eigentümerin.
• Schultheiss Hoch- und Tiefbau GmbHminorImplementation/ SI/ Consulting PartnerBauunternehmen aus Fürth, das das Azubiwohnheim Poppenreuther Straße umgesetzt hat. Generalunternehmer für das Bauprojekt.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Deutsche Wohnen SE: Deutsche Wohnen is a major German residential landlord (now majority-owned by Vonovia) with a portfolio of ~140,000+ units. Broad incumbent offering rental housing and property management services across multiple German cities, including Berlin focus.
• Vonovia SE: Vonovia is Germany's largest private residential landlord with ~550,000 units. Broad incumbent operating in the same residential rental market with overlapping modernization and tenant service capabilities, though at vastly greater scale and as a public company.
• LEG Immobilien SE: LEG Immobilien is a DAX-listed residential landlord with ~166,000 units concentrated in North Rhine-Westphalia. Broad incumbent comparable as a large-scale rental housing operator focused on portfolio management, modernization, and tenant services in Germany.

Direct peers

• Nassauische Heimstätte | Wohnstadt: Nassauische Heimstätte is a major municipal-affiliated housing company in Hessen with ~60,000 units. Comparable as a public-interest residential landlord operating rental housing, new construction, and modernization across a defined regional footprint.
• HOWOGE Wohnungsbaugesellschaft mbH: HOWOGE is one of Berlin's six state-owned housing companies managing ~76,000 units. Direct comparable as a German municipal landlord focused on affordable rental housing, new construction, and energy-efficient modernization — closely mirroring WBG Fürth's operating model.
• GESOBAU AG: GESOBAU is Berlin's largest municipal housing company managing ~60,000 units. It is a direct peer as another German kommunales Wohnungsunternehmen operating under a similar social housing mandate, government ownership, and long-term rental model.
• Städtische Wohnungsbaugesellschaft München (GWG München / SWM): GWG München is the municipal housing company of Munich, another Bavarian kommunales Wohnungsunternehmen with a similar social mandate, rental portfolio, and active new-construction pipeline. Closely comparable to WBG Fürth within Bavaria.
• degewo AG: degewo is another major Berlin municipal housing company with ~75,000 units. Comparable as a city-owned residential landlord offering affordable housing, modernization programs, and tenant services in a single metropolitan market.
• SAGA Unternehmensgruppe: SAGA is Hamburg's municipal housing company managing ~140,000 units. Direct comparable as a kommunales Wohnungsunternehmen with diversified rental, property management, and modernization activities serving a single metropolitan market.

Regional players

• Joseph-Stiftung Bamberg: Joseph-Stiftung is a regional housing and care provider in Upper Franconia/Bavaria. Comparable as a regional player offering rental housing, care facilities, and construction services in a similar Bavarian geography, though with a slightly different mix including care housing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wbgfuerth
• LinkedInde.linkedin.com/company/wbgfuerth
• Instagraminstagram.com/wbg_fuerth

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WBG Fuerth