Villaggio Amico

What Villaggio Amico does

Villaggio Amico S.r.l. is a privately-held Italian polyfunctional care operator founded in 2010 and headquartered in Gerenzano (province of Varese), with a registered legal seat in Milan. The company delivers a vertically integrated portfolio of health, social, and lifestyle services from a single-site facility covering the full life cycle: a residential nursing home (RSA/Casa di Riposo), a dedicated Alzheimer's and dementia unit branded as Villaggio della Memoria, day-care centers for elderly and disabled adults, an outpatient polyclinic (Energy Center) with physiotherapy and rehabilitation, a gym, a swimming pool used for aquatic rehabilitation, and an on-site nursery school (Asilo Nido / Il Nido del Villaggio).

The core operating technology is a multidisciplinary care-delivery platform — not a software platform — that integrates medical, rehabilitative, psychological, and wellness services into a single physical campus. Notable proprietary components include a purpose-built Snoezelen multisensory room, a structured portfolio of non-pharmacological dementia therapies (Doll Therapy, Pet Therapy, Music Therapy, Sensory Islands, Art Therapy, Horticultural Therapy), automated ambient fragrance dispensing and digital aquarium/fireplace displays for the Alzheimer's unit, a chromotherapy-informed meal-planning system (Dieta Arcobaleno), and a renovated Alzheimer's environment with colour-coded doors, themed corridors, and natural-light design. The facility also runs an intergenerational programme linking the nursery, day-care, and elderly residents.

Revenue is generated through a subscription/recurring-fee model across multiple service lines: RSA residential fees, day-care fees, polyclinic and rehabilitation fees, nursery fees, and ancillary pool/gym fees. Customers are a mix of private-pay families and placements funded by the Italian National Health Service (SSN) and Lombardy regional social services. Go-to-market is sales-led (inbound phone/email inquiries, guided tours) supplemented by community-led demand generation via conferences, awareness campaigns, and intergenerational projects. Pricing is quote-based and not publicly disclosed. The company is led by General Manager Marina Indino and reported headcount of 51–100.

Name

Villaggio Amico

Legal name

Villaggio Amico S.r.l.

Website

https://villaggioamico.it

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Villaggio Amico is a privately-held Italian polyfunctional care operator in Gerenzano (near Milan) running an integrated residential nursing home, a specialized Alzheimer's unit, day-care, polyclinic, gym, swimming pool, and nursery school, serving elderly, dementia, disabled, and child populations across Lombardy via a mix of public and private funding.

Ownership category

akta.pro rank

Product category

Elderly and Social-Health Care Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Continuing Care Retirement Communities (623311), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Large Campus / Multi-Building Assisted Living Communities (HLADABAG)

akta.pro secondary industries

Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD), Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC), Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI)

Keywords

• Elderly residential care
• Dementia care services
• Adult day care
• Rehabilitation services
• Childcare services

Headquarters

HQ city

Gerenzago

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Care (RSA) Fees: Monthly fees charged to residents of the Casa di Riposo (nursing home), covering 24-hour medical care, accommodation, meals, physiotherapy, and social activities. Revenue is generated through a combination of public (SSN/regional health system) contracts and private pay arrangements.
2. Day Care Centre Fees: Fees for Centro Diurno (day care) services for elderly and disabled adults, covering daily transport, meals, therapies, and activities on a recurring basis.
3. Polyclinic and Rehabilitation Services: Revenue from the Energy Center polyclinic, physiotherapy, and aquatic rehabilitation services offered to both residents and external patients on a fee-for-service basis.
4. Nursery School Fees: Fees from the on-site nursery (Asilo Nido), serving young children and creating an intergenerational environment alongside the elderly care facilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Villaggio Amico is an Italian S.r.l. founded in 2010 that operates a multifunctional care campus in Gerenzano (Varese), providing residential elderly care (RSA / Casa di Riposo), an Alzheimer and memory-care unit (Villaggio della Memoria), day-care centers for elderly and disabled adults, an outpatient polyclinic with rehabilitation gym and therapeutic pool (Energy Center), and a nursery (Il Nido del Villaggio). It serves individuals and families needing elderly, dementia, disability, rehabilitation, and early-childhood services.

Product overview

Villaggio Amico is a polyfunctional service center (centro polifunzionale) located in Gerenzano (VA), near Milan, offering a comprehensive ecosystem of residential, day-care, outpatient, and community services for elderly people, people with dementia/Alzheimer's, people with disabilities, and children. The core offerings center on a Casa di Riposo (RSA/nursing home) and a specialized Centro Alzheimer (Villaggio della Memoria), supplemented by day-care centers (Centro Diurno for elderly and disabled), an Energy Center containing a Poliambulatorio (outpatient clinic), a Palestra (gym), and a Piscina (swimming pool), plus a nursery (Asilo Nido). Therapeutic services include a portfolio of non-pharmacological therapies (Doll Therapy, Pet Therapy, music therapy, Snoezelen Room, art therapy, horticulture therapy) and online psychological support for caregivers. A Dementia-Friendly Community (Comunità Amiche delle Persone con Demenza) drives public education and training initiatives including conferences, workshops, and inter-generational programs.

Differentiator

Problem solved

Functional benefit

Brands

• Villaggio della Memoria: Specialized Alzheimer's care unit within Villaggio Amico providing protected residential care for people with dementia.
• Energy Center Villaggio Amico
• IL Nido del Villaggio

Products and services

• Casa di Riposo (RSA) Residential care home (RSA) for elderly guests, providing full-time accommodation, nursing, medical, and personal care services on the Villaggio Amico campus. Intended for elderly individuals who can no longer live independently.
• Centro Alzheimer (Villaggio della Memoria) Specialized residential unit for guests with Alzheimer's disease and other dementias, providing secure accommodation, medical and nursing care, and non-pharmacological therapies. Targeted at individuals with cognitive decline requiring continuous supervision.
• Centro Diurno Integrato Anziani (CDI) Day-care service for elderly that provides daytime supervision, meals, social and therapeutic activities, and transport. Intended for elderly individuals who continue to live at home but need structured daytime support.
• Centro Diurno Disabili (CDD) Day-care service for disabled adults providing daytime supervision, socialization, therapeutic activities, and support to families. Intended for working-age disabled individuals who need structured daily programming.
• Poliambulatorio Energy Center Outpatient medical polyclinic offering specialist consultations, diagnostics, and clinical services to external patients by appointment. Operates as the clinical backbone of the Energy Center alongside rehabilitation services.
• Piscina Energy Center Therapeutic swimming pool used for hydrotherapy, rehabilitation, and wellness activities, available to outpatients and Villaggio Amico residents.
• Palestra Energy Center Rehabilitation gym supporting physiotherapy, motor re-education, and physical reconditioning programs, equipped with assistive devices for inpatients and outpatients.
• Asilo Nido "Il Nido del Villaggio" Licensed nursery (asilo nido) providing daily early-childhood care and education for infants and toddlers, with hours aligned to working parents.

Quantifiable outcome

• Over 10 years serving persons with dementia and their families
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Istituto Alberghiero Prealpi di SaronnominorGTM or Marketing PartnerVillaggio Amico collaborated with the Istituto Alberghiero Prealpi di Saronno for an intergenerational lunch project in November 2025. Students from the hospitality institute prepared and served a dedicated lunch for RSA residents at the school kitchen. The initiative created a moment of encounter between generations, offering students practical culinary experience and giving elderly residents a new, engaging social experience.
• Istituto Leone Dehon, MonzaminorGTM or Marketing PartnerVillaggio Amico partnered with the Istituto Leone Dehon (Professional Institute for Health and Social Care Services) for the 'Contatti-Distanti' work-experience project. From February to May 2021, virtual weekly meetings connected elderly RSA residents with third-year students, covering topics including time and life stories, the health emergency experience, and lifestyle quality. A second edition followed in January 2023 ('Ti conosco, mi oriento'). The project trains students in care professions while providing social contact for residents.
• IPSIA A. Parma, SaronnominorGTM or Marketing PartnerVillaggio Amico hosted four student interns from IPSIA A. Parma di Saronno for a two-week work-experience placement. Students rotated through all RSA departments, learning from medical staff, nurses, physiotherapists, social workers, and educators. The placement introduced students to the field of elderly care and dementia, exposing them to methodologies such as Doll Therapy and Gentle Care.
• Ospedale Valduce, ComominorGTM or Marketing PartnerVillaggio Amico participated for the second consecutive year in the 'Caregiver' project at Ospedale Valduce di Como, bringing its experience in dementia care and assistance to hospital staff and family caregivers. The collaboration provides practical guidance and emotional support to caregivers of persons with dementia.
• Ospedale Sant'Anna, San Fermo della Battaglia (Como)minorGTM or Marketing PartnerIn October 2022, Villaggio Amico delivered handmade ceramic crafts — made by RSA and day-care residents over four months — to the paediatric ward of Ospedale Sant'Anna. The initiative was organised by the Dementia-Friendly Community of Gerenzano and Cislago, creating an intergenerational bridge between care facilities.
• Ospedale San Gerardo, MonzaminorGTM or Marketing PartnerVillaggio Amico residents visited the paediatric oncology ward of Ospedale San Gerardo di Monza in October 2023 to deliver donations and spend time with young patients, continuing an annual tradition of intergenerational outreach.
• Ospedale di Rho (ASST Rhodense)minorGTM or Marketing PartnerIn October 2021, Villaggio Amico delivered hand-sewn bibs (produced by RSA residents in a sewing workshop) to the neonatal and paediatric ward of Ospedale di Rho, continuing the facility's tradition of crafting donations for hospitalised children.
• LILT – Lega Italiana per la Lotta contro i Tumori (Saronno delegation)minorGTM or Marketing PartnerVillaggio Amico partnered with LILT Varese (Saronno delegation) for a breast cancer prevention initiative, offering free senology consultations on-site at the facility. The collaboration supports women's health awareness and early detection in the local community.
• Fondazione OndacoreGTM or Marketing PartnerFondazione Onda awarded Villaggio Amico three Bollini RosaArgento in November 2024, recognising the facility's excellence in elderly care. This award strengthens Villaggio Amico's positioning as a leading eldercare provider in Lombardy.
• Pro Loco GerenzanominorGTM or Marketing PartnerVillaggio Amico participated in the 'Note di Natale' event organised by Pro Loco Gerenzano in December 2021, with staff dressed as elves distributing hand-crafted decorations to children. The event reinforced Villaggio Amico's community presence and intergenerational ethos.
• Università degli Studi di Milano – Ospedale SaccominorGTM or Marketing PartnerVillaggio Amico serves as an internship site for nursing students from the University of Milan (Ospedale Sacco programme). Student interns rotate through the Alzheimer's unit and RSA, completing clinical placements as part of their degree requirements. The facility hosts new cohorts annually from December onwards.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Gruppo La Villa: Italian operator of RSA facilities, dementia units, and day care centres. Directly competes in the same Italian residential elderly and memory care segment, with comparable service model and SSN/private pay mix.
• Sereni Orizzonti: Italian operator of residential care homes (RSA) for elderly and dementia patients across multiple regions. Comparable in offering (elderly and dementia residential care, day care, services) and serves a similar private-pay and SSN-funded customer base.
• Gruppo Gheron: Italian elderly care operator running RSA facilities, Alzheimer's residences, and home care services in northern Italy. Closely comparable to Villaggio Amico's Lombardy footprint, dementia specialisation, and SSN contracting model.
• Cooperativa San Lorenzo (and similar Lombardy social cooperatives): Social cooperatives operating RSA, day care, and disability services across Lombardy under SSN accreditation. Compete directly for the same regional residential placements and disabled adult day care contracts.

Broad incumbents

• Emalys (formerly Orpea Italia): Major European long-term care group with Italian RSA and dementia facilities, recently restructured. Directly comparable in dementia and elderly residential care but at much larger, multi-region scale.
• Humanitas (elderly and home care divisions): Major Italian private hospital group with adjacent rehabilitation and home-care services. Comparable as a Lombardy-anchored integrated healthcare provider, though Villaggio Amico's pure residential/nursing focus is a different specialisation.
• Auxologico: Italian non-profit hospital and research group operating elderly care, rehabilitation, and outpatient services in Lombardy. Comparable as a regional integrated healthcare provider offering polyclinic, rehabilitation, and elderly services.
• Fondazione Don Gnocchi: Large Italian non-profit operating rehabilitation centres, RSA facilities, and disability services with significant Lombardy presence. Comparable in offering integrated rehabilitation, residential elderly care, and disability services.
• Korian (Italy operations, incl. Anni Azzurri, Segesta): Largest European residential elderly care and home care operator, with a substantial Italian footprint via the Anni Azzurri and Segesta brands. Directly comparable as a multi-site RSA operator serving dementia and elderly residents in Italy, but at vastly larger scale with public-market capital.

Regional players

• Residenze Heliopolis: Italian network of RSA and assisted living residences with a strong presence in Lombardy and Piedmont. Comparable residential and memory-care offering with similar environmental design philosophy and reliance on regional SSN contracts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/villaggioamico
• Xx.com/VillaggioAmico
• LinkedInlinkedin.com/company/villaggio-amico-s-r-l-

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Villaggio Amico