SERENI ORIZZONTI

What SERENI ORIZZONTI does

SERENI ORIZZONTI (legal name Gruppo Sereni Orizzonti S.p.A.) is an Italian for-profit group founded in 1996 in Udine by Massimo Blasoni and Giorgio Zucchini that builds, owns and operates residential care facilities, with a primary focus on elderly care (RSA — Residenze Sanitarie Assistenziali) for both self-sufficient and non-self-sufficient residents. Through its main operating subsidiary Sereni Orizzonti 1 S.p.A., the group runs more than 100 facilities containing approximately 7,000 operational beds across Italy (Friuli Venezia Giulia, Piedmont, Lombardy, Veneto, Emilia-Romagna, Lazio, Liguria, Tuscany, Sardinia, Sicily) and Spain, with additional lines in psychiatric communities, juvenile communities (Eidos) and care for disabled persons. Specialized subsidiaries include 3AMilano (real estate and operations in Piedmont and Lombardy), Lifecare (in-house ESG-compliant real estate development) and Work On Time (in-house generalist staffing agency with 14 Italian branches). The company targets 15,000 beds by 2030 and had a 2024-2028 development pipeline of 4,000 beds spread across seven Italian regions.

The technical backbone is a vertically integrated real estate plus care platform: new buildings are designed in-house by Lifecare to energy class A3 standards with integrated domotics (home automation), biomedical sensors and renewable energy systems that together generate ~170,000 kWh annually (>60% of facility requirements) and reduce CO2 emissions by more than 127 tonnes per year. The group claims 24-hour qualified nursing, physiotherapy, medical assistance, personalized diets and animation services, alongside pet therapy and continuous staff training for nurses, physiotherapists, OSS (operatori socio-sanitari) and professional educators.

The business model combines (i) recurring monthly care fees (rette) from residents and families for the core RSA service, (ii) installment-based pricing (Retta Facile / retta rateizzata) offered in Friuli Venezia Giulia to widen affordability, (iii) multi-year concession and project-financing revenues from public-private partnerships with regions, municipalities and local health authorities, and (iv) ancillary revenue from the Work On Time staffing subsidiary serving external healthcare operators. Go-to-market combines direct-to-consumer acquisition (website contact forms, regional phones, WhatsApp, family referrals) with enterprise/B2G bidding on regional concession tenders and acquisitions of existing facilities. Parent S.O. Holding S.p.A. is controlled by founder Massimo Blasoni; no external institutional or private equity capital is disclosed. Reported consolidated revenue was approximately €200 million in 2019 and €300 million in 2025.

Name

SERENI ORIZZONTI

Legal name

Gruppo Sereni Orizzonti S.p.A.

Website

https://sereniorizzonti.it

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

SERENI ORIZZONTI is an Italian private group that builds and operates more than 100 elderly residential care facilities (RSA) with approximately 7,000 beds across Italy and Spain, serving self-sufficient and non-self-sufficient seniors, psychiatric patients, minors and disabled persons through a vertically integrated real estate, care and staffing platform.

Ownership category

akta.pro rank

Product category

Assisted Living / Elderly Residential Care

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Nursing Care Facilities (Skilled Nursing Facilities) (623110), Residential Mental Health and Substance Abuse Facilities (62322), Other Residential Care Facilities (62399)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Large Campus / Multi-Building Assisted Living Communities (HLADABAG)

akta.pro secondary industries

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC), Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI), Nursing Homes (Non-SNF) (HLAFAFAC)

Keywords

• Elderly residential care
• Nursing home services
• Healthcare facility management
• Senior care residences
• Assisted living services

Headquarters

HQ city

Udine

HQ country

Italy

HQ region

Europe

Offices19 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. RSA Care Home Management: Monthly fees (retta) charged to residents for accommodation, nursing care, and assistance services in residential care homes for the elderly
2. Real Estate Development: Design and construction of new RSA facilities, both for own portfolio and potentially for third parties through public-private partnerships
3. Installment Payment Revenue: New installment payment formula (retta rateizzata) introduced to make RSA costs more accessible - monthly fees split between family contribution and financing

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Sereni Orizzonti builds and directly operates residential healthcare facilities (RSA - Residenze Sanitarie Assistenziali) for elderly residents, both self-sufficient and non-self-sufficient, providing 24-hour nursing care, physiotherapy, medical assistance, accommodation in single or double rooms, personalized diets, animation and leisure activities. The group also operates psychiatric residential communities, youth communities (Eidos), and supports an in-house employment agency (Work On Time) and real estate development arm (Lifecare/3AMilano) for new ESG-compliant facility construction.

Product overview

Sereni Orizzonti is a healthcare and social services group offering a portfolio of residential care facilities and related services. The core offering consists of RSA (Residenze Sanitarie Assistenziali) - healthcare residential facilities for elderly, both self-sufficient and non-self-sufficient. The group operates through multiple subsidiaries: Sereni Orizzonti 1 S.p.A. manages the main portfolio of ~100 elderly care facilities with 7,000+ beds; 3A Milano operates facilities in Piedmont and Lombardy; Lifecare handles real estate development and construction of new residences; and Work On Time provides employment agency services. Additional services include psychiatric communities for adults, EIDOS-branded youth communities, and real estate development with ESG and home automation focus. The group also offers pet therapy, animation services, 24-hour assistance, and recently introduced installment payment options for care fees.

Differentiator

Problem solved

Functional benefit

Brands

• 3AMilano: Subsidiary focused on real estate development and management of Socio-Sanitary Residences for the elderly, operating in Piedmont and Lombardy.
• Lifecare
• Work On Time
• Eidos
• RSA

Products and services

• RSA (Residenze Sanitarie Assistenziali) - Elderly Residential Care Healthcare residential facilities for elderly (both self-sufficient and non-self-sufficient), providing 24-hour nursing care, physiotherapy, medical assistance, accommodation in single or double rooms with bathroom and TV, personalized dietary services, animation and leisure activities. Delivered across Italy and Spain under the Sereni Orizzonti 1 S.p.A. and 3AMilano subsidiaries.
• Psychiatric Residential Communities

Quantifiable outcome

• 170,000 kWh renewable energy produced annually, covering 60%+ of facility requirements
• +3 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• AmTrust Assicurazioni S.p.A.minorOthersInsurance provider for Sereni Orizzonti 1 SpA, providing liability coverage for facilities and operations

Scale indicators13 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• KOS Care: Italian healthcare and elderly care group operating nursing homes, rehabilitation clinics, and home care. Closest direct Italian competitor to Sereni Orizzonti with overlapping RSA and rehabilitation offerings.
• Segesta (Gruppo Segesta): Italian operator of RSAs and healthcare residences, providing residential and home-based care services. Direct Italian competitor with comparable RSA-focused service portfolio.
• GCL - Gruppo Centro Leoni: Italian private group operating residential care facilities and socio-sanitary services. Comparable as a domestic Italian RSA operator competing for similar regional concessions and residents.
• Casa di Cura Villa Serena / Italian RSA groups (e.g. Gruppo Santo Stefano): Italian residential care and rehabilitation group operating facilities for elderly and non-self-sufficient patients. Comparable on RSA operations and integration with rehabilitation services.

Broad incumbents

• Korian: Leading pan-European operator of nursing homes, assisted living, and home care services across France, Germany, Italy, Belgium, and the Netherlands. Closest large-scale comparable for Sereni Orizzonti's multi-country, multi-segment elderly care model.
• DomusVi: European leader in nursing homes, assisted living, and home care, with strong presence in France, Spain, Portugal, and Italy. Comparable on multi-country residential care delivery, particularly the Spain overlap with Sereni Orizzonti.
• Colisée: European operator of nursing homes and senior living facilities headquartered in France. Comparable as a mid-large private elderly care group expanding across geographies.
• Orpea: Major French-headquartered operator of long-term care facilities and post-acute clinics across Europe and beyond. Comparable on the operating model of building and managing residential care homes at scale across multiple countries.

Emerging players

• Caser Residencial: Spanish operator of elderly residential care homes. Directly comparable for Sereni Orizzonti's Spanish expansion given overlap in geography, resident profile, and service model.

Regional players

• Vitanas: German operator of nursing homes and assisted living facilities. Comparable on large-scale residential elderly care operations, though primarily in a different European geography from Sereni Orizzonti's core market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SereniOrizzontiSpA
• LinkedInlinkedin.com/company/sereni-orizzonti-holding-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SERENI ORIZZONTI