Qore

What Qore does

Qore is a privately held Chilean consumer hardware company, founded in 2021 and headquartered in Chilecito, Chile, that designs, sources, and sells air purifiers and sterilizers under the Qore brand. The company serves health-conscious individual consumers, remote workers, automobile owners, and medical practices in Chile, using a direct-to-consumer go-to-market. Qore's product portfolio comprises three devices — the AQ-Desk (desktop, CLP $54,990), the AQ-Car (automotive, CLP $55,990), and the flagship AQ-PRO 620 (large-room, CLP $340,000) — each built around a multi-stage filtration stack that combines HEPA H13 filters, TiO2 photocatalytic mesh, UV-C light, and anion generation, with the AQ-PRO 620 additionally featuring laser PM2.5, temperature/humidity, and VOC sensors plus smartphone control. The AQ-Car differentiates via UVC+UVA LED sterilization rather than conventional UV tubes, and the AQ-PRO 620 claims 99.9% elimination of viruses, bacteria, allergens, and VOCs with a CADR of 630 m3/h across rooms up to 100 m2. The business model is one-time hardware sales through qore.cl (a PrestaShop e-commerce storefront) and the company's own physical retail stores in Chile, with payment methods including Visa, Mastercard, PayPal, and cash on delivery, and a 1-year warranty included on each unit.

The company makes no public disclosures of revenue, funding, headcount composition, named management, partnerships, patents, or regulatory certifications in the source material, and it operates exclusively in the Chilean market. Marketing is concentrated on owned digital channels (e-commerce site, Facebook page, email newsletter) supplemented by educational content on COVID-19 and air quality research. Qore anchors its value proposition in Chile's elevated urban air pollution rankings (per IQAir 2019) and post-pandemic consumer concern about airborne pathogens, positioning its products as integrated multi-stage purification solutions rather than commodity HEPA-only devices.

Name

Qore

Legal name

Qore Company

Website

https://qore.cl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Qore is a Chilean direct-to-consumer company that designs and sells multi-stage HEPA, photocatalytic, UV-C, and anion air purifiers (AQ-Desk, AQ-Car, AQ-PRO 620) to health-conscious consumers, remote workers, car owners, and medical practices through its qore.cl storefront and physical retail locations.

Ownership category

akta.pro rank

Product category

Consumer Air Purifiers

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Small Electrical Appliance Manufacturing (335210)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Electric Housewares & Fans (3634)

akta.pro primary industry

Air Quality & Filtration Equipment (IAQ) (IMAHAKAI)

akta.pro secondary industries

Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), HVAC & Air Treatment Appliance Retail (Air Conditioners, Heat Pumps, Air Purifiers/Dehumidifiers) (CRACACAE)

Keywords

• Air purification products
• HEPA filtration devices
• Indoor air quality
• UV sterilization equipment
• Consumer air purifiers

Headquarters

HQ city

Chilecito

HQ country

Chile

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Air Purifier Sales: One-time sale of air purifiers and sterilizers including AQ-Desk, AQ-Car, and AQ-PRO 620. Products are sold directly to consumers through the company's e-commerce platform with prices ranging from $54,990 to $340,000 CLP.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Qore manufactures and sells air purifiers and sterilizers for residential, automotive, and commercial use. Its product line includes the AQ-Desk (portable desktop unit), AQ-Car (vehicle-mounted unit), and AQ-PRO 620 (high-capacity room unit), each combining HEPA H13 filtration, photocatalytic titanium dioxide mesh, UV-C light, and anion generation to eliminate viruses, bacteria, allergens, and VOCs. Products are sold directly to consumers in Chile through the company's own e-commerce platform and physical stores.

Product overview

Qore is an air purification company offering three air purifier models: AQ-PRO 620 (large room unit covering 100 m2 with smartphone control), AQ-Car (vehicle-mounted unit using UV LED technology), and AQ-Desk (portable desktop unit). All products use multi-stage filtration combining HEPA filters, photocalytic networks, UV-C light, and anion generation to eliminate viruses, bacteria, allergens, and pollutants. The product line targets residential, automotive, and commercial air quality needs, with emphasis on COVID-19 prevention.

Differentiator

Problem solved

Functional benefit

Products and services

• AQ-PRO 620 Air Purifier and Sterilizer High-capacity room air purifier with 360-degree air intake and six-stage filtration system (pre-filter, HEPA H13, active carbon, photocatalytic mesh, UV-C, anions). Features smart sensors for PM2.5, temperature, humidity, and VOCs with automatic adjustment. Covers up to 100 m2 with CADR of 630 m3/h. Includes smartphone control via app. Targets large rooms, ambiance spaces, and offices.
• AQ-Car Air Purifier Compact car air purifier using UV LED technology (UVC and UVA wavelengths) combined with photocatalytic titanium dioxide network and active carbon filter. Installs in vehicle air conditioning vents via USB-C power (5V). Covers up to 10 m2 with CADR of 15 m3/h. Disinfects vehicle air in 30-45 minutes. Targets automobile owners seeking clean cabin air.
• AQ-Desk Air Purifier Portable desktop air purifier with cylindrical HEPA H13 filter, titanium dioxide photocatalytic mesh, UV-C germicidal light, and anion generator. Features 360-degree air capture. Covers 15 m2, USB powered (5W). Designed for personal rooms, home offices, and medical consultation spaces. Priced at 54,990 CLP.

Quantifiable outcome

• 99.9% elimination of viruses, bacteria, allergens, and VOCs
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Xiaomi: Mass-market smart air purifier brand (Mi Air Purifier series) selling affordable HEPA+ion/UV units via direct-to-consumer channels globally. Closely comparable product architecture and D2C GTM; Xiaomi competes aggressively on price-performance in LATAM via online marketplaces.
• Honeywell: Diversified industrial conglomerate with broad consumer air purifier portfolio (HPA series). Comparable consumer-grade HEPA products sold through mass retail; substantially larger distribution and brand.
• Dyson: Global premium appliance maker with a well-known air purifier lineup (Purifier Cool/Heist) combining HEPA+activated carbon+smart sensors. Directly comparable consumer-grade technology and smart-app positioning, but Dyson operates at vastly larger scale and brand reach.
• Coway: Korean home appliance leader with strong air purifier presence (Icon, Airmega). Comparable multi-stage filtration technology and presence in Latin American markets; larger scale and established brand.
• Sharp: Electronics major with Plasmacluster ion+HEPA air purifier lines (FP-J series). Comparable proprietary multi-stage purification technology (Plasmacluster ions vs. Qore's anion+UV-C+photocatalytic combination) and consumer target market.
• Philips: Long-established consumer air purifier brand (Series 3000i/8000i) with HEPA+active carbon filtration and connected app. Direct overlap with Qore's value proposition and similar smart-sensor tier; Philips has substantially greater retail distribution and brand recognition.

Direct peers

• Levoit: Fast-growing D2C air purifier brand offering Core/Vital/Mem models with HEPA filtration at affordable price points. Highly comparable direct-to-consumer GTM motion, online-first distribution, and tiered product portfolio targeting similar consumer segments.
• Winix: Air purifier specialist offering HEPA+PlasmaWave+smart sensor models (5500-2, 5300-2). Direct competitor in multi-stage filtration technology and connected air quality monitoring.
• Blueair: Premium air purifier specialist (Blue Pure, HealthProtect lines) with HEPA+activated carbon filtration. Closely comparable product category, target consumer, and premium positioning to Qore's AQ-PRO 620.
• IQAir: Premium Swiss air purifier maker (HealthPro Plus, Atem) with HyperHEPA filtration. Comparable high-end positioning and explicitly cited by Qore as an authoritative source on LATAM pollution; overlaps in targeting health-conscious consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/qorepurifier
• LinkedInlinkedin.com/company/qorepurifier

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qore