What Promate does

Promate is a Philippine power-solutions brand owned and operated by Powertech Asia Pacific Inc., headquartered in Ortigas Center, Pasig. The brand originated from Powertech Asia Pacific's acquisition of the American Coleman Power Generators franchise in the Philippines, which the company describes as having grown it into the "country's premier provider" of generators and power solutions. Promate sells its products through a multi-channel network that includes major hardware and home-improvement retailers (Abenson, Ace Hardware, S&R, True Value, All Home, Cebu Home and Builders), three Philippine e-commerce marketplaces (Lazada, Shopee, Carousell), a branded showroom in Pasig, and a regional sales office in Davao City serving Mindanao.

The product portfolio spans combustion and battery-based power categories. Core offerings include home generators (PH series, 1100W-5000W rated), inverter generators (PM i-series up to 15000W surge), premium gasoline generators (PM ES series up to 12000W rated), portable and stationary diesel generators (including Cummins-powered three-phase units up to the PM150DCS), and a lithium powerstation line (Promate 100 through 1000, 100W-1000W) with companion foldable solar panels (SP 30F, 60F, 120F). Larger mobile-solar solutions include the registered Trailer-Watt, Mobil-Watt, Mobil-Grid, Frame-Watt, and Wing-Watt product lines. Adjacent categories include air compressors and pressure washers. Underlying technology centers on pure sinewave and modified sinewave inverters for clean power output suitable for sensitive electronics; products are manufactured in China. The company supports buyers with interactive wattage-calculator and mini-quiz product-selection tools on its website.

The business model is hardware sales with one-time transactional pricing disclosed in Philippine Pesos (PHP), backed by a one-year warranty from date of purchase. Customer segments are split between residential homeowners seeking backup power for brownouts and commercial/industrial buyers requiring higher-capacity stationary and diesel systems. The company has no disclosed recurring revenue, subscription, or service-contract layer. On January 15, 2025, parent company Powertech Asia Pacific announced a strategic partnership with Klimatech to develop clean energy solutions, signaling an intended expansion beyond combustion-based generators into renewable energy.

Name

Promate

Legal name

Promate

Website

https://promate.com.ph

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Short description

Promate, a brand of Powertech Asia Pacific Inc., sells generators, lithium powerstations, solar solutions, air compressors, and pressure washers across the Philippines through hardware retailers, e-commerce marketplaces, a Pasig showroom, and a Davao regional office, serving residential and commercial/industrial backup-power customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Pasig

HQ country

Philippines

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Hardware Sales: Primary revenue stream from selling generators (traditional, inverter, and stationary diesel), powerstations, solar panels, air compressors, and pressure washers. Products are sold through distributors, retailers, and e-commerce marketplaces as one-time purchases with warranty coverage.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Promate is a Philippine-based power solutions brand that designs, sells, and distributes generators (traditional, inverter, and stationary diesel), portable battery powerstations, foldable solar panels, large mobile solar solutions, air compressors, and pressure washers. Products are manufactured in China under strict factory quality conditions and sold across the Philippines through retail distributors, hardware stores, e-commerce marketplaces, and a branded showroom in Ortigas, Pasig.

Product overview

Promate is a Filipino power solutions brand under Powertech Asia Pacific Inc., offering a comprehensive portfolio of energy products spanning multiple categories: Powerstations (battery backup systems including Promate 100, 120, 120+, 240s, 240+, 300, 600, and 1000), Foldable Solar Panels (SP 30F, SP 60F, SP 120F), Large Mobile Solar Solutions (Trailer-Watt 12S, Mobil-Watt, Mobil-Grid, Frame-Watt, Wing-Watt), Home Generators (PH series including PH 1500, PH 3000, PH 3000ES, PH 6250, PH 6250ES), Inverter Generators (PM 2000i, PM 3750i, PM 4400io, PM 6800i, PM 10000i, PM 12500io, PM 15000i), Premium Gasoline Generators (PM 7500ES through PM 15000ES-R), Portable Diesel Generators (PM 6100D ES through PM 13000D ES Silent), Stationary Diesel Generators (Compact Single Phase, Single Phase, Three Phase, and Three Phase Cummins series), Air Compressors (pancake, premium, and super silent models with various tank sizes), Air Tools & Accessories, Pressure Washers (PW 2700, PW 3500), and Pressure Washer Accessories. The product line serves residential, commercial, and industrial markets across the Philippines.

Differentiator

Problem solved

Functional benefit

Products and services

• Promate Powerstations (100, 120, 120+, 240s, 240+, 300, 600, 1000) Portable battery power stations ranging from 100W to 1000W capacity for backup power during outages. Higher-capacity models (300, 600, 1000) use pure sinewave inverters for clean stable power suitable for sensitive electronics, while entry models use modified sinewave inverters. Compatible with Promate foldable solar panels for solar recharging.
• Foldable Solar Panels (SP 30F, SP 60F, SP 120F) Foldable portable solar panels at 30W, 60W, and 120W capacities sold separately from powerstations for off-grid solar recharging.
• Large Mobile Solar Solutions (Trailer-Watt, Mobil-Watt, Mobil-Grid, Frame-Watt, Wing-Watt) Large-scale portable solar power solutions for commercial and industrial applications including trailer-mounted (Trailer-Watt), mobile (Mobil-Watt), grid-tied (Mobil-Grid), frame-mounted (Frame-Watt), and wing-style (Wing-Watt) configurations.
• Home Generators PH Series (PH 1500, PH 3000, PH 3000ES, PH 6250, PH 6250ES) Entry-level to heavy-duty home backup generators ranging from 1100W to 5000W rated output. Models include electric start (ES) variants. Designed for light use and emergency backup power during residential brownouts.
• Inverter Generators PM i-Series (PM 2000i, PM 3750i, PM 4400io, PM 6800i, PM 10000i, PM 12500io, PM 15000i) Closed-frame and open-frame gasoline inverter generators producing clean power suitable for sensitive electronics. Capacities range from 2000W to 15000W for residential and commercial use.
• Premium Gasoline Generators PM ES-Series (PM 7500ES, PM 8750ES, PM 10000ES, PM 11000ES, PM 12500ES, PM 15000ES-R) Heavy-duty premium gasoline generators with electric start ranging from 6000W to 12000W rated output for demanding commercial and industrial applications.
• Portable Diesel Generators (PM 13000D ES Open, PM 13000D ES Silent) Portable diesel generators with 10400W rated output and 13000W surge output. Available in open-frame or silent-housing configurations for commercial and industrial use.
• Stationary Diesel Generators (Compact, Single Phase, Three Phase, Cummins series) Industrial stationary diesel generators ranging from 13kW to 150kW+ for prime and standby power. Available in compact single-phase, standard single-phase, three-phase, and Cummins-powered configurations for commercial and industrial installations.
• Air Compressors (Pancake, Premium, Super Silent) Air compressors ranging from 6-gallon pancake models (150 PSI) to professional 17-gallon models (225 PSI) and super silent 20-gallon units. Includes air tool accessories, hose, nailer/stapler, and connector kits.
• Pressure Washers (PW 2700, PW 3500) and Accessories Entry-level (PW 2700) and mid-range (PW 3500) pressure washers for residential and commercial cleaning applications. Includes accessories such as turbo nozzle, surface cleaner, and extension wand.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• KlimatechcoreStrategic or Co-development Partner · 15 January 2025Powertech Asia Pacific (parent company of Promate) announced a strategic partnership with Klimatech on January 15, 2025, aimed at revolutionizing clean energy solutions. This partnership represents Promate's commitment to expanding into renewable and clean energy technology alongside their traditional generator products.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Aksa Power Generation: Turkey-headquartered generator manufacturer with a strong Asia-Pacific presence offering diesel and gas generator sets, comparable to Promate's industrial stationary line but operating primarily from outside the Philippines.

Broad incumbents

• Kohler Power Systems: Kohler Power Systems produces residential, commercial, and industrial standby generators with a global service network, directly overlapping with Promate's stationary diesel and PM-series industrial offerings.
• Cummins Power Generation: Cummins manufactures industrial and commercial generator sets globally and is also a supplier whose engines power Promate's PM50DCS–PM150DCS stationary line, making it both an upstream partner and a downstream competitor in the Philippine industrial standby market.
• Caterpillar Power Generation: Caterpillar offers a broad portfolio of diesel and gas generator sets for industrial and commercial standby applications, competing with Promate's stationary diesel and Cummins-powered lines for large Philippine enterprise customers.
• Atlas Copco Power and Flow: Atlas Copco manufactures portable and industrial generators alongside its broader power and air portfolio, overlapping with Promate's industrial diesel and stationary generator offerings for commercial buyers.

Emerging players

• EcoFlow: EcoFlow is a leading portable power station and home battery brand that competes directly with Promate's Promate 100–1000 powerstation lineup, particularly in online and marketplace channels where both brands are increasingly visible.
• Bluetti (Poweroak): Bluetti manufactures portable power stations and home backup batteries that overlap with Promate's powerstation and solar integration products, including in Southeast Asia e-commerce channels.

Direct peers

• Honda Power Equipment: Honda manufactures portable generators, inverter generators, and pumps under the Honda Power Equipment brand and is actively sold in the Philippines through authorized distributors. It is the most direct head-to-head competitor to Promate across the home, inverter, and premium gasoline generator categories.
• Yamaha Motor: Yamaha offers a parallel lineup of portable and inverter generators through Yamaha Motor Philippines, competing with Promate on wattage ranges, inverter quality, and retail placement in hardware and dealer channels.
• Briggs & Stratton: US-based manufacturer of portable and standby generators and outdoor power equipment with overlapping product lines in residential and commercial segments, including inverter technology similar to Promate's PM series.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/promatephil
• YouTubeyoutube.com/channel/UCruur-uJgvJR77PUD2lMpyg
• Facebookfacebook.com/PromatePH
• LinkedInlinkedin.com/company/powertech-asia-pacific-inc
• Instagraminstagram.com/promateph
• TikToktiktok.com/@promatestore

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Promate