The New Teacher Project

What The New Teacher Project does

The New Teacher Project (TNTP) is a 501(c)(3) nonprofit founded in 1997 and headquartered in New York City that delivers education consulting, applied research, and policy advocacy to K-12 public school systems and state education agencies. TNTP's core services span teacher recruitment and certification support, instructional leadership development (including TNTP Academy), district and state turnaround advisory, and policy research grounded in proprietary frameworks such as the "Five Factors of Mobility." It also produces high-visibility research publications — including "The Mirage," "The Opportunity Myth," and the 2026 "Coherence at Scale" policy framework — that shape state procurement specifications and national education debate. In 2025, TNTP expanded its mission scope via a new strategic plan that extends beyond teacher quality into career-connected learning and social capital development, targeting 50 million young people.

The organization operates virtually across more than 20 states and serves approximately 6 million students through partnerships with 200 school systems in 25 states. Named anchor clients include New York City Public Schools (435,000 students, 840 schools), Texas Education Agency, and state agencies in Tennessee, Missouri, and Louisiana. Revenue is generated through a blended model comprising fee-for-service contracts with districts and states, federal grants, and private philanthropic contributions. Notable financial events include a $20 million unrestricted gift from MacKenzie Scott in March 2022 and the recent launch of two AI-powered product pilots — an AI career/college coach in Colorado and an AI-powered instructional coaching platform (via Sibme) in Indianapolis — signaling early-stage technology integration into the service mix. Leadership includes CEO Dr. Tequilla Brownie (since January 2022) and President Karolyn Belcher.

Name

The New Teacher Project

Legal name

TNTP, Inc.

Website

https://tntp.org

Company type

Private

Founded year

1997

Operating status

Operating

Short description

TNTP is a 501(c)(3) nonprofit founded in 1997 that provides K-12 education consulting, applied research, and policy advocacy to 200 school systems and 25 state agencies, serving roughly 6 million students across more than 20 U.S. states.

Ownership category

akta.pro rank

Product category

Education Consulting Services

NAICS

Educational Support Services (61171), Educational Support Services (6117)

SIC

Services-Educational Services (8200)

akta.pro primary industry

K–12 Support & School Improvement Nonprofits (BPAGADAB)

akta.pro secondary industries

Education Policy, Research & Advocacy Organizations (Nonprofit) (BPAGADAN), Public-Private Partnerships (PPP) in Education (EDADALAD)

Keywords

• Education consulting services
• K-12 public education
• Teacher effectiveness
• Instructional leadership
• Education policy research

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Client Fees: Schools and districts pay fees for TNTP's consulting services, including education consulting, leadership development, and talent services.
2. Federal Grants: TNTP receives federal grant funding to scale high-impact work, including programs supporting educator preparation and development.
3. Private Philanthropy: Private donor funding supports operating costs and innovation efforts. The organization received a significant gift from MacKenzie Scott.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

TNTP is a national education nonprofit that partners with K-12 school districts, state education agencies, and communities to improve public education outcomes. It delivers long-duration, embedded consulting and implementation support; conducts original research and policy/advocacy work; runs leadership development and teacher talent programs; and organizes community engagement coalitions to advance equity-focused education reform.

Product overview

TNTP (The New Teacher Project) is a research, policy, and consulting nonprofit organization that offers a portfolio of professional services, publications, and tools focused on transforming public education. The core offerings include Education Consulting, Research/Policy/Advocacy, Leadership Development and Talent Services, and Community Engagement. The organization publishes extensive research reports including The Opportunity Myth, The Mirage, The Widget Effect, Coherence by Design, and Walking Together. Tools include the TNTP Core Teaching Rubric, Student Work Library, and Instructional Materials Decision Guide. TNTP also integrates AI-powered coaching technology (Sibme platform) in some programs for teacher development. The portfolio spans teacher recruitment/retention, instructional coherence, career-connected learning, and family/community engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• Education Consulting and Implementation Support Long-duration, embedded consulting engagement in which TNTP teams work inside K-12 school districts and state agencies to redesign instructional systems, teacher effectiveness initiatives, and student opportunity programs using proprietary frameworks such as the Coherence Framework and Five Factors of Mobility. Targeted at district central offices and state education leaders seeking to translate equity-focused policy into consistent classroom practice.
• Research, Policy, and Advocacy Original research, policy analysis, and advocacy program producing influential reports (e.g., "The Opportunity Myth") and recurring teacher surveys that shape district, state, and federal K-12 policy. Serves state education agencies, policymakers, advocacy coalitions, and the broader public-education ecosystem.
• Leadership Development and Talent Services Programs that develop school leaders and strengthen teacher talent pipelines in partner districts, including the Aspiring Assistant Principal program and teacher recruitment, selection, and retention support. Built around the TNTP Core Teaching Rubric and intended for districts seeking to address leadership and teacher shortages, especially in high-need schools.
• Community Engagement and Coalition Building Service line through which TNTP organizes parents, students, educators, and community organizations into coalitions that advocate for equitable public education policy and practice. Supports the sustainability of district-level reform by building community demand and stakeholder alignment alongside consulting engagements.

Quantifiable outcome

• Third graders gained 13 points and fifth graders gained 15 points in ELA after two years of professional learning partnership with NYCPS
• +4 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Cricket Design WorksminorImplementation/ SI/ Consulting Partner · 1 January 2008Design partnership since 2008 for creating TNTP reports and publications. CDW handles cover design, infographics, and visual storytelling for research reports.
• Texas Education AgencycoreStrategic or Co-development PartnerFive-year partnership to pilot the Effective Advising Framework (EAF), a statewide approach helping schools connect coursework, career exploration, and postsecondary planning. TNTP trained EAF coaches at Education Service Centers who worked with over 100 district and campus teams.
• State Collaborative on Reforming Education (SCORE)coreStrategic or Co-development PartnerTNTP partners with SCORE, public school systems, and universities in Tennessee to build strong educator prep programs (EPPs) for licensure-seeking elementary teachers so all students receive high-quality literacy instruction.
• Tennessee Universities and Educator Prep ProgramscoreStrategic or Co-development PartnerNetwork of university partners working to align teacher training coursework to national best practices for literacy curriculum implementation, including practices for multilingual and neurodiverse learners.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Education Trust: Education Trust is a national nonprofit focused on educational justice, producing influential research and advocacy on equity, teacher quality, and college access. Its research-and-advocacy model and K-12 policy focus parallel TNTP's research/policy/advocacy function.
• American Institutes for Research (AIR): AIR is a major nonprofit behavioral and social science research organization with a large education division providing evaluation, technical assistance, and consulting to states and districts. Its scale, federal grant orientation, and K-12 reform focus make it a close operational comparable to TNTP.
• Public Impact: Public Impact is a national education research and consulting nonprofit focused on teacher quality, school staffing models, and opportunity gaps. Its research-publication-plus-consulting model and K-12 district engagement make it a close peer to TNTP's teacher-development work.
• Achievement Network (ANet): Achievement Network is a nonprofit that partners with school systems to improve instructional practice, assessment literacy, and equity in K-12 outcomes. Its district-coaching model, Common Core-aligned tools, and assessment rubrics directly overlap with TNTP's Core Teaching Rubric and consulting services.
• McREL International: McREL is a nonprofit education research and consulting organization serving schools, districts, and state agencies, focused on instruction, leadership, and school improvement. Its size, mission, and consulting-plus-research model are closely aligned with TNTP's core offering.
• WestEd: WestEd is a nonpartisan education research, development, and service agency that partners with schools, districts, and states to improve outcomes, much like TNTP. Both organizations provide K-12 consulting, research publications, and policy support, with overlapping client bases in state education agencies.
• RAND Corporation (Education Division): RAND's education division produces influential research and policy analysis on teaching quality, school reform, and student outcomes, often partnering with districts and states. RAND's research-publication brand and federal contract base parallel TNTP's role in the K-12 reform ecosystem.
• Battelle for Kids: Battelle for Kids is a national nonprofit that partners with districts and states on personalized learning, career readiness, and educator effectiveness. Its consulting focus on future-ready graduates and community-level engagement mirrors TNTP's career-connected learning and Coherence work.

Emerging players

• Teach For America: Teach For America is a nonprofit that recruits and trains teachers for high-need schools, sharing TNTP's origin as a teacher pipeline organization and overlapping in talent and leadership development offerings. TFA has shifted toward broader systemic reform work, increasingly intersecting with TNTP's consulting portfolio.

Others

• NewSchools Venture Fund: NewSchools Venture Fund is a nonprofit that funds and supports education entrepreneurs, including TNTP's prior research partner on Boston charter schools. While primarily a funder rather than a direct competitor, it is a relevant ecosystem participant in the K-12 reform and innovation space TNTP occupies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• Facebookfacebook.com/TNTP.org
• LinkedInlinkedin.com/company/23576
• Xtwitter.com/TNTP

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The New Teacher Project